AderBid

At Aderbid, we specialize in owning and operating browser extensions across a variety of platforms and devices. Our core focus is on search arbitrage, browser monetizaion and enhancing traffic from leading search engines such as Bing, Yahoo, and Google, leveraging our expertise to identify and capitalize on valuable feeds.

We excel in media buying for search arbitrage and mobile performance user acquisition, supported by our sophisticated in-house DSP.

Co-Founder & CEO

WinWinGrowth

Founder

Inoxys IO

Managing Director

Mobco Media

Built and directed a cross-functional team of customer success, affiliate managers, media buyers, sales, data analysts, marketing, and creative professionals to surpass our company's objectives by an impressive 300%. We executed marketing campaigns for Fortune 500 companies, prioritizing strong client relationships and expanding business.

Head of Performance & Growth

Chameleo Studios

Chameleo Studio is an in-house casual gaming studio of Mobco Media. 
Launched and developed the user acquisition team to increase user growth, acquisition, retention, and brand awareness.

Growth & Marketing Lead

Stealth Startup

Real estate investment platform. Was in charge of driving new business opportunities and GTM strategy, while leading the marketing operations execution.

Co-Founder, Partnerships & Marketing Lead

Maple Digital Marketing

SDR Team Lead

Sales Executive

Football Shirty

Sportswear brand that connects real football fans to their passion.

Owner

I'm a growth-focused leader, I am passionate about helping entrepreneurs and companies achieve their objectives through efficient operations management, effective growth execution, conversion optimization, brand strategy development and AI.

With a results-driven and data-oriented approach, I have a proven track record of helping hundreds of eCommerce brands, B2B/B2C services, SaaS companies, and mobile apps achieve exceptional growth rates of up to 4x. 

My goal is to empower businesses to unleash their full growth potential by focusing on areas that create the most value. Through cultivating an effective mindset and culture, teaching simple hacks and habits, and implementing strategic initiatives, I have helped businesses thrive in today's ever-changing business landscape.

I believe that opportunities arise from change and am always willing to put myself out there to see what possibilities lie ahead. So why not try?

Let's connect and discover how I can help you achieve your business growth goals.

Niv Sofer

trophée

As being the World's first Game Commerce company, We deliver seamless fusion of online gaming and real world shopping 🛍️ experience within gameplay without disrupting the gamers play experience. 

This, Reimagining and Redefining "Gaming & Shopping" together ❤️

We strongly believe that 🎮Gaming x 🛍️Commerce is a match made in heaven 

& in the process of building Trophée : We're the world's first game-commerce company, empowering games, global brands and gamers to connect in an effective and innovative way, shaping the future of engagement and shoppable moments through our connected commerce ecosystem.

At trophée we're leading the charge of a new era of Gaming Monetization by introducing an all new category called 'Game-Commerce' to the industry with our exclusive & groundbreaking ad format and technology solution. 

As the world's first, seamless and only complete game-commerce solution, we're:

🎯 Empowering games with premium monetization opportunities & uplifting key game metrics.
🎯 Revolutionizing brand-gamer seamless interactions within the gaming ecosystem.
🎯 Reimagining the shopping experience for the modern consumer (Gen-Zers) in non-intrusive format.

We're revolutionizing how games, brands, and gamers connect. Our innovative tech offers unparalleled experiences and sustainable monetization.

Proud member of Indian Digital Gaming Society (IDGS)

Founder & CEO

iion

: Cheering for the company, as a shareholder partner (Australian Parent Co)

Shareholder

- Ended my employment with iion in April 2024.
- Heading the advertising demand and building demand business in the Indian market. (Programmatic & Non Programmatic)
- Onboarding agencies, brands, and new programmatic partners.
- Heading the new age of advertising technology called in-Game ads, globally.

Global head of in-game adtech & Head of demand (India)

Heading the new-age programmatic advertising business, called 'in-Game' on global level, which connects global brands with contextually & targeted gaming audiences, across gaming environment as defined by IAB standard (inGame Ads, Around the Game, and Away from Game).

