Monday Marketing

Monday Marketing is a weekly newsletter sent out every Monday, packed with top tools and strategies on how to grow on social media platforms!

Founder & Curator

SmartCoin Financials

India's most trusted instant loan app. On a mission to create India’s largest fully automated financial Inclusion organisation by providing an array of financial services such as micro-loans to the vast under-served middle/lower-income segment.

Social Media Manager

Logically

Directed social media strategies for Logically, a leading AI-powered news app combating fake news. Spearheaded growth initiatives through innovative marketing campaigns and leveraged a dedicated team of fact-checkers to provide reliable information to users.

Social Media Marketing, Growth Hacking, User Engagement, Fact-Checking, Campaign Management

Digiterz

As a Social Media Manager and Growth Hacker at Digiterz, I oversaw the management of various social media assets, content creation, brand monitoring, strategy development, monthly reporting, and task delegation to ensure timely project completion. 

Directed and managed social media assets for brands including Dandi Salt Challenge, Tata Mutual Fund, Ultra-Marathoner Satish Gujaran, and AR Conclave.

PitchVision

As a Social Media Manager/Growth Hacker at PitchVision, I led the management of social media assets, oversaw content creation, optimized website assets like banners, monitored brand presence, and delegated tasks to departments to ensure timely completion of projects.

Laqshya Media Group

As a Social Media Manager/Growth Hacker at Laqshya Media House, I led strategic initiatives to manage social media assets, create engaging content, monitor brand presence, develop effective strategies, generate monthly reports, assign tasks to departments, and ensure timely project completion for brands including VR Films and Purplle.

LIQVD ASIA

Directed all social media activities for Optimum Nutrition, BSN Supplements, and DMTI while at LIQVD ASIA. Managed content creation, brand monitoring, and strategy development, leading to increased engagement and brand visibility. Achieved measurable results through monthly reports, task assignments, and deadline management.

Adventure Advertising

As a Graphic Designer at Adventure Advertising, I successfully managed various graphic design and website projects for clients in the real estate industry, including Eurostar, AMD, Greenhouse, and more. Responsibilities included designing stationery, marketing collateral, print ads, building websites from scratch, as well as managing uploads and maintenance.

Graphic Designer

Eggfirst Advertising

As a graphic designer at Eggfirst, I led website design projects by crafting visually appealing front-end designs.

Samsan Travels

Drove the design and maintenance of Samsan Travels' website, ensuring regular updates with new offers and packages, resulting in increased user engagement and customer satisfaction.

Web Designer

Social Media Manager at SmartCoin Financials | Social Media Marketing

Embarking on my journey into the world of Social Media Marketing was driven by a deep-rooted passion for connecting people with meaningful content in this digital age. With over a decade of experience under my belt, I have honed my skills in Social Media Management and Marketing, where Content Creation and Curation have become my forte.

Drawing from a background in Applied Arts and Graphic Design, I infuse creativity and strategy to craft engaging and visually captivating content tailored for diverse platforms and audiences. Through collaborative efforts with brands across various sectors such as Sports, Entertainment, Fintech & Finance, and SaaS, I have successfully helped them amplify their online presence, expand their reach, and enhance their overall impact. 

The ability to understand the pulse of different industries and translate it into compelling social media narratives is where I thrive. My mission is simple yet impactful: to empower individuals and businesses in maximizing their social media potential through my expertise.

Looking ahead, I am excited about the prospect of taking on new challenges that will allow me to continue making a difference in the digital landscape. 

Let's connect on LinkedIn to explore how we can collaborate towards achieving our goals together.

Nikhil Wad

Edra Labs

Edra Labs is a new-age disruptor focused on technology-led innovation to take on compelling problems in our daily lives.
 
We are a group of highly motivated and passionate learners driven by a mission to identify, invest in and build firms of the future. We are on the hunt to build the next 10 trailblazers and drive transformational impact. Inspired by the challenges around us and being problem-solvers at our core, we actively use engineering, science and critical thinking to forge breakthrough solutions.
 
Edra Labs is created and led by technology leaders (startup founders who have built and scaled many times before!) who are now turbo-charging pioneering ventures to reshape the world. We are always looking for passionate innovators who are keen to think big and build bigger - reach out to us to explore opportunities and build for the future!

Growth

Testbook

Senior Manager - Marketing

Senior Manager - SEO

Content Strategy Manager

Wishtree Technologies

•Supporting the development of long-term organizational strategy
•Conducting research and analyses of operational effectiveness, processes, stakeholders, etc.
•Assessing market trends and competitors
•Identifying threats and opportunities
•Presenting findings, projections and recommended actions
•Planning, implementing and managing proposed recommendations and projects

Strategy Intern

Aam Aadmi Party

•Conducting research and developing crucial public policies that the Delhi Government will put into practise
•Conducting pertinent political study on current problems 
•Developing a strategy for the Aam Aadmi Party's research cell 
•Working with social media teams to generate content and research

Public Policy Specialist

AmbitionBox

Content Management Intern

Bloomigo.in

•Developing audio interactions with content tailored to the niche of professions after engineering in both Hindi and English.
•Taking efforts to organise and meaningfully transform an interactive audio chat with IIT/IIM students & alumni.
•Regulating the standard format and choose the website's overall content development and content flow.

Content Developer

Currently part of Growth at Edra Labs, a tech disruptor focused on technology-led innovation to address everyday challenges. Previously, as the Senior Manager - Marketing at Testbook, I oversaw all aspects of Online Marketing, utilizing over five years of experience to drive organic growth and enhance user retention in the online education sector. My educational background includes an MBA from IIM Kashipur, providing me with essential skills in business administration and management, and a B.Tech in IT from West Bengal University of Technology, where I acquired the fundamentals of web development and programming. Additionally, I have recently completed an Advanced Management Program (AMP) from IIMB, further enhancing my knowledge and competencies.

taplio

The Battle

Nikhil Wad

Depanjan C.

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