Marketing in messengers @ Chatfuel

I'm passionate about building products that solve real problems for real people, especially small businesses that power the everyday economy.

At Chatfuel, I lead product efforts to support service-based SMBs - salons, clinics, fitness studios, and beyond - helping them grow through automation, AI, and intuitive tools. We've built a mobile-first, end-to-end platform that streamlines everything from lead generation and booking to re-engagement and customer retention, all inside WhatsApp and Instagram DMs.

Our mission is to give 100M+ social-first service businesses the kind of operating system that Shopify gave to e-commerce: one that’s simple, powerful, and built for how they actually work today.

Previously, I’ve helped grow B2B and edtech products from the ground up to strong ARR, and driven improvements in monetization and retention at scale.

If you’re working on tools for service SMBs, AI adoption, or product-led growth, let’s connect!

Oleg Krasikov

Jira is becoming the fax machine of software development.

Here's what's happening at our company right now:

→ Our onboarding flow is 100% vibe coded
→ Most of our Coworker features are built with vibe code
→ We're shipping to production through AI agents

And when you work this way, Jira starts to feel absurd.

You spend more time filling out mandatory fields than it takes to actually ship the feature. The ticket has less context than a single prompt to an AI agent. The workflow was designed for a world where shipping took weeks, not minutes.

Creating a Jira ticket for something an AI agent can build and deploy in one session is like filing a travel request to walk across the hallway.

I think we're about to see a massive shift in dev tooling. The tools we rely on today like project management, ticketing, sprint planning were built for human-only teams moving at human speed.

AI agents don't need sprint ceremonies. They need context.

The next generation of dev tools won't ask you to fill out 15 fields. They'll understand what needs to be built and help you ship it.

Who else is feeling this friction?

CPO @ Chatfuel | Leading product for the AI-powered OS transforming service SMBs | Automate sales, booking & retention

We just shipped a small feature that makes a big difference. We taught Coworker how to handle backend errors.

In complex B2B SaaS products, dead ends are everywhere:
- Unsupported formats
- Broken integrations
- Invalid enums
- Unexpected data from third-party APIs

And when that happens, users get stuck. But not anymore.

Now, when Coworker hits a backend error, it:
1. Tries to automatically fix the issue
2. If it can’t, clearly explains what’s wrong
3. Suggests exactly how to resolve it

Real example 👇
- It fetched a pizza catalog
- Prices were in RUB
- Our enum doesn’t support that currency
- It attempted to resolve it automatically
- When that wasn’t possible, it suggested updating all prices to USD or MXN (since my account is set from Mexico country code) and even used the current live exchange rate from the Internet to guide the conversion.

No silent failures.
No “something went wrong.”
Just clear diagnosis + actionable next steps backed by real-world data.

Edge cases kill most complex systems. Chatfuel handles them before they become problems.

GrowthCrypto

Full-service web3 and ai agency - built to support enterprise brands jumping into web3 and native web3 startups. We’ve built a full development team, creative team, strategy, and go-to-market. Additional services include web3 SEO, web3 PR, and web3 media strategy.

Chief Executive Officer

The Horizon Group Ltd

The Horizon Group is a premium sales acquisition agency founded by Henry Tam. We aim to provide some of the UK's leading brands with new customers through face-to-face acquisitions. At The Horizon Group, we have a strong commitment to the businesses we deal with and strive to enhance their value via the power of communication.

Multi-million and billion-pound businesses like Shell Energy, Hello Fresh, and Modern Milkman are among our clientele.

We provide our clients with services by:

-Conducting market research to pinpoint potential markets and assess client requirements.

-Creating and putting into action strategic plans to meet sales goals.

-Calling attention to and discussing weekly, monthly, quarterly, and annual sales targets.

-To establish selling pricing, consider costs, supply, demand, and rivals.

-Predicting the amount of sales for both new and existing products.

-Creating a referral network with other companies and looking for ways to make the most of these connections.

-Organizing meetings with prospective clients to discuss their needs and problems.

-Creating and presenting pertinent presentations about goods and services.

-Taking part in conferences or exhibitions.

-Closing deals, resolving complaints, and handling objections.

Founder

Managing Director

Co-Founder @ GrowthCrypto | Ex D2D Sales Director | Driving Business Growth in the AI & Decentralised World

Since the age of 18, I've been immersed in the Direct sales industry becoming a top tier sales and marketing specialist in the UK. Before turning 19 I took the opportunity to co-run a direct sales company managing teams of 40+ whilst generating revenue of over 5-figures a week.

At 19, I opened my office in Bournemouth becoming the youngest director in the industry in all of Europe working directly with multi-billion pound companies generating revenue of over 6 figures. 

Today, I am the Founder of multiple businesses, one of which is GrowthCrypto. Our aim is to help projects optimize their growth, build powerful communities and generate meaningful connections.

At GrowthCrypto, we only work with projects we truly believe in, and we have a proven track record of assisting Web3 projects in scaling their marketing efforts and achieving real growth across multiple ecosystems and verticals.


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The Battle

Oleg Krasikov

Henry Tam

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taplio

The Battle

Oleg Krasikov

Henry Tam

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Oleg Krasikov's LinkedIn Performance

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