Michael Jed Lantis

Hi, I’m Michael Jed!

I specialize in building and optimizing channel and strategic partnerships, from small collaborations to large-scale alliances. With a deep understanding of go-to-market (GTM) strategies, I’ve helped companies scale through partner onboarding, enablement, co-selling, and joint success initiatives.

If you’re looking to refine your GTM motion, develop a partner strategy, or maximize your partnerships’ impact, let’s connect!

Head of Partnerships & Business Development

Partnering with Salesforce, Software Vendors, Private Equity , and leading events. 

Delegate is an innovative Salesforce services platform that allows clients to focus on growth without worrying about the never-ending challenges and complexities of critical business systems. With no SOWs, no hourly billing, and a 100% US-based team, our clients are able to focus on growing revenue while we manage the technical intricacies of Salesforce and its massive partner ecosystem.

Dark Social & Evangelism @ Chili Piper | Co-Founder @ Revenue Era | Sales Rep Turned Marketer

I'm a unique breed of B2B marketer, one who's actually carried quota and closed deals.

8 years in SaaS sales + 4 years in marketing = a unique lens on what really drives revenue. While most marketers optimize for vanity metrics, I optimize for buyer behavior. Because I've been on both sides of the table.

My superpower? Combining sales instincts with marketing scale to create GTM strategies that break through the noise.

I help B2B SaaS founders and marketing leaders build Modern GTM strategies that turn prospects into customers and customers into advocates. 
My focus: buyer enablement, ecosystem marketing, and creating revenue engines that scale.

The future of B2B isn't about traditional company focused marketing. It's about collaborating together through partnerships, community, and customer-led growth.

The old playbook is broken. Time to build something better.

DM me to discuss your GTM challenges and jam about the future of GTM!

taplio

The Battle

Michael Jed Lantis

🌶️Arthur Castillo

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