Neal O'Grady 🍉

Demand Curve

Demand Curve (YC S19) creates courses, content, and events to teach founders and marketers how to grow companies. Our weekly newsletter goes out to over 97,000 founders and marketers.

Co-Founder

GrowthPair

We've partnered up to help startups hire top-tier growth talent that fits into their budget.

Advisor

Bell Curve

Bell Curve is a paid marketing agency explicitly built for startups. 

We've worked with companies like Invoice2Go, Pilot, Segment, Microsoft, Framer, Perfect Keto, Feedly, Stacker, Techcrunch, 1build, and Ancestry.

UNIGNORABLE

People wanna buy from people—not faceless brands. Un-ignorable is a 4-week group challenge designed to help you build an audience of future buyers.

Founder + Instructor

Segment

Demand Curve and Segment had a deep partnership. We collaborated on projects where our intersection of growth and tracking expertise can help companies grow revenue.

Growth Advisor

Webflow, Inc.

- Ideated blog post topics on topics most relevant and interesting to web designers 
- Produced high-quality blog posts each week that were engaging, educational, and got people excited about web design and Webflow 
- Sourced images and supplementary material and references - Work with the founders, CMO, designer, and editor

Copywriter/Content Marketer

Lighthouse Labs

The job of a TA at a early-stage web development bootcamp was 3 main things:

1. Developing curriculum.
2. Helping students with their coding challenges.
3. Providing emotional support to extremely stressed students wondering if they've made a horrible decision dropping $10k on a career change.

Demand Curve | 93,000 founders get 3 startup growth tactics in their inbox each week. Join the Growth Newsletter below.

I'm 34 years old. I've never had a full-time job.

Not once.

No, I did not grow up rich without needing to.

My dad passed when I was 13, my mom made $26,000 CAD, and he left her with an invalid life insurance policy. He had changed it to void unless he was 65 years old or older

He did that 2 days before local laws changed where your spouse needed to approve life insurance policy changes. 

He also left her with tons of debt on credit cards she didn't know about.

So she was forced to file for bankruptcy.

We were real poor.

I managed to go to university only because she moved to Vancouver with me.

And I paid for it by aggressively applying for scholarships. 75% of it was covered.

Yet, I've never used that degree.

Since then I've:

- Taught myself programming
- Worked as a freelance developer
- Worked as a freelance copywriter
- Lived out of a backpack for 3.5 years as a digital nomad
- Started two 7-figure revenue businesses in the marketing industry

At no point was I hungry, broke, or homeless.

People think that forging your own path is risky.

What I think is risky is taking out a mortgage based on a full-time job that can be taken away from you at any moment

As a freelancer, you have numerous income streams—losing one isn't existential.

As a business owner, your job can't be taken from you. You make more if you find a way to provide more value to people at scale.

This is why I've dedicated my life to helping people start, build, and grow companies. 

My ads agency, Bell Curve (www.bellcurve.com), helps startups grow through ads—the most scalable channel there is.

Demand Curve (www.demandcurve.com) teaches founders and marketers to grow their companies and passion projects. We were accepted into Y Combinator's summer of 2019 batch.

My goal is to make entrepreneurship easier and more approachable. Because we all benefit when we each build the future we want.

Demand Curve (YC S19) creates courses, content, and events to teach founders and marketers how to grow companies. Our weekly newsletter goes out to over 60,000 founders and marketers.

Metricool

Partnering with Metricool to show how creators, freelancers and teams can manage all their content in one place. From planning and scheduling posts across LinkedIn, X, Instagram, TikTok and YouTube to tracking performance with clear analytics, I use Metricool to make my workflow faster and easier.

Through this partnership, I highlight how Metricool helps simplify multi-platform publishing, repurposing content, and keeping everything organised without the chaos of 10 different tools. If you’d like to try it yourself, you can use the code TOMAS and try Premium for free.

Brand Ambassador

FenPost

FenPost is redefining LinkedIn content creation with AI-powered tools designed for professionals who want to post smarter, not harder. Whether it’s generating engaging posts, refining ideas, or streamlining content strategy, FenPost helps you stay consistent without the hassle. No more writer’s block, no more overthinking, just seamless LinkedIn growth with AI on your side.

