Google Ads Devotee | 10M+ in ad spend | Stop losing profit on P-Max | Founder & PPC expert @ Prominence

Michael De Boeck

Rentokil Initial

PPC Regional Manager

MediaCom

Main duties:
•	Creating campaigns from scratch and optimising them on Google Ads and Amazon Ads.
•	 Managing keyword selection, daily budgets, pacing and optimum bid levels for clients.
•	Developing and managing daily, weekly, and monthly reporting, analytics, and performance insights for digital marketing campaigns.
•	Establishing key metric reports, tracking progress and trends, and effectively communicating campaign results and insights.

Paid Search Executive

SYKES

As a Social Media Specialist, I was responsible for the creation of organic content on Facebook and Twitter.
 I helped the brand to gain hundreds followers through their social channels. I used to be part of the content of the Social Media channels. I used to Oversee site metrics, interact with readers, and be part of the creative calendar design. I was also responsible for creating fun, authentic and positive engagements with the customers in order to put the brand out there and to gain online presence. I used to engage with some of the most important influencers in the country.

Social media brand specialist 

Hipotels - Hotels & Resorts

This was my first step into the job market. I helped the hotel branch to create a marketing campaign online, I built a social media plan in order to get attractions and engagements with the users. I created and managed a few Google ads campaigns and brought in many bookings (leads), increased conversions and decreased the cost of the campaigns.

Digital Marketing Internship

As a PPC Regional Manager, I lead, create and optimize paid media campaigns across Google Ads, Facebook Ads and Amazon for various markets and regions. I manage a large budget and ensure that the campaigns align with the business' goals and strategy. 

I have a Master's degree in International Business and Management from Universidad de Sevilla, where I learned how to apply global marketing, communication, and strategy skills to different contexts and challenges. I also hold certifications in Social Marketing from Hootsuite and Google Ads Search and Display from Google, which demonstrate my proficiency and expertise in paid media platforms and tools. 

With over four years of experience in digital marketing, I have delivered impressive results for multiple clients, such as increasing conversions, reducing costs, business growth and improving ROAS. 

I am passionate about data-driven marketing and continuous improvement, and I always seek to learn new tools and techniques to enhance my performance and deliver value to my clients. I am also a collaborative, resourceful, and positive team player, who can communicate effectively in both Spanish and English. 

I am always open to new opportunities and challenges, and I would love to connect with other professionals in the digital marketing field. Please feel free to reach out to me via InMail or email. Thank you for reading my profile.

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The Battle

Michael De Boeck

Pablo Chaves

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