Copywriter: Google, Kajabi | Ghostwriter helping founders attract clients on LinkedIn | 15 years in marketing & advertising | Follow for insights on entrepreneurship, writing, & productivity

Helping high-growth tech companies tell stories that drive growth.

Creative Lead and Copywriter with 10+ years shaping brand voice and campaigns for global brands including Google, Kajabi, and Lululemon, as well as high-growth startups. Experienced in leading concept-to-execution campaigns across owned channels: websites, email, product launches, social, video, and experiential.

Skilled in building brand narratives that scale globally while honoring local nuance, I’ve developed work for both lifestyle and regulated industries, collaborating with marketing, product, design, and legal teams to deliver creative that inspires and performs.

Recent work includes serving as Lead Copywriter on Google Cloud Next, bringing tens of thousands of attendees to flagship AI events in New York and San Francisco, and leading brand and product campaigns at Kajabi that elevated the company’s positioning in SaaS and the creator economy.

I bring a mix of agency and in-house experience, strong conceptual thinking, and a reputation for collaboration across creative disciplines. My focus is always the same: raising the bar for brand storytelling and delivering work that connects.

Open to opportunities where I can help steward brand voice, build big ideas, and deliver best-in-class campaigns for global audiences.

Nick Maciag

FletchPMM

We help startups establish their differentiation and lean into a clear positioning strategy. Then, we bring it all to life with new homepage copy.

B2B Copywriter for SaaS Startups

Jolt Copy

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KlientBoost

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My Biz Niche

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webdev

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CommonSpirit Health

Registered Respiratory Therapist

Copywriter and Creator | Healthcare Turned Marketer & Strategist

Words without strategy are just…well, words. If your landing pages and ads aren’t resonating with your audience, they’re just a set of words. 

Money down the drain.

If your emails aren’t telling a story and connecting with your subscribers, they’re just words. 

Words + Strategy = ROI. 

What you say matters. How you say it matters even more. 

Let’s work on some cool stuff. 💪

Amanda Petersen

taplio

The Battle

Nick Maciag

Amanda Petersen

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