Building a portfolio of writing businesses to $10M, and sharing my frameworks along the way.

My name is Nicolas Cole, and I am one of the most-read writers on the Internet.

Over the past decade, I have written over 5,000 articles online, and ghostwritten for 300+ Founders, C-level executives, NYT best-selling authors, Grammy-winning musicians, and more. I have also broken records on various digital writing platforms, like becoming the fastest-growing user on Quora in 2014, and becoming the most-read writer on the entire platform (out of 200 million users) in 2015. I have amassed hundreds of millions of views on my writing, and the topics I cover include hard life advice, category design, and digital writing principles.

I have also written over a dozen books, including the best-selling The Art & Business of Online Writing.

I am passionate about paying it forward and sharing what I have learned writing online for more than decade with other writers, creators, and industry leaders.

Here's a quick breakdown of my portfolio of companies, and how to get in touch.

WANT TO GET STARTED WRITING ONLINE?

→ GO HERE: www.ship30for30.com

Ship 30 for 30 is a cohort-based community specifically for people who want to start writing online. In this 4-week program, we help you build your daily writing habit, launch your Social Blog, clarify your niche, and master the fundamentals of digital writing. To date, we have helped more than 3,000 people get started writing online.

WANT TO BECOME A PREMIUM GHOSTWRITER?

→ GO HERE: https://premiumghostwritingacademy.com

Freelance writers charge per word or per hour. As a result, they're underpaid and burned out. Premium Ghostwriters charge per project, work directly with founders, CEOs, and business owners, and are more like "business consultants who happen to know how to write." As a result, they can charge a premium. In PGA, our Premium Ghostwriting Academy, we train writers on how to become Premium Ghostwriters, and learn how to package & price their services in lucrative ways.

WANT TO STAY AT THE FOREFRONT OF WRITING WITH AI?

→ GO HERE: https://writewithai.substack.com

Write With AI is a bi-weekly paid newsletters for writers, giving you strategies and prompts to help you turn ChatGPT into your own personal Digital Writing Assistant. 

WANT TO GET IN TOUCH?

→ GO HERE: www.nicolascole.com

In addition to writing and building my own businesses, I am also an investor & advisor to a handful of media & digital publishing companies. If you'd like to get in touch, please feel free to shoot me an email.

Email: cole@nicolascole.com
Twitter: @Nicolascole77

Nicolas Cole 🚢👻

Last week, I spent 7+ hours building a set of Claude Skills to help you write viral LinkedIn posts faster.

The result?

A Claude Cowork plugin anyone can install to write publish-ready LinkedIn posts in minutes.

It's called the PGA LinkedIn Writing Coach.

And I'm giving it away for free.

Most LinkedIn creators and ghostwriters waste hours:

• Staring at a blank page
• Rewriting hooks 17 times
• Trying to come up with the "perfect" topic

Not because they're bad writers.

But because they don't have the right system.

This fixes that.

This Claude Cowork plugin is built with proven frameworks that have generated millions of views on my content.

Here's what you get inside:

• A Hook Generator that writes 11 hooks in 11 proven formats (so you have the best chances of going viral)

• A Post Writer that generates 15 post ideas and writes the strongest one for you

• A Voice Remixer that rewrites any text in 5 distinct Voice Archetypes (perfect for matching your client's voice)

• A full end-to-end workflow to take you from raw topic to published post in one guided session

Now, I originally built this to share with my team.

But I wanted to get it into the hands of more writers.

So for the next 48 hours, I'm sharing it for free.

Want access?

Comment "coach"

If we're not connected, then send me an invite with the word "coach", and I'll send it across ASAP.

I talk about digital writing, ghostwriting, and self-publishing | Co-Founder Ship 30, Typeshare, Write With AI, Premium Ghostwriting Academy | Author of 10 books | DM "👻" if you want to land high-paying writing clients

I'm a pro writer.

Over the last 10+ years, I have:

• Written 1 fiction book
• 10 Non-fiction books
• 2,000+ thought-leadership articles

And more.

Writing is how I've generated over $20M in the last 5 years.

And I've learned a simple truth:

Great writing doesn't come from "natural-born talent."

It comes from simple, repeatable techniques.

