Generic GTM is dead → Go to my featured section for actionable GTM insights and elevate your marketing game 🔥| Co-Founder of TACK | Creating the category of People-first GTM 👥| 13+ Years in B2B Marketing 📈

I help B2B companies build go-to-market strategies that prioritize real connection because relationships, not just reach, drive growth.

After 14 years in B2B marketing, I’ve led field marketing, demand gen, community, and influencer programs. I know what works, what doesn’t, and what’s changed.

Too many companies still treat buyers like leads. That’s not how modern GTM works.

I’ve helped 35+ B2B brands shift from transactional tactics to connection-driven growth, building scalable strategies, launching communities, running 30+ webinars, and rolling out on-demand models that replaced bloated in-house teams.

Today, I work directly with brands, founders, and marketers to build go-to-market engines that scale—without the spam.

What I do:
→ Build integrated campaign strategies that drive pipeline
→ Coach creators and brands on influencer marketing
→ Design community-led and field programs that actually work
→ Speak on GTM, content, and creator-led growth
→ Act as a fractional marketing leader or advisor

📚 Author of B2B Influencer Marketing: Work With Creators to Generate Authentic and Effective Marketing (Kogan Page, 2025)

👋 Let’s work together: DM me or visit https://linktr.ee/NickBMarketing

Nick Bennett

20 things I learned running ABM programs for 15+ companies:

1. 25 target accounts performed better than 500 every single time
2. Sales, marketing, AND ops picking accounts together changed everything
3. The CFO sending one email beat 24 marketing touches
4. Intent data was right about 30% of the time
5. Direct mail got 5x more meetings than digital campaigns
6. Geographic territories killed 3 programs before we ditched them
7. One $5K gift beat $50K in digital ads
8. Account-specific landing pages doubled conversion
9. Early wins came in 60 days but real ROI took 6 months
10. Customer success knew more about buyers than sales
11. Tier 2 accounts needed completely different playbooks
12. Competitive accounts took longer but paid 2x more
13. Executive dinners beat virtual events even post-COVID
14. Dedicated ABM manager or don't bother starting
15. Generic content got 0% engagement from enterprise
16. Multi-threading saved 8 deals when champions left
17. C-suite alignment meetings prevented 90% of problems
18. Testing on best-fit accounts proved ROI faster
19. CAC went up 40% before pipeline caught up
20. The companies that committed for a year won

Every company wants ABM to work in 90 days.

The ones that give it a year build pipeline machines.

The ones that don't blame ABM.

15+ Year B2B Marketing Leader Turned Founder | ABM, Field Marketing & Events, Influencer Marketing & More | DM Me to Learn More

I wasn't a brand marketer.

I was the "pipeline now" guy. The "just get meetings" guy. The "who cares about brand when we need revenue" guy.

Then I watched the same movie play out at company after company.

10 things I learned the hard way about brand in B2B:

1. 𝗘𝘃𝗲𝗿𝘆 𝗦𝗗𝗥 𝘀𝗲𝗻𝗱𝗶𝗻𝗴 𝟮𝟬𝟬 𝗲𝗺𝗮𝗶𝗹𝘀 𝗳𝗼𝗿 𝗼𝗻𝗲 𝗺𝗲𝗲𝘁𝗶𝗻𝗴? 𝗧𝗵𝗮𝘁'𝘀 𝘆𝗼𝘂𝗿 𝗯𝗿𝗮𝗻𝗱 𝘁𝗮𝘅. You're literally paying for invisibility. In time. In burnout. In missed quota.

2. "𝗙𝗶𝘅 𝗽𝗶𝗽𝗲𝗹𝗶𝗻𝗲 𝗳𝗶𝗿𝘀𝘁, 𝘁𝗵𝗲𝗻 𝘄𝗲'𝗹𝗹 𝗶𝗻𝘃𝗲𝘀𝘁 𝗶𝗻 𝗯𝗿𝗮𝗻𝗱." I've heard this from every CEO. It's like saying "let me drown first, then I'll learn to swim."