Produced By with Tommen

Produced By with Tommen delivers weekly inspiration where ambition meets creativity. Explore the journeys of top LinkedIn's creators and entrepreneurs breaking barriers and redefining success. Each episode shares powerful stories, challenges and triumphs to motivate you to chase your dreams. Whether you’re on a creative path or just love great stories, tune in and join a community pushing boundaries.

Podcaster

Loucky Media

Does your content look like this?

↳ Favourite comment: "good post"
↳ Double dashes in every sentence
↳ Multipel emojis, including rockets
↳ Bolds random words for emphasis
↳ “Just wanted to hop on here real quick…”
↳ Sometimes forgets to remove "ChatGPT"

Then there’s nothing that can help you.
But we might take on the challenge.

Founder

DNEG

Build & Creature Departments:
• Arrangement of the day-to-day running of the team.
• Ensuring everyone has the information to work effectively.
• The organisation of the movement of the assets through the VFX pipeline.

Projects:
• Here (2024)
• Venom: The Last Dance (2024)
• Fast X (2023)
• The Flash (2023)
• Aquaman and the Lost Kingdom (2023)

Department Coordinator

• Supporting the production with administrative tasks.
• Note and minutes taking in meetings and review sessions.
• Assist the Production Coordinator with production management tasks.

Production Assistant

• Bespoke training programme over a three month period. 
• Close work alongside the award-winning Production team.
• Development of skills as a VFX Production Assistant while receiving a comprehensive introduction to the VFX industry.

Production Trainee

Brewhouse & Kitchen

• Managed transactions with accuracy and efficiency.
• Recommended menu items based on customer preferences.
• Took orders, served food and drinks, and prepared beverages.
• Delivered excellent guest experiences by staying customer-focused.

Bar Waiter

Greene King

LinkedIn’s Podcast Guy | Host of ‘Produced By’ | Helping you show up and grow on LinkedIn with FenPost

I interview top creators on LinkedIn. Now I help you become one.

Top creator interviews top creators. Haha, good one, right?
But you’re here now so stick around. You won't regret.

Wait, but what makes me different? Glad you asked. 
LinkedIn is packed with self-proclaimed gurus.
Most of them haven’t done half the work.

Here’s what I’ve done:
↳ Spoken with 50+  top LinkedIn creators
↳ Distilled their lessons into my weekly newsletter
↳ Tested and applied everything I teach, on my own profile
↳ Built FenPost, a content tool for creators who actually post

Still not convinced? Try this:
↳ Use FenPost, our free AI content tool
↳ Tune in to Produced By, my weekly podcast
↳ Get insights from Produced Newsletter every Thursday
↳ Find tools, templates and systems in my Stan store (linked below)

So what’s next?
↳ Let’s grow your brand on LinkedIn
↳ Launch your podcast or make it better
↳ Combine both for the best possible results
↳ Or book a Power Hour to have a chat about it

“But everyone says that…”

True! But not everyone can say they’ve interviewed creators like:
→ Daniel Korenblum
→ Sam G. Winsbury
→ Cory Blumenfeld
→ Beatrice Vladut
→ Nick Broekema
→ Marina Panova
→ Shoaib Ahmed
→ Pierre Herubel
→ Ayesha Ameer
→ Nikolett Jaksa
→ Denis Panjuta
→ Fatima Khan
→ Charlie Hills
→ Rory Flynn
→ MJ Jaindl

And more. 
Much more.

Oh... and I promise it’ll be fun.
So sit back, relax and enjoy.
After subscribing. 
Of course.

Psst… don’t forget:

Are you ready to grow your LinkedIn with FenPost?
↳ All premium tools in one streamlined platform
↳ Effortless setup and zero learning curve
↳ Create high-quality posts in minutes
↳ And yes, it’s completely free

Let’s have a chat.
I’m just one DM away.
PS: It’s Tomas, not Thomas.

(Cat memes welcomed. Sales pitches banned.)

Tomas Loucky

The brand is burning. You’re handed a bucket.
No context. No warning. Just “make it viral.”
You breathe deep. Open Canva and pray.
Everyone’s watching. But not helping.
The feed must be saved. Again.
No cape. Just cold coffee.

Ping. A message lands.
“Quick post? Real quick.”
The algorithm turns on you.
No brief. No image. No time.
Slack explodes. Metrics drop.
You fix the tone. Then the typo.
You chase comments and chaos.
You publish. Then doubt yourself.
One more round of silent pressure.
Still, somehow, you are the problem.

