Basement Brewed Fantasy Football

300+ fantasy football players use BBFF's research, resources and community to increase their chances of winning their fantasy football league(s). Subscribers have year-long access to 8 tools and services that will help you dominate your draft, trades, waivers, lineups and leagues.

Owner

Accelity

•	Built the sales department from the ground up
•	Onboarded, managed and coached sales reps
•	Audited and edited existing processes and procedures
•	Implemented new processes and procedures
•	Templatized inbound and outbound sales materials and correspondence
•	Selected and sold which B2B SaaS companies will be a good fit for Accelity
•	Qualified, engaged, presented and corresponded with new leads through close

Director of Growth

Zywave

•	Leader’s Club (2017)
•	Top Rep for the Month (July 2015, May 2017, June 2017)
•	Top Rep for the Quarter (Q2 2017)
•	Led charge into brand new market that was previously never permeated in 30 years

Account Executive

•Oversaw day-to-day activity of several Account Executives.
•Coached team members to help them develop their strengths and overcome their weaknesses.
•Worked with each team member individually to develop strategic pipeline battle plans.
•Conducted weekly and monthly meetings to discuss strategy, success, activity and results.
•Created performance-rewarded sales contests to keep the culture competitive yet exciting.
•Maintained my own territory and pipeline to generate revenue.

Team Lead - Inside Sales

•Assisted the National sales team in all facets of the sales cycle from research through closing.
•Crafted e-mail and voice mail campaigns to generate and maintain prospect interest.
•Kept all open opportunities organized and moving forward.
•Collaborated with each sales rep to come up with a battle plan for difficult prospects.
•Developed campaigns to stay on the radar of prospects we did not win.
•Created prospect-specific messaging when necessary to take a more targeted approach.

Inside Account Executive - National Sales

•Lead generation - Cold-called independent insurance agencies to qualify the prospect, generate interest and set up a meeting for our Outside Account Executives.
•Daily expectation: 80 calls, 2 meetings booked 
•Assisted in follow up with a prospect throughout the entire sales process until the deal closed.
•Maintained organization of my call lists and territories in Salesforce.

Inside Account Executive

•Wrote articles across every facet of financial planning for advisers to distribute to clientele.
•Produced marketing materials to help financial advisers prospect and maintain clients.
•Designed useful visuals to pair with authored pieces including graphs, charts, photographs plus more.
•Applied researching skills to collect reliable information and ideas for written pieces.
•Collaborated with teammates to continuously edit pieces to keep writing fresh and statistics current.

Content Writer

Briggs & Stratton

•Created advertisements, brochures, newsletter articles and posters for internal and external use.
•Conducted market research to find trends and present relevant findings.
•Used digital content management systems to uphold optimal use of company websites.
•Coordinated all necessary tasks of new product launches from ideation phase to full production including scheduling and assisting photo shoots, working with graphic designers to create collateral and advertisements, launching products for sale online, and writing articles for the newsletter.

Marketing Co-Op

Chili's

•Ranked 2nd out of 400 employees in Wisconsin for 2010 MACC Fund donations raised.
•Ranked 4th out of 400 employees in Wisconsin for 2010 St. Jude’s donations raised.
•Trained staff to become reliable assets to the company in most areas of in-house operations.
•Motivated co-workers by creating and conducting enjoyable sales contests.
•Communicated with clientele to find and recommend product offerings that best suited their desires.

Lead Trainer

U.S. Cellular

•Communicated with clientele to find and recommend product offerings that best suited their desires.
•Prospected new accounts and continually built them into successful ongoing business relationships.
•Informed clientele of cutting-edge products to generate the greatest possible revenue.
•Created and delivered presentations to colleagues regarding new products, policies and promotions.
•Trained new associates to become dependable assets to the company.

Level II Sales Associate

Fantasy 🏈 Analysis for Winners | Beat Your Friends, Dominate Your Leagues | Win DFS Contests & NFL Bets | Data-Driven Insights and Resources | Online Community of 300+ Fantasy Football Brains Ready to Help You Win!

When I was 7(ish), I "invented" a game where I'd close my eyes, grab two unsharpened NFL pencils, twirl them in my hands, and drop one (the loser). I'd record the winner/loser in my notebook and grab the next two pencils and do it again. I did full 16-game seasons this way, including the playoffs and Super Bowls. 🏆
 
When I was 11(ish), I played Madden on my Super Nintendo and then use a typewriter to write a "news article" about what happened in the game. 📰
 
When I was 15(ish), I met my inevitable best man because I discovered there was another human in the world like me who would play Madden and record every possible statistic in his notebook (we STILL do this today at 35 years old but we've at least leveled up to Google Sheets). 📓
 
When I was 18(ish), I played in my first #fantasyfootball league, and a new obsession unlike any other was born. I went on to win not only my leagues but also big ticket items like 64-person leagues and DFS tournaments. 💰
 
When I was 26(ish), I was tired of questioning my start/sit decisions with my fantasy football lineups. Rankings and projections didn't tell the full story, so I started creating a resource that DID. Something that recommended WHO to start, WHEN to start them, and, most importantly, WHY to start them.
 
