Salesforce

Digital Marketing Specialist

Moritz Kaiser

Everyone and their grandpa is telling you to build a personal brand.

But it's not as easy as they tell you.

And the question marks are robbing you of your sleep.

"How do I grow my LinkedIn?"
"Why am I not getting any leads?"
"Where do I get the time to write posts?"

But you know deep down a personal brand would change your life.

- Consistent lead flow for your business
- Freedom of location to work from anywhere you want
- Freedom of time to spend it with your family and loved ones
 
To achieve that, you need to have a strategy and a content engine in place.

I know, I've been there.

I've helped myself and others, to create a personal brand and monetize it.

- Content Creators
- Business Founders
- And big time Executives

They trusted me with their dream.

And I rewarded their trust by:
Saving them dozens of hours creating content
Skipping the trial-and-error guesswork
Accelerating the journey

So if you need help
- creating content that works for you (consistently)
- gaining clarity on your strategy
- monetizing your audience

Book a call with me or just shoot me a message saying "Dream Catalyst"

See you soon.

Founder

Truecore AG

B2B Marketing Spezialist

Naveum AG

One-man marketing army in action.

We need a new website?
We need a lead-gen funnel?
We need a SEO and content strategy?

I got it (I'm trying at least).

In early 2022 I was doing my first (and only) internship in Marketing.
In late 2022 I was finishing my Bachelor in Psychology (vital for Marketing).
In early 2023 I was the marketing department for a growing B2B cloud provider.

Now I was far from being an expert.

But I had a lot of curiosity, drive to learn and a hands-on mentality on my side.
Additionally to my skills in copywriting, website design and lead-gen.

So I went to work.

Soon we launched a complete rebrand from logo to website.
Started capturing leads through our new funnels.
And got published in relevant industry magazines.

As much as I helped Naveum improve and grow, Naveum helped me improve and grow.

From a young Marketer to a still young but much more experienced Marketer.

B2B Marketing Specialist

zehnplus GmbH

Marketing Specialist

Praktikant im Bereich Marketingkommunikation

I help agency founders get clients from LinkedIn with content systems | LinkedIn Ghostwriter and Personal Brand Therapist

You're a solopreneur or agency founder who is an expert in your field.

But your target audience doesn't even know you exist?

→ Sales rockstars
→ Automation geniuses
→ Marketing agency owners

They have the experience, the skills and the tools to get their clients the best results.

But their ideal clients don’t know about them yet. 
Or trust them enough.

How would it impact your business if you could reach your target audience.
Engage with them,
Build trust.

How many more clients would you be able to sign?

Building your Personal Brand on LinkedIn does just that.

I have the experience, the skills and tools to get you that exposure and build that trust through LinkedIn.

Combined with your expertise and your story.

We will create your main-character brand on LinkedIn.

That attracts your audience and drives qualified leads for your business, consistently.

Meaning a fast a reliable path to more and qualified leads and powerful connections.

So you want to give LinkedIn a go.

But want someone to help you with it and skip the guesswork.

Here’s how I can help you:

Ghostwriting: Focus on your business and reduce time spent on LinkedIn

Coaching: If you want to grow your LinkedIn yourself and want to succeed as fast as possible.

Either way, you:
↳ Free up mental load so you can focus on your business
↳ Save dozens of hours of content creation each month
↳ Get instant access to 2 years of LinkedIn experience
↳ Use the strategies and tactics that work
↳ Get rid of decision fatigue
↳ Ensure consistency

The choice is yours.

Stay with the Status Quo and nothing will change.

Or invest in yourself and realize your businesses potential.

Drop me a DM with the word "Protagonist" if you’re a person that likes to get things done and I'll share more infos on my offer.

Moritz K.

Harry Maule

Freelance Copywriter | Content Writer For Hire at Harry Maule

Freelance Copywriter

Redis

Create engaging ebooks that push leads further down the funnel. Write SEO-optimised content with targeted keywords to rank on Google and generate traffic. 

Provide conversion-optimized emails that converts leads into paying customers. 

Case study: https://www.harrymaule.com/case-studies/redis-labs/

Samples:
https://redis.com/docs/why-you-need-real-time-session-stores-to-maximize-engagement/
https://redis.com/blog/detecting-fraud-and-securing-financial-data-with-a-real-time-database/

Copywriter/Content Writer, Independent Contractor

Yard

My ability to manage multiple projects relating to the three major components of SEO has helped to define my role at Yard as a competent and reliable team player. As a result, my role has gone beyond just the responsibilities surrounding technical SEO and into content creation and outreach. These include:
•	Performing technical audits for large corporations, such as Sage.
•	Compiling weekly and monthly SEO reports for prestigious clients including Sainsbury’s Bank, Rox Diamonds & Thrills, Sage, Watermans.
•	Working closely with Head of Tech SEO to identify and improve technical issues through pin-point data analysis.
•	Planning and executing successful link-building campaigns.
•	Identifying both on-page and technical issues with clients’ websites.
•	Writing in-depth articles & guest blogs.
•	Manager of the Yard blog.

