Ridarec Content and Media

Copywriter

Freelance Copywriter

Influencers.Club

Main goal: Generating leads and establishing the company brand through short-term projects and long-term & partnerships:

- Managing the LinkedIn accounts of the CEO and C-level executives, including copywriting, scheduling posts, and measuring metrics.
- Writing and managing 2 weekly newsletters, CENF by Nikola Sokolov, growing from 0 to 4600+ subscribers, and As a Creator from 1o,000+ to 27,000+ subscribers.
- Using company data on 200+ million creators and influencers to create market reports, managing the entire process from conception and ideation to launch, promotion and distribution.  This includes analyzing target audiences and market trends, copywriting, and collaborating with web and graphic designers.
- Launching products on Product Hunt with the goal of generating leads, and managing the entire process from conception and ideation to launch, promotion and distribution. 
- Writing SEO articles on relevant industry keywords, with 5 of them having first-page rank.

Brand Manager

Content Marketing Specialist

Backlinker.io

-Writing long-form blog articles on the topic of SEO services and SEO-related subjects with a target audience of B2B SaaS companies
-Regularly updating and optimizing blog articles
-Creating visuals using Canva
-Conducting keyword research, competitor research and content research with Ahrefs
-Conducting simple website SEO audits and backlink analysis
-Managing the Backlinker.io LinkedIn page
-Conducting prospect research and cold email outreach

Growth Marketing Specialist

Code Academy Macedonia - School of Computer Science

-Writing SEO articles for the company blog
-SEO keyword research
-Planning & executing e-mail marketing campaigns
-Managing the company social media accounts
-Conducting success story interviews with students and mentors of the academy 
-Copywriting
-Video editing with Adobe After Effects and Premiere

Content Writer/Community Manager

Digital Marketing Intern

BRKV

-Managing the company social media accounts
-Writing SEO articles for the company blog
-Market research
-Basic video editing using Adobe After Effects

Junior Marketing Manager

B2B copywriting by day, exploring magical worlds by night ✨ | Copywriter @ Ridarec | Cats, memes & anime 💥

Seems appropriate to share something about myself, right? 😁

Ok, here it goes.

In my (almost) 5 years of marketing experience, I've worked in many roles:
- content writer
- SEO specialist
- growth marketer
- brand manager

And in many industries:
- real estate
- digital marketing
- creator economy
- venture capital

But today, I stand before you as a B2B copywriter who builds authentic brands with attention-grabbing, lead-generating LinkedIn content, newsletters and website copy. 

While I've learned and grown a lot in all these roles, one thing that’s remained unchanged is my love for creative pursuits.  

You see, I believe creativity is not something you do – it’s who you are. 

There’s no logic or reason to it. Your entire being just longs to express itself in creative ways. 

And so, I express myself in any way I can:

- writing
- drawing
- painting
- crafting
- dancing
- knitting

etc. etc. etc. 

I don't constrict myself into a specific lane. As long as I'm learning and growing, I'm up for any creative endeavour!

So if you're a founder or brand who needs killer copy on the following topics: 

- Creativity
- Art of any kind
- Mindfulness
- Personal development 
- Self-awareness
- Psychology
- Astrology

And you're looking to increase your online presence, establish your brand, and generate leads through content, I'm here to help you achieve your goals.

I genuinely love connecting with cool people working on cool sh*t so feel free to reach out 💜

Neda Pop-Andonov ✨

Influencers.club

As Head of HR, I partner with business leaders to ensure our people strategies drive organizational success. My passion lies in aligning HR practices with business objectives, and I take pride in proactively planning for long-term talent management and organizational development. 

I excel in the following areas: 

Hiring & Talent Acquisition
1. Sourcing, screening, and scheduling interviews efficiently.
Managing job descriptions and employer branding on platforms like LinkedIn, Upwork, Toptal, etc.
Ensuring candidate experience is smooth, professional, and reflective of your brand culture.
2. Employee Onboarding & Offboarding
-Setting up clear and repeatable processes for new hires.
-Ensuring new employees integrate quickly, get resources, and understand expectations.
-Managing smooth exits, conducting exit interviews, and protecting company info.
3. Culture & Engagement
-Driving company culture through events, feedback loops, recognition, and perks.
-Regularly measuring employee satisfaction and implementing actionable improvements.
-Ensuring the work environment aligns with company values and vision.
4. Performance Management & Development
-Implementing and overseeing regular performance reviews and feedback cycles.
-Supporting managers with clear frameworks to manage performance consistently.
-Facilitating training, development opportunities, and career path clarity for employees.
5. Compliance & Policy Management
-Keeping up-to-date on employment laws, payroll regulations, and benefits.
-Creating and maintaining clear HR policies to reduce legal risk.
-Handling sensitive employee relations issues confidentially, fairly, and professionally

HR Business Partner

Here at Influencers Club we considers ourselves as the sales intelligence tool for creator companies. Which means we can find qualified creators for any company based on almost any targeting criteria imaginable. 
We strongly believe that the creator as individual is becoming the most important piece of the business world! 
My activities as Sales manager are: 
- to build and maintain long-lasting, strong relationships with customers while partnering with them to better understand their business objectives and needs.
- create and communicate sales goals and ensure C-level executives are informed on the progress of those goals.
-to work closely with hundreds of brands to better understand their product/service and find the optimal solution to their problems 
- to follow  industry-specific trends and landscapes
- to work with customers to better understand their business needs and goals.

Executive Sales Manager

Agile Pro Solutions Inc 

While working as a sales representative my main activities were :
-generating leads with a cold calling approach
-meeting or exceeding sales goals
-negotiating all contracts with prospective clients
-answering client questions about credit terms, products, prices, and availability
My biggest accomplishments were:
-empowering my team by having one on one conversations 
- holding a presentation on how to get better results by working on our wellbeing first
- making a silent impact - showing how something can be done by doing it, not by talking about it

Sales Representative

Slice

My first cold calling experience was one big achievement that had changed profoundly me in so many ways.
My main activities were : 
- generating leads by using the cold calling approach
- generating leads by doing a Google research
-understanding and promoting company programs 
-answering client questions about credit terms, products, prices, and availability-
- working efficiently on Salesforce

Inside Yoga

I absolutely love being a yoga teacher, even now when I only have private classes. This experience has changed me in the most profound DNA level. It made me more calmed, focused and gentle especially to my self as towards others. 
My main activities where to lead the students on a journey of getting to know themselves, their limits ,old patterns by doing physical movements as well as breathing exercises. 
I was teaching them as well as my self to leave and experience the present moment, which I discovered that it is a key to an everlasting joy.

Teacher

I am a person that puts personal and professional development at the top of my priority list. I always like to invest my time and effort in evolving into the best version of myself and therefore I want to inspire and empower every individual to do the same. 

Each work experience has taught me valuable lessons and pushed me into everlasting improvement. I especially developed strong communication skills.

By working with kids I have learned how to gain and keep their trust, being a yoga teacher has taught me how to become present, patient, and calm and see every individual strengths and weaknesses and teach them to dive deeper and move their own limitations, by working as a sales representative I've learned how to actively listen and understand where the root of the issue is, not only what they say it is. 

The HR academy is teaching me how to understand and set up processes that will inspire an organization to put people first because people drive performance and their performance is driven by their emotions.

taplio

The Battle

Neda Pop-Andonov ✨

Tina Karatasheva

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