DevriX

Managing a portfolio of $1.65B in digital sales and $730M in e-commerce transactions through our retainers.

Our martech team provides:

- Enterprise-grade retainer engineering solutions for WordPress B2B, SaaS, publishers, WooCommerce, affiliate platforms generating millions of views
- Full martech integration for HubSpot (Agency partner), Salesforce, or Marketo - along with all B2B lead tracking, identification, workflow development and lead scoring activities across the full board (6sense, Kwanzoo, RB2B, Clearbit)
- SEO solutions as a Semrush agency partner scaling through programmatic SEO and traditional on-site and off-site activities, earned media, strategic partnerships, content outline and production
- Funnel development and lead generation activities - from lead magnet ideation, creation, design through automated outreach with Apollo or SalesLeadGen

As a CEO of DevriX, I am responsible for helping successful businesses scale their platforms up to 900,000,000 monthly views, automate internal processes and optimize their workflow. My business and growth strategy is tailored to our customers'​ business goals and consists of a detailed proposal reflecting the technical architecture, marketing planning, and business process optimization.

Chief Executive Officer

Growth Shuttle

Growth Shuttle offers business advisory services to SME executives, senior managers, consultants, entrepreneurs, and experienced freelancers in non-digital industries across North America, Europe, Australia.

With 15+ years of entrepreneurship and management experience across dozens of businesses, Mario Peshev engages with businesses in a fractional CXO role, employing best practices from EOS or OKRs across growing businesses in Europe, North America, and Australia.  

Advisor of the fastest growing company in Bulgaria (2021) - https://www.capital.bg/biznes/tehnologii_i_nauka/2023/01/09/4396456_nitropack_burzi_saitove_po-burz_rastej/ 

Our advisory agreements include one-off sessions and monthly contracts around business strategy, digital consulting, deploying new tech, recruitment, team management, executive branding, building remote teams, working with intrapreneurs, and more.

Founder, Business Advisor

SeedBlink

SeedBlink is the leadest European tech-powered investing platform enabling individuals and institutions to start investing in European tech startups and scale-ups, joining rounds together with the leading Venture Capital firms at the same terms.

Alternative investment opportunities in the area are limited. 

Angel investing isn't as widespread: 

1. A company structure isn't as flexible to accommodate equity distribution.
2. Due diligence on startup performance requires in-depth expertise vetting businesses.
3. Minimum tickets are high.
4. Tracking company performance is complicated.
5. Finding opportunities that VCs seek is a hit or miss.

SeedBlink solves all of that - and helps you sign up and join a company funding round for as little as several thousand dollars/euro in minutes. 

As an angel investor myself, supporting multiple businesses via SeedBlink, I help executives, managers, young investors make their first steps in investing - and foreign investors tap into the local ecosystem and existing deals.

Brand Ambassador

 Rush 

(Acquired by Shop Circle)

Rush is a groundbreaking Shopify app turning your eCommerce funnel into a flywheel.

We run a network of 2,700+ online stores and solve the following:

1. Order tracking and notifications pages providing in-depth insights on your online retail experience.
2. Slash your customer support time in half (order status is the #1 blocker online consumers report in the shopping process).
3. Seamless and native Online Store 2 experience - it just works within your native Shopify user experience and native blocks. 
4. Generating up to 7% extra monthly revenue from order page upsell carousels.
5. Tried and tested Klaviyo flows turning your customers into fans.

Backed by Eleven Ventures (11.vc)

Official Member

Brainjolt

OUR MISSION: DON'T BE BORING!

Key initiatives:

* Running product for 22 brands, 70 million followers, and 1.5+ billion monthly ad impressions.
* Directly managing Product, Data Engineering, Analytics, and Solutions Engineering
* Providing business intelligence, automated solutions, R&D, and financial analysis across internal and external stakeholders
* Handling the programmatic revenue stack
* Providing strategy and direction across annual product roadmap and strategic initiatives

Chief Technology Officer

Placester, Inc.

Working as a WordPress Engineer for the new age company building the future of the real estate industry. 

Full-stack development on the top of the Placester plugin with over 50K WordPress.org downloads, the internal theme framework with tight and flexible plugin integration for complete listings support, a number of high quality themes and a MS instance with thousands of customers.

Responsible for building an internal framework for listing management on the frontend communicating with all major APIs in the WordPress ecosystem. Maintaining the Open Source pushes for our products on WordPress.org and preparing several themes being submitted and accepted in the Theme Directory.

WordPress Engineer

ICT Media

Providing security materials for ICT Media. 

> Publishing a weekly e-Security bulletin on vulnerabilities, security issues, protection software, online intrusions, database systems.
> Conducting R&D for relevant security breaches and zero-day attacks.
> Performing basic penetration testing in an isolated environment.
> Attending security events and reporting on the latest in software and web security.
> Translating security news from English and Russian.

Security Newsletter Author

Freelance Lodge

Full-time freelance in Java SE/EE, PHP, Python, JavaScript. Building ERP custom solutions, websites, CMS. Offering consulting and technical courses.