Working closely & doing tieup with global advertising agencies, large brands & global gaming titles, and bringing them all together to offer a much-needed value proposition, using a full funel gaming solution.

Heading the inGame product development at iion (building key features and IP) to shape the new age advertising vertical, in sync with the company vision.

Global Head of inGame Advertising Business (Programmatic)

DheeYantra

-Investor in a new-age B2B startup, growing with leaps. 
-Helping in business to grow.

Investor

Various Universities

Addressing students at multiple universities (IIT, MNNIT, Deemed Universities) to unlock their entrepreneurial mindset, helping in their startup journey and to lead a life with a positive mindset.

The University/Colleges, I attended as a Speaker are:

- IIT Indore,
- MNNIT, Allahabad (Prayagraj)
- IILM, Noida

Speaker at Multiple Universities (IIT, MNNIT, Deemed Universities) 

Digital Futurists Angels Private Limited

- Selecting curated tech-based Startups, mainly in B2B & B2B2C vertical (sector agnostic).
- Helping startups on all fronts - Funding (Angel), Biz dev, Finance, Tech, HR, etc using DF community.
- Helping DFAN and DF to grow as a whole, with co-branding, Partnership, startup funnel.

If you are a Tech-based startup - solving an existing problem &/or enhancing the performance of an existing solution, we can discuss - pls write to me. We are sector Agnostic.

Investor Member

NATIVV™ (Acquired by Adsparc Pty Ltd in Year 2022)

The NATIVV in-game IP is acquired by Adsparc Pty Ltd (an Australian AdTech Company), in October 2022.

We are proud to be Asia's first and only fourth worldwide firm, launched in early 2020 with inGame Ads Technology. 

ABOUT NATIVV: 
We developed a cutting-edge and sophisticated in-game intrinsic & non-intrusive advertising technology company to provide game developers & gamers with a blended in-game asset advertising experience.

With all of our intellectual property (IP) and development (codes) in-house, we are motivated to pursue our goal of dominating the enormous niche ($60 billion+ in-game advertising market).

PROBLEM WE ARE SOLVING:
We are disrupting & challenging the decade-old traditional inGame advertising model, and adding tremendous value to the online gaming ecosystem and value chain by offering sustainable & non-intrusive monetization solutions to gaming companies that work across devices & platforms (Mobile, Cloud, PC, Console & Web). 

KEY OFFERINGS:
With our solution, we are aiming to boost the brand recall, brand uplift & overall ROI for the advertisers by connecting them to active & targeted gaming audiences.

MAIN USP:
NATIVV is that it is a pioneering plug-and-play in-game asset blended advertising company, offering end-to-end No-Code technology products. Also, we are the only company with all inGame media formats capability (Audio ads, banner ads, video ads)

If you are an advertiser or gaming company, please feel free to contact me to discuss the possibilities for new-age inGame advertising.

Turtle Auto Shield

- Ultimate Style Statement & Daily Hygiene For Your Drive Machine CAR In A Smarter Way.
- Designing every single component in-house & from scratch.
- We are the first company to bring & introduce such innovative & detailed products, Globally. 
- Being a Start-up in this field, trying to put in the genuine effort, make mistakes, and work honestly.
- Designing products and Solutions for the automotive sector and market gaps.
- Working & building a unique project that focusing on 'first of its kind' product in the market.
- Playing with designs, engineering, IoT, digital, and AI.
- Focusing on Product-Market fit and with Consumer first approach.
- Innovating, Exploring, Re-engineering & Believing.

Looking for like-minded Co-Founder & Angel support from the automobile & product field to shape the project.

