Maximilian A. Gutsche

Unifire.ai

Unifire is a Unique Content Scaling Platform, a tool that repurposes and extends a creator's original content across multiple platforms, maintaining and amplifying the creator's unique voice, tone, and originality. We believe that in a digital world flooded with generic AI-generated content, the power of a creator's unique voice is their most valuable asset.

Co-Founder

BrightNode

BrightNode is a leading web3 & blockchain consulting firm based in Switzerland, covering topics such as Tokenomics, Tokenisation, NFTs & DeFi. Our speciality lies in developing sustainable token economies from first principles.

Tokenomics Consultant

futurebrains

We don't give up on the German platform and ecosystem economy. We are product managers ready to help you ideate, validate and build platforms, marketplaces & thriving partnership ecosystems.

Co-Founder & Expert on Digital Platforms & Ecosystems

The NTWK I Digital Business Models

TheNTWK (The Network) is the leading community for digital business innovators, coming together to shape the future of the global digital economy. We connect corporates, entrepreneurs, advisors, venture capitalists, and academics to create a hub of knowledge around digital business models, such as platforms, ecosystems, and marketplaces, at the intersection of emerging technology trends.

Community Builder & Lecturer @ TheNTWK Academy

randevu

randevu is Marketplace as a Service - underlying marketplace infrastructure which enables companies to build, run, and scale marketplaces in a fast & cheap & efficient way. Due to its open architecture, configurability, adaptability, flexibility, scalability, and extensibility, it is possible to build & run even the most complex B2B marketplaces.

Product Consultant

Bootstrapping Unifire.ai | Stop repurposing your content manually! We help you scale on multiple platforms with AI | Sharing stories of my builders journey and how to build great generative AI products

Welcome 👋

I'm here to share my learnings on building valuable products and business models with emerging technologies. I've tried my hands on all important tech niches: digital platforms, token economies, and generative AI SaaS. I've been building things for over six years, as a founder, a consultant, and an employee.

Currently, I run three projects:

🔥 Unifire transforms audio, text and video into 32+ content assets with AI
📹 Documenting my growth, programmatic SEO and marketing journey on YouTube
🔄 trainingloops.ai helps companies build valuable AI products

If any of that sounds interesting, feel free to reach out.

I always answer ✌🏻

Lucasfilm

Manage still photography for all Lucasfilm live action productions, photographers, production and studio teams. 

Prioritize needs of key stakeholders across several shows and teams simultaneously, driving the creation of complex deliverables leveraged by Publicity, Marketing and
Consumer Products as well as Franchise licensees.

Hire and cultivate relationships with US and UK-based union and non-union photographers to staff all current live action Lucasfilm productions.

Hire, train and manage on-set team of show supervisors, coordinators and photo editors who schedule, produce and process all incoming unit and studio photography.

Drive delivery of retouched photography, providing art direction to digital artists on retouching, including beauty retouches on main cast and composites created from green screen, location plates, and virtual backgrounds from CG environments.

Guide team of CG artists in creation and rendering of 3D assets (anim, lighting, textures, sim, gen) including creatures, vehicles, locations and virtual production elements.

Trusted by Oscar-nominated and Emmy-winning filmmakers with confidential material to pull stills from working cuts of shows and create key sets of unit and studio photography for long- lead publicity needs.

Manage Lucasfilm’s image library using a proprietary digital asset management system leveraging complex metadata hierarchy. As a DAM power user since its inception, working with developers and engineers to test and implement new UI / UX features and functionality.

Coordinate with unit publicist, studio publicity, and talent representatives for actor approvals.

Serve as main point of contact for all Star Wars franchise photography requests and 2D assets including CG asset renders, concept art, graphics files, logos, theatrical one-sheets.

Manager - Still Photography

Project Manager

Liaise with filmmakers for feedback on unit and studio photography used in key art, award campaigns, and across all other franchise needs.

Edit high volume of photography and digital assets during production of
all Star Wars films including The Force Awakens, Rogue One, The Last Jedi, Solo, and
The Rise of Skywalker. 

Lead photo editor for Disney+ series The Mandalorian, providing creative direction for
unit and studio photography to support franchise publicity and marketing campaigns.