3. 𝗬𝗼𝘂𝗿 𝗰𝗼𝗺𝗽𝗲𝘁𝗶𝘁𝗼𝗿 𝘄𝗶𝘁𝗵 𝘁𝗵𝗲 𝘄𝗼𝗿𝘀𝗲 𝗽𝗿𝗼𝗱𝘂𝗰𝘁 𝗸𝗲𝗲𝗽𝘀 𝘄𝗶𝗻𝗻𝗶𝗻𝗴? They're not better. They're just... known. Familiarity beats features every damn time.

4. "𝗧𝗵𝗲𝘀𝗲 𝗹𝗲𝗮𝗱𝘀 𝗮𝗿𝗲 𝗴𝗮𝗿𝗯𝗮𝗴𝗲." No, they just have no idea who you are. There's a difference between a bad lead and a cold lead. Brand warms them up before sales even talks to them.

5. 𝗕𝗿𝗮𝗻𝗱 𝗰𝗼𝗺𝗽𝗼𝘂𝗻𝗱𝘀. That competitor who's been blogging for 3 years while you were "waiting for budget"? Yeah, good luck catching up now.

6. 𝗧𝗵𝗲 𝗺𝗼𝘀𝘁 𝗲𝘅𝗽𝗲𝗻𝘀𝗶𝘃𝗲 𝗺𝗶𝘀𝘁𝗮𝗸𝗲 𝗶𝘀𝗻'𝘁 𝗼𝘃𝗲𝗿𝘀𝗽𝗲𝗻𝗱𝗶𝗻𝗴 𝗼𝗻 𝗯𝗿𝗮𝗻𝗱. It's underspending. Ask me how I know. Actually don't. It still hurts.

7. 𝗪𝗲 𝘄𝗲𝗻𝘁 𝗳𝗿𝗼𝗺 𝟮𝟰 𝘁𝗼𝘂𝗰𝗵𝗲𝘀 𝘁𝗼 𝟲. Same close rate. Only difference? People had heard of us. That's 18 touches your SDRs don't have to make.

8. 𝗕𝗿𝗮𝗻𝗱 𝗿𝗲𝗱𝘂𝗰𝗲𝘀 𝗖𝗔𝗖 𝗺𝗼𝗿𝗲 𝘁𝗵𝗮𝗻 𝗮𝗻𝘆 𝗴𝗿𝗼𝘄𝘁𝗵 𝗵𝗮𝗰𝗸. But nobody wants to hear that in a board meeting when pipeline is down 40%.

9. 𝗘𝘃𝗲𝗿𝘆 𝗯𝗼𝗮𝗿𝗱: "𝗪𝗵𝘆 𝗶𝘀 𝗖𝗔𝗖 𝗴𝗼𝗶𝗻𝗴 𝘂𝗽?" Also every board: "Cut brand spending, we need pipeline now." Make it make sense.

10. 𝗕𝗿𝗮𝗻𝗱 𝗶𝘀𝗻'𝘁 𝗳𝗹𝘂𝗳𝗳𝘆 𝗕𝗦. It's the difference between cold calling 100 people and having 10 people call you.

If I could go back and slap 2010 me:

Start content on day one. Not after product-market fit. Not after Series A. Day. Freaking. One.

Put 30% into brand even when it hurts. ESPECIALLY when it hurts.

Stop measuring brand impact at 30 days. That's like planting seeds and digging them up next week to see if they grew.

Document everything. Share the ugly parts. Be known for something before you try to sell something.

The brutal truth?

While you're in another meeting debating whether brand is "worth it," your competitor just became the default choice in your prospect's mind.

And once they own that mental real estate?

Your 10% better features mean exactly nothing.

After working with 35+ B2B brands in 3 years, here's what's actually going to matter in 2026.

Not predictions. Not hot takes. Just patterns I keep seeing with companies that are winning right now.

𝟭. 𝗙𝗼𝗰𝘂𝘀𝗲𝗱 𝗔𝗕𝗠 𝗳𝗶𝗻𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸𝘀.