Founder : Automotive Lifestyle & Vehicle Safety Product - Hobby Project (Non Commercial)

Marktair Media Private Limited

• Leading digital advertising business, marketing & sales strategic planning in B2B & B2C verticals (mobile & web).
• Managing P&L, cash flow, ROI management, quarterly & yearly plan for business scale and initiative.
• Creating & implementing the Go-to-Market strategies and new business initiatives for digital business.
• Leading business development, Client Acquisition, Sales strategies, Client retention, and Acquisition process (demand & supply side).
• Develop & expand business in new markets, verticals and leading the digital business setup end-to-end by identifying market opportunities & generating new business.
• Responsible for making things work, sales growth, new ideation, risk management, result evaluation & validation.
• Executing market planning and campaigns end to end for clients.
• Driving Brand acquisition, Media planning, Affiliate Marketing, Media buying, Ad sales, Digital solution sales.
• Possess leadership skills and ability to work in high energy and demanding environment with desired results.
• Experience in managing and working with the cross-function team.
• Representing companies in various conferences & webinars.
• Team hiring, management, and responsible for their learning & growth.
• Possess a good industrial network across vertical to scale the business – gaming & esports, automobile, finance, digital, telecom, ITES, and among startup communities.

Industry Participation:
• Part of various startup communities - responsible for startup evaluation & pitch deck evaluation. 
• Part of the angel network community.
• Consulting emerging eSports startup on Sales, GTM and helping them to setup base in India.
• Conceptualizing product market fit for an AI based AdverGaming product.

Founder & Chief Executive Officer

Global Digital Marketing Group

Key Responsibilities:

• Setup the India and Southeast Asia business, by setting up local entities, office, team hire, brand penetration & policy implementation.
• Developed the strategy & executed the company expansion, entry into the new markets for the Digital and Advertising services offering.
• To Lead the Profit & Loss, ROI management and Sales growth as per the company strategic decision.
• To Lead the multi brands for group company and helped in brand expansion in the market like Clickdealer (for Programmatic, Media buying, Performance); MobAir (Apps business & SDK business); Take1 (Video Advertising & Branding) and Fit Box Media (for Healthcare and Product based E-commerce business).
• To drive the business development, New key accounts for the company in digital business and advertising domain.
• To Lead the business through Paid marketing, Performance & branding. Worked with various DSP, Exchanges, Agencies, Media buying and Direct Partners.
• Agencies partnership, media planning, briefing and execution to meet end results through strong and effective media & communication planning and execution.
• Leading Campaign management end to end using marketing automation tool (budget, plan, execute, launch, analysis, cross sell).
• Representing company in various seminars, events.

Country Head - India & SEAsia

MobAir

- Mobair is a App monetisation business of GDM group.
- Managed End to End CPI (App business) GTM business.
- Headed Demand & Supply side of business, including only direct demand and traffic partner onboard.
- Mobair is under GDM group

General Manager - India & SEAsia

Head of Demand (India) & Global Head of in-Game Ads at iion (Programmatic) | Ex-Founder at NATIVV (in-Game Ads AdTech Startup, Got Acquired in Year 2022) | 3X Founder | Angel Investor | Innovator

I am a firm believer of "Mindset is everything".

I love innovating new things (zero to one) and with a fifteen-year career spanning business, strategy, and product development, I boasts eight years of entrepreneurial experience specializing in gaming, advertising, digital business, and media. Prior to founding Trophée, I led the development of the game-technology startup NATIVV,, and introduced a new age advertising format, called "in Game advertising" which later recognized by IAB & Google i in year 2022, NATIVV was successfully acquired by an Australian advertising company, iion, in 2022.

I held leadership positions at prominent companies including Docomo Digital, Hungama, Saregama Digital, Mobusi, GDM group etc, and founded four innovative technology driven startups from the scratch.

I am driven by a philosophy centered on mindset, consistency, and personal best, by prioritizes continuous learning and growth through experience. With a strong emphasis on action and execution, I believes in transforming ideas into tangible results. I'm also a passionate advocate for collaboration and mutual growth among entrepreneurs.

I prefer to stay a life long student, and thus keep learning new things, at present learning to excel in lawn tennis, Tabla and Jazz drum. 

My stress busters are: painting and photography (pls check https://vijusingh153.wixsite.com/snapistic/canvas-paint )

Love reading books (mostly self help books on mindset & manifestation).
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I love helping others in the best of my capacity, in case you want to talk, pls feel free to write me on vijusingh153@gmail.com or Book slot : https://calendly.com/nativv/30min

taplio

The Battle

Niv Sofer

Vijay Singh 🎮

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