Use these 19 small (but powerful) tips to upgrade your writing in the next 5 minutes:

1. Volume wins

2. Prep the Page

3. Delete adverbs

4. Redraft from zero

5. Ignore word count

6. Don't use semicolons

7. Use "The Tequila Test"

8. Delete the word "that"

9. Use the 1/3/1 sequence

10. Cut all tiny word chunks

11. Delete opening "i" phrases

12. Match language to the audience

13. Write to change the reader's mind

14. Write (and edit) in different interfaces

15. Compress what you're saying into bullets

16. Make the last word the most important word

17. Before you start, do some unintentional writing

18. Increase engagement with the Rate of Revelation

19. Make your first sentence short, strong, & declarative

Get the full breakdown in the Carousel below:

—
📌 My self-published books have generated over $1,000,000.

But ghostwriting is how I got paid to write (while I worked on my first book).

So I created a free, 5-day email course to help you:

• Reposition yourself as a ghostwriter
• Charge premium prices for your services
• Land high-paying writing clients on LinkedIn

Get started here: https://lnkd.in/gzNHs2cH

19 Tips To Upgrade Your Writing (In 5 Minutes)

Over the last 5 years, my little business has generated $20,000,000.

The secret?

Email.

For all our digital product launches, we use a specific 20-email sequence.

And now I want to share it with you.

Why?

For 2 reasons:

1. So you can sell your own digital products with email

2. And (more importantly) so you can ghostwrite these launch emails for your clients (and get paid $$$ to do it!) 

Because high-ticket clients don't hire you to "write emails."

They hire you to sell their product.

And if you can show up with a proven launch sequence... you become irreplaceable.

That's exactly what this free playbook gives you.

Inside the Product Launch Playbook, you'll get:

• A 20-email launch sequence (pre-launch + launch, fully mapped out)
• Real examples + fill-in-the-blank templates for every single email
• A deep dive explaining exactly why each email works
• [BONUS] 3 AI prompts to write or ghostwrite the entire sequence 10x faster
• [BONUS] Sequence automations for Kit

Now, I originally built this for our internal team and writers inside our Premium Ghostwriting Academy.

But I'm giving it away free for the next 48 hours.

Want access?

Just comment "launch" on this post.

And I'll DM it to you ASAP.

(If we're not connected, send me a connection request with the word "launch" and I'll send it across!)

Most LinkedIn creators use AI to write their content.

How do I know?

Because I see the same "AI Fingerprints" ruining what they're trying to say.

Here are the 10 biggest AI Red Flags to look out for:

1. Contrast Framing Overload
2. The Rule Of Three
3. Cringe Transition Questions
4. Present-ing Verbs
5. Vague Glazing Opinions
6. Formality First Language
7. Emoji Explosion
8. Extra Em Dashes
9. Everything Is "Symbolic"
10. The Mysterious "Sarah Chen"

Check out the rest of the carousel to learn how to edit these out of your LinkedIn content.

—
📌 Writers everywhere can use AI to make more money online.

And the fastest way is to become an AI-powered LinkedIn Ghostwriter.

So I created the LinkedIn Ghostwriter OS to help you get started.

Inside you'll find:

• Viral LinkedIn content templates (that anyone can use)
• 20+ AI prompts to help you make money writing on LinkedIn
• My "Leaks & Faucets" strategy for finding leads
• My $3M Sales Call script that closes high-ticket deals
• Voice matching prompt to write in anyone's style
• A step-by-step, 30-day implementation roadmap

Want access?

Click here to grab your FREE copy: https://lnkd.in/e4KkbZsH

10 AI Fingerprints That Make You Sound Like A Robot

I'm a 90s kid.

It's hard to overstate how much better life was with:

Pokémon on Gameboy Color + Dominos Pizza.

And most importantly?

NO cell phones or algorithms vying for your attention.

All this technology.

All these advancements.

And I think many of us miss the analog & lightly digital days more than we value the digital-first, AI-in-your-bloodstream reality we now live in.

Wild generation to have been born into.

Millennials are the last generation to know life with technology before it took over. 

But I'll never be that age again.

You blink, and it's over.

So yes, plow resources into mastering the newest technology and AI tools.

But you don't need them to make $20,000/month.

I didn't, and only spent ~20 hours per week working.

Plenty of money for "fun" and the time to enjoy it.

Which is why I recommend becoming a LinkedIn ghostwriter.

This platform has over 1 billion users who:

• Never post
• Know they should be
• Need help building their personal brand

Want a blueprint to help you start ghostwriting & land high-paying clients?