Every company says they do ABM. Maybe 10% actually do it right.

The difference? They pick 25-50 accounts MAX. They know the actual humans involved. They create experiences, not campaigns.

One client went from 500 target accounts to 30. Pipeline went up 3x.

𝟮. 𝗣𝗮𝗿𝘁𝗻𝗲𝗿-𝗹𝗲𝗱 𝗲𝗮𝘁𝘀 𝗲𝘃𝗲𝗿𝘆𝘁𝗵𝗶𝗻𝗴.

The companies growing fastest? They're not doing it alone.

Customer co-marketing. Influencer partnerships. Integration partners running your events. One customer selling to another customer.

Solo marketing is dead. Everything is partnerships now.

𝟯. 𝗕𝗿𝗮𝗻𝗱 + 𝗗𝗲𝗺𝗮𝗻𝗱 𝗳𝗶𝗻𝗮𝗹𝗹𝘆 𝘄𝗼𝗿𝗸 𝘁𝗼𝗴𝗲𝘁𝗵𝗲𝗿.

Stop arguing about brand vs performance. You need both.

The winning formula I'm seeing: 30% brand, 70% demand. But that 30% makes the 70% work 10x better.

We went from 24 touches to 6 at one company. Just because people knew who they were.

𝟰. 𝗘𝘃𝗲𝗻𝘁𝘀 𝗴𝗲𝘁 𝘀𝗺𝗮𝗹𝗹𝗲𝗿 𝗮𝗻𝗱 𝗺𝗼𝗿𝗲 𝘀𝗽𝗲𝗰𝗶𝗳𝗶𝗰.

The 500-person conference still exists. But the ROI is in the 8-person dinner.

VIP experiences. Executive roundtables. Customer advisory boards. Micro-events in tier 2 cities.

Quality > Quantity. Every single time.

𝟱. 𝗖𝘂𝘀𝘁𝗼𝗺𝗲𝗿𝘀 𝗯𝗲𝗰𝗼𝗺𝗲 𝘆𝗼𝘂𝗿 𝗯𝗲𝘀𝘁 𝗺𝗮𝗿𝗸𝗲𝘁𝗲𝗿𝘀.

Not just case studies. Not just referrals.

Customers creating content. Running webinars. Speaking at your events. Closing deals for you.

The best GTM teams are turning customers into an extension of their team.

𝟲. 𝗠𝗮𝗿𝗧𝗲𝗰𝗵 𝗰𝗼𝗻𝘀𝗼𝗹𝗶𝗱𝗮𝘁𝗶𝗼𝗻 𝗶𝘀 𝗿𝗲𝗮𝗹.

Not because of AI. Because CFOs are done with 120+ tools.

The companies winning? They have maybe 15-20 core tools. Everything else is noise.

Pick platforms, not point solutions.

𝟳. 𝗣𝗲𝗼𝗽𝗹𝗲-𝗳𝗶𝗿𝘀𝘁 𝗶𝘀𝗻'𝘁 𝗮 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆. 𝗜𝘁'𝘀 𝘁𝗵𝗲 𝗼𝗻𝗹𝘆 𝘀𝘁𝗿𝗮𝘁𝗲𝗴𝘆.

Your buyers are people with actual problems, actual budgets, and actual bosses breathing down their necks.

Talk to them like humans. Solve real problems. Make their lives easier.

The companies that remember this are the ones still growing.

𝗧𝗵𝗲 𝗯𝗿𝘂𝘁𝗮𝗹 𝘁𝗿𝘂𝘁𝗵?

None of this is revolutionary. It's just hard to execute.

But after 15+ years in B2B, I can tell you:

The basics done well beat innovation done poorly. Every time.

Anything you disagree with on the list?