They want miracles with no support.
Praised in meetings. But underpaid.
You’ve held it together for months.
There’s no backup. Just burnout.
Zero thanks. Just expectations.
This isn’t scaling. It’s survival.
Still told to “just figure it out.”
Got no plan. Only pressure.
And yet, you post anyway.
Still you. Always on time.
Still here. Still standing.

PS: Stay loud, our hero.
PSS: We are not done yet.
Finally. let’s fix what is broken.
We rise with every single repost.
Social Champ, Inc backs up heroes.
♻️ Let them know we’re not sidekicks.
Join #JusticeForSocialMediaManagers 
Ready to join? Go: https://lnkd.in/ed_93rbW

LinkedIn's Podcast Guy | Host of ‘Produced By’ | Co-Founder of FenPost | Helping you build authority on LinkedIn

Justice for Social Media Managers with Social Champ (and Tommen)

Nobody likes cold emails. Except the ones that convert.

Yurii Veremchuk isn’t just sending messages.
He’s building pipeline, brand and trust.
One sharp line at a time.

No spam. No spray and pray.
Just relevance, consistency, and a human voice.

Over 100 founders helped.
$15M+ in pipeline generated.
Now one of the most trusted voices in modern outbound.

Here’s what I learned from our chat:

1. Comment before you post
↳ Conversations > impressions
↳ Real relationships start in the comments
↳ Early traction came from engaging, not broadcasting

2. Personalise or be ignored
↳ You can’t fake care
↳ Templates don’t convert anymore
↳ Relevance wins, especially in the inbox

3. Don’t automate broken copy
↳ AI can’t fix what isn’t working
↳ Test before you scale
↳ Tools follow clarity 

4. Let your content warm the lead
↳ Show up before you reach out
↳ A strong brand makes cold feel warm
↳ Familiarity builds trust before the pitch

5. Final lesson?
↳ The truth behind consistency
↳ The mindset that makes outreach human again
↳ Waiting for you here: https://lnkd.in/ewjXuXZg

→ Real > robotic
→ Story > scripts
→ Intent > volume

Full episode now live:
YouTube: https://lnkd.in/eQ3SaRAk
Spotify: https://lnkd.in/eNxRczgH 

Visuals by Areeba Saeed:
↳ Clean. Strategic. High-impact.
↳ She turns your content into content marketing
↳ DM her before your next big launch

♻️ Repost if “first name,” “company name” is your email strategy
PS: What’s the worst cold email you’ve ever received?
PPS: FenPost is like Yurii’s outbound system. But for LinkedIn chaos.

Cold outreach isn't dead. But Lazy copy is. With Yurii.

If AI doesn’t recommend you, you don’t exist.

Adrien Thomas isn’t teaching yesterday’s SEO.
He’s building what comes next.

Co-founder of Crescendo Agency, the agency helping brands dominate AI results.
By making sure they’re the first name ChatGPT remembers.

He’s one of my favourite people on LinkedIn.
And in this episode, we broke down what visibility really means in 2025.

Here’s what I learned from our chat:

1. AI is the new homepage
↳ People don’t search, they ask
↳ And AI only gives one answer
↳ If it’s not you, you’re invisible

2. The first answer wins
↳ You can’t just post and hope
↳ Teach the machine to trust you
↳ Train the tools with content that sticks

3. AEO > SEO
↳ Think ecosystems, not articles
↳ 2025 visibility needs new tactics
↳ Podcasts, guest posts, and profiles

4. Teach the machine
↳ Build a bio worth recalling
↳ Authority is a teachable signal
↳ Your online presence is your prompt

5. The final lesson?
↳ Burnout
↳ Boundaries
↳ And building a business that actually fits you

Grab that one here:
https://lnkd.in/ewjXuXZg

→ AEO > hacks
→ Visibility > volume
→ Presence > pressure

Full episode now live:

YouTube: https://lnkd.in/erH7ev64
Spotify: https://lnkd.in/erUSstrZ

Visuals by Maheen Malik:
↳ She makes your carousels work
↳ DM her before someone else does
↳ Clean. Scroll-stopping. Actually strategic.

♻️ Repost if you’d rather train AI than train at the gym.
PS: What’s the weirdest thing you’ve asked AI this week?
PPS: You build trust. FenPost builds drafts.