Get it here (for free): https://lnkd.in/giTAbyJT

Ghostwriting is how I went from being a broke freelancer to making $20k/month (in less than 60 days).

But it isn't all about the money.

Here are 7 reasons why I believe every writer should be a ghostwriter:

1. You Get Paid To Learn

2. You Get Paid To Practice

3. You Get Paid To Build Your Network

4. You Get Paid To Know About Trends Early

5. You Get Paid To Experience Different Lives

6. You Get Paid To Learn How To Write In Different Voices

7. You Get Paid To Write About Subjects You're Passionate About

Now, if you're interested in becoming a ghostwriter...

I recommend starting a ghostwriting side hustle.

Just 1 high-paying client can pay you anywhere from $1,500 to $5,000+ per month. 

That way, you can give this a try without worrying about “building a business” or replacing your 9-5 (while only writing a handful of hours per week).

If you want to scale your income from there, great.

You only need:

• 3 high-paying clients
• Paying you $2,700/month
• To make $100,000+ per year

And I have a FREE, 5-step blueprint that’s already helped over 10,000 writers start ghostwriting.

It has everything you need to start landing high-paying writing clients.

Click "Visit my website" at the top of this post to grab a FREE copy of my Premium Ghostwriting Blueprint.

Most people will never make money writing online.

But one skill makes it embarrassingly simple:

Copywriting.

It's how I've generated over $20,000,000 as a writer.

But the secret to writing great copy?

It has nothing to do with sales.

It's all about education.

Because when you successfully educate the customer, they sell themselves.

Here are 7 sales copy sentences my digital business uses to generate millions every single year (steal them for yourself):

1. "This small action will lead to a giant outcome."
2. "This massive problem can be fixed with this simple solution."
3. "The outcome you want isn't far away."
4. "It's not your fault."
5. "You've already done the hardest part."
6. "I couldn't do this either."
7. "I'm going to let you in on a little secret..."

Here's how to use them:

—
📌 The fastest way to make money on LinkedIn?

It's not copywriting.

It's becoming a LinkedIn Ghostwriter (using these 7 copy sentences in your clients' content).

Because right now, ghostwriting demand on this platform is exploding.

Want help landing high-paying clients as a ghostwriter?

I put together a free, 5-day email course to help you.

Click "Visit my website" at the top of this post to get instant access.

7 Sales Copy Sentences Worth $20,000,000

The most misunderstood, misused, yet highest-leverage writing skill:

Copywriting.

It's how I've generated over $20,000,000 as a writer.

And these 7 exercises will turn you into a top 1% copywriter:

——
📌 These are the writing techniques you need to start making money online.

But if you want to:

• Eliminate boring work
• Reclaim hours of your life
• Build your first AI employee

Then join me on February 23rd for my 2-week Claude Cowork Bootcamp.

Here's what we'll build across 6 LIVE sessions:

🤖 Week 1: Foundation & Voice Training

→ Build your Computer Organizer .skill that manages files automatically (so you never waste time hunting for receipts again)

→ Connect Claude Cowork to Notion and train it to write in YOUR voice (not generic AI slop)

→ Create a Meeting Prep .skill that scans your calendar, Slack, and Gmail to brief you before every call

⚙️ Week 2: Advanced Automation & Skill Chaining

→ Chain multiple .skills together for complex workflows (like building client proposals while you work on something else)

→ Deploy a working landing page to Vercel using your Digital Product .skill (and teach your AI to navigate websites on your behalf)

→ Learn to build custom .skills from scratch (so you can scale AI to your entire team)

🚀 The Result: Reclaim 10+ Hours Every Week

→ Stop re-explaining context to AI every single time

→ Build permanent leverage that compounds forever

→ Turn AI from "helpful chatbot" into "digital clone of you"

Click here to secure your spot (before enrollment closes on Sunday, February 22nd at midnight): https://lnkd.in/ghj8DHXr

7 Exercises To Become A Top 1% Copywriter

Terrible advice for writers:

(I wish I'd never done this)

Write "anything" for "anyone."

This is the FASTEST way to become an overworked and underpaid content writer.

Instead, to dramatically increase your income:

Niche Down.

This is how I went from charging $200 per article to ghostwriting thought-leadership articles for founders and executives for $2,000.