20 things nobody tells you about being a terrible leader:

1. Hired someone toxic because they were brilliant. Kept them 8 months. Two people quit. Should've fired them week 3.

2. Your team knows when you're lying. Told mine everything was fine two weeks before layoffs. Trust never came back.

3. We're a family is BS. Families don't fire you when revenue drops.

4. Made my team work all weekend on a deck the CEO looked at for 90 seconds. That's when I learned to push back.

5. Your best performer will ghost you if you ignore them. Lost my best marketer this way. Still think about it.

6. CC'ing someone's boss just tells everyone you can't have real conversations.

7. 30 minute 1:1s are useless. Nothing real happens until minute 45.

8. Gave an all hands where I talked for 50 minutes straight. Someone actually timed it.

9. Promoting your best IC to manager usually ends badly. Different skills entirely.

10. Used to rewrite everything my team wrote. They stopped trying. Just waited for me to do it.

11. Your open door policy is meaningless if you're in meetings all day.

12. Brutal honesty without empathy is just being a jerk.

13. Remote teams need MORE connection not less. Real conversations. Not virtual happy hours.

14. Every pointless meeting costs 2 hours. The meeting plus getting back into deep work.

15. We need to move fast usually means I didn't plan and now it's your emergency.

16. Taking credit for your team's wins feels good for one week. Then they start interviewing.

17. Your weakest performer shows everyone what you'll accept.

18. First time I said I don't know what do you think everything changed.

19. If you're not uncomfortable weekly you're avoiding conversations that matter.

20. That person you can't lose? Already interviewing. Because you assumed they'd stay instead of earning it.

The difference between terrible leaders and good ones?

Terrible leaders pretend they never screwed up.
Good leaders tell you exactly how.

I've been awful at this. Multiple times. With witnesses.

But every time I admitted it my next team trusted me more.

Not because I got better.
Because I was honest about being bad at it.

Your early career disasters aren't failures.
They're your real education.

The only failure is pretending you were good from day one.

Nobody was. Especially not that VP you think has it all figured out.

20 things I learned putting people first in field and event marketing:

1. Partner events convert 3x better than solo ones. When their customers see your customers in the room, trust transfers instantly.

2. VIP experiences beat volume plays. 8 executives at a private dinner drove more pipeline than 800 people at our user conference.

3. Webinar engagement dies after minute 23. Unless a customer is talking. Then they'll stay for an hour.

4. The pre-event is the real event. Send personalized video invites. Call each attendee. Half your pipeline comes from pre-event touchpoints.

5. Micro events in tier 2 cities outperform major markets. Nashville beats NYC. Austin beats SF. People actually show up.

6. Your customer advisory board is your best event list. They'll bring the right prospects. Give them invite codes and get out of the way.

7. Event ROI takes 6-9 months to measure. That Q4 deal came from your Q1 dinner. Stop checking pipeline after 30 days.

8. Workshop format beats presentation format. Make them do something. Passive listening creates zero pipeline.

9. Regional field marketers should own the P&L. They know their market. Stop making them beg HQ for budget approval.

10. Partner with customers, not just vendors. Customer co-hosts bring qualified prospects. Vendor co-hosts bring whoever.

11. The 30/70 rule never fails. 30% customers, 70% prospects. Perfect mix for social proof.

12. Breakout rooms are where deals happen. Main stage is theater. Small rooms are sales.

13. Member communities 10x event attendance. Build the community first. Events become the reward.

14. Personalization at scale actually works. Custom landing pages. Role-specific agendas. Generic events are dead.

15. First-party data beats third-party intent. Track who engages with your content. Stop buying lists of strangers.

16. Executive sponsors matter only if they stay. Flying in for the keynote doesn't count. Dinner conversations close deals.

17. Follow up in 48 hours or don't bother. Day 1-2: 72% response rate. Day 14: You're forgotten.

18. Virtual events need 3x the production value. Bad audio killed more pipeline than bad content ever did.

19. Customer stories beat product demos. They care about people like them solving problems like theirs.

20. Word-of-mouth drives 60% of quality registrations. Focus on experience, not just attendance.

Spent a decade learning that events aren't about gathering people.

They're about connecting the right people.