If AI doesn't know your name, nobody will. With Adrien!

Look good or sound good? Why not both.

Most brands pick one medium.
We use the ones that actually fit.
And we stay consistent with them.

Sana Arif builds what you see.
And then I build what you can hear.
Together → brands that inspire and grow.

Here are 5 takeaways you can use right now:

1. Design makes inspiration visible
↳ Logos and colours that stick
↳ Graphics that stop the scroll
↳ Visuals that build trust instantly

2. Voice makes inspiration felt
↳ Stories that stay with people
↳ A voice that builds trust beyond text
↳ Conversations that create connection

3. Different mediums, same mission
↳ Identity pulls people in
↳ Voice keeps them engaged
↳ Growth comes from clarity and confidence

4. Use the right tools
↳ Sana → Si-Tech + Adobe + other tools
↳ Tomas → FenPost + podcast systems 
↳ Together = creativity + consistency

5. Pick the medium you’ll actually use
↳ If you think in stories → start with voice
↳ If you think in pictures → start with design
↳ If you think in systems → use FenPost to stay consistent

We already unpacked this in our podcast episode together.
Available now on Spotify, YouTube, Apple Podcasts and more.
Follow us for more insights on design, voice and brand growth.

♻️ Repost so your designer and your podcast friend both see it.
PS: Which hits you harder. A killer graphic or a story told well?
PPS: Consistency is hard. FenPost makes it boringly easy.

Why Do Most People Feel Our Brand So Deeply?

Your brand isn’t invisible. But to AI, it might as well be.

Adrien Thomas is building visibility for the future.
Where SEO is old news..
And being the first name ChatGPT recommends is the new game.

He co-founded Crescendo Agency to help brands train the machine.
No hacks. No fluff. Just authority that AI can’t ignore.

Here’s what you’ll learn:

↳ How AEO is reshaping branding, SEO and growth
↳ The mindset behind building without burning out
↳ Why visibility now means being the first answer
↳ What it actually takes to “teach the machine”
↳ How to grow with clarity, not with chaos

Full episode now live:

YouTube: https://lnkd.in/erH7ev64
Spotify: https://lnkd.in/erUSstrZ

Edited by Hamed Pishdar:
↳ Sharp cuts. Clean pacing. Zero fluff.
↳ Hire him before someone with budget does
↳ Follow him if storytelling is your default mode

♻️ Repost if your SEO strategy is still “blog and pray.”
PS: What’s the most chaotic prompt you’ve ever given an AI tool?
PPS: FenPost doesn’t just write. It remembers your voice.

She’s still posting after 10 years. Here’s why it works.

Michelle J Raymond didn’t rely on shortcuts.
Didn’t jump on hacks or pods.
Didn’t try to be everywhere.

Instead, she focused on trust, consistency and showing up with heart.

10+ years in.
2 books written.
Countless brands grown.
Still leading with kindness.

Here’s what I learned from our chat:

1. Consistency builds your advantage
↳ 10 years of showing up
↳ The audience always remembers
↳ Reputation beats reach every time

2. LinkedIn works if you do
↳ No automation, no tricks
↳ Just trust, clarity and value
↳ That’s what actually scales

3. Personal brand or company brand? Both.
↳ Don’t choose one
↳ Power of two builds faster
↳ People buy from brands and people

4. Don’t chase platforms you hate
↳ She left TikTok. Didn’t miss it.
↳ Focus is what builds authority
↳ Mastery comes from simplification

5. The final lesson?
↳ The mindset that lasts
↳ The reason she’s still going
↳ Waiting for you right here: 
https://lnkd.in/ewjXuXZg

→ Trust > trends
→ Visibility > vanity
→ Relevance > reach

Full episode now live:

YouTube: https://lnkd.in/eVuCr6Y8
Spotify: https://lnkd.in/eeRz452a

Visuals by Eman Sheikh:
↳ When strategy meets visuals
↳ Clean. Creative. Scroll-stopping.
↳ DM her before she is booked out

♻️ Repost if you still think “company page” means “ghost town.”

PS: What’s your most chaotic LinkedIn habit?
PPS: FenPost > caffeine. And that’s saying something.

Michelle Builds Brands Like Chocolate and It Works!

“I’m a top 1% podcaster in the world!”
Cool stat. Congrats.
Nice wings too!

But here’s the thing…
Do you know what it takes to hit top 1%?

