Decibel Cannabis Company

Key Account Manager - Western Canada

Territory Sales Manager - Alberta

Humble & Fume Inc.

Rothmans, Benson & Hedges Inc.

Business Development Representative

ProCredit Auto Finance

Sales & Finance Director

Pearl Entertainment Ltd.

General Sales Manager

Artha Wealth Management

Business Development Consultant

Rogers Communications

Assistant Retail Manager

Sales Representative

Direct Sales Force

Field Sales Agent

I’m a dynamic and driven sales professional who thrives on exceeding expectations and achieving results. With over 12 years of sales experience, including successful leadership of sales teams and navigating highly regulated CPG sales, I work hard daily to solidify myself as a relationship and revenue building powerhouse. 

Known for my unwavering self-motivation and dedication, I consistently deliver on key performance indicators, revenue growth and unlocking new business opportunities. My track record of regional and national sales accomplishments further solidifies my expertise and ability to drive impactful growth in the CPG industry.

Moe Sobh

Safety FM

At the heart of all, Safety FM is a process improvement consultancy, that helps organizations develop their systems, restructure their culture and improve their human performance. With focus on safety and highly resilient systems.

Safety FM is known for their world-renowned podcast and broadcast and I host two shows on the network, The Jay Allen Show and Rated R Safety Show.

Chief Safety Officer

Radio Big

Talk Show Host

Club Assist – North America

• Govern overall strategic direction in establishing a safety culture for all company and its partnerships. 
• Draft safety policies, processes and procedures to ensure compliance with all DOT and OSHA standards, as well as develop and implement safety programs to reinforce safety efforts and contribute to a system‐wide reduction of accidents and injuries.
• Deduce system-wide gaps in safety protocols within North America. 
• Formulate strategies and implementation guidelines to prioritize safety within the company by integrating policies into the operational processes and procedures, with the aim of transforming the mental model of how to approach safety as a cultural shift.

SELECTED ACHIEVEMENTS

• Revamped the Safety Program to ensure that safety processes were developed for current standards.
• Slashed operational expense across North America by automating manual processes. This reduced total labor hours incurred by the operation.
• Ideated a Program for Workers Compensation Reporting for Field Personnel. 
• Composed procedures and process for rural area employees to receive professional (triage) medical care.

Safety Manager (Corporate)

Transdev North America

• Steered the development and implementation of several vital company and employee programs including training, safety and recognition. Evaluated and localized company processes to ensure effectiveness.
• Conceptualized, monitored and evaluated individual goals and strategic plans for the training and development department. Conferred with senior leadership to ensure quality, relevance and consistency of programs, strategies and services.
• Comprehended and implemented company and national safety changes quickly to decrease the number of incidents across multiple locations. 
• Tracked vehicle recordings continuously to eliminate any potentially dangerous practices and to ensure a safe and comfortable experience for all guests. Perpetuated ongoing and open communication with employees and contractors to guarantee consistency and build genuine relationships.

SELECTED ACHIEVEMENTS

• Directed redesign of the Training and Safety Program to ensure consistency across multiple locations.
• Trimmed operational costs for multiple locations by developing budgets, allocating, and pre‐approving and monitoring expenditures.
• Liaised with Human Resources and Operations teams in design, implementation and support of professional development and succession planning to retain superior employees.

Regional Director Of Safety (Multiple States)

XPO Logistics, Inc.

• Supervised a 50,500 sq. ft. warehouse as a third-party carrier for two IKEA stores, 144 Masco franchises and 151 Payless Shoe Stores. This involved verifying accuracy for staging and inventory for daily deliveries as well as reviewing and evaluating the security process daily to enforce proper policies and procedures. 
• Completed hourly monitoring of routes to guarantee on‐time deliveries and to maintain high level customer satisfaction scores.
• Guided, trained developed up to thirteen independent contractor teams which served all of Florida with the exception of the Panhandle.
• Boosted bottom‐line profits by bringing new vision, energy and organization to a warehouse that had been held back by lack of cohesion, teamwork, system resources and service quality. 
• Identified and eliminated inefficiencies to allow customer satisfaction and employee rapport to exceed all previous standards. Utilized open communication and a sense of empowerment to develop camaraderie between staff and contractors.