So, in this video, I explain:

• The 3 core benefits of specialization
• How to niche down (Service vs. Industry)
• Why niching down doesn’t limit opportunity
• Services I recommend writers should specialize in
• How to find your Information Advantage & niche down

And tons more!

Dive in here:

(Want to watch the video over on YouTube? Search "How To Find Your Niche In Content Writing" to find it.)

—
📌 Once you niche down, you need a proven technique to land new, high-paying clients every month.

Which is just 1 small part inside my FREE Premium Ghostwriting Blueprint.

Inside, you'll also learn how to:

• Charge a premium
• Land dream ghostwriting clients
• Find your own lucrative niche (like Sophia did!)

Want a copy of my free blueprint?

Click here to get instant access: https://lnkd.in/gU5WB3st

Last November, my little writing business crossed $20,000,000 in lifetime sales.

It took us over 5 years to reach this milestone.

But we could have gotten here a whole lot faster with everything we know now.

Here are 12 of the biggest lessons I wish I knew when we first started our 8-figure digital product business:

1. Operational complexity is the moat

2. Subjectivity doesn't scale

3. Customers want outcomes, not more content

4. Wanting something new is avoiding improving what works

5. Entrepreneurs live in max risk—so de-risk personal finances

6. Only pay commissions while reps are on the team

7. Paid ads is a way to pay down "ignorance debt"

8. What gets measured grows. What's "maintained" dies

9. Every new channel means a 1-year learning curve

10. "Fast and easy" = slow, hard, expensive

11. When high-performers hit a ceiling, create roles or incubate entrepreneurs

12. After ~$3M/year, video is one of your best investments

Check out the full breakdown here: 

—
📌 Do you want to quit your day job in 2026?

Then don't sell digital products.

Instead, become a LinkedIn Ghostwriter.

Ghostwriting is how I hit $20,000/month in less than 60 days.

I put together a blueprint that's helped 10,000+ people become Premium Ghostwriters in 5 days.

Want a FREE copy of my proven blueprint?

Click here to get instant access: https://lnkd.in/gTmQ872p

12 Lessons From $20,000,000 in Writing Course Sales

I paid Alex Hormozi's team $35,000 to help me scale to $1,000,000. 

And I just got back from their workshop in Vegas.

For the better part of 2 years now, we've been stuck trying to hit this goal.

But I emerged with extreme clarity on what to tackle this year.

Here are the 5 "Big Rocks" they said I should work on right now:

1. Clean up your org structure before it cleans you out

Our team nearly tripled in size this past year.

And it wasn't until the Hormozi team walked me through what a healthy org at our revenue level actually looks like that I realized how blurry our lines of ownership had gotten.

• Who's responsible for what?
• Who owns which outcomes?

When everyone's responsible, no one's responsible.

2. Crystal-clear clarity at every level of the business.

Move your biggest cash to the front end of the sale.

Right now, what we've been doing is:

• Sell a 16-week program
• Then, upsell continued coaching on the back end

But the Hormozi team recommended we flip it.

Instead, lead with the full year upfront.

And THEN downsell the 16 weeks if needed.

More cash upfront = more ad spend = more students, faster.

3. Build a media team that can actually scale your content

I'm making a significant investment in YouTube and media in 2026.

And I had a lot of unanswered questions about what that actually looks like:

• How many editors do you need?
• Do you separate short-form and long-form?
• Does one person own each platform?
• Does one person own each channel?

The Hormozi team helped me find the clarity I was looking for.

Basically, we have about 70% of the team we need.

And the move is to break out individual platforms and give each one a dedicated owner.

4. Follow up with leads in 15 minutes or less, every time

The Hormozi team made it very clear how much revenue we're leaving on the table every time we don't.

The big rock for my co-founder @dickiebush will be building the outbound infrastructure to make near-instant follow-up the default.

5. Stop asking "what's next?"

Instead, start asking:

"What's working and why aren't we doing more of it?"

This one hit hardest.

At the end of 2025, we ran our first paid 3-day challenge and it turned into our biggest revenue month of the year.

So when the Hormozi team asked us:

"If one challenge did that, why are you only doing one a year?"

The answer was obvious.

Do more live webinars and challenges.

But all of this just makes one thing even clearer for me:

Our business is NOT the right type of business for 99% of people to go build.

If you're just getting started, the operational complexity is too high.

Instead, I'd recommend building a 1-person ghostwriting agency.

