Financial services copywriter for SMEs who hate writing. Get conversion copy that puts more £££ in your pocket | Linkedin profile optimisation, blogs, web copy & emails to get you noticed.

Time is money.
And that's never more true than when you're a one-person business trying to wear all the hats at the same time.
When you aren't working directly with your clients, your time is going into tasks you'd rather not be doing:

Content marketing
Sales strategy
Managing finances
Dealing with staffing issues.

The list goes on.

AI can help with many of these areas, freeing you up to work on the bits you LOVE doing.

I've switched from writing using my brain only (OK perhaps with a bit of Google research too) to AI-assisted writing.

What does that mean for me? 

I use AI for planning, structuring, brainstorming, challenging my ideas, outlining, drafting, editing and summarising.

What does that mean for you?

You get more, better quality content than before because I can be more efficient when I work alongside an AI tool.

I'll be launching an AI Success Hub this summer for small business owners who want to use AI tools to become more efficient but don't have the time, knowledge or motivation to learn prompt engineering. The prompt library will contain a range of detailed, thoroughly tested AI prompts across a range of business areas including, strategy, finance, sales, marketing, HR, admin, risk management etc.

In the meantime, ask me for my freebie - 'Work Less, Achieve More: 6 strategic AI prompts to save, time, money and frustration. I'll add you to my email list for future prompts (unless you prefer not to, no worries).

If you'd rather offload your content creation, I offer AI-assisted retainer packages for SEO blogs and social posts starting at £300/m.

✏️Michelle Eshkeri (ACMA)

Business Doctors

As a Business Doctor I help business owners with identifying the factors that contribute to their current "success ceiling" and apply my years of business experience to help them get past that ceiling to improve and achieve growth for their businesses.  As you're a business owner, you completely understand all of the potential loneliness, frustration and (on the flip side!) rewards felt when you're trying to “make it happen”!

Areas where you may need help could include:

➊ Business Strategy & Planning
➋ Business Improvement
➌ Business Growth
➍ Business Owner/Shareholder Aspirations
➎ Business Vision
➏ Exiting from your Business
➐ Future Proofing your Business
➑ Market Research and Opportunities for Growth
➒ Staff engagement with the business
➓ Coaching and Implementation Support

If you feel you could benefit from some help, just call or book in and we can have a chat:

📱   +44 (0) 7976 260065

🗓  https://calendly.com/martin-williamson

Business Doctor

University of Glasgow Adam Smith Business School

Academic learning provides a basis for Students to enter the real world armed with lots of knowledge.  But, that knowledge can only be applied to the greatest effect through experience.  At the UofG Adam Smith Business School, we provide a framework of real-world experience coaching and practical exercises before they exit academia to equip them with the means to apply their hard-won knowledge.

📱 +44 (0) 7976 260065

🗓 https://calendly.com/martin-williamson

Affiliate Coach / Lecturer

Insolvency Practitioners Direct Limited t/as "ipd"

Insolvency: often the Elephant in the Room.  No-one likes to admit that they're at the helm of a sinking ship.  The yawning pit that appears at 3am in the morning is difficult to cope with.  As with anything unknown, that not knowing can cause you to be nervous of what might happen and frustrated that you have to deal with something you never expected...

Getting help to deal with actual or potential insolvency isn't a weakness: it's actually the sign of a strong personality.  I can help you decide how to deal with your issues.  My specialities:

➊	Liquidation Advice
➋	Business Insolvency
➌	Business Recovery
➍	Small Business Recovery
➎	Corporate Insolvency
➏	Rescue and Recovery
➐	Corporate Recovery
➑	Small Business Restructuring
➒	Company Voluntary Arrangements

Well done for reading this far!  A bit more about me: after having specialised in the insolvency and business recovery sphere since 1986 (including 11 years with two of the “Big Four” accountancy practices), I became a Licensed Insolvency Practitioner and formed my own independent insolvency and business recovery practice based in Stoke on Trent in 2002.  My specialty is assisting SME’s as they often can’t afford the costs of the bigger firms when advice and help is needed!

Over the years, I have advised the smallest of companies and individuals or dealing with large corporate restructuring, with all sizes of clients in-between. This has included running and selling businesses, constructing and negotiating deals or investigating and advising on the viability of a business and its restructuring.  The experience completely complements my Business Doctor and business growth specialist role.

📱 +44 (0) 7976 260065

🗓 https://calendly.com/martin-williamson

Licenced Insolvency Practitioner

Futrli

When you are trying to grow your business, one of the vital foundations is accurate and up to date financial forecasting and reporting. Futrli powers our Business Doctors Pulse system.  If you want to control your cash flow to accelerate the growth of your business then Business Doctors Pulse and Futrli Flow will make that so much easier!

Get in touch if you’re a business owner who wants to

◈  nail their numbers
◈  make better decisions
◈  make some profit
◈  have cash in the bank
◈  grow their customer base...

📱 +44 (0) 7976 260065

🗓 https://calendly.com/martin-williamson

Certified Futrli Business Advisor

Specialising in small and large corporate recovery and insolvency services, with particular emphasis on financial and viability reviews pre-insolvency

Senior Manager

Deloitte

Specialising in small corporate and personal insolvency work, together with small and large corporate recovery assignments

Manager

RSM UK

Moved from Official receivers Office (Civil Service) to the private sector to gain more experience. Continued dealing with bankruptcies but also expanded into voluntary liquidations, administrations and receiverships. Cut my teeth on insolvency trading here - great fun!

Insolvency Administrator

UK Civil Service

The start of my career!  Dealing with bankruptcies and compulsory liquidations at the Official Receiver's Office.  Instrumental in setting up the first Official Receivers Support Unit in Birmingham - now known across UK as Regional Trustee and Liquidator Units (RTLU's)

Change your thinking...

Many business owners have risen to a natural level of success, but sometimes struggle to get past their "success ceiling" to achieve more.  Business owners hire me when they're finding it difficult to clarify what they want to do, where they want to go or how to get there.  These are some of the areas they might need help with:

•	Strategy & Planning
•	Coaching and Implementation Support
•	Improvement
•	Growth
•	Value Building
•	Owner/Shareholder Aspirations
•	CEO / CFO / COO Support
•	Business Vision
•	Exiting from your Business
•	Future Proofing your Business
•	Market Research and Opportunities for Growth
•	Staff engagement with the business
•	Survival / Disaster Planning

Whether they want full-time support or just a few hours when they most need them, I help them with their strategy planning and implementation work and support them with coaching on all aspects of running a successful business! I also hold them accountable for doing what they say they want to do and pitch in with them when they need it on demand, taking some of the less sexy stuff off their hands so they can concentrate on developing their business.

So, get in touch if you’re a business owner who wants to nail their numbers, make better decisions, make some profit, take a holiday, have cash in the bank, grow their customer base....

📧        martin.w@businessdoctors.co.uk
📞        +44 (0) 7976 260065
🤝        https://calendly.com/martin-williamson

Well done for reading this far!  A bit more about me: over the years, I have found myself advising the smallest of companies and individuals, through to dealing with large corporate restructuring, with all sizes of clients in-between. This has included running and selling businesses, constructing and negotiating deals or investigating and advising on the viability of a business, its people and operations and its restructuring, with an emphasis on strategy for rescue, improvement and growth.

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The Battle

✏️Michelle Eshkeri (ACMA)

Martin Williamson

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