I help agency founders get clients from LinkedIn with content systems | LinkedIn Ghostwriter and Personal Brand Therapist

You're a solopreneur or agency founder who is an expert in your field.

But your target audience doesn't even know you exist?

→ Sales rockstars
→ Automation geniuses
→ Marketing agency owners

They have the experience, the skills and the tools to get their clients the best results.

But their ideal clients don’t know about them yet. 
Or trust them enough.

How would it impact your business if you could reach your target audience.
Engage with them,
Build trust.

How many more clients would you be able to sign?

Building your Personal Brand on LinkedIn does just that.

I have the experience, the skills and tools to get you that exposure and build that trust through LinkedIn.

Combined with your expertise and your story.

We will create your main-character brand on LinkedIn.

That attracts your audience and drives qualified leads for your business, consistently.

Meaning a fast a reliable path to more and qualified leads and powerful connections.

So you want to give LinkedIn a go.

But want someone to help you with it and skip the guesswork.

Here’s how I can help you:

Ghostwriting: Focus on your business and reduce time spent on LinkedIn

Coaching: If you want to grow your LinkedIn yourself and want to succeed as fast as possible.

Either way, you:
↳ Free up mental load so you can focus on your business
↳ Save dozens of hours of content creation each month
↳ Get instant access to 2 years of LinkedIn experience
↳ Use the strategies and tactics that work
↳ Get rid of decision fatigue
↳ Ensure consistency

The choice is yours.

Stay with the Status Quo and nothing will change.

Or invest in yourself and realize your businesses potential.

Drop me a DM with the word "Protagonist" if you’re a person that likes to get things done and I'll share more infos on my offer.

Moritz K.

Marina Panova

all-round social media queen • Freelance Social Media Manager & Content Creator | 2x published author

Everyone wants to stand out on LinkedIn.
But only a few turn visibility into clients, cash, and credibility.

That’s the difference between just posting… and actually growing a business.

I’m Marina, a LinkedIn Strategist and Freelance Coach. 

Since 2020, I’ve helped 150+ founders, freelancers & creators build personal brands that don’t just get likes but they generate revenue.

✍️ 3,500+ posts created
📊 225M+ post impressions
💰 €6.3M+ tracked revenue
📈 150+ personal brands launched

But numbers are just half the story.
Here’s the journey that shaped them ↓

2020 — Nanny in Paris, no clue what I was doing
2021 — Landed my first €1K client from LinkedIn only
2022 — Built a 5-figure content business from my laptop
2023 — Launched my agency to help others do the same
2024 — Scaled to 150+ clients, grew to 54K+ followers on LinkedIn
2025 — Rebuilding stronger: high-ticket offers, smarter funnels, bigger results

Because personal branding isn’t just content.
It’s conversion strategy. Positioning. Offers. Monetization.

It’s how you become the obvious choice in your space.

Want a brand that does more than go viral?

→ Founders: Apply to build your LinkedIn revenue engine

→ Freelancers: Join my private training & client attraction system

→ Everyone else: Stick around for weekly posts on growth, strategy & sales

You don’t need to be louder.
You need to be clearer.

Let’s build a brand that pays you back.

📩 Sponsorships, collabs & client requests → contact@marinapanova.com

Children Book Illustrator

THE LINKEDIN GROWTH SYSTEM

(Save this ♻️ It’s the full framework in one image)

1. POSITIONING → 
define ONE thing you want to be known for on LinkedIn

2. CONTENT MIX → 
follow a weekly ratio that builds momentum over time

3. EDUCATIONAL POSTS (Authority) → 
teach with steps/ examples/ frameworks/ lessons

4. PERSONAL / PROOF POSTS (Trust) 
always make results visible on LinkedIn clearly

5. HOOK RULE (Where posts die) → 
if your first 2 lines don’t hit… the post dies.

5. FORMATTING (Make it readable) → 
make every post easy to scan & read

7. ENGAGEMENT STRATEGY → 
comment before & after posting

8. CONSISTENCY SYSTEM → 
post at fixed day/ fixed times

9. LEVERAGE RULE → 
repeat what works

Build it once.
Repeat it weekly.
Let it compound more.

P.S. Which one will you fix this week?

Building Client Pipelines on LinkedIn | Founders & Freelancers

This is a very special moment for me.

To every freelancer who feels behind,
and to the version of me from two years ago…
this is for you.

Two years ago, my business was doing €2k.

I was learning. Building.
Making decisions in real time.

I focused on clarity.
I refined my message.
I committed to showing up consistently.

Over time, that direction compounded.

Fast forward to today, only 2 years later:

– Build a Six-figure business 
– 120 freelancers coached
– Gained 75k followers
– Helped 300+ clients

Clarity creates momentum.

When people understand
what you do,
who it’s for,
and how it helps
everything starts to align.

So I turned that direction into a framework anyone could use.

