Samantha North

emigre

Human-centric AI automated systems that help B2B service businesses save time, save money, and grow faster.

AI Strategy Advisor

Digital Émigré

Advisor

SamanthaNorth.com

Founder

University of Bath School of Management

Exploring the various drivers of tribal political behaviour on social media, including automated activity, media framing and disinformation.

PhD Candidate

Brandwatch

Content Marketer

GoCardless

Managing content creation and strategy for the UK's leading Direct Debit provider, with clients including the Guardian, Sage, TripAdvisor, the Financial Times and Thomas Cook

Content Manager

Most founders sit in the messy middle: you’ve tried ChatGPT, grabbed a few quick wins…and now everything feels stuck. 

Tools don’t talk to each other, the team isn’t sure when, or why, to use them, and the gap between “interesting experiment” and “a business that runs on AI” just keeps widening.

emigre helps you bridge that gap.

With PhD-level research skills in data science, plus the scars (and wins) of first-hand business experience, emigre partners with founder-led service businesses to future-proof their operations. 

We start by mapping how your work really happens, then designing a tight set of AI moves that clear bottlenecks, multiply your best content, and come with clear ROI numbers that often surprise.

Those same founders say they’re tired of:
• Feeling overwhelmed by half-baked AI experiments with no clear next step
• Watching their teams struggle to choose the right tool for the job
• Wondering how to measure success or where to invest after that first “wow” moment

The AI Transformation Sprint finishes with a simple playbook the team can run, plus a short list of shiny ideas to ignore so you focus only on what moves the needle. 

If you’d like hands-on help, we can also implement and manage the new workflows for you, or you can run with the playbook in-house – it's your call.

Results clients see: 40+ staff hours freed each month, articles and videos repurposed automatically across channels, and capacity that doubles without new hires. 

emigre has worked with brands like BVNK, Brandwatch, GoCardless, Paddle, and ComplyExpress, on SEO, content, and early-stage AI projects – always keeping their voice and standards intact.

Ready to move from random ChatGPT experiments to an AI-first business?

Book a free strategy call here: https://cal.com/emigre-systems/strategy-call

Česká asociace umělé inteligence

Commercial Director & Chairman of the Management Board

EPI-USE Czech Republic

EPI-USE Czech Republic is a global software solutions company. We help our clients maximise the performance of their SAP® systems so they can make faster, more accurate business decisions. Our solutions and services simplify and speed up data management, giving our clients the tools to navigate small and large business challenges successfully

We help our clients to solve their SAP challenges across a wide range of areas. These include:
•	securing sensitive SAP data
•	achieving regulatory compliance
•	delivering next generation HR
•	generating reliable test data
•	optimizing their SAP landscapes
•	simplifying SAP upgrades.

Sales Manager for Central & Eastern Europe

Freelancer

Let me help you with today´s common boogeyman GDPR ;-) You can check my skillset in certificates below

GDPR Data Protection Officer

Sophia Solutions

We started as a local IT consulting company in 2002. We have implemented dozens of projects of all sizes. We enjoy our work and we do our best to make sure that the positive environment within our company benefits our work for our clients. We will be honoured if our work for your company becomes another successful chapter in our history.

What I do in Sophia Solutions:

Human Capital Management
Putting the right talent in the right position, aligning your workforce to your strategy and bringing the full potential of your strategy to life. Use your HR department as a strategic partner for your key decisions to ensure your company’s bright future.

Reporting and Analysis
Your company’s data includes valuable information which is essential for making strategic and operative decisions. Do you have this information when you need it, wherever you need it, on your computer, tablet or phone?

Sales Manager for Analytics & Business Intelligence

AKT Human Capital Solutions

AKT is a global organization that works with clients throughout their journey to transform their HR. We service our clients through a powerful client-focused combination of global structure and local presence in all major markets.

SAP SuccessFactors with AKT:

- Winner of SAP Partner Excellence Award for the EMEA region in the HR cloud category
- One of the first partners of SAP SuccessFactors in Europe
- One of the largest teams in this industry with over 100 committed colleagues
- Proven track record with over 100 projects in more than 100 countries globally

SAP SuccessFactors Sales Manager

Asseco Solutions CZ

I was responsible for acqusition of new customers for Enterprise ERP HELIOS Green. Mainly in Retail, Media and Manufacturing.

Sales Manager for Helios Green in Enterprise Sector

Oracle

The primary focus of a Territory Manager is to sell solutions and services to existing Oracle customers. 

Responsible for managing, advising and providing Oracle cloud solutions. I help companies move their current on-site IT infrastructures to Cloud or hybrid environments in order to decrease costs and increase efficiency using advanced Oracle solutions such as:

Global Human Resources Cloud - to increase your worldwide agility to hire right professionals
Talent Management Cloud - to manage and retain right talents
Planning and Budgeting Cloud - world-class planning tool simply usable in Cloud
Enterprise Performance Reporting Cloud - Business reporting
Financials Cloud - empower modern finance
Project Management Cloud - power the project delivery

HCM/ERP/EPM Cloud Territory Manager

Bisnode Czech Republic

aqusition of new sales opportunities within my region
cooperation with different sales teams
negotiations with possible partners

Sales Consultant

My career at SAS:

Responsible for sales of SAS products in financial, banking, insurance, retail, automotive and commercial sector;
Cooperation with SAS´s partners and creation of new partner sales opportunities;
Responsible for company´s CRM system training;
End To End sales of SAS solutions and technologies;

Account Manager for SAS Visual Analytics,Business and Data Analytics and Customer Intelligence

Optimalization of company´s CRM system and training of employees
Preparation of marketing campaigns for SAS Institute products
Creation of references for SAS´s customers
English to Czech translation of company´s products whitepapers and website

Marketing Specialist

ANF CZ

Responsible for sales of company´s products
Responsible for administration

Office assistant, Sales manager

With over 15 years of experience in technology and software sales, I am a passionate and results-oriented leader who helps individuals, start-ups, and companies achieve their full sales potential. I have a proven track record of delivering successful sales strategies, building strong relationships, and exceeding customer expectations in various markets and sectors.

Currently, I am the Commercial Director at Česká asociace umělé inteligence, where I promote the development and adoption of artificial intelligence in the Czech Republic. 

I am also the Sales Manager for Central & Eastern Europe at EPI-USE Labs, a global software solutions company that specializes in SAP systems. I have extensive knowledge and expertise in SAP Test Data Management, process automation, SAP Data Security, SAP SuccessFactors, SAP HCM reporting, and S/4HANA. I enjoy solving complex business challenges with innovative and tailored solutions that add value and efficiency to my clients.

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