Mellonie Francis

Founder

Mel Francis Villas

At Mel Francis Villas, our mission is to release exquisitely designed villas, using premium building materials into Bali, all whilst delivering up to 25% ROI.

We are focused on delivering quality builds, which takes into account ROI & longevity & sustainability. 

Whilst we are extremely ROI driven, we won’t compromise on design, quality or sustainability.

If you are someone who is design-focused and cares about quality & ROI, we are the team for you.

Visit our website to see our latest projects: https://melfrancisvillas.com/

Chief Executive Officer

Mellonie Francis | Personal Branding |

We help serial entrepreneurs build their personal brand to create extraordinary possibilities.

Innovative Minds Podcast

Each week, I speak to personal brands and Business Leaders to unveil their marketing & business strategies to help you unlock the next level of you.

Host

Rareiio

I first work to get a deep understanding of each business, competitive landscape and understand what is their unique differentiator. Once that is clear, my team and I will build software, systems and marketing strategies for exponential growth. 

In Rareiio we have world class graphic designers, ui ux designers, software developers and marketing specialists to help you get your business to the next level. We will be your advisors & executors!

With Rareiio, we are with you from the beginning to the end. It’s a one stop shop!

Find Book Beauty

Find Book Beauty is a powerful booking engine helping customers find the best makeup, hair and beauty therapists in a location of their choice. Customers can filter by prices, reviews and more! 

The software enables beauty business to automate quoting, show live appointment availability, enforce cancellation policies, and generate leads 24/7 online. 

In many ways, the platform is similar to AirBNB where finding and booking beauty services is convenient and easy.

My role is to grow the lending book for Healthcare sector (e.g. Dentists, GPs, Specialists, pharmacists & childcare). I see what I do as more than just sales. I enjoy advising businesses on future strategy along with filling in the missing gap of how to use debt to scale a business.

Key highlights include:
•	Wrote $20 million in new lending within first 12 months
•	Built up a sales pipeline of $62 million within first 12 months 
•	Managed a $156million customer loan book 
•	Built in-depth network to generate medico leads
•	Developed and Managed a high performance team
•	Roll out a 6 week national broker training session to educate brokers on medico finance
•     Head up a national branding campaign  for sales development for ANZ’s Healthcare business

Senior Relationship Manager (Sales)

I was responsible for negotiating complex credit for businesses requiring 10 to 35 million of lending. I had a diverse client base with concentration in pubs and clubs, education and food and beverage businesses.

Senior Relationship Credit Manager

I was headhunted to move into this strategic growth oriented leadership and coaching role in a secondment capacity, based on my proven strengths in influencing positive change management, leading to highly constructive business development. In a nutshell, expansion and enhancement of what this division could offer and deliver to both current and prospective small business customers was my primary ambition.

This was spurred on by my overriding business objective of eliciting strong sales and revenue growth for ANZ. I therefore continually introduced customer-service-tailored business innovations that upped sales results along with team-wide confidence and capabilities. These included the construction and coaching of relationship management programs (particularly customer engagement) that were more reflective, reactive and downright effective.

My steady, hands-on leadership and coaching to develop a team of relationship management specialists, to cultivate self-driven and self-assessed change management activities, soon had the impact I’d hoped for. Sales and revenue targets continued to be exceeded, and the entire team felt better connected and united in its ambition of steering the right kind of strategic growth.

Area Manager 

Identified by my former employer as someone who could optimise relationship management activities including strategic growth with ANZ if I transferred my career there, I started out as an assistant manager and was senior-level manager within 12 months.

Above and beyond customer service including via never-before-considered business innovations to boost retention and subsequent sales and revenue, was what I stood for in this role. This included high risk client management, intelligent credit decisions, practices and protocol that made the overall service more proficient, transparent and cost-effective. 

I soon became the yardstick of best-practice strategic growth and relationship management. Very few customers within my portfolio were lost and/or left feeling dissatisfied. 

Furthermore, my leadership, coaching and moulding of business development driven infrastructure, including via cross-country workshops, produced the highest ever internal engagement results. The multi-site multicultural team was transformed into a single culture where optimal sales and revenue, founded on constructive relationship management, was what spurred them on.

Risk Management Specialist

PPB Advisory

First working here as a graduate analyst while completing my chartered accountant studies, it wasn’t long before I was recognised and appreciated for my ‘bigger picture’ perspective when analysing client portfolios. Here’s where I fine-tuned my business innovations oriented intellect, including my highly constructive relationship management, change management and business development capabilities.

While undertaking comprehensive sales and revenue influenced investigations, I developed an aptitude for digging deeper and negotiating further than was ever expected of me. My talent for exceeding financial goals and expectations showcased me as a fearless navigator of commercial markets and loopholes. I was an analyst that delivered data-validated recommendations for well-informed decision-making, including in relation to strategic growth. 

In addition to conducting analytical investigations, I also often coached and provided leadership to new team members. My in-built commitment to ongoing continuous improvements has always been multilateral, extending across multiple internal teams as well as multiple internal systems and practices.

Senior Analyst

Serial Entrepreneur | Personal Brand Expert | Investor

From experience, I know that…

Your personal brand should be bigger than your business. 

After ditching the corporate finance grind, I rerouted into marketing and started my personal branding agency.

Why?

Because, I saw what personal branding did for me. It gave me influence, a seat at the table, the stage at speaking events which turned into millions in revenue for my multiple businesses. 

So, I developed my own system to establish my personal brand in the online business world. I got from 0 – 7 figures in just under 2 years.  

And that’s how I became an expert in personal branding, content creation and LinkedIn growth, helping founders and serial entrepreneurs to get outstanding results. 

