Ridarec Content and Media

Copywriter

Freelance Copywriter

Influencers.Club

Main goal: Generating leads and establishing the company brand through short-term projects and long-term & partnerships:

- Managing the LinkedIn accounts of the CEO and C-level executives, including copywriting, scheduling posts, and measuring metrics.
- Writing and managing 2 weekly newsletters, CENF by Nikola Sokolov, growing from 0 to 4600+ subscribers, and As a Creator from 1o,000+ to 27,000+ subscribers.
- Using company data on 200+ million creators and influencers to create market reports, managing the entire process from conception and ideation to launch, promotion and distribution.  This includes analyzing target audiences and market trends, copywriting, and collaborating with web and graphic designers.
- Launching products on Product Hunt with the goal of generating leads, and managing the entire process from conception and ideation to launch, promotion and distribution. 
- Writing SEO articles on relevant industry keywords, with 5 of them having first-page rank.

Brand Manager

Content Marketing Specialist

Backlinker.io

-Writing long-form blog articles on the topic of SEO services and SEO-related subjects with a target audience of B2B SaaS companies
-Regularly updating and optimizing blog articles
-Creating visuals using Canva
-Conducting keyword research, competitor research and content research with Ahrefs
-Conducting simple website SEO audits and backlink analysis
-Managing the Backlinker.io LinkedIn page
-Conducting prospect research and cold email outreach

Growth Marketing Specialist

Code Academy Macedonia - School of Computer Science

-Writing SEO articles for the company blog
-SEO keyword research
-Planning & executing e-mail marketing campaigns
-Managing the company social media accounts
-Conducting success story interviews with students and mentors of the academy 
-Copywriting
-Video editing with Adobe After Effects and Premiere

Content Writer/Community Manager

Digital Marketing Intern

BRKV

-Managing the company social media accounts
-Writing SEO articles for the company blog
-Market research
-Basic video editing using Adobe After Effects

Junior Marketing Manager

B2B copywriting by day, exploring magical worlds by night ✨ | Copywriter @ Ridarec | Cats, memes & anime 💥

Seems appropriate to share something about myself, right? 😁

Ok, here it goes.

In my (almost) 5 years of marketing experience, I've worked in many roles:
- content writer
- SEO specialist
- growth marketer
- brand manager

And in many industries:
- real estate
- digital marketing
- creator economy
- venture capital

But today, I stand before you as a B2B copywriter who builds authentic brands with attention-grabbing, lead-generating LinkedIn content, newsletters and website copy. 

While I've learned and grown a lot in all these roles, one thing that’s remained unchanged is my love for creative pursuits.  

You see, I believe creativity is not something you do – it’s who you are. 

There’s no logic or reason to it. Your entire being just longs to express itself in creative ways. 

And so, I express myself in any way I can:

- writing
- drawing
- painting
- crafting
- dancing
- knitting

etc. etc. etc. 

I don't constrict myself into a specific lane. As long as I'm learning and growing, I'm up for any creative endeavour!

So if you're a founder or brand who needs killer copy on the following topics: 

- Creativity
- Art of any kind
- Mindfulness
- Personal development 
- Self-awareness
- Psychology
- Astrology

And you're looking to increase your online presence, establish your brand, and generate leads through content, I'm here to help you achieve your goals.

I genuinely love connecting with cool people working on cool sh*t so feel free to reach out 💜

Neda Pop-Andonov ✨

SARAL - Influencer Relationship Management

SARAL is the simplest and fastest way for brands to get started with influencer marketing. Find creator contacts, email them, track and manage relationships, and more. 

Learn what's working *right now* with influencer marketing. Get on our "No BS" influence marketing letter:  https://www.getsaral.com/academy

Founder

Independent Consultant

I help product/tech-oriented founders who want to grow fast. 

I work with the founder or their marketing team to create a proper Growth Strategy, come up with customer-focused Positioning & Messaging, set up attribution analytics, and help executing on the right channels for Growth, such as performance marketing or direct sales. 

My goal is to create a repeatable process for growth and create loops that compound into predictable revenue 📈

I have helped multiple founders scale to $1M+ in ARR and continue to crush it for my clients. They call me the Rainmaker 💰

Growth Consultant

Sunsama

Head of Growth

Prisma

Fractional Head of Growth

Cledara

Growth Marketing Manager

Nium

Content Marketing, SEO, and Paid Search Growth.

Context Page

Product Marketing Consultant

Bubbles

Wise

I was the first marketing hire @ Wise. Created and executed an outbound ABM plan for Wise's B2B2B strategy. Owned the affiliate program which was prime driver of end-user accounts.  9x-ed WoW application rate. Worked with the CMO, CS, and Engineering teams to promote engagement and retention.