It's how I went from $0 to $20,000/month in less than 60 days.

Want a (FREE) copy of my proven blueprint?

Click here to get instant access: https://lnkd.in/gtF7dwNj

I can't believe how many people don't realize this:

Making money writing online is simple.

For context:

I have generated over $1M as a writer.

Not just once.

Not just twice.

But across 8 different writing business models:

1. SaaS
2. Services
3. Consulting
4. Self-Publishing
5. Paid newsletter
6. Group/High-Ticket
7. Low-Ticket products
8. Cohort-based courses

Here's the simplest path anyone can take to go from $0 to a 6-figure writer:

—
📌 The fastest way to hit $100,000/year as a writer?

Ghostwriting.

It's how I went from making $0 as a freelance writer to $10k/month in 60 days.

But if I was starting over in 2026, I'd become a LinkedIn Ghostwriter.

Why?

Because this platform has 1.15 billion users. And less than 1% are posting content consistently.

(Despite knowing they should be!)

Which means there is an *enormous* amount of opportunity for LinkedIn Ghostwriters right now.

So I wrote a free, crash course showing you how to land high-paying writing clients on LinkedIn.

Click here to get instant access (for FREE): https://lnkd.in/g6aJBDgP

Become A 6-Figure Writer In 5 Simple Steps

Over the last 10 days, Claude has been down 6 times:

• Feb 25 → 3 Hours 14 Minutes
• Feb 26 → 6 Hours 35 Minutes
• Feb 27 → 4 Hours 27 Minutes
• Feb 28 → 2 Hours 52 Minutes
• Mar 2 → 2 Hours 45 Minutes
• Mar 3 → 0 Hours 48 Minutes

20+ (!!!) hours in total.

This is another reminder:

You can't 100% rely on AI.

Instead, make sure you master the skills you need to do your work manually.

Using AI is then an added bonus and a way to increase your leverage.

This is why the top 1% ghostwriters don't need AI to deliver for their clients (although it makes them way more efficient).

Just like how they don't even need to write well to get paid 6-figures.

They've simply mastered these highly in-demand skills:

• Premium positioning
• Irresistible offer creation
• Consistent client acquisition

And more.

Which is how they're making $100,000+ per year with just a laptop.

The good news?

Right now, LinkedIn is the fastest-growing social media.

And many of the smartest people in the world have just realized they need to be on this platform.

So, I put together a 5-day blueprint to teach you how to:

• Charge premium prices
• Create your irresistible offer
• Find your lucrative ghostwriting niche
• Land new, high-paying clients every month

In other words...

Everything you need to start LinkedIn Ghostwriting in the next 5 days.

Click "Visit my website" at the top of this post to get instant access to my proven blueprint (for FREE).

This writer made $25,000 by working just 1-2 hours before work and on weekends.

In just 3 months, Torunn Jegleim ACA:

• Made about $25,000
• Writing for Fractional CFOs
• As their Premium LinkedIn Ghostwriter

Her secret?

She followed a proven blueprint and spent her limited hours focused on what would actually build a lucrative writing side hustle.

(Alongside her full-time 9 to 5.)

Because making money writing from a laptop has nothing to do with how many hours you work.

It's ALL about what you *actually* do during those hours.

(Even if all you have is 1-2 hours per day.)

I put together a blueprint that's helped 10,000+ Premium LinkedIn Ghostwriters get started in JUST 5 days.

Want a (FREE) copy of my proven blueprint?

Click "Visit my website" at the top of this post to get instant access.

In 2012, my parents told me I should study journalism.

I didn't.

Instead, I majored in fiction writing in college because it was more interesting to me.

Everyone said I was lighting money on fire.

But since then?

Journalism has basically died.

And fiction & creative writing have made me a millionaire.

So, when I have kids of my own, I'm going to tell them:

"Study whatever is most interesting to you."

Every single industry is going to get affected by new technology/AI... so the game isn't "picking the perfect/most lucrative industry."

The game is picking an industry you:

• Won't give up on
• Love enough to sink your teeth into
• And will stick to for the next 5+ years

Despite all the headwinds and uncertainty.

So, you can ride the AI wave while your industry evolves.

Or you can get PAID to learn the most highly in-demand skill right now (job listings asking for any AI-related skill are up 650%).

How?

By becoming a LinkedIn Ghostwriter.