Not as much as you’d think.
Because most people quit early.
A few episodes done and that’s it.

So yeah, it sounds impressive.
But without context, it’s just noise.

Still, it grabs attention.
And that’s where the lesson is.

What’s this got to do with LinkedIn?
Glad you asked:

✅ Play the long game
❌ No overnight wins

✅ Enjoy the process
❌ Don’t chase outcomes

✅ Prepare properly
❌ Don’t wing it (unless you have some)

✅ Do what works for you
❌ Don’t compare to others

Whether it’s podcasting or LinkedIn.
The rules are the same.

No secrets.
No shortcuts.
Just keep showing up.

That’s why we built FenPost.
So you don’t burn out trying to do it all.

♻️ Repost if you’re in it for the long run.
PS: If you had to pick one tip, which one?
PPS: No offence to the 1% crew, love you.

You show up. You post.
You try to stay consistent.
But it still feels like guesswork.
And burnout isn’t part of the plan.
Don't worry. I've got solution for you.

That’s why I’m joining this cool event
It's Unfiltered Social Media Summit.
Free, virtual and also, it will be fun!
For creators, marketers, builders...
Who want structure, zero stress.
Real strategies, forget the fluff.
Just top content that works.

I’ve interviewed 70+ people.
Heard many priceless lessons.
I’ll be sharing what I’ve learned.
What's going to perform in 2026.
How to grow and enjoy the journey.
Why clarity always beats going viral.
How to build real trust, not just traffic.

Are you ready? Join us on December 10th.
Mark calendars: 3:25PM UK / 10:25AM EST.
Yes, it's free and fun: https://lnkd.in/ea_PiTT8
And try Metricool now: https://f.mtr.cool/HRJBZK

He scaled $15M in pipeline using memes and sharp copy.
Now he’s redefining what outbound should look like.

No fluff. No bro tactics.
Just trust, relevance, and words that work.

Yurii Veremchuk turned:
↳ Memes into momentum
↳ Comments into pipeline
↳ Cold emails into real replies

Here’s what you’ll learn in this episode:

↳ The mindset that makes cold feel warm
↳ What makes cold emails actually convert
↳ How to personalise without wasting hours
↳ Why your brand sells before your message
↳ Why comments beat posts when you’re starting

Episode now live:
YouTube: https://lnkd.in/eQ3SaRAk
Spotify: https://lnkd.in/eNxRczgH 

Edited by Zain Ali Majeed:
↳ Sharp, clean and made to hold attention
↳ Hire him before someone smarter does
↳ Follow if you love stories that convert

♻️ Repost if your cold emails are like psychological warfare
PS: What’s one cold email line you’ll never forgive?
PPS: FenPost writes like you. No draft folder drama.

She turned one platform into a global career.

Michelle J Raymond didn’t chase engagement.
She built it.
Not with hacks or trends but with trust.

Over 10 years in, 2 books published, and a reputation as the LinkedIn company page expert, Michelle is still showing up with energy, clarity and heart.

And she’s not slowing down.

Here’s what you’ll learn:
↳ What AI can and can’t do for your voice
↳ Habits behind a sustainable creator mindset
↳ How to grow a real brand without chasing virality
↳ Why company pages are finally having their moment
↳ The power of consistent content (even when no one’s liking)

Full episode now live:

YouTube: https://lnkd.in/eVuCr6Y8
Spotify: https://lnkd.in/eeRz452a

Edited by Arifur Rahman Ovi
↳ Clean edits, focused story
↳ No fluff, no distraction, just flow
↳ Hire him before your feed looks like a stock template

♻️ Repost if your company page has less energy than your houseplant.

PS: What’s the one thing you wish LinkedIn would delete?
PPS: Michelle would approve. FenPost keeps it clean and consistent.

Learning opens doors. Speaking keeps them open.

Most people think growth comes from studying or planning.
It rarely does.

Real progress comes from using your voice.
In a new language.
In your content.
In your work.