Technical SEO Executive 

Boyd Digital

Working at one of the biggest digital agencies in Scotland, I was given a number of responsibilities to help strengthen the online presence of big-name clients through both on-page and off-page SEO. My work entailed creating content for clients that were able to communicate with customers appropriately through text as well as tuning the language to help improve Google rankings. Some of the clients that I worked for include:

-	London Sock Company
-	Groupon
-	Mark Warner 
-	Pearlfisher
-	Goodwin Corporate Lawyers

SEO Specialist

SB Live Media

My time at SB Live Media entailed a number of responsibilities, many of which were technical. Sophisticated SEO software was used to help critique the quality of websites in addition to implementing action to eradicate any underlying technical faults. Experience in handling key software including Google Analytics, SEM Rush, Screaming Frog and Hrefs.

ILA is recognised as one of the leading English schools in Vietnam. During my time there I taught classes of all levels and ages, from 5-7 year olds, to teenagers, all the way to adults. Teaching English furthered my understanding of the complexities of the English language as well as developing my writing skills. Working in a developing country where there is a stark difference in work culture posed many challenges to me, such as having to be more innovative when communicating with people to overcome the language barrier. This experience forced me to venture outside my comfort zone since certain personal qualities, such as independence, were challenged but it has ultimately resulted in me in becoming more adaptable.

English Teacher

Email List Manager | Email Copywriter | Content Marketing Writer |

Hey, good to see you're on my page 👋 

I'm a B2B growth marketer who optimizes specific marketing funnel elements to help clients generate revenue. 

I've been in digital marketing for nearly a decade now. I've built a set of raw marketing skills, using them to help businesses grow by generating and converting cold traffic into paying customers. 

These include:
- Lead generation
- SEO content optimization
- Conversion copywriting

As a business owner, everything boils down to sales. 

Working with me, I will help you create a powerful digital ecosystem that nurtures leads down the funnel. 

Check out my website for an insight into my background, portfolio, testimonials, and expertise. 

Email: info@harrymaule.com

Imagine increasing your lead-to-meeting rate without touching your ads, your copy, or your budget.

This can absolutely happen. 

How?

Use your email to create tailored sequences that directly address your prospect’s needs. 
I bet that your email nurture sequence is the most underrated part of your funnel. 

It’s where leads warm up, build trust, and decide whether you’re worth their time.

Here’s an example of a 5 step sequence.

𝐄𝐦𝐚𝐢𝐥 1: 𝐃𝐞𝐥𝐢𝐯𝐞𝐫 𝐭𝐡𝐞 𝐋𝐞𝐚𝐝 𝐌𝐚𝐠𝐧𝐞𝐭 + 𝐐𝐮𝐢𝐜𝐤 𝐖𝐢𝐧
- Give them the asset and a one-step action they can implement today to see an immediate lift.
𝐑𝐨𝐥𝐞: Activation — builds early momentum and establishes immediate value.

𝐄𝐦𝐚𝐢𝐥 2: 𝐒𝐡𝐚𝐫𝐞 𝐚 𝐑𝐞𝐥𝐞𝐯𝐚𝐧𝐭 𝐂𝐚𝐬𝐞 𝐒𝐭𝐮𝐝𝐲
- Show how a similar company solved the same problem and achieved a measurable result.
𝐑𝐨𝐥𝐞: Social Proof — reinforces credibility and reduces skepticism.

𝐄𝐦𝐚𝐢𝐥 3: 𝐀𝐝𝐝𝐫𝐞𝐬𝐬 𝐭𝐡𝐞 𝐍𝐮𝐦𝐛𝐞𝐫 𝐎𝐧𝐞 𝐎𝐛𝐣𝐞𝐜𝐭𝐢𝐨𝐧
- Tackle the biggest hesitation you hear on sales calls and demonstrate how others overcame it.
𝐑𝐨𝐥𝐞: Objection Handling — removes friction and clears the path to a meeting.

𝐄𝐦𝐚𝐢𝐥 4: 𝐏𝐫𝐨𝐯𝐢𝐝𝐞 𝐚 𝐇𝐢𝐠𝐡-𝐕𝐚𝐥𝐮𝐞 𝐓𝐨𝐨𝐥
- Share a template, checklist, or framework they can use immediately to improve their funnel.
𝐑𝐨𝐥𝐞: Value Expansion — deepens trust by giving them a useful asset upfront.