Ghostwriting is how I hit $20,000/month (in less than 60 days).

And it's the perfect way to learn the AI skills you need to future-proof your career.

So I put together a free blueprint to help you become a LinkedIn Ghostwriter in just 5 days.

Even if you:

• Suck at sales
• Don't have an audience
• Have never ghostwritten before

Want access to my proven blueprint that's helped 10,000+ start ghostwriting?

Click here to grab your free copy: https://lnkd.in/g2TEQtDi

This writer landed a LinkedIn Ghostwriting client paying him $3,000/month.

But the problem?

It almost didn't happen.

Mark had one MASSIVE faulty belief:

Getting paid this much is "absurd."

And you know what?

He's absolutely right.

When I was just a freelance writer, I thought it was wild to make more than $200-$300 per article.

But then I repositioned myself as a Premium Ghostwriter.

And *suddenly,* clients had no problem paying me $1,000+.

For the EXACT same work.

This completely broke my brain.

Which is why I love seeing wins like these every day inside our Premium Ghostwriting Academy.

And they all start from changing your Positioning.

So, I put together the Writer Positioning Playbook mini-course with 30+ minutes of training from me to help you:

• Nail your positioning as a ghostwriter
• Attract more ghostwriting opportunities in your niche
• Use AI to find 5 specific target clients that need your help

This is everything you need to start making more money as a writer.

Click here to get (FREE) instant access to my Writer Positioning Playbook mini-course: https://lnkd.in/gyq9kPwu

My business generates $600,000 per month.

But it runs on just $8,215.

These are my top 7 no-code tools in my tech stack:

1. Kit ($1,179/mo)

This handles all our email marketing.

2. Stripe (2.9% + $.30 per transaction)

Tons of transactions processed with 0 issues.

3. Carrd ($19/yr)

We scaled Ship 30 to $1M with this simple landing page software.

4. Airtable ($1,134/mo)

Every product, lead, and customer lives here.

5. Zapier (~$749/mo)

This automates 200k+ tasks/month & replaces at least 5+ full-time assistants.

6. ChatGPT ($20/mo)

We use ChatGPT to research, brainstorm, and outline.

7. Substack (Free or 10% of paid subs)

A simple platform, perfect for beginners & where we host our paid newsletter, Write With AI (currently doing $427,000 in ARR).

—

📌 But if I had to build a new writing business from scratch, I'd only use 3 tools:

• Kit for email
• Stripe for payments
• Carrd for landing pages

This is all you need to make your first $1.

And you can easily scale to $100,000/year by ghostwriting for high-paying clients.

(It's how I went from $0 to $20k/month in less than 60 days.)

Want a free blueprint to help you start ghostwriting & land high-paying clients?

Get it here: https://lnkd.in/dk_-ryX3

7 No-Code Tools Running My 7-Figure Writing Business

I've been thinking about the impact of AI a lot.

And you might not like all my opinions:

1. AI is a NUANCED tool.

And unfortunately, most people can't hold 2 opposing ideas in their head at the same time. 

2. The more I use AI, the more value I see in learning how to build skills without it. 

The reason is because AI's biggest strength is also its biggest weakness:

It allows you to "skip to the end," which is great.

But simultaneously deprives you of the necessary learning process. 

3. We underestimate the long-tail implications of a society that can quickly "skip to the end" of tasks without understanding how or why those micro or macro destinations are valuable (or correct) in the first place. 

4. If you use AI to skip over skills you don't have, and jump to end-products you don't understand, AI becomes an inhibitor of learning & future skill development.

(Research studies already prove this.)

5. But if you use AI to add leverage to skills you DO have, and create end-products you DO understand, AI becomes an accelerator.

Capitalism is already proving this on a daily basis.

As a result:

The strengths & weaknesses of AI entirely come down to your own individual relationship with the technology.

If you are undisciplined and live in a constant state of seeking "quick results?"

Yes AI will deprive you of learning, deprive you of skill development, and make you dumber over time. 

But if you are disciplined and use AI with intention to amplify skills you're building SEPARATE from the technology?

AI becomes your Archimedes lever.

Which allows individuals to accomplish the work of hundreds.

Or even thousands of other laborers. 

Whenever I see people making broad proclamations about whether AI is "good" or "bad," it's a neon sign they are incapable of thinking in nuance.