Startup Intern

Startup Intern helps the best startups hire the best Interns.

Chief Firefighter

Founder - SARAL | The Influencer Operating System for Ecommerce

Make no mistake about it.

Influencer marketing is the next big thing. In fact, it's already here. Most of the DTC world just needs to catch up to the right ways of executing 😉

If you don’t have big names talking about you, loving you, and recommending you, you’re missing out on millions of dollars of revenue that could be yours 💸
Imagine letting that much money go down the drain because there isn't a simple enough way for you to capture it. 

When you consider that just one tag, one mention, or one recommendation could result in tens of thousands in sales, you owe it to yourself to try SARAL: The Best Influencer Marketing Tool on the Planet right now 🔥
 
🤔 What makes it the best?

Because it makes influencer marketing as simple as 1-2-3.

With a few clicks of a mouse, you’ll be able to:

1️⃣ Identify top influencers in your niche
2️⃣ Connect with them and build a relationship
3️⃣ Monetize you relationships 

And not just with one or two influencers but hundreds. Imagine 100 influencers promoting your brand on socials week on week. It brings in crazy $$$. 

That’s why you’re going to absolutely love Saral and the money it will make you 💰

Here's the best part: 

It brings in eyeballs and sales without you spending a dime on Facebook ads.

Don’t take my word for it, here’s what our users say:

💬 "This is insane. you are literally replacing a whole team of people with these features"

💬 "Holy shit just watched your demo – your product is absolutely revolutionary."

💬 "Love how organized the app is. It looks SO clean. I think the Drip part is key, glad you have that in there. Especially with the templates"

As my thanks for giving us a try, you’ll receive a FREE copy of my Quick Start Guide to Influencer Marketing, that will take your brand from nobody to superstar in no time 🌟 

Remember, it's as simple as 1-2-3 after you read the guide and you're all set  🚀

Get them talking about you NOW! 

Try here: https://www.getsaral.com

Yash Chavan

Your tech startup is only as strong as the person building the tech department.

Exactly one year ago today, I met Yash Kalwani. After several painful mis-hires and tough lessons, I finally knew what I wasn't looking for in a Head of Engineering.

What I didn’t expect: finding exactly what I was looking for... a Yash in engineering 😂

Since he joined SARAL, the product has seen a massive level-up:

👉 SARAL Inbox - like Superhuman, but for influencer managers
👉 SIA - our AI assistant powering smarter workflows
👉 Campaigns - a better way to structure and manage creator collabs

...and many more.

What most don’t realize: being a great startup CTO is hard:

- Build a lean, high-output team
- Prioritize under pressure
- Clear tech debt while still shipping fast
- Translate the why into product reality
- Survive bugs, outages, and the founder's insane timeline expectations! (guilty)

Kalwani’s done all of the above, and more, with grit, humility, and speed.

So grateful to have him building the world's simplest and complete influencer marketing platform with us at SARAL - The Influencer OS.  

If you’re a non-technical founder, don’t wait too long to find your Kalwani 🪄

⚡️ You gotta know the rules to know when to break them.

A brand using SARAL is getting ~46% positive response rates on their influencer outreach emails! That's a very very high amount for a seeding campaign.

But if you look at their email, it violates every "best practice" in the book:
➡️ Too many links
➡️ Long paragraphs
➡️ Asks for shipping address in the very first message

Most marketers would say: “You can’t do that!”

But here’s the thing... It works for them.

Because they know the rules, and that gives them the power to bend them.

This is why copy-paste influencer scripts don’t work. Context matters. The market's familiarity with you matters. Testing matters.

I think it works for them as they've already done some huge collabs with mega-influencers, so there's massive awareness in the space for the brand... so all the nano-influencers want to work with them.

If this brand followed "best practices" they'd be stuck in longer cycle times shipping products to influencers.

👉 Know the rules, and then bend them to your context.

This is a good lesson I wanted to share with you all today.

If you’re running outreach campaigns and seeing inconsistent results, start here:

✅ Audit your response rate (25% is a solid benchmark)
✅ Test copy variations by niche
✅ Break a rule or two intentionally and see how it does

Are you running experiments in your outreach yet?

~~~
#influencermarketing #growthmarketing #dtcbrands

taplio

The Battle

Neda Pop-Andonov ✨

Yash Chavan

Followers

Posts

Engagements

Likes

Performance ScoreYash Chavan's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Neda Pop-Andonov ✨

Yash Chavan

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Yash Chavan's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreYash Chavan's LinkedIn Performance