AderBid

At Aderbid, we specialize in owning and operating browser extensions across a variety of platforms and devices. Our core focus is on search arbitrage, browser monetizaion and enhancing traffic from leading search engines such as Bing, Yahoo, and Google, leveraging our expertise to identify and capitalize on valuable feeds.

We excel in media buying for search arbitrage and mobile performance user acquisition, supported by our sophisticated in-house DSP.

Co-Founder & CEO

WinWinGrowth

Founder

Inoxys IO

Managing Director

Mobco Media

Built and directed a cross-functional team of customer success, affiliate managers, media buyers, sales, data analysts, marketing, and creative professionals to surpass our company's objectives by an impressive 300%. We executed marketing campaigns for Fortune 500 companies, prioritizing strong client relationships and expanding business.

Head of Performance & Growth

Chameleo Studios

Chameleo Studio is an in-house casual gaming studio of Mobco Media. 
Launched and developed the user acquisition team to increase user growth, acquisition, retention, and brand awareness.

Growth & Marketing Lead

Stealth Startup

Real estate investment platform. Was in charge of driving new business opportunities and GTM strategy, while leading the marketing operations execution.

Co-Founder, Partnerships & Marketing Lead

Maple Digital Marketing

SDR Team Lead

Sales Executive

Football Shirty

Sportswear brand that connects real football fans to their passion.

Owner

I'm a growth-focused leader, I am passionate about helping entrepreneurs and companies achieve their objectives through efficient operations management, effective growth execution, conversion optimization, brand strategy development and AI.

With a results-driven and data-oriented approach, I have a proven track record of helping hundreds of eCommerce brands, B2B/B2C services, SaaS companies, and mobile apps achieve exceptional growth rates of up to 4x. 

My goal is to empower businesses to unleash their full growth potential by focusing on areas that create the most value. Through cultivating an effective mindset and culture, teaching simple hacks and habits, and implementing strategic initiatives, I have helped businesses thrive in today's ever-changing business landscape.

I believe that opportunities arise from change and am always willing to put myself out there to see what possibilities lie ahead. So why not try?

Let's connect and discover how I can help you achieve your business growth goals.

Niv Sofer

Start.io 

Partnerships Team Lead

Partnerships Manager

• Building and developing the organic and paid growth strategy for own and managed e-commerce consumer brands. 
• Overseeing paid acquisition multichannel activity (Facebook, Google etc). 
• Involved in building and developing the customer journey and funnel (Landing page, website, product, email marketing).
• Assessing and implementing growth opportunities to increase lifetime value, Conversion rate, AOV, ROAS.
• Collaborating with cross-functional stakeholders to develop and optimize the customer journey and funnel, from content and creative to UX, CRO and product.
• Developing creative assets, UGC, video testimonials, creative production strategy, and a/b testing.

Head of Growth

• Established the programmatic advertising department. In charge of the business operations including managing all marketing and operations aspects towards efficient cross-functional workflow.
• Strategy and Goals: Building and implementing the department's strategy, process and workflow while developing new opportunities and revenue streams.
• Established and developed relations and operations with global strategic partners and platforms (SSPs, DSPs, Agencies, Direct Publishers and App developers).
• Business Development and Sales: Managing & owning the full sales cycle. Identifying and executing new opportunities to generate new cost-effective revenue streams.
• Responsible for planning and execution of complex projects. Collaborating with cross-functional teams to ensure and fulfill the accounts' performance and potential.

Head of Video & RTB

• Developed and led the mobile user acquisition self serviced platforms activity. Was in charge of all business, marketing, legal, financial, and operational aspects.
• Managed a team of account managers while focusing on increasing performance, new opportunities, and reaching revenue targets.
• Attended business meetings with key clients and events (MWC, DMEXCO). Cultivated business partnerships and developed additional revenue channels.

Mobile Lead

• Performance marketing. Mobile campaign management. 
• Analyzed and optimized campaigns data towards performance and profitability in order to fulfill the client's business goals and to increase ROI.

Account Manager

M. Porath & co. Advocates & Notaries

• Corporate law and real estate expertise. 
• Participation in various business transactions.
• Negotiation.
• Creating and maintaining business relations.
• Writing contracts and legal documents.
• Legal actions.

Legal Intern

Israeli Military Intelligence

Unit 8200

There's nothing more exciting than finalizing a complex project with great results, collaborating with multiple stakeholders to hit mutual targets, challenging yourself to learn new things every day, and starting your day with a smile because you simply love what you do.

taplio

The Battle

Niv Sofer

Yana Katz

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