Break The Web

Head of Operations

MilaDiBella.com

I help marketing teams run their content ops at the speed of light⚡️

Content operations specialist

SaaStock

As the Lisbon City Leader, I curate in-person events and online spaces for the SaaStock
Local Chapter community to grow by sharing challenges, best practices, knowledge and
facilitating networking.

Lisbon City Leader

Flying Cat Marketing

⚡️ Generated almost €1M in inbound pipeline per quarter
⚡️ I set up the foundations and processes of the marketing department
⚡️ Created and optimized SOPs, systems, processes, automation, you name it
⚡️ Ran the partners program
⚡️ Created and operationalized an inbound content engine that works like clockwork
⚡️ Conducted deep customer research and turned it into a Customer Experience Map
⚡️ Ran 2 employee advocacy programs
⚡️ Planned and executed a rebranding plan

Head of Marketing

As the first Marketing person at Flying Cat Marketing, I aim to build a customer-led qualified inbound machine that will ensure sustained growth in the number of leads for Sales. 

Some of my responsibilities are: 
⚡ Managing the FCM blog 
⚡ Producing The SEO Growth Podcast 
⚡Developing an engaging employee advocacy program for personal brands 
⚡ Manage the FCM website 
⚡ Help build Sales assets 
⚡ Experiment with formats and channels 
⚡ Manage the FCM LinkedIn page 
⚡ Measure and report the marketing performance

Marketing Manager

As a CAM, my goal was to provide unforgettable white-glove service to all clients, by ensuring they feel listened to, strategies are executed in a timely manner, and clients feel like they are provided with more value than they paid for.

Some of my responsibilities were:

⚡️ Onboard clients, introduce them to all the stakeholders, and act as the central point of contact for all project-related matters
⚡️ Create project timelines and workflows for each individual client's needs
⚡️ Ensure that we exceed growth expectations and that the client is 100% aware of the growth impact we're making
⚡️ Have oversight on team capacities & availabilities, assign tasks and responsibilities to all stakeholders
⚡️ Build and maintain strong, long-lasting client relationships paying attention to their needs and objectives
⚡️ Exceed all client expectations in terms of service and results

Client Account Manager

I’m HelpingSaaS help their customers by creating Knowledge Bases and writing useful Product Content. I work within the confluence of product content, customer success, and UX, blending with the team and its way of working. 

I conduct deep research about the product and audit the existing KB. Then, I ideate the structure, map out the content, and write highly detailed tutorials featuring GIFs, images, and videos. Then, we work on standardizing the product language and improving the UI for a better UX.

My goal is to provide highly useful content for the customers to get the most out of the product,  reduce inbound contacts to the Customer Support team, and promote a self-serve mentality that enables scalability without compromising customer satisfaction.

Knowledge Base & EduContent Creator

Intrro

Marketing Lead

Octopush.com

I was in charge of the monthly newsletter. I reactivated the blog, optimized it for SEO, wrote plenty of articles, guides, and interviews with experts. I created the Company Guidelines of the brand. I reviewed and improved the copywriting site-wide, in French, English and Spanish, optimized for SEO. 

I contributed with the graphic design (infographics, images, schemes) and introduced improvements in the UI/UX of the platform, that were put in practice after my departure.

I contributed a great deal in operations, processes and group dynamics. I was in charge of interviewing freelancers and full-time contractors.

Also: I helped with Customer Support by phone, char and email in English, Spanish and French. I improved processes in User.com (automation), designed the email marketing strategy and created the Knowledge Base. I also crafted +10 video tutorials for our YouTube channel.

Content Marketing

South Ventures

I was the first and almost only channel for investors to know and follow up their investments. Money is one of the most sensitive topics to deal with: in my job I constantly managed with frustration, confusion, fear and even anger. It gave (and still gives) me a great satisfaction to be our investors anker and person of trust. Also I managed the day-to-day cash, did customer support and compliance. handled operations in the digital platform, and was in charge of the weekly newsletter.

Investor Relations

Poket.co

I was in charge of onboarding customers to our platform and guiding them all the way during their life cycle. I was in constant search of innovative ways and features to improve their experience and to reduce the churn rate. Also, I was in charge of operations, troubleshooting and reporting to our developers as well as working hand in hand with them to optimize the user experience. To my CEO I was the porte-parole of our customers, giving him insight into what they were demanding from us.

Customer Success Manager

Metrobox Selfstorage

I designed and executed the online presence of the startup. From website design and execution to newsletters and social media management. I also produced the content, the graphic designs and took and curated the pictures of the flyers and brochures.

Digital Account Manager

hey hi! thanks for stopping by :) A bit about me:

⚡️Started my career as Investor Relations for a VC / trading app for LatAm
⚡️Saved all my money and bought a one way ticket to France
⚡️Traveled around and started a role as Content marketer at a SaaS. And then another one
⚡️Freelanced for a lil’ bit and was recruited as Client Account Manager
⚡️Then promoted to Marketing Manager, then Head of Marketing
⚡️I burned out big time, resigned, and took time off to realign
⚡️Started consulting for Content Ops
⚡️Got offered a FT role as Head of Operations by my first client
⚡️Happily turning the agency upside down to radically improve efficiency, profitability and team happiness

What I’m working on in 2024:
🎯 Not burning out
🎯 Radically improving efficiency, profitability, and team happiness following EOS
🎯 Using my marketing background to bring in more biz 

Ice-breakers for your cold emails:
🏄‍♀️ I surf, and my PTO is mostly surf trips
🇦🇷 I’m so Argentinian. I’ll defo use every chance I can to  to remind you that we’re World Champions
🎵 In another life, I woulda been a musician. In this one, I sing at jam sessions

HMU if I can help with anything related to ops and marketing. 
Especially if it’s for an agency. 
Definitely if it’s an SEO agency.