Training courses in private held companies in Bulgaria and Europe:

> "Database specifics and Java ORM frameworks" private-held course
> "Introduction to databases and PL/SQL" course in CERN - Switzerland
> "Freelance: Survivor tricks" seminar in New Bulgarian University and Technological School - Electronic Systems, part of Technical University - Sofia
> "Full-time and part-time jobs" workshop for "Stop and Think!" brainstorm club
> "Automated testing" and "Marathon framework" testing seminars
> "Digital signatures and Public-Private key cryptography" lecture in New Bulgarian University
> "Freelance for a living" lecture at Drupal Camp - Sofia
> "The power of the Four" at TEDxNBU
> "Content Management Systems specifics and differences" research

Handled ongoing development and support for two long-term clients (after completing test assignments and acing complex project deliveries).

A seasoned trainer for MNC and a part-time lecturer for web design and Internet programming with Java in the Technology School - Electronic Systems, a part of the Technical University of Sofia.

Specialties: WordPress, Google Web Toolkit, Swing+JPA, CodeIgniter, CakePHP, Django
Creating and consulting web project for small and middle sized international companies. 
Implementing Video-on-Demand server architecture and creating middleware solution.Training different teams on innovative technologies and concepts with real-world examples.

Freelance Developer & Trainer

OnTheGoSystems

Promoted from a technical role to a customer-facing one combining Marketing and Technology.

> Responsible for customer satisfaction over our products and services. 
> Leading and enforcing improvements on compatibility, usability, and training resources across our products. 
> Helping new and existing clients depending on a custom setup of WordPress and free/premium themes and plugins.
> Working with partners, customers, management on marketing and innovation strategies for WPML, Types, Views, ICanLocalize.

Technical Marketing Specialist

CEO @ Rush, DevriX. Scaling eCom between Woo, Shopify, and Amazon. Investor, SeedBlink Ambassador.

I spend $400K a year in experiments to keep the pulse on digital GTM strategies (so you don't have to).

tl;dr - Serial entrepreneur, angel investor, advisor for B2B leaders, growth hacker, 25 years in scaling digital platforms - actively involved with launching AI apps, running campaigns, and closing deals myself.

On a day to day, my companies help B2B executives stay on top of the latest B2B playbooks and growth strategies in the turbulent space, analyzing a broad spectrum of channels: social reach, SEO, lead generation, PPC efficiency, podcasts, partnership marketing, events, sales-led motions, web funnels, community development, working with ambassadors and KOLs.

My Background:

✅ Built and scaled 3 bootstrapped businesses from zero to 7 figures in revenue + sold a Shopify SaaS and a theme shop. 

✅ Led over 10,000 hours in training and consulting over the past 20 years - 400+ B2B clients, corporate courses for organizations like VMware, SAP, Software AG, CERN, Saudi Aramco, hundreds of business and martech events

✅ Currently providing advisory services for a handful of clients through Growth Shuttle and execution (GTM, experimentation, martech, scalability) via DevriX. We manage the full circle from roadmap planning, goal setting, reviewing PMF and marketing alignment, launching new offers and channels, building funnels, supplementing with SEO and content marketing, and more - a full-service strategic and delivery partner for SMEs making $5M to $50M/year (and some Fortune 1,000s).

✅ Ambassador for Flippa, SeedBlink, doola, advisor at NitroPack and Vevol Media. Angel investor in 18 startups, agency PE limited partner.

What's Next?

- Work with me 1:1: https://asyncadvisor.com/
- Scale with my martech agency DevriX: https://devrix.com/
- Follow my weekly B2B reports here: https://mariopeshev.com/growth-blueprint/
- Grab a copy of "MBA Disrupted": https://www.amazon.com/MBA-Disrupted-Step-Step-Bootstrapping-ebook/dp/B0D4GPY31V/

Mario Peshev

My arsenal of skills is useful for the Marketing Director of DevriX - a WordPress development and B2B marketing agency. My responsibilities cover internal and client projects, including:
- website SEO optimization, 
- managing the tasks to launch a website from start to finish
- Custom HubSpot integrations 
- In-house marketing efforts such as case studies, email outreach, brand management, and more.

Marketing Assistant

Nico Dobrev

Building Brands from Scratch

The best brand exposure happens through consistent storytelling. I can get your brand seen 100,000 times in 6 months.

Never saturate your image with dull content again.

Let's talk.
Book a call - https://calendly.com/ni-co/content-talk
---

Why do you need it?

1. Show potential customers how you can help them.
2. Content helps buyers understand why they should choose you.
3. Connect with stakeholders across all levels.

Speaking in Numbers:

+100,000 viewers in 6 months
1 LinkedIn publication averages 2-3K views on an active profile

+2000 Targeted Connections/Year
Get 100-200 new monthly followers from a specific industry

+100 unique visits to a desired destination
Increase website visits by 50-150 for every social media post

Book a call today - https://calendly.com/ni-co/content-talk

Fractional CMO | Copywriting, Podcast Management

MOS Consult Ltd.

