Oliver Meakings

I'm the founder of Senja.io, a bootstrapped SaaS that helps you collect, manage and share customer testimonials. 

Senja helps you collect testimonials using automations, and share them as images, widgets, popups, Walls of Love, links and videos.

I'd love you to try it: Senja.io

Co-Founder

Co-founder of Senja.io. Collect, manage and share your testimonials.

Olly Meakings

Last week's #buildinpublic report for Senja

We added $500 net MRR

- 48 upgrades
- 37 downgrades
- Work to reduce churn continues
-- Our focus is new product features, onboarding changes and + education to get people activated

Building a bootstrapped SaaS in public, without the BS

I’m thinking of starting a SaaS mastermind 

→ Other SaaS founders
→ Over $40,000 MRR
→ Bootstrapped or seed only 
→ High intent / dialed in

Any #buildinpublic people interested?

My biggest marketing mistake?

Not sending enough emails

I've spent YEARS wondering what nurture emails to send to leads, how I should personalize them for different buyers, and how to sequence them most effectively

I've planned SOP-style emails, customer-centred emails, behavioural emails, "claim your account" emails

I've created 10+ nurture sequences for different ICPs

But this was all over thinking

Nurture emails have one goal: remind people you exist

Everything else is a nice to have

So I've decided to stop thinking about what to write, and start hitting send

#buildinpublic

I used to run a music website that compared pop stars with potatoes

Now I spend most my day writing quite-nice sales and marketing assets assisted by AI

I want to capture some of the silliness and weirdness of my past

Who out there is sharing audacious, ridiculous marketing in the B2B space?

Is there any humour left? #buildinpublic

We're doing $1million ARR with 3 people

But now I am looking for the fourth

I want the marketer that can work alongside me and help take Senja from $1,000,000 -> $2,000,000 ARR

I'm personally working on product and lifecycle marketing

So I want the person that will do customer-centred marketing

Collaborating with partners, educating sign ups, reaching out to dream customers

Where do you find this type of person?

My instinct is that I need to head hunt them and this person won't come to me

Am I wrong #buildinpublic?

PS. the end goal is 5 people, best product, calm but productive company, $4,000,0000 ARR

🎙️ Podcast Host @ Beyond UX Design // 💡 Engaging Industry Insights // 🥸 Joke Maker // 🧔 Dad

👋 My name is Jeremy and here are some things I want you to know about me:

💪 I'm passionate about the product.
✏️ I'm dedicated to design.
🤝 I'm crazy about collaboration.
🍬 I'm sweet on soft skills.
🔮 I'm entranced by the end users.
🏁 I rally around research.

But most importantly, I believe you can't build great software without great relationships.

Jeremy Miller

I don’t hear many designers talking about VUCA.

Volatility | Uncertainty | Complexity | Ambiguity

But if you’ve worked in tech for more than five minutes… you’ve felt it.

⇢ Layoffs.
⇢ AI disruption.
⇢ Roadmaps that change mid-sprint.
⇢ Leaders who don’t fully know what they want yet.

That’s VUCA!

This week on Beyond UX Design, I spoke with someone who didn’t just experience VUCA at work.

Mahnaz Hajesmaeili lived it in her everyday life.

🌏 Moving from Iran to China
🏗️ Building a life she knew could never be permanent
🚫 Watching COVID shut borders and erase everything she built
🔁 Starting over. Learning UX from scratch. Rebuilding again in the U.S.

When you’ve lived through that level of volatility, “the roadmap changed” doesn’t feel catastrophic. It feels navigable.

This week, Mahnaz and I talked about what real uncertainty teaches you:

→ How to stay steady when your work gets rejected
→ Why clarity is something designers create, not wait for
→ How to avoid becoming an order taker in chaotic environments
→ And why courage might be the most underrated design skill

If you’re feeling overwhelmed by how fast things are changing right now, this conversation might recalibrate your perspective.

VUCA isn’t a buzzword. It’s the environment we’re operating in.

And some people have already learned how to move through it.

Listen wherever fine podcasts are free.

---

This week’s episode is brought to you by Mobbin!

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♻️ If you found this helpful, share it 🙏!

I help designers master their craft beyond pixels + prototypes // Author + Host @ Beyond UX Design

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The Battle

Olly Meakings

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The Battle

Olly Meakings

Jeremy Miller

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Olly Meakings's LinkedIn Performance

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