We teamed up to share why podcasts and language learning build confidence and opportunity:

1. Listen to learn faster
↳ Natural expressions
↳ Real accents and rhythm
↳ Comprehension grows daily

2. Speak to grow courage
↳ Confidence comes from practice
↳ Voice builds trust faster than text
↳ Fluency arrives through mistakes

3. Express, don’t memorise
↳ Stories build connection
↳ Conversations build skills
↳ Real practice > perfect notes

4. Consistency wins
↳ Podcasts build clarity and voice
↳ Lessons with Patricia build confidence
↳ FenPost helps you stay consistent online

5. Communication = opportunity
↳ More confidence
↳ More relationships
↳ More doors open when you can express yourself

Confidence grows when you use your voice in any language, in any room.

Follow Patricia Aguero💖💛 to learn Spanish with confidence and Tomas Loucky to grow your voice through podcasting and consistent content.

♻️ Repost if you have answered “sí” without knowing the question.
PS: Which is harder, rolling R’s or speaking publicly?
PPS: Speaking builds fluency. Posting builds your voice. FenPost helps you do both.

Learn a language and learn to use your voice with Patricia

Still pushing SEO like it’s 2010? This is your wake-up call.

Adrien Thomas has seen the shift firsthand.
SEO alone won’t cut it anymore.
And sticking to it? Might hurt your clients.

In this reel, he breaks down why visibility now means more than Google.

What you’ll learn:
↳ What brands risk by staying stuck
↳ The 3 types of players in AI visibility
↳ Why old-school SEO is falling behind
↳ How AEO and GEO change the game
↳ Why strategy must evolve with platforms

Watch the full episode now:

YouTube: https://lnkd.in/erH7ev64
Spotify: https://lnkd.in/erUSstrZ

Edited by Hamed Pishdar:
↳ Clean cuts, no filler
↳ 60 seconds that hit hard
↳ DM him before someone else does

♻️ Repost if your marketing plan still says “write more blogs.”

PS: What’s the worst SEO advice you’ve ever heard?
PPS: FenPost sees the algorithm shift and writes like it knows it.

Her blood? Probably 80% chocolate.

No hacks. No gimmicks. No AI writing 20 posts a day.

Michelle turned Tim Tams into memorable marketing.
And built a reputation people actually remember.
Every Friday, she shares one tip that stands out.
It sticks in your head and earns your recall.

Because real branding isn’t about going viral.
It’s about being remembered.

What you’ll learn from this episode:

↳ How to build recall with rituals
↳ Why memory beats reach in B2B
↳ The power of showing up with joy
↳ How to make content feel just like you
↳ Why thought leadership ≠ being serious

Watch the episode now:

YouTube: https://lnkd.in/eVuCr6Y8
Spotify: https://lnkd.in/eeRz452a

Edited by Arifur Rahman Ovi:
↳ Timed like a punchline
↳ DM before he charges more
↳ Sharp. Smooth. Scroll-stopping.

♻️ Repost if you wish snacks boosted reach.

PS: What’s your go-to snack while writing?
PPS: FenPost is like a Tim Tam. Once you try it, you're hooked.

She sold before she had a funnel.
And still outsold half your feed.

Mary Ore didn’t chase followers.
Didn’t fake her relevance.
Didn’t wait for inbound.

She showed up boldly.
Made clients cry happy tears.
And turned confidence into her conversion strategy.

Here’s what you’ll learn from this episode ↓

1. Confidence Sells Before the Funnel
↳ Mary leads with energy, not ego
↳ Clients trust her before they click
↳ Strategy only works when people believe in you

2. Urgency Builds What Overthinking Won’t
↳ She had no plan B
↳ Built her brand with action, not perfection
↳ That mindset helped her scale across 13 countries

3. Smart Comments Beat Smart Posts
↳ Mary used strategic commenting to grow
↳ Thoughtful replies brought leads and visibility
↳ It’s one of the fastest ways to build trust 

Episode drops Monday.
We talked sales, mindset, burnout, visibility...
And what it means to be a “Sales Warlord” in 2025.

♻️ Repost if your strategy is commenting “🔥” on your crush’s post.
PS: If your brand was a movie title, what would it be?
PPS: FenPost is the dream VA you didn’t know you could afford.

Hello Producers, Something cool is brewing. I’ll be joining Metricool Unfiltered on December 10th to share what I’ve learned from interviewing 70+ top

Open article: Produced #121: Building Powerful Brands, Having Fun and Maximising What Works by Tomas Loucky • 4 min read

Produced #121: Building Powerful Brands, Having Fun and Maximising What Works

He's not optimising for clicks. He’s optimising for trust.

Adrien Thomas didn’t chase trends.
He chased the truth: AI is changing everything.