Introducing the AI Social Media Academy.

Built for freelancers ready to build demand with clarity.

I built it for people who:

– struggle with unclear positioning
– post content without a clear direction 
– need help attracting freelance clients
- want systems instead of improvisation

If this is the direction you want to take, this is your next step:

https://lnkd.in/dfbWdkf8

Progress doesn’t come from waiting.
Choose a direction and commit to it.

P.S. This is not another course.
I’ll be teaching you everything LIVE.

People don’t expect me to win because…

I come from a very small country.
English isn’t my native language.
I didn’t follow a standard path.

I learned by doing.
By testing in public.
By building while figuring things out.

I didn’t wait to be picked.
I didn’t wait for validation.
I didn’t wait until it felt comfortable.

I chose a direction.
And I stayed with it.

Over time, consistency created momentum.
Momentum turned into clarity.
Clarity turned into demand.

Not because everything was perfect.
But because I kept showing up.

This is for anyone who:

– feels underestimated
– doesn’t fit the “perfect” profile
– has to work twice as hard to be taken seriously

You’re not behind.
You’re just doing it your own way.

Not a lesson.
Not advice.

Just a reminder.
Choose yourself.

Everything else follows.

P.S. I opened one more place for coaching still for the price in 2025. Send me a DM “coaching” if you want to apply.

POV: you stopped spending 10+ hours chasing leads
and started letting content do the heavy lifting

Not long ago, a big part of my week looked like this:

→ Replying to inbound
→ Manually enriching contacts
→ Checking who’s actually relevant
→ Jumping between tools to get context

It looked like pipeline work.
But it was friction.

Today, that work is gone.

Content does the front work.
Systems do the rest.

I spend my time creating ideas that attract the right people.

Not cleaning data behind the scenes.

When someone reaches out now?

Their context is already there.

→ Lead comes in from LinkedIn content
→ Contact is enriched automatically via Lusha
→ Role + seniority are verified instantly every time
→ Company size + account fit are added automatically
→ Clean record lands in the CRM, so I'm ready to act on

That’s the shift.

Content builds demand.
Workflows removes friction.

No delay between interest and action.

And if you’re tired of the small admin work
that quietly eats hours every week
and pulls you away from your real leverage…

This is what fixing the system actually looks like.

Comment “streamline” and I’ll send you my special link.

THE LINKEDIN ALGORITHM SHIFT
 (Save this. One image. Two eras.)

2025: What worked

• Likes as main signal
• Short-form content
• Broad distribution
• Posting frequency
 • Generic visibility

2026:  What works

• Relevance over reach
• Saves + shares compound
• Long-form, specific content
• Comments as quality signal
• ICP-level content distribution

This is my own research-based.

Patterns observed across 100+ accounts and repeated testing.

This is not an official LinkedIn statement.

Use it as a direction, not a rule.

♻️ Repost if you want a checklist to audit your content for relevance.

Stop trying to outsmart the LinkedIn algorithm.
That’s not what’s winning in 2026.

After working with over 300 profiles, reviewing thousands of posts, and testing real growth systems across multiple niches, one thing is clear:

LinkedIn doesn’t reward hacks anymore.
It rewards expertise people stay for.

Here’s what consistently works right now:

1. Expert-led content wins. Always.

- One problem per post
- Real frameworks win
- Show how it works

2. Carousels + short video compound

Carousels for reach + video for trust
Use both weekly foe the best results

3. Comments matter more than likes

- Ask better questions
- Invite disagreement
- Reply with insight

4. Saves and reposts accelerate reach

- Create reference-worthy content
- Think long-term value
- Teach, don’t tease

5. Consistency beats virality

- Publish 3–4 posts weekly
• Rotate story, proof, framework
• Repeat without changing lanes

Stop trying to chase reach in 2026.

Build a brand people trust, recognise, and return to.

That’s how pipelines are built.
Predictably.

♻️ Repost this to help others.

In just 30 days my recruitment client went from posting into the void to 600+ likes per post!

Same niche.
Same platform.
Different structure.

Recruitment is often labelled as “hard” on LinkedIn.

Crowded. Noisy. Competitive.
Yet the pattern is always the same.

When:
– the message is clear
– the audience is specific
– and consistency is non-negotiable

LinkedIn works.

Not because of hacks.
Not because of the algorithm.

But because the right people finally recognise themselves in the content.

I’ve seen this across industries.
Different niches.
Different levels.

The variable is never the niche.
It’s the positioning.

I have only one client space open for someone who wants to build this properly.
If that’s you, reach out.

P.S. The niche has never been the variable.

taplio

The Battle

Moritz K.

Marina Panova

Followers

Posts

Engagements

Likes

Performance ScoreMarina Panova's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Moritz K.

Marina Panova

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Marina Panova's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreMarina Panova's LinkedIn Performance