The companies winning at event-led growth don't chase attendance metrics. They obsess over the quality of connections made.

But try explaining that when leadership wants to see "cost per lead."

Make your GTM more people-first and that means designing for relationships, not registrations.

Most companies are still shipping branded stress balls to convention centers wondering why nobody remembers them.

Nobody talks about the hardest part of internal marketing.

Getting your own team to actually give a shit.

I've watched brilliant campaigns die because sales didn't get it. Product roadmaps derail because engineering thought marketing was just making things pretty. Budgets vanish because finance saw us as a cost center.

Know what actually works? Stop trying to convince everyone. Start making them part of it.

Here's how I rally stakeholders without the corporate theater:

1. Anchor on one outcome, not 47 metrics

This campaign creates 30 meetings by March 31st.

Not impressions. Not MQLs. One number everyone understands.

2. Make ownership embarrassingly clear

Sarah owns email. Tom owns landing page. Mike owns enablement.

No we'll figure it out together BS. You own it or you don't.

3. Translate, don't escalate

Sales: This gets you 30 meetings
Finance: $50K investment, $500K return
Product: Positions feature X as differentiator

Same campaign. Three languages. Zero confusion.

4. Kill the weekly status meeting

Monday Slack update. Three bullets:
✅ On track
⚠️ At risk (why)
🔴 Blocked (need X)

2 minutes to read. No calendar invites.

5. Make fast decisions when shit gets messy

Sales wants A. Product wants B. Here's the tradeoff. I recommend A. Deciding by 3pm.

No committee. Just clarity.

6. One doc to rule them all

Not 14 decks. One living document:
Goal. Owners. Timeline. Status.

7. Bring sales in before you build

What would make this actually useful?

They shape it = They sell it.
They're surprised = They sabotage it.

8. Share wins like your job depends on it

That campaign? 12 meetings. $2M pipeline. Here's what worked.

Public wins create believers.

The brutal truth?

Your stakeholders don't care about your marketing strategy. They care about their problems.

Show them how you solve THEIR problems, and they'll fight for your budget.

Show them another PowerPoint, and they'll find reasons to say no.

I spent years trying to educate stakeholders about marketing.

Now I just show them what's in it for them.

Works every damn time.

LinkedIn's year in review was like getting a participation trophy from your kid's soccer league.

Congrats! You existed on our platform!

Meanwhile, ŌURA just dropped me 18 shots of actual data. Not 3. Not 5. EIGHTEEN. 

242,792 steps. 131 crowns. Sleep scores. Recovery trends. Stress patterns over time. And that's just what I could screenshot before my thumb got tired.

The kind of data that makes you go holy shit, I did that?

Not you posted 47 times or whatever vanilla metric LinkedIn thinks matters.

Here's what kills me about year in reviews:

Most companies treat them like automated birthday cards.

Generic. Forgettable. Zero emotional connection.

But when you show me I walked the equivalent of Boston to Philly and back? That I earned 131 daily crowns for hitting my goals? That my sleep improved when I started that evening routine?

That's not a recap. That's a mirror.

The companies that get this right understand something simple:

Data without context is just numbers.
Data with YOUR context is a story.

Spotify doesn't just say you listened to music. They show you discovered 847 new artists and played that one embarrassing song 97 times at 2am.

Strava doesn't say you exercised. They show you climbed the equivalent of Everest twice.

Oura doesn't say you wore a ring. They show you exactly how your body responded to every decision you made this year.

Why this matters for every company:

Your customers are doing incredible things with your product. But you're sending them PDFs that say thanks for being a customer.

Show them their journey. Their growth. Their wins they didn't even know were wins.

Make them feel something about their own progress.

4 years as an Oura customer (not sponsored but seriously, Oura, let's talk 👀) and this is the first year in review that made me actually proud of data.

Not because the numbers were good.

Because they told MY story.

Your move, LinkedIn. Maybe next year show me which posts actually moved someone's career forward instead of you got 73 reactions.

