Hastings Direct

Head of digital analytics

Conversion works london ltd

Providing business guidance to some of the world's greatest brands.

Providing expertise in...
- Digital marketing strategy
- Digital Analytics systems integration 
- Digital Optimisation process
- Agile development
- Customer insights

Managing Director

AVP Digital Analytics & Optimisation capability lead

Trainline

Head of Analytics

Analytic's & Optimsation  Consultant

Rufus Leonard

Leading analytics, optimisation and digital strategies.

Strategy Director

Accenture Interactive

Manager Analytics, Business Intelligence and Optimisation

Expedia, Inc. & Hotels.com

Senior Web Analytics Manager

ais London

Web Analytic's and Data Analyst

Razorfish

Campaign Analyst & Ad Operations Executive

2 decades of digital transformation with data, analytics & experimentation

Experienced managing data and analytics teams to deliver business optimisation value.

Experience in:
- Data management
- Digital analytics implementation & Management
- Marketing analytics
- Martech integration
- Website optimisation

Oliver Paton

Thanks for visiting!  
 
I have been a Digital Analytics & MarTech Nerd for the last 10+ years. Coming from the school of Adam Greco Omniture/Site Catalyst path to digital analytics, I have focused my career on web analytics, marketing, analytics, product analytics, and customer data.  
 
My superpower is connecting with all types of people from both technical and non-technical perspectives to align and work better together for the “big picture” cause. 
 
I specialize in complex Digital Analytics and CDP platforms like Amplitude, Tealium, and Segment.
 
Please reach out anytime!

Robbie Wallace

taplio

The Battle

Oliver Paton

Robbie Wallace

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