𝐄𝐦𝐚𝐢𝐥 5: 𝐎𝐟𝐟𝐞𝐫 𝐚 𝐁𝐞𝐬𝐩𝐨𝐤𝐞 𝐂𝐨𝐧𝐬𝐮𝐥𝐭𝐚𝐭𝐢𝐨𝐧
- Invite them to a short, personalized consultation focused on diagnosing their funnel gaps.
𝐑𝐨𝐥𝐞: Conversion Catalyst — creates a clear next step for warm, qualified leads.

Stop trying to fix your funnel by driving more traffic.
Start by improving how you nurture the leads you already have.

#B2BMarketing #GrowthMarketing #B2BTech

Growth Marketer | Conversion Copy | Full Stack Marketer

Here is an AI prompt that will help you create tailored messaging that directly addresses your prospects' pain points.

You can use it to analyze your sales calls and uncover the challenges your clients are actually facing. This will make the copywriting process a hell of a lot easier. 

Using this prompt, I’ve been able to:
 • Save hours of manual analysis
 • Spot patterns I would have otherwise missed
 • Turn distilled insights into highly targeted copy

You can create laser-focused messaging that mirrors the exact frustrations, goals, and emotional drivers of your target audience.

I’ve included a carousel to show you exactly what the output looks like.

Just for context, this is a mock client example (not a real company) to show you what you can expect when you run your own transcript through the prompt.

One more thing…

I use Manus instead of ChatGPT because it will analyze every single word in your sales calls. ChatGPT skims over sections to save on usage. 

Prompt in comments below 👇 

#B2BMarketResearch #B2BMarketing

LinedIn Prompt to Identify Pain Points

There’s a huge blunder many B2B companies make and it shuts out leads at the front door.
A visitor lands on your homepage.

The copy is strong. It’s clear, value-driven, and tied to real outcomes.
Your social proof is grand.
Your layout is conversion-friendly.

But here’s your blunder:
Your ONLY call to action is “Book a Consultation.”

For 90% of your visitors, that’s way too high-commitment.

They’re interested. But they’re not ready to talk to a salesperson.
They want to learn more.
They want to build trust.
They want to see if you’re actually the right fit.

But you force them into a binary choice:
Book now… or leave.

And as you'd expect, they leave. 
And you lose a potential customer who would have converted in 3–6 months with proper nurture. 𝘕𝘰 𝘣𝘶𝘦𝘯𝘰. 

Use lead magnets to engage with interested visitors before they disappear.

You can use:
 • Newsletter sign-ups
 • Whitepapers
 • ROI calculators
 • Case study deep dives
 • Benchmark reports
 • Templates and checklists

Small commitments lead to big conversions.

Your job isn’t to push the sale. It’s to guide the relationship.

It really boils down to this:
Most buyers won’t book a call today.
But they will convert if you give them a path to stay connected.

You need to cater to visitors at all stages of the journey. Not just the ones ready to talk to sales.

#B2BMarketing #GrowthMarketing

If you don’t understand cold traffic, your ads and conversions will fail.
And as you pay for every click, your CAC will quietly balloon 3–5x in the background.

Failing to convert cold traffic is expensive and frustrating as hell. 
𝘌𝘴𝘱𝘦𝘤𝘪𝘢𝘭𝘭𝘺 when you do it with paid ads - there are fewer faster ways to burn through cash. 

Here’s the breakdown of what I see too often:
1. Create an ad to generate cold traffic
2. Send that traffic to a high-friction homepage
3. Ask visitors to “Sign up” or “Book a call”
4. Visitors bounce. They’re not ready to commit
5. Conversions drop, CAC rises
6. Budget gets wasted on leads that never warm up
7. Team assumes the ad isn’t working
8. Real issue? The funnel isn’t built for cold traffic

Here’s the thing:
Cold traffic doesn’t know your brand. They’re not ready to hop on a sales call.
Instead, you need to send them to a landing page with low-commitment CTAs that deliver real value upfront.

Think ROI calculators. Whitepapers. Guides. Checklists. 
Anything that solves a specific pain point fast.

Offer free value, get them into your funnel, and then nurture through email.

Your conversions will increase. 
CAC will decrease. 
And you’ll generate more revenue. 

#B2BMarketing #Ads

taplio

The Battle

Moritz K.

Harry Maule

Followers

Posts

Engagements

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Performance ScoreHarry Maule's LinkedIn Performance

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taplio

The Battle

Moritz K.

Harry Maule

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Harry Maule's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreHarry Maule's LinkedIn Performance