📌 The good news is:

Right now, you can get PAID to master highly in-demand skills such as:

• AI
• Sales
• Writing
• Positioning
• Offer creation
• Brand building

And more!

How?

By becoming a LinkedIn Ghostwriter.

Ghostwriting is how I hit $20,000/month (in less than 60 days).

And it's the perfect way to learn the skills you need to accelerate your career & income.

So, I put together a complete crash course on how to become a LinkedIn Ghostwriter.

It has everything you need to get started.

Click here to get (free) instant access: https://lnkd.in/gNzDRssF

At 27, I lost a $30,000 deal.

Here's how it happened:

I walked away from that meeting realizing I had no idea how to "value my value."

And I see this all the time with writers.

They flinch at the thought of raising their rates:

• "I'm afraid the client is going to say No." 
• "I'm afraid the client is going to get upset."
• "I'm afraid I'm not worth what I'm asking for."

These faulty beliefs are all wrong.

Once I learned how to charge a premium for my work, making money as a ghostwriter became simple.

In less than 60 days, I hit $20,000/month.

So, I wrote a free, 5-day crash course to help you start landing high-paying LinkedIn writing clients.

Want access?

Click "Visit my website" at the top of this post.

Over the last few months, AI has completely flipped the writing world upside down.

And I'm excited.

New tools like Claude Cowork are changing how we should think about writing in the age of AI.

And a TON of ghostwriters I speak to are worried that clients are going to vanish and the whole game is getting automated away while they sleep.

Every day, I get DMs like this:

• "Am I falling behind with AI? Will this kill my career?"

• "How do I land clients FAST when AI is doing everything for free?"

• "I feel like I'm competing with robots AND thousands of other writers. How do I win?"

Most writers are paralyzed by panic right now—which means the door is wide open for the ones who know exactly what to do next.

So here's what I'm doing about it.

On Thursday, February 26th at 12 PM ET, I'm hosting a FREE 60-minute live Masterclass where I'm pulling back the curtain on the EXACT 8-step system we share inside our private ghostwriting coaching program.

The same roadmap that's turning everyday writers into top 1% earners with more clients than they can handle.

And I'll show you how to implement it with AI.

Get your free ticket here:

Dickie Bush 🚢, Ruben Halfhide and 1 other connection attending

View event: AI Client Accelerator Masterclass

Chief of Staff @ Fulfil (eCommerce ERP) 🤝 | Claude Code 🤖 | Coaching and speaking about all things personal branding, AI, and entrepreneurship 🗣️ | 4x Founder 🧩 | FoundersBeta 30 Under 30 🚀

I'm currently Chief of Staff at Fulfil (eCommerce ERP), where I spend my days: 
👉 Living inside Claude Code 
👉 Collaborating with our CEO on strategic cross-functional priorities
👉 Leading growth and strategic partnerships with technology and service providers

📩 Drop me a note if you're interested in learning more about becoming a Fulfil partner.

Outside of Fulfil, I'm:
🗣️ Running workshops on AI, personal branding, LinkedIn and social selling
🚀 Advising startups on GTM strategy
🎤 Want me to speak at your event or run a workshop for your team? 

I've been invited to share LinkedIn and personal branding strategies with conferences, industry associations, companies and schools, and my thought leadership has been featured in major publications.

My most requested workshop is focused on Leveraging LinkedIn. This workshop will teach you:
👉 How to craft your personal brand and optimize your LinkedIn profile
👉 How to develop a content strategy to tell your story
👉 How to leverage the platform to get in front of potential employees, employers, clients, and partners.

📩 Drop me a note if you're interested in booking me as your next speaker. 

📣 Features: LinkedIn News, HR.COM, Retailing Central, StartupNation, Canadian Restaurant and Foodservice News, CanadianSME Magazine, UNDER30CEO, CTV News, HCM Technology Report, Staffing Industry Analysts, Recruiting Daily, Best of HR, B2B Marketing World, UPJourney, Disrupt Magazine, Grit Daily, Hustlers Global, Small Business Currents, College Recruiter, Youth Opportunities, The Creative Zine, The Nativa, Marketer Interview, AzBigMedia, MatchBuilt and more.