I joined the company to try to fit into the 9-5 corporate company culture. As the right hand of the executive, my responsibilities were versatile. I rebuilt their LinkedIn and Facebook presence. I replaced the external marketing agency they had hired and saved them thousands in monthly expenses.

Besides positioning their Employer Branding better, I wrote 20+ articles for internal processes, helped organize their first in-person event, and was responsible for locating plenty of invoices.

Executive Assistant

The Marketing Family

After a year and a half of working as a Content Marketing Specialist, my business partner and I bought the agency from the original TMF founders.

Working on and in the agency as a CEO and Chief of Content from 2020 to 2022 taught me a lot. But the main thing is that being responsible not only for your salary but for the salaries of your team members is a humbling duty. Although we had 2 consecutive profitable years, as of 2023 I stepped down from the position of a CEO and sold my share. 

Some of the mention-worthy achievements of the agency include: 
- 100,000+ BGN yearly profit
- 3+ Million Organic LinkedIn views
- 5 Million Organic Sticker views 
- First-ever LinkedIn course entirely on a Messenger bot
- An incredibly engaged Facebook Group with 2k+ members
- The TMF Picnic: a weekly live show that has reached thousands of viewers.

All of our results are based on our trackable, repeatable, and robust social media strategies.

We have a framework that allows us to tackle any Social Media platform of our choosing.

Executive | Chief Content Officer

Chief Content Officer

Social Media Marketing Specialist

Lemonade

Lemonade is a strategy-driven agency partner that helps brands reach their goals through a digitally-integrated approach to creative, content, paid, and social engagement. 

As part of Lemonade's Digital Marketing team, we offer inbound and outbound lead generation on LinkedIn. Let me break this service down:

On the Inbound side, we build a bridge between you and your profitable audience. We do this by:
- Crafting a content strategy
- Creating relevant and captivating content
- Ensuring reach and engagement on each post

On the Outbound part, we start conversations with industry-leading executives by:
- Making a list of marketing qualified leads
- Reaching out to them at scale
- Building a bond with them through personalized messaging

Curious to learn more? 
Reach out to me here on LinkedIn.

Content Strategist

BM Investments 

Sales Representative

BULSTRAD LIFE VIENNA INSURANCE GROUP

Financial Advisor

Lusi Partner

My responsibilities included organizing meetings, preparing documents and marketing materials, examining daily the current market prices, negotiation of prices and contractual terms.

Real Estate Agent

Grand hotel Varna AD

My responsibilities included taking customers' orders, preparing various drinks and keeping them entertained and welcome in our hotel.

Bartender

I create content that uplifts the generations after you ✒️ | Marketing Assistant @ DevriX | I strive to learn everything about Business, Psyche, Universe

Each LinkedIn bio is as good as the first sentences you blurt out after meeting the person who tickles your belly butterflies. 

So listen here, you cutie pie, I know you've opened my profile for 1 of 3 reasons:

A) Misclicked, distracted by the sight of a nice profile pic
B) You heard I’m always digging into HubSpot and marketing ops.
C) You need your CRM to actually drive growth.

I’ll bet on C.

As a HubSpot Expert at DevriX (we are also an official HubSpot Solutions Partner), I:
- Architect inbound strategies
- Orchestrate Sales and Marketing funnels
- Automate processes that scale. 

To back my skills up: I hold the HubSpot Inbound Certification and our Solutions Partner credentials. 

DevriX's case studies across multiple industries:

✔️ Return on Ad Spend of 300% in one month with coordinated lead generation efforts.
✔️ Worked with a leader in the events market and generated a 350% increase in traffic, and increased sessions coming from Google by 4.7 times
✔️ WhatsApp API Integration – A vehicle distributor slashed manual outreach by 80% by automating WhatsApp via Zendesk/Respira and syncing contacts to HubSpot.
✔️ HubSpot→Salesforce Migration – Completed a full CRM migration in just five days, preserving data integrity and user adoption

Don't believe me? Here is what our partners say:

📌 re: HubSpot CRM Implementation - “Fantastic Support & Help - They are an amazing team to work with. They are very helpful with initial setup, describing features, explaining concepts for individual departments and deep diving into technical questions.”

📌 re: HubSpot Onboarding & CRM Implementation
" Excellent partner to get us started with HubSpot - Our organisation decided to start using HS as a CRM and Sales Hub. After a false start, where we thought we could do it ourselves, we contacted DevriX. They helped us with the initial setup, trained our team, and suggested ways to improve our workflows for both sales and marketing. We couldn't have done it without them!"

As a Marketing expert, I help the team on multiple fronts:

✒️ I craft stories - share your successful case studies and highlight your results.
✒️ I showcase your company by building colorful landing pages that convert.
✒️ Nurture partnerships - manage your inbox, where we close future partnerships and deals.
✒️ Launch and scale podcasts that get under the skin of your stakeholders.

Based on my podcast production experience, in my spare time, I grow Nico's Storytelling Show. You can find it on both YouTube and Spotify. Tune in and rate it - it'll mean the world to me!

taplio

The Battle

Mario Peshev

Nikolay Dobrev

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