Chatfuel

In my tenure as Head of Product, I was at the helm of three product teams and partly marketing.

Key accomplishments in the first year included:

Product Development:
Successfully launch a new product to the company's product portfolio, achieving an impressive $XXXk in ARR within its inaugural year.

Performance Marketing:
Initiated a performance marketing acquisition track, remarkably reducing CAC in this channel by 400% in six months. This led to achieving a balanced 1:1 LTV:CAC ratio, laying the groundwork for significant growth prospects and CAC reducing in 2024 in this channel. 

Product and marketing strategy:
Developed and began the implementation of a comprehensive strategy encompassing ICP, UVP and overall market positioning. This strategy was systematically integrated across all acquisition and product channels, both external and internal, with anticipated results by the end of 2024.

Head of Product

In my role as a product manager, I had key responsibilities across two primary areas. 

Monetization:
- Implemented a transition to a value-based pricing model, resulting in a significant 30% increase in ARPPU

Activation and retention:
- Overhauled the onboarding process, effectively doubling our activation rate.
- Focused efforts on enhancing retention across various product segments, contributing to a near 40% reduction in churn rate.

Product Manager

Skyeng

Launched a product from scratch with a margin of XX%. Implemented product scaling.

Product Mananger

SUPL.BIZ

Home Credit Bank

Analyst

Marketing in messengers @ Chatfuel

I'm passionate about helping businesses grow and succeed in the world of commerce.

As a Product marketer at Chatfuel, I specialize in integrating WhatsApp with Shopify to help businesses streamline their customer communication and increase sales. With WhatsApp + Shopify integration, you can easily manage and track customer conversations, automate responses, and offer personalized recommendations and promotions to drive more conversions.

If you're a marketer or business owner looking to take your online store to the next level, I'd love to connect with you and explore how WhatsApp + Shopify integration can benefit your business. Let's chat!

Oleg Krasikov

Emergent, LLC

Account Representative

The House of Fraud

Member

SEON Fraud Fighters

Sr. Business Development Representative

WhatConverts

Sales Development Representative

Cavender Auto Family

-Used honestly, transparency, and product knowledge to close over 15 deals per month and lead my team in referral percentage.

-Gained experience in outbound and inbound prospecting, account management, negotiations, and customer service.

-Lead my team of eight in monthly sales for nine months.

Sales Representative

Trader Joe's

-As bakery order writer I reduced inventory waste by four percent while utilizing untapped regional sales data.

-Recognized front-end upselling expert (get the sparkling watermelon juice, mix it with Elderflower Liqueur, vodka and lime at home, trust me) 

-Excelled in customer service and given perfect performance scores each quarter.

Crew Member, Bakery Order Writer

The Eric Stewart Group

-Supported marketing team in creation of digital and physical ad campaigns, reaching over 25,000 prospects and increasing event attendance by 17%

Marketing Assistant

Kanga Trash & Energy Systems

Co-Founder

Dick's sporting goods

Cashier

I help companies go toe-to-toe with fraudsters, not one step behind. 

Passionate about my wife, my dogs, my bearded dragon and sales.

From arguing human rights violations in foreign embassies to selling software solutions to C-suite executives, I approach every situation with integrity and honesty (yes even used car sales).

I'm always happy to connect.

taplio

The Battle

Oleg Krasikov

Cody Branchaw

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