Myers-Briggs: ENFJ | Deloitte Business Chemistry Profile: Guardian/Integrator
Working Geniuses: Tenacity & Enablement
Lean Six Sigma White Belt Certified | Certified Associate in Project Management 
--- Views expressed are my own --

Matt Parkin Meet me at Shoptalk

Had a blast visiting our Bangalore office for 2wks. 🇮🇳

Was amazing seeing our engineers hacking away in person, launching:

-Vibe coding micro apps with Fulfil

-The ability to create and edit Fulfil records from Claude with our MCP

-Our Numeral integration

And so much more.

I only got grilled twice about my Claude Code setup 😅

Was also pretty cool to see our support team working so collaboratively with each other IRL, shipping fast to support the DTC merchants using Fulfil as their ERP.

If you want to join a team that:
-Eats meals together
-Encourages you to take PTO 
-And gives you the autonomy and ownership to have a real impact:

We’re growing our team in Toronto, Miami and Bangalore across support, engineering, implementation, sales and success - head over to our careers page to learn more!

Matt Parkin

No alternative text description for this image

Toronto sales crew - we're hiring Account Executives at Fulfil.

Our sales team is AI-forward, so you’ll benefit from:

- Internal AI tooling to get you quick answers to technical questions
- Access to Claude for creating Claude Artifacts instead of legacy slide decks
- Frequent product releases (every few weeks), so you can position Fulfil as being at the forefront of the industry

If you've ever lost a deal because you couldn't get the right resource fast enough, that won't be your problem here.
- Need the CEO on a demo? They'll show up. 
- Want the COO to grab coffee with a prospect? Done. 
- Spot a need for a new feature or integration? Engineering is a Slack away.
- Need a case study built around a specific use case? Marketing turns it around. 

You're not selling software that lives in a tab someone opens once a week. 

Fulfil is how our merchants run their business every day — every order, every shipment, every financial close. 

When you close a deal here, you feel it.

If that sounds like the kind of work you want to do, head over to the Fulfil careers page to apply: https://lnkd.in/eGXd5nni

Compensation: $110–130K base / $220–260K OTE

DMs are open if you have any questions.

10 companies hiring in the eComm tech space - check them out: 

Fulfil
- ERP Implementation Consultant (Miami, FL)
- ERP Implementation Associate (Toronto, ON & Miami, FL)
- SDE-I, SDE-II, Senior Engineer, Lead Engineer, Engineering Manager (Bangalore, India)

Numeral
- Account Executive (US - Remote)

Loop
- Product Marketing Manager (US - Remote)

Passport
- Customer Success Manager (US - Remote)

Flexport
- Director, Marketing & Communications (Chicago, IL)

Ramp
- Enterprise Channel Partner Manager | Accounting (Canada - Remote)

Shopify
- Product Partnerships Lead (NAMER - Remote)

Faire
- Sr. Technical Program Manager, Engineering (Kitchener, ON)

Parabola
- GTM Engineer (SF, CA)

Gorgias
- VP Marketing (Toronto, ON)

Looking for a new role or growing your team? Introduce yourself in the comments! 

Let's help our network out 🤝

Looking forward to speaking about AI in Partnerships at Partnership Leaders Catalyst Summit Toronto on April 7th.

You can learn more about the half-day event and save your free spot to attend here: https://lnkd.in/eh6_fCtu

Claude Code, Claude Skills and MCP have entered the imsg group chat with friends. I know it can feel overwhelming to get started - here are a few quick ways to get comfortable if you're just starting out with AI:

1. Start by connecting any existing tools you're already using to Claude (e.g. Google Drive, Google Calendar, GMail, Slack, Canva, Fulfil, etc.).

2. Ask questions, analyze data and build reports based on your connected data sources. 

3. Start asking software providers you use or are considering using if they have an MCP (this is the USB port equivalent that lets LLMs like ChatGPT and Claude connect with other software).

4. Research the concept of Claude Skills and identify a task that you or your team frequently performs where you'd like a standardized output. 

If you're looking for some ideas, head over to the Fulfil website and check out some example Claude Skills for a free shipping threshold analysis and a fulfillment optimization analysis: https://lnkd.in/eHZAUS5D 

I'm the definition of a non-technical person, and it's been mindblowing what I can do now with AI - hopefully this is a helpful starting point for those just getting started!

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Matt Parkin Meet me at Shoptalk

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taplio

The Battle

Nicolas Cole 🚢👻

Matt Parkin Meet me at Shoptalk

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nicolas Cole 🚢👻's LinkedIn Performance

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