Until then, I'll be over here staring at my 242,792 steps wondering how my knees still work.

What's the best year in review you've gotten? The one that actually made you feel something?

Oblige IT

We aim to help companies grow their partnerships and improve business intelligence capabilities through data-driven insights with eWAY Partner Growth Management and eWAY BI Dashboard platform and services.

Partner Growth Management Services:
Develop and implement a partner growth strategy that aligns with your company's goals.
Identify new partnership opportunities and cultivate existing relationships.
Negotiate and manage partner contracts and agreements.
Provide ongoing support and resources to help partners succeed.
Track and report on the performance of partner relationships.

BI Dashboard Services:
Create custom business intelligence dashboards to help you better understand your data.
Connect to multiple data sources and integrate data from various systems.
Automate data collection, cleaning, and transformation processes.
Present data in a visually appealing and user-friendly format.
Provide real-time insights and alerts to help you make informed decisions.
By leveraging our Partner Growth Management and BI Dashboard services, you can increase the success of your partnerships and gain a deeper understanding of your business through data-driven insights. If you're interested in learning more, please reach out to us. We'd love to help your business grow!

Business Strategy Consultant

eWAY Innovations and Automations

eWAY empowers businesses with innovative, intuitive and integrated software applications and tools to transform valuable data into profitable and actionable business insights through software like AI and ML based BI dashboards and Partner resource management platform.

https://www.eway-innovations.com/

Co-Founder

RevGenius

RevGenius is a group of revenue-generating sales and marketing professionals brought together to learn, share, support, and grow with each other. You can consider us your alt work family!

Member

Zebra Technologies

I developed and implemented a business plan including channel and distribution strategy and grew the unmanaged business by 300 per cent within 18 months.
I developed new markets within the Middle East where distribution presence is not strong.
I created a detailed business analysis outlining problems, opportunities and solutions for a business.
Analyzed market trends, market share, Year on year growth and developed plans with Product Management and  Marketing to address the problem areas and develop initiatives to correct them, which resulted in 200 Percent growth in identified problem areas.
I educated distribution partners and their customers on the Zebra Technologies suite of products.
I guided distributors through product changes and new product introductions.

Senior Distribution Manager - Business analysis of enterprise visibility solutions

I established professional relationships with key personnel in assigned partner companies, developed business plans with top 10 partners, and grew revenue by 23% Yearly.
I coordinated with different departments, including support, service, and management resources, to meet partners’ objectives and expectations.
Overachieved assigned targets for profitable sales volume and reseller partners over 10% every year.
Led partner planning process that develops mutual objectives, financial targets, and milestones associated with a productive partner relationship
Assessed, clarified partner needs on an ongoing basis.
I sold through partner organizations to end users in coordination with partner sales and pre-sales people. I Managed channel conflict by having proper communication internally and externally and strict adherence to channel engagement rules.
I recruited 25 new qualified channel partners.

Senior Channel Manager- Enterprise Visibility and Data Capture Automation Soltuions

Westcon ME

I managed a team of Account managers, Network Consultants and inside sales, Business development managers, and Product and marketing managers.
I interacted with customers with the intention of understanding and documenting their requirements.
Facilitated channel partner and internal staff training in line with business plans and strategic objectives
Drove marketing initiatives’ through channel promotions, print media ads, web banners, direct mailers, and marketing collateral and trade show participation
Reviewed sales pipeline with B.U. (Business Unit) team and vendor sales teams weekly and updated internal reports.
Aligned the business unit goals with the vendor’s M.B.O.’s (Main Business Objectives) and ensured overachieving on rebates attached to the M.B.O.’s

Divisional Manager & General Manager Administration

Head of 2 divisions of WestconME in Saudi Arabia EMBU(Enterprize Mobility Business Unit) and CIBU (Critical Infrastructure Business Unit). EMBU had products Vendors Motorola, Zebra, Dascom and Datamax Oneil and CIBU had products from Vendors APC, Pelco, Brandrex, RCG, etc. (General Manager administration )