SELECTED ACHIEVEMENTS

• Surpassed and increased profitability goals by consistently maintaining a 38% split through cutting excessive costs and implementing process improvements where needed.
• Bolstered “voice of customer” satisfaction scores by 40%, which ranked the location as one of the top 3 warehouses in the nation for Masco.
• Decreased labor and operating costs to save thousands of dollars each month by recognizing inefficiencies and implementing standardized procedures.
• Launched and tracked incentive programs to create excitement amongst employees.
• Participated in Outward Bound’s professional program as part of the company’s boot camp. This program strengthened my leadership and communication skills while showing me the value of effective communication in a team environment.

Market Manager

PSYMON STARK NETWORK, LLC

• Functioned as the primary managing consultant of FSA Network to provide technical and business consultation services including system and corporate network designs. 
• Installed and implemented business management systems that allowed FSA to acquire additional nationwide contracts with Sears, Best Buy, GE and HHGregg. 
• Visited nationwide sites and other FSA locations to ensure standardization of processes and procedures, which allowed failing locations to flourish.
• Introduced procedures and developed systems that ensured higher revenue for the FSA Network.
• Led and assisted in pilot of inventory, routing and warehousing processes for Best Buy on the West Coast. 
• Articulated and shared experience and knowledge with other employees and contractors to continue the success of the company even after my contract was completed.

SELECTED ACHIEVEMENTS

• Cultivated a strong relationship with the FSA Network and their contractors by reducing labor and operating costs, which in turn increased revenue and profit margins.
• Drove and held responsibility for the ultimate success of company by standardizing procedures.
• Supported creation and implementation of SOP for company.
• Recognized as the “go-to” person to create efficient revenue-making processes and procedures.
• Consulted for one location and once proven successful expanded services to 27 various nationwide locations.
• Administered P&L management.

Owner/Operator

Circuit City

Hand selected to be a part of an elite group of managers for the South Florida area.  Created, built and trained new innovative selling strategies to both corporate and store level managers and associates.  Verified employees understood and grasped concepts that certain decisions will cause harm to revenue, gross margin and customer loyalty.

District Staff/ Engagement Team

FSA NETWORK (2004-2005)

Managed a 17,500 sq. ft. warehouse and cross-dock as the third party carrier for Best Buy Co. Developed and maintained strong relationship between stores and DDC. Reviewed customer loyalty reports daily as well as created reports to ensure surrounding Best Buy stores understood their “drivers and drainers”.  Consistently managed and trained twelve independent contractor teams, as well as delivery shuttles that serviced Central and South Florida areas.

CUSTOMER LOGISTICS FACILITY MANAGER

Best Buy

Hired as a full-time cashier, then quickly promoted to Tech Supervisor for a high-volume 32,000 sq. Ft. store. Diagnosed and repaired audio-video equipment at the store, or sent material to the service center for further repair. Managed and scheduled a nine-employee tech bench to ensure profitability and to stay within budget.

TECH SUPERVISOR

I am guy who loves different things and attempts to gel them all together! For as long as I can remember I have been in love with the medium that was created by Guglielmo Marconi (radio). It's been amazing that while you have a radio with you, you never seem to be alone. During the years the passion of radio has led me down some exciting times, I never knew that I would find another love similar to radio but this time it was safety! 

Safety has been something of a passion project for me that has driven me to take more years of schooling than I ever planned. After pursuing a doctorate in psychology, I wondered how could I share the message of safety and the world of radio, this caused the birth of Safety FM. Safety FM is the only radio station to focus on 24/7 broadcast about safety. It's been mind-blowing how many people listen to the shows on the station.

I currently go around the world (virtually now) talking about safety and I host three radio shows. Rated R Safety Show(Safety FM Show), The Jay Allen Show (Safety FM Show), and Jay Allen in The Morning (Radio Big Show). I am always amazed with this so-called life!

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The Battle

Moe Sobh

Jay Allen, Ph.D.

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