Mila Di Bella⚡️

EPAM Systems

Senior Director of Product Management

Senior Director, Technology Solutions

Huge

Vice President, Delivery

I am responsible for ensuring amazing product delivery for Huge. I focus on products, teams, process management and workflow improvements, leveraging Agile and Lean Principles, while collaborating with all disciplines involved in the project’s delivery, and those include: Leadership, Client Services, UX, Creative, Content, Strategy, Product, Development, Testing and DevOps.

Group Director, Delivery - Global

I am responsible for ensuring amazing product delivery through process management and workflow improvements, leveraging Agile and Lean Principles, while collaborating with all disciplines involved in the project’s delivery, and those include: Client Services, UX, Creative, Content, Strategy, Product, Development, Testing and DevOps. 

I am closely involved with our client’s senior leadership to understand and help them meet their short and long-term goals through the facilitation of project and roadmap planning. I've been closely involved with clients such as CNN, AMC, Arby’s, Capital One, Pulte Homes, Lowe’s, Secureworks, Ruth’s Chris and Turner.

I am also responsible for a team of 20+ engineers that include front and back end developers and QA Engineers that love what they do, and create amazing products.

Senior Director Of Engineering

LeadingAgile

Trusted by c-level and senior executives from small startups to Fortune 500 companies to assess and recommend opportunities for change that enable the company's growing needs to motivate, innovate, learn, adapt and deliver on a common goal: To enable enterprise-wide Agile transformation, and deliver large software projects. I collaborate through the customer's journey by working closely with teams to help them become predictable and adaptable. I do that by coaching and working along with the portfolio, program and delivery teams to formulate and deliver on the company's goals, while learning to minimize dependencies, enabling new skills, adapting to change, and removing obstacles. I partner with Product Development and Management, Infrastructure (DevOps), Business Operations and Finance to deliver a clear product and transformation vision and roadmap.

Enterprise Transformation Consultant

ThoughtWorks

Work with ThoughtWorks development teams to deliver innovative, high-value, business applications. Build leading-edge solutions that enable clients to increase business value delivered, by leading the inception and planning of work while negotiating scope with the business. Through Continuous Delivery, increase product release frequency to deliver features and bug fixes faster, providing the business with quicker feedback, increased customer base and revenue. Lower client cost of delivery and improve release plan forecasting through a data-driven approach, by gathering and analyzing key metrics such as business value delivered, cycle time, throughput, and velocity, to teams across multiple business areas. Work with the Business Owners to control the scope and define a Minimum Viable Product (MVP). Establish team processes while building cross-functional and cross-organizational synergy. Successfully expose the complexity of large projects, insuring that they are adequately funded and staffed for the proper execution of the work. Create long-term release plans to guide the business vision, and a near-term plan with a set of features to address immediate business needs. Formulate an Agile adoption approach for agile transformation efforts, and lead its adoption across multiple teams.

Principal

SRA International

Effectively won contracts for SRA by enabling clients and teams to successfully realize their potential and goals, by identifying and refining project vision and direction. Affect positive change, deliver value and results, through adoption of Agile thinking throughout the organization. Influence and advise teams in agile values, principles and disciplines. Encourage value-add and remove non-value-add activities to promote team morale, communication and cohesion. Create and mature a team of company-wide Agile Coaches, ScrumMasters, and Agile Champions through coaching and one-on-one mentoring. Teach Scrum, Kanban, Lean, and XP practices, including Test Driven Development(TDD), Acceptance Test Driven Development(ATDD), refactoring, story writing and mapping. Sponsor, participate and speak at public Agile events.

As the Technical Lead for The Cancer Genome Atlas I was the architect of a project that was the cornerstone of cancer research at NIH that comprised a 100TB dataset of cancer genome data, in a highly scalable set of Java applications, for real-time processing, validation, and dissemination of cancer sequencing data for 26 different cancer types. I lead, hired, mentored and trained a 26 person development team in Scrum and XP methodologies including: Test Driven Development (TDD), Acceptance Test Driven Development (ATDD), and Pair Programming. Implemented Continuous Integration processes to enable quick iterative delivery of the product. Organized a value-based release backlog along with the Product Owners.

Director Agile Practice

PERCEPTICON corporation

Director of Engineering

Promptu

Senior Software Engineer

FCI Communications/Promptu

Software Engineer

Buyside

WebMaster

College of Notre Dame De Namur

Technical Assisstant

Senior executive who excels at building and leading high-performing, multi-discipline teams, with a mission to deliver world-class products. Areas of expertise include: Setting the vision, assessing and structuring product organizations, developing product strategy, enabling and developing leaders, building and fixing teams, and just making things happen.

taplio

The Battle

Mila Di Bella⚡️

Robert Sfeir

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