Sharpend

I work with startup founders to develop self-awareness, improve emotional intelligence (EQ), learn communication/leadership skills and scale with their business.

Prior to coaching I spent 7 years as founder and head of marketing at Looksharp, and then worked as a marketing executive and advisor to a number of leading San Francisco startups. 

Learn more at https://www.sharpend.co/

Executive Coach

500 Startups

Mentor

Parallel18

Various Companies

Advise, consult, and do marketing work for various venture backed startups.  

Specialties include:
-SEO
-Content Strategy
-Content Development
-Marketing Ops (automation through sale)
-Lead Generation 
-Business Development
-Data and Analytics
-Email Marketing
-PR and Marketing Communications
-Brand Strategy & Creative

Software Expertise includes:
-Google Analytics
-SQL
-Marketo
-Salesforce
-ExactTarget
-Mailchimp
-Optimizely
-SproutSocial
-Trello
-more

Marketer in Residence

Carta

Helped Carta through a critical rebrand, new marketing team hires and growth of demand gen channels that resulted in a 40% lift of net new MQLs.

Demand Generation:
-Managed Carta's inbound marketing efforts including webinars, white papers, and product marketing content. Webinars alone accounted for a 20% increase in monthly marketing generated revenues.
-Collaborated with Carta engineering team to implement site-wide SEO changes that resulted in numerous keywords moving from 50+ rankings into top 3 results and a 70%+ increase in organic traffic.
-Developed and launched Carta's first-ever event marketing series including two large-scale half-day events in New York and San Francisco. Each event was cash-flow positive and resulted in hundreds of net new leads, increased brand exposure and powerful online content.
-Worked closely with Carta's outbound email team to nurture new leads from lead generation through the sales pipeline.

Rebrand:
-Helped develop new brand messaging map, including key messages for press, current customers, internal stakeholders and more.
-Worked with engineering team to develop strategy for domain cutover and technical rebrand implementation.
-Collaborated with marketing, engineering, and design team to help redesign and rewrite content for every webpage on the Carta website and reposition product pages with new brand in mind.

Team:
-Hired and grew marketing team from 1 to 6 people. Led charge in interviewing, hiring and training new marketing hires.
-Used Asana to manage team goals and sync day-to-day work with broader business strategy.
-Developed marketing dashboards and pulled key marketing metrics using SQL, Google Analytics, Looker, and other tools.
-Presented marketing metrics at monthly KPI and leadership team meetings.

Digital Marketing

Looksharp

Founded Looksharp and led the marketing team from idea stage through Series A and beyond. Used an "Iterative Marketing" approach (running rapid fire tests and using data to track and scale campaigns) to drive user and revenue growth.

Overall:
-Grew student audience from 0 to over 10 million uniques annually through SEO, business development, content, press and more.
-Generated over 100,000 inbound B2B leads to support successful sales operation.
-Built reports using SQL and Google Analytics to measure campaigns and drive business strategy.

SEO:
-Worked with engineering and design team to optimize website and gain #1 ranking for over 90% of top keywords in the internship space.
-Developed content strategy and managed team of fifty plus writers to support SEO goals. 
-Used Optimizely to improve conversion rate on SEO landing page by over 50%. 

Content:
-Developed long term content strategy using personas, competitive positioning, and SWAT analysis.
-Managed editorial team of 50+ bloggers to create compelling daily content.
-Invented new recurring B2B content including 'Annual Internship Report' to monthly "College Hiring Webinars" and more that drove thousands of net new leads.

Data​:
-Queried SQL database to develop monthly cohort graphs used to analyze business KPIs.
-Queried Salesforce and Marketo to pull reports and graphs and analyze marketing / sales operation.

Branding and PR
-Developed relationships with top industry journalists and received press mentions in publications including: the WSJ, TechCrunch, WashingtonPost, Mashable and more.
-Managed brand transition from established brand to a parent brand including a number of technically challenging changes.

Founder

Founder -> CMO -> Exec Coach

I coach founders and co-founders from Series B - D. I specialize in co-founder dynamics--helping co-founders build more effective and fulfilling partnerships. 

I believe in a world where leaders have done the work to know themselves, in order to build lasting businesses and a more interesting future.

Nathan Parcells

VirtuFice Ltd.

Managing Director

Lumion Group

Co-Founder

Bangladesh Army

Officer Cadet

👋 Hello, I'm Moinul Haque, and I'm passionate about transforming businesses through the power of Social Media. As the one of the Co-founders and Managing Director of VirtuFice, I've made it my mission to drive tangible results for my clients by connecting them with new customers and delivering exceptional ROI.

💡 In today's digital landscape, social media is an indispensable tool for business growth. It's not just about likes and shares; it's about reaching and converting your target audience. At VirtuFice, we understand that social media is not a one-size-fits-all solution. It's a dynamic ecosystem that demands a tailored approach for each client.

🎯 Our focus is clear, we help businesses of all sizes harness the full potential of social media to attract and engage their ideal customers. With a deep understanding of the latest trends, algorithms, and consumer behavior, we craft and execute strategies that translate into real, measurable results.

What Sets VirtuFice Apart?

✨ ROI-Driven Approach: We don't just focus on vanity metrics. We're obsessed with delivering the best return on investment. We measure success by the growth in your customer base and revenue.

📊 Data-Backed Decisions: Our strategies are backed by data analysis and insights. We use cutting-edge tools to monitor, tweak, and optimize campaigns in real time for maximum impact.

💪 Customized Solutions: We don't believe in cookie-cutter approaches. Every client is unique, and we tailor our services to meet your specific needs and objectives.

💬 Transparent Communication: Communication is at the heart of our service. We keep you informed at every step, providing clear reports and updates so you always know how your campaigns are performing.

🌐 Industry-Leading Expertise: Our team is well-versed in the ever-evolving social media landscape, and we stay ahead of the curve to ensure our clients stay ahead too.

👥 Join me in exploring how VirtuFice can be the catalyst for your business's social media success. Whether you're a small startup or a well-established brand, let's work together to unlock the full potential of social media and bring in those new customers you've been dreaming of.

💬 Interested in a chat about how social media can supercharge your growth? Feel free to connect, and let's start a conversation!

taplio

The Battle

Nathan Parcells

Moinul Haque

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