Founder @MSP Consulting | Enterprise Sales for Startups | $2M => $10M ARR

Most founders aren't bad at sales. They’re just alternating between winging it and following playbooks that were built for companies 10x their size.

I never planned on a career in sales (I studied international relations). But when I fell into sales I realized it was the same skill…understand a situation deeply, then tell a persuasive story around it.

The further I got, the more I kept seeing the same thing. Companies hit the same walls at the same stages and made the same (avoidable) mistakes. And most of the advice for founders was either way too complicated or built for someone else's business.

I didn't want to manage bigger teams at bigger companies. I wanted to help founders solve those problems before they burned 12-18 months figuring it out the hard way.

I work with B2B SaaS founders between $1M–$10M who are building enterprise and midmarket sales orgs. I help them cut through the noise, find the highest-leverage fix, and build something repeatable — without overcomplicating it.

No generic advice or playbooks borrowed from $500M companies. Just proven frameworks built for your stage. 

Book a strategy session below. You’ll leave with clarity on the biggest thing slowing you down right now, and how to fix it.

Monica Stewart

Building things with soul. ex-McKinsey, Harvard Business School, and B2B founder ($0-$4M ARR in 2 years).

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I help founders navigate the early, messy, founder-led sales stage, 0->$1M ARR. Follow my newsletter for thinking on product-market fit you won't find elsewhere: howtogrow.substack.com

When you're ready, join my PMF Camp, where I'll personally review your sales calls, decks, outreach, and give you a ton of examples and templates. Learn more at robsnyder.org

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Monica Stewart

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