Create key sets and toolkits of images that best represent the current project while honoring
the historic aesthetic of the entire Star Wars franchise supporting business units companywide,
including Publicity, Marketing, Consumer Products, Games, Parks, and ILM XLab.

Manage work of digital artists providing art direction on retouching, including beauty
retouches on main cast and composites created from green screen and location plates as
well as 2D renders of 3D assets (anim, lighting, textures, gen).

Curate material and provide feedback for creative theatrical marketing material including film
posters, advertisements, installations and life-size replicas of Star Wars space vehicles.

Manage Lucasfilm’s image library with a proprietary digital asset management system
using a complex metadata hierarchy and keyword tagging. As a DAM power user since it’s
inception, working with developers and engineers to suggest, test and implement new UI /
UX features and functionality.

Coordinate with unit publicist, studio publicity, and talent representatives for actor approvals.

Photo Editor - Live Action / Motion Picture Unit

Scanned 4x5, 120mm and 35mm film stills consisting of unit photography, behind-the-scenes photography, and original concept art from the legacy Star Wars trilogy and other Lucasfilm titles.

Digitization Collection Specialist - Lucasfilm Archives

American Film Institute

Developed and produced award-winning short film for AFI’s Directing Workshop for Women fellowship. Raised over $45,000 for a 5-day production and 60-member crew, with VFX-heavy post-production.

Producer - Directing Workshop for Women

ThinkFactory Media, Inc.

Managed and allocated $800,000 departmental budget. Sourced labor internationally and coordinated with vendors in Mexico, India and Pakistan. Coordinated international freight to production in Mexico (air and ground shipments).

Coordinator - Texas Rising, History Channel

Discovery Communications

Supported EVP in intellectual property development and talent acquisition in unscripted series for the Discovery Channel.

Executive Assistant to EVP Development & Production

Paradigm Talent Agency

Assisted the CEO of major talent agency in firm’s overall market strategy, including management of A-list talent in film, television and music, and negotiation of deal points and contracts in excess of $17 Million. Clients included Laurence FIshburne, Shailene Woodley, Mark Harmon, Coldplay, Dave Matthews Band and Jada Pinkett-Smith.

Talent Agent Assistant, Office of CEO Sam Gores

Maintained a fast-paced, high-pressure desk for agents with large client lists. Interfaced with executives at Warner Bros., Legendary Entertainment, DreamWorks, Disney, Paramount, CBS and Starz. Managed weekly pursuit calendar for Paradigm’s Talent Department, coordinating high-revenue client pursuits, meetings.

Talent Agent Assistant, Offices of Jack Kingsrud and Stephanie Ramsey

Warner Bros. Entertainment Group of Companies

Interfaced with executives and key industry players across functions and business units in a high-visibility role at the number-one studio worldwide. Led bilingual operations and administration in both Spanish and French with international clientele and staff. Managed staff in high-volume sales in a high-pressure, deadline-oriented environment.

Studio Facilities

The Deli Magazine

Launched flagship print issue of NYC-based music magazine for the LA market of musicians and sound engineers. Produced photo shoots for each quarterly print issue. Coordinated editorial calendar and managed assignments for all photographers and staff writers.

Editor in Chief

Lucidshoot Studios

Assisted celebrity photographer producing content for clients: FX’s Nip / Tuck, Skyy Vodka, Rolling Stone, and Vogue. Supported production of commercial and editorial shoots of high-profile talent: Christina Aguilera, Shaun White, Courtney Love and Pamela Anderson.

Photography Internship with David LaChapelle

As Manager of Still Photography at Lucasfilm, I hire unit and studio photographers, edit, manage and distribute unit, studio, and behind-the-scenes photography from current features and live action TV series, helping to curate the look and feel of Star Wars, Indiana Jones and Willow. Our team supports all business units across Lucasfilm and Disney including PR / Publicity, Marketing, Consumer Products, Games, Parks, Online etc. by leveraging assets from the most successful film franchise in the world to drive content strategy.  

Working at major media corporations, film studios, media networks and talent agencies, while producing photography and film independently has given me a wide breadth of experience and depth of understanding the entertainment ecosystem from varied perspectives.

taplio

The Battle

Maximilian A. Gutsche

Bryce Pinkos

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