Nina LaRouche

🚀 I began as a physics teacher, learning how to make complex ideas simple - a passion that carried me into sales and, ultimately, enablement.

📊 Most recently, I built and led the global enablement function at Bazaarvoice where we supported 300+ revenue team members. With my incredible team, we designed and launched impactful programs cutting AE ramp time in half, boosting win rates, and aligning GTM teams on outcomes. I bring a strategic, data-driven approach through my 5D Enablement Framework to ensure that every initiative is tied to business results.

🛠️ I bring a builder’s mindset, blending structure, creativity, and generative AI to deliver learner-centric programs that drive measurable results.

📖 Outside of work, I enjoy reading, DIY projects and designing in Canva.

🔑 Core Strengths
☑️ Revenue Enablement Strategy | GTM & Role Alignment
☑️ Data-Driven Enablement | Measurable Business Outcomes
☑️ Learner-Centric Program Design | Virtual, Live, AI, and Hybrid
☑️ Process & Tech Optimization | Salesforce, Gong, AI Role Play, etc
☑️ Cross-Functional Collaboration | Stakeholder Influence
☑️ Sales Coaching & Leadership Development

Director, Revenue Enablement

In this role, I have the pleasure of supporting a team of enablement practitioners that design and deliver high value programs to enable our sales and client success teams. Through our onboarding and ongoing enablement programs, we help our teams achieve phenomenal results.

What a wonderful mid-week surprise!

Feeling genuinely grateful to be included on the 2026 Ones to Watch list from Momentum.io - and a big thank you to the team for spotlighting practitioners who are focused on doing the work, lifting others, and pushing GTM + AI forward in thoughtful ways.

What makes this especially meaningful is knowing the nominations came from peers in the space - people I learn from, admire, and build alongside every day.

Congrats to all the amazing women on today's list and the one shared yesterday. Honored to be in such good company. 🙏

Strategic Enablement Leader | 2025 “Ones to Watch” | Data & Results Driven | AI Innovator | Demonstrated success in leading and developing high-performing teams with clarity, collaboration & coaching

The bar doesn’t lie.

When you go for a deadlift PR, there’s no faking it.

You either lift it or you don’t.

No one sees the reps before that moment…he countless workouts, the form checks and the days it felt impossible.

They just see you standing tall at the top.

Same goes for the job search.

No one sees the hours spent researching, networking and applying.
The roles you thought were “the one.”
The endless ghosting or the rejection emails that hit a little too hard.

But just like in the gym, you’re getting stronger even when the weight doesn’t move.

Every application is a rep.
Every interview is a test of form.
Every “no” is a chance to reset and reload.

Eventually, you hit your PR.
The right role

PS - this was me this morning hitting a PR of 3 reps at 195#

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It’s #FollowFriday time!

Here’s my weekly shoutout to someone from my network who inspires me.

This week’s shoutout goes to Amy McClain - a powerhouse in GTM and enablement strategy.

She’s built global systems, led transformations at scale, and is helping the profession level up by sharing frameworks that connect people, process, and performance.

Go give her a follow 👇

PROGRESS > PERFECTION

I’m sore. Exhausted. I deadlifted 200# for 3 reps today. That's 2.5% more than I lifted last week and my body can still feel every ounce of it.

But I showed up. Not for perfection but for progress.

Discipline is doing hard things repeatedly - even when it's hard or doesn’t feel impressive.

That’s the same mindset I bring to enablement.
- The daily reps of aligning with GTM leaders.
- The mental weight of diagnosing what’s really blocking performance.
- The "muscle" it takes to deliver and drive behavior change.

Results don’t show up overnight. Not in the gym. Not in the revenue engine.

But if you build the right habits and keep putting in the reps, momentum becomes inevitable.

💥 What’s one “rep” you're committed to this week, even if it feels heavy?

#Enablement #DisciplineOverMotivation #RevenueEnablement

It’s #FollowFriday time!

This week’s shoutout goes to Dawn Gray - a powerhouse in sales and partner enablement 🤝

She brings years of sales experience, a collaborative spirit, and a passion for helping revenue teams thrive.

She’s also navigating the job market with grit and grace. Go give her a follow. 👇

My 2026 HACK for getting more movement!

As some of you know, I’ve been focused on getting more physical activity and building strength over the last 12+ months. One option is to use a walking pad during Zoom calls - this works great for meetings where I was a passive participant, but not fantastic during interviews.

As many of you may also experience (or maybe just those in my age category), my hips are really tight from sitting most of the day, so I'm trying to fix that to help with my overall lifting goals.

I recently heard that doing 10 air squats/hour can reap similar benefits as a 30-minute walk.

So I've started doing it. No gear. No sweat. Just 10 squats, once an hour (or a few times a day if that's all I can get). It literally takes seconds and it’s a small action that keeps me aligned to a bigger goal.

Remember, progress doesn’t have to look dramatic. Daily actions are what shape outcomes.

Whatever you’re working on (fitness, focus, mindset) - What’s one small, repeatable action you can commit to?

#DailyHabits #Goals

5 years ago, I sat down and wrote my personal leadership brand statement. It was an assignment for a leadership course I was taking at the time.

Not a resume. Not a vision board. But a grounded declaration of how I wanted to show up - for my team, my stakeholders, and myself.

And here’s the thing: it still holds true today.

This simple exercise helped me name what matters before things got messy or fast-paced. It’s been a compass through scale, change, and big leaps - from growing a global enablement org, to navigating acquisitions, to embracing AI in enablement strategy. And even now in my job search.

If you're building your leadership identity or leveling up into a new season, I'd encourage you to write your own.

✅ What do you want to be known for?
✅ How do you want to lead?
✅ What values drive your decisions (even when nobody’s watching)?

You don’t need to be perfect. But you do need to be intentional.

📌 I’m still guided by the statement I wrote in 2021.
 And I’m grateful for the growth that’s shaped it since.

Do you have your own personal brand statement?

#leadership #enablement #personalbrand

CEO @ Genratives | Building High Performance Ai powered Software & eCommerce solutions.

I am a Founder and MD of Convertt Group and now Syedev LLC FZ, a company that provides AI-powered software and e-commerce solutions for healthcare and ecom brands. With a strong technical background and, I blend technology, data, and creativity to drive startup success. 

My expertise spans web development, data-driven decision-making, and user experience design, eCommerce and Ai allowing me to deliver custom engineering solutions for each client. I have led the charge in establishing Genratives, my previous company, as a go-to resource for startups seeking engineering talent. I have also mastered various data cleaning and visualization tools, such as Excel, R, SQL, and Tableau, and obtained multiple certifications in Hyperledger Technology, Data Analytics, and Blockchain for Business. 

Passionate about building visually appealing and user-centric digital experiences, I stay informed about industry trends and innovation to ensure the highest quality results. As your trusted technology partner, I am committed to empowering your startup with top-notch engineering resources and insights. 

Let's connect and explore how we can elevate your digital presence together.

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The Battle

Nina LaRouche

Syed A.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nina LaRouche's LinkedIn Performance

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