When I was 31(ish), I started making that resource available to the public and had complete strangers asking for my Venmo so they could donate for using the resource. 🤯 
 
When I was 33(ish), I quit an ascending, decade-long B2B sales career to bet on myself and go all in on this dream that's been subconsciously brewing my entire life.
 
Now, 300+ (and counting) fantasy football players use my resources and community to outsmart their friends and dominate their leagues! 💰 Here are the 3 main ways they do that... 👇

1.  👥 Online Community: My fantasy football Discord Server is an army of 172 (and counting) fantasy football players workshopping dilemmas and helping each other out. It's also where I'm hanging out all season, sharing exclusive insights as I find them.  

2. 📋 Fantasy Football Draft Guide: Tiers, rankings, and written previews for 250+ players with features that help you identify the right time to draft each player.

3. 📊 In-Season Weekly "Heat Maps:" Conquer impossible "start/sit" decisions and set optimal lineups every week with contextual analysis for every player in every game, every week. This is THE resource that started my entire business after it went viral on Reddit!

Come hang out with us this season! https://www.basementbrewedff.com/signup

Mikey Henninger 🏈🏆

Own Boss Supply Co

Brand Strategy Execution
Responsible for developing and executing brand strategies that align with the company’s mission and resonate with the target audience. Comprehensive market research helps identify new opportunities and refine brand positioning to maintain a competitive edge.

Digital Platforms Oversight:
Managing the strategy, design, and functionality of the website and mobile app to deliver a seamless user experience. Collaboration with IT and development teams drives improvements based on data insights, enhancing engagement and conversion rates.

Marketing Vendor Coordination:
Selecting and managing marketing vendors and agencies to achieve high-quality results and measurable outcomes. Building and maintaining strong vendor relationships ensures partnerships provide maximum value and align with strategic goals.

Customer Experience Focus:
Prioritizing a customer-first approach to optimize customer support operations and enhance satisfaction across the journey. Implementing feedback mechanisms and metrics continually improves customer satisfaction and retention.

Professional Expertise:
	•	Strategic Brand Development
	•	Digital Marketing Execution
	•	Customer Experience Improvement
	•	Vendor Relationship Management
	•	Data-Driven Insights

Chief Marketing Officer

WEBPRISM

WebPrism is a digital creative agency that helps organizations build engaging digital experiences. Our team works with clients as true partners, helping them formulate their vision and mission, then adopting that mission as our own. The result? Beautiful websites and apps we're proud to share with the world.

Owner // Design + Code + Strategy.

Optimal Building (formerly CEES-Advisors)

Strategic Advisor

NetApp

Support Renewals Representative - Enterprise

Synology

Senior Technical Account Manager

Technical Account Manager

University of Oregon

Network support, Faculty/Staff IT support, A/V support.

Helpdesk Support Specialist

A.S.I. ARDEN SOLUTIONS INC.

Wildland Fire Suppression. Modoc National Forest, Trinity National Forest, Okanogan National Forest.

FFT2 Wildland Firefigher

I graduated with a degree in Business Administration for the University of Oregon, where I studied marketing, entrepreneurship, and computer science.  While the things I learned in the classroom were crucial to my success, my experiential learning through extra-curricular work continues to drive me to where I am today. 

My computer science course work drove me to explore programming, and led to my first side-software project, which pushed me to invest in my programming skills more than any class, or grade, ever could have. After a year of iterative development, pivots and pitch competitions (two of which brought home awards), graduation confronted my team with the reality that this project was going nowhere.

Post-grad, I joined a fledgling team where I met some of the most personally influential people I know to date. During my first year as a Channel Sales Manager, I learned to run events, honed my confidence in front of crowds, and how to build a book of business. In that time, pain points in our event management became clear - so I took on the challenge of developing a simple app to manage registration and attendance. Once again, experience showed my that while the technical ability to build a minimal viable product was there, there wasn't a business there.

18 months later, after touring the country to present at over 20 events, and one annual keynote, I made the decision to join another growing team. Now, as the 4th most senior member of my team, I've had the opportunity to participate in the development of a second organization, and be part of securing almost a billion dollars of revenue.

Once again, I found a problem to solve - this time in my own home. After the birth of my son, I found that some attention and tweaks to the home technology I'd installed in my home could make life with a newborn slightly easier. I doubled down on home automation, and built a system for my wife and I that allows us to control almost anything we need to with full hands. From our locking our front door, to dimly turning on our kitchen lights at 3am to warm a bottle. While my tactile interest is in what technology can do, my passion is what technology can do for the people who use it - whether it's in the data center, or at home.

My name is Devin Mathew Santamaria. I am a husband, father. I am driven by faith, love, freedom and duty. I firmly believe the best way to learn something is by doing it yourself. As a result, I value experience over formal education; but I truly believe the most successful people have both.

taplio

The Battle

Mikey Henninger 🏈🏆

Devin Santamaria

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