He co-founded Crescendo Agency, the agency helping brands become the first name ChatGPT recommends.

And in this episode, we unpack what real visibility looks like in 2025.

Here’s what actually moves the needle:

→ AEO and GEO over outdated SEO tricks
→ LinkedIn positioning that gets real clicks
→ AI-native strategy built for where people search now

Here’s what you’ll learn from our chat"

1. If AI doesn’t recommend you, you’re invisible
↳ Visibility now means teachability
↳ Search is dying, answers are rising
↳ Be the first name AI trusts to suggest

2. AEO > SEO
↳ AEO is Answer Engine Optimisation
↳ Optimise your content for trust, not just traffic
↳ It’s how brands show up in ChatGPT, not just Google

3. LinkedIn headlines are underrated gold
↳ Keywords boost searchability and clarity
↳ Adrien’s headline grabs attention and drives DMs
↳ A great headline positions you before you even speak

Full episode drops Monday.
We talk AI, agency growth, moving across continents and how to build visibility that actually converts.

♻️ Repost if ChatGPT has never heard of you (but you’ve asked 5 times).

PS: If your brand was a prompt, what would it return?
PPS: FenPost writes like you. Just on time.

Hey Producers, Shoutout to my friend Adrien from Crescendo Agency, helping brands become the first name AI recommends. They also kicked off a YouTube 

Open article: Produced #119: SEO, AEO and GEO, Growing Authentically with AI and Maximising What Works by Tomas Loucky • 4 min read

Produced #119: SEO, AEO and GEO, Growing Authentically with AI and Maximising What Works

The cold email king who never sends spam.

Yurii Veremchuk built pipeline without bro tactics.
Turned memes into leads.
And made cold outreach actually feel human.

No fluff.
No noise.
Just content and copy that connect.

Here’s what you’ll learn from this episode ↓

1. Sales Shouldn’t Feel Like a Script
↳ Yurii doesn’t follow templates
↳ He builds systems that scale and sound real
↳ The result? Trust, replies and qualified leads

2. Your Brand Drives the Sale
↳ Most people focus on the message
↳ Yurii doubled down on presence
↳ Content helped him convert long before the pitch

3. LinkedIn Carousels Outperform Almost Everything
↳ Native docs increase dwell time
↳ They get more saves and shares
↳ And they’re exactly what the algorithm loves

Episode drops Monday
We talked memes, outbound, AEO, brand, AI and building systems that actually convert

♻️ Repost if your “personalised email” starts with “Hey there”
PS: What would you rename cold outreach if it were up to you?
PPS: FenPost writes the post, you take the credit.

Hey Producers, I recently teamed up with RA Optics, makers of those not-so-ugly blue light glasses I now wear like a personality trait. I also wrote a

Open article: Produced #120: Cold Outreach Mastery, Long Game LinkedIn and Maximising What Works by Tomas Loucky • 4 min read

Produced #120: Cold Outreach Mastery, Long Game LinkedIn and Maximising What Works

She’s the warlord of sales. And kindness.

Bold brand. Big heart.
No hacks. No fluff. Just fire.

Mary Ore built her LinkedIn from 300 to 15K.
With confidence, consistency and content that actually converts.

She did not wait to go viral.
She didn’t follow a funnel.
She showed up real
And made it work.

Here’s what you’ll learn:

↳ What “sales as war” actually looks like
↳ What fuels Mary’s mission and why it works
↳ How celebration and humour build real trust
↳ The mindset behind growth that doesn’t burn you out
↳ Why confidence is the most underrated content strategy

Full episode now live:
YouTube: https://lnkd.in/egfU3i2a 
Spotify: https://lnkd.in/e5zpYGP6

Edited by Reza Jafari:
↳ Clean. Crisp. Effortlessly bingeable
↳ DM him before your favourite podcast does
↳ Follow if you want your edits to tell better stories

♻️ Repost if your funnel has more steps than results.
PS: If you branded yourself with a meme, what would it be?
PPS: FenPost is Mary’s dream tool in disguise. For real!

taplio

The Battle

Neal O'Grady 🍉

Tomas Loucky

Followers

Posts

Engagements

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Performance ScoreTomas Loucky's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Neal O'Grady 🍉

Tomas Loucky

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Tomas Loucky's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreTomas Loucky's LinkedIn Performance