Business Unit Manager - Enterprise Mobility and Critical business infrastructure 

I developed partners in WestconMe for Enterprise Mobility Solutions of Motorola, Zebra, and Oneil Saudi Arabia
Leveraged consultative solid sales and strategic planning capabilities and increased revenues by 15% year over year and market share for Company by over 12%
Promoted and grew the EMBU business, which resulted in 20 new channel partners
I developed and Implemented a channel strategy that resulted in generating $1,500,000 annually in new revenue.
I trained and mentored representatives of channels to guide consultative sales strategies and information regarding solution issues.
Exceeded quota most of the months. Recognized as the Best BDM for the year 2008
I leveraged my product knowledge to provide value and demonstrated potential ROI to clients.

Business Development Manager - Enterprise Mobility Solutions

Logicom Public Ltd

I established the division for Intermec products and achieved 2 Million dollars in revenue in the first year. 
Developed and Implemented channel strategy for the partners that resulted in overachievement of targets by 22% 
I established Channel partners in the Saudi region to increase Channel depth and breadth.
I created awareness of the product line through various marketing and promotional activities.
Conducted Stock Planning, ensuring optimization of stocks and Product Movement
Engaged with new Partners focused on different verticals and increased visibility for the company and vendors.
Facilitated and trained partners in positioning the appropriate Intermec Products to meet their customer’s solution requirements; conducted sales and technical training for partners.
I presented the Intermec products to various Logicom partners in the Quarterly Technology Forums.

Product Manager - Enterprise Mobility Automation Solutions

Netway Solutions

I developed and executed sales and business development activities for Netway Solutions Company (Alien, Intermec, Symbol, and Zebra Partners), Jeddah, KSA
I Overachieved revenue targets by 15% year over year.
Implemented first-ever RFID project of Alien Technologies in Saudi Arabia

Business Development Manager -RFID and Data Capture Automation Solutions

T & B Company

As a Sales Executive of T & B Company, I sold Intermec, Oracle, and Microsoft Products in Jeddah, Saudi Arabia.
I acquired 45 new customers in the first year and 160 new customers over four years in the organization.
Overachieved sales target by over 10% every year.
Introduced Mobility solutions for the first time to the municipalities of Saudi Arabia

Sales Engineer- Enterprise Mobility Solutions

Are you ready to take your business to unprecedented heights? 

I am a human-centric, strategic entrepreneur with a proven global business leadership experience across the Middle East, India, the UK, Europe, and Canada. 

With a strong focus on delivering tangible value, I have a proven track record of building and leading high-performing organizations.

My passion lies in solving complex problems and optimizing outcomes within challenging constraints. I thrive on challenges and approach them with unwavering enthusiasm, always seeking innovative solutions to drive success in all endeavors.

I have collaborated and worked with more than 400 customers and helped them gain heights in their businesses. And that experience led me to have a unique ability to make sound decisions and implement transformative changes that align business objectives with practical solutions. 

By connecting people, processes, and strategies, I generate significant savings, optimize operations, reduce costs, and ensure unparalleled customer excellence.

The 23+ years of corporate experience in sales and channel management helps me navigate collaborations and assemble exceptional teams.

I excel at setting clear expectations, communicating a compelling vision, and elevating performance to maximize overall effectiveness.

Together, we can unleash the true potential of your organization, achieving extraordinary outcomes.
By partnering with me, you will gain access to a visionary leader who can drive revenue growth, optimize operations, and enhance customer experiences. 

My deep knowledge and diverse experience make me an invaluable asset to any project or initiative. Let's join forces and unlock new possibilities together.

Reach out to me today, and let's embark on a transformative journey toward success. Your breakthrough awaits.

Email id-mnahmed@eway-innovations.com

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The Battle

Nick Bennett

Mohammed Naseer Ahmed

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Performance ScoreNick Bennett's LinkedIn Performance

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taplio

The Battle

Nick Bennett

Mohammed Naseer Ahmed

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nick Bennett's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreNick Bennett's LinkedIn Performance