Platinum Live

Founder and Managing Director 

MarketZ

Consultant

Alive Entertainment Group

Executive Director

Founder of Platinum Live - We Catapult Brands | Award-Winning Entrepreneur | PR & Media Management

Hey, I'm Oliver! Born and raised in the Lake District.

I’m a passionate media commentator talking about Gen Z, mental health, politics and young people in business.

Back in 2020, at the age of 16, I decided the PR industry needed a shake-up. 

That's when I started Platinum Live. 

Now, you may be someone who’s having problems with things like:

→ Driving visibility and awareness for your business 
→ Speaking on stage
→ Building your brand image 
→ Gaining media attention 
→ Wanting to speak on panels and not knowing where to start

So that’s where we come in. 

But we’re not your typical PR agency… 

We're storytellers at heart, passionate about helping people and brands share their journeys. 

Our game plan? Creating compelling communications and experiential strategies, with a content-focused approach.

Our toolkit? Public Relations, social media, content creation, and orchestrating live events.

Our clients have been featured on Sky News, ITV News, BBC News, CNN, This Morning, The Mirror, talkRadio, Times Radio, BBC Radio One, and The Metro… 

Just to name a few.

Oh, and we've helped people like Gary McKee raise a jaw-dropping £1.4 million for charity.

Keen to learn more about what we do? 

Drop me a message, and let's have a quick chat!

www.platinum-live.co.uk
www.oliverhodgson.co.uk
www.market-z.co.uk

Oliver Hodgson

Publicis Media

As a Programmatic Strategy Manager, I will play a pivotal role in shaping and executing our programmatic advertising initiatives. Will be responsible for developing and implementing effective strategies that drive performance, optimize campaigns, and deliver measurable results.

Key Responsibilities:

# Develop and Implement Programmatic Strategies: Create and execute comprehensive programmatic strategies aligned with overall business objectives.
# Optimize Campaign Performance: Continuously monitor and optimize programmatic campaigns to maximize ROI and achieve key performance indicators (KPIs).
# Data Analysis and Insights: Leverage data analytics to uncover valuable insights and inform strategic decision-making.
# Vendor Management: Manage relationships with programmatic vendors and platforms, ensuring they meet our needs and deliver high-quality services.
# Stay Updated on Industry Trends: Keep abreast of the latest trends and advancements in programmatic advertising to drive innovation.
# Collaborate Cross-Functionally: Work closely with teams across the organization to ensure alignment and effective execution of programmatic initiatives.

Digital Strategy Manager

Tapi Carpets & Floors

Sales Advisor

Virgin Media

Student Ambassador

Eskimi

Key Deliverables includes but not limited to
Implement client’s integrated digital marketing strategy and ensure best practice guidelines are followed
Implementation of digital marketing campaigns that includes social media engagement, paid digital media
Incorporate the latest developments and trends in digital marketing space

Digital Account Manager

BRAC Institute of Skills Development (BRAC-ISD)

Teach basic English skills including reading, writing, and speaking.

Compose lesson plans in order to successfully incorporate the full duration of each lesson.

Engage students to ensure a lively classroom atmosphere.

Instruct students about the structure and content of the English language.

Teach students the spelling of words, and their meanings.

Emphasize the rules of composition, grammar and sentence construction.

Teach students the correct pronunciation of words.

English Trainer

a2i Programme

Responsibilities

Regular review of the status of documents in the different archives and where appropriate register this information in the management.

Document registration, distribution and archiving, as well as the provision of reproduction services.

Process configuration controlled document changes and of official papers relevant to the activities of the unit.

Provision of paper copies of electronic documents on request, creation of electronic versions of documents.

Management of original files.

Related support to project reviews.

Support for enhancements of the document management concepts and future improvements.

Documentalist

CareersHub Bangladesh

Maintain an overview of all online communications, external-facing digital products and social media across the internet and develop and promote standards and processes to ensure quality, usability and consistency for our audiences.
Coach, advice and share information on digital content, communications and services with the wider organisation. Encourage and support staff across the Fund to engage with digital communications and adopt a ‘digital first’ mindset.
Take responsibility for basic weekend social media monitoring on a rotating basis (usually one weekend in three).
Act as communications lead on defined projects, overseeing the development and delivery of integrated communications strategies and plans. 
Brand strategy, including the setting of style guides, brand guidelines, brand vision and value proposition for short as well as long term
Planning and execution of all communications and media actions on all channels, including online and social media
Assisting with product development, pricing and new product launches as well as developing new business opportunities
Creating and managing promotional collateral to establish and maintain product branding

Brand & Digital Media Manager

Think Digital Bangladesh

ThinkDigital (http://www.thinkdigitalbd.com) ThinkDigital is a full-service social media marketing content design & management agency. Social media is a new field and you need a team you can trust. After all, that team becomes your online brand and communicates with thousands of members of your target audience every day. I was managing Think Digital’s digital strategic operations for four (04) different companies [MK Electronics, Prince Bazaar, RIGH Herb & Mac Coffee Bangladesh]. My work area included but not limited to
Client’s digital marketing strategy development
Digital Marketing budget management
Customer relations
Creative output management
Execution of digital marketing activities
Achievements: I successfully helped my clients to become pioneer in their respective industries by creating interactive Facebook pages, actively running interactive activities by creating 1.3 million (cumulative)followers

Digital Account Manager // Programmatic Advertising // AdTech // DV360

Experienced Programmatic Strategy Manager with 2+ years of success in driving performance and delivering measurable results through innovative programmatic strategies. Skilled in media planning, account management, audience targeting, data-driven marketing, cross-channel optimization. Passionate about leveraging technology and data to achieve client objectives.

#programmaticadvertising #digitalmarketing #publicismedia #digitalstrategist #Ex-Eskimi

taplio

The Battle

Oliver Hodgson

Fatema Tuj Zohora

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