Now, I’m the go-to maven for personal branding, steering entrepreneurs to massive success. I’ve supported 50+ personal brands repositioning their messaging for success.

I’ve seen companies land $20 million+ in funding, attract top talent, feature on Forbes all through telling their story and sharing their thoughts. 

I started my podcast Innovative Minds where I interview the best minds around the world, who are influencers and have powerful personal brands.

Using this expertise, I get 3+ million post impressions a year, 250K on single posts, and 200-300 engagements per post on LinkedIn and speaker gigs at the biggest marketing events in Australia.

And on the side, I’m building a property empire in Bali. My personal brand spans and accelerates ventures. Yours could too.  

So, if you fancy going deeper into your personal branding journey, there’s a poolside spot with your name on it.

Remember, authenticity sells. 

Because, people buy from people they trust. It’s got to be all about you: your voice, your image and your values.

Nothing lights me up like seeing you, my client, win big with engagement, pitches, and deals.

Are you ready to be unforgettable? 

Still scrolling, huh?
Hey, I don’t blame you 😁

But here’s what you really need to know about me:

I help brilliant FOUNDERS get attention, build trust & credibility at scale on LinkedIn through powerful LinkedIn content, outreach strategies, emails, LinkedIn paid ads and more.

The truth is: 

You CAN break through and get your story heard:

All you need is:
◾A great product/service
◾ A genuinely human origin story
◾The right positioning, messaging, timing and outreach
◾Experimentation and creativity
◾Consistent value-add - to build trust, credibility and relationships
◾A long-term mindset

And that’s what we bring👇🏼
✅Creativity and deep expertise in LinkedIn
✅World class team of strategists, copywriters, video editors, graphic designers, content distribution specialists
✅Proven linkedin secret sales systems
✅All done for you service from strategy to content creation, distribution, growth hacks, reporting and more. To save you time.

Results:

📈25,000,000+ views in 24 months with $0 ad spend for our clients.
📈Inbound leads from brands like Mercedes Benz, Foxtel.
📈$100 Million+ dollars driven in partnerships.
📈Outreach strategies that book calls from customers, investors.

We weaponise LinkedIn for you. Are you ready? Visit our website:
https://www.areyoub2b.com

Olga Bashkatova

NextStage Advisory LLC

Giving back mind space to founders by lifting the challenges of accounting, and providing actionable, CFO-level insights to fuel growth.

Owner

Entrepreneurs'​ Organization

Treasurer

CryptoMondays

I host the Austin chapter of Crypto Mondays. CryptoMondays is a Meetup for people who are passionate about Crypto, who want to talk about Crypto, learn about Crypto, find jobs in Crypto, hire people in Crypto, and who want to leverage Crypto to make the world a better place. The first CryptoMondays was started in NYC on 1/8/18. Today, we have chapters in over 60 cities around the world (Shanghai, Los Angeles, Medellin, Tel Aviv, Paris, London, Miami, San Juan, Singapore, San Francisco, Malta, Tokyo, Las Vegas, Denver, Athens, Medellin, ....).

Windermere Oaks POA

Serving as Board Member of the POA and liaison for the governance committee. Board duties include addressing community complaints, responding to lawsuits, evaluating capital improvement bids and hiring contractors to improve the community.

Board Member

CaseOne

Paddle8

Originally joined a 400 person, international online art auction to lead the US market and merge the German and US companies operationally and reporting wise. Upon an unexpected insolvency filing by the German parent, worked on an investor-backed management buyout of the US sub which successfully closed within a few weeks.  Post buyout, assisted with a restructuring with a focus on profitability.

Viggle Inc.

Working closely with general counsel and executive management to develop and implement the go-forward strategy for 3 subsidiaries based on performance and cash needs of each. Assisting in due diligence exercises on acquisition targets, and integrating their accounting data systems and data.  Managed the accounting/finance aspects of a 70% asset sale, carve out of 2 years of financial data and 10-K restatements. 

Responsible for all accounting/finance related activities including 10-Q, 10-K and S-1 filings, implementing policies/procedures, holding analyst calls, working on debt and equity raises, management reporting, budgeting, monthly close, cash, payroll, audit, tax filings, etc.

Principal Accounting Officer, VP/Controller

Bizfi

Oversaw all finance/accounting operations and a team of 7 accountants. Prepared monthly GAAP financial statements for four subsidiaries and the consolidated company, managed annual audit/tax filings, implemented accounting and reporting software, and assisted with Salesforce implementation. Managed daily cash advances and monitored cash availability. Reviewed business processes to establish daily advance cutoffs, identify process weaknesses and design controls. Worked closely with management on new product launch.

Controller

Director of Accounting

Merchantry

	Transferred the Finance/Accounting role in-house
	Composed financial statements and forecasts
      Implemented policies and procedures to manage a scaling business
	Managed annual audit and tax filings

Accounting+Ops for Tech and Crypto Startups and Small Businesses | Mom | Advisor

I am a certified public accountant and the founder of NextStage Advisory LLC, a firm that provides monthly accounting services and CFO-level insights to startups and growing businesses, including in the crypto and blockchain industries. I have over 20 years of experience in finance and accounting, working with VC-backed and non-VC-backed companies across various sectors and stages of growth. Our promise is Precision in every number, Power in every decision, and Freedom to focus on your vision. My mission is to give all founders the confidence to see accounting as a super power, not a chore. 

I have a passion for helping businesses succeed on and off the blockchain and for growing the crypto community. That's why I also host Crypto Mondays Austin, a meetup for people who are interested in crypto and blockchain, want to learn about them, find jobs or hire people in this field, and leverage them to make the world a better place.

taplio

The Battle

Mellonie Francis

Olga Bashkatova

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