Xacte

As an Inside Sales Representative at Xacte, a leading SaaS company specializing in RAMQ revenue cycle management solutions for healthcare professionals, I play a crucial role in helping doctors and clinics streamline their billing processes and maximize their efficiency. My daily responsibilities are centered around delivering exceptional value to our clients by:

1. Consultative Selling: I engage with medical practitioners and clinics to understand their unique needs and challenges, providing tailored solutions that enhance their revenue cycle management procedures and overall workflow.

2. Product Expertise: I have become a subject matter expert in our RAMQ billing software, ensuring that our clients have a comprehensive understanding of how our technology can benefit their practice.

3. Building Lasting Relationships: I work closely with clients to establish and nurture long-term relationships, providing ongoing support and guidance to help them achieve their financial goals.

4. Problem Solving: I thrive on finding creative solutions to address clients' specific pain points and concerns, helping them make the most of our software and services.

5. Market Awareness: I keep a pulse on the ever-evolving healthcare industry and its regulations, allowing me to provide insights and updates to clients, ensuring they remain compliant and efficient.

By fostering trust, offering tailored solutions, and staying on top of industry trends, I contribute to the success of our clients while further establishing Xacte as the go-to provider for RAMQ revenue cycle management solutions. My role is not just about selling software; it's about enabling healthcare professionals to focus on what matters most - providing excellent patient care - while we take care of their billing needs.

Inside Sales Representative

Linkeo Canada

Linkeo is a dynamic digital marketing agency specializing in SEO, PPC, and Social Media Optimization. Our mission is clear: to drive increased traffic and leads for small-business owners through innovative and creative search engine optimization strategies, impactful pay-per-click advertising campaigns, and targeted social media marketing, among other effective digital marketing approaches.

At Linkeo Canada, I took on the role of Digital Marketing Consultant with a primary focus on small and medium-sized businesses (SMBs) and brick-and-mortar establishments. My responsibilities revolved around assisting these business owners in re-evaluating their marketing strategies and discovering new avenues to connect with their existing customer base while attracting new ones.

My approach involved conducting comprehensive assessments to identify areas ripe for improvement, whether it be through enhancing their SEO practices, optimizing their social media advertising efforts, or exploring vertical solutions tailored to their specific business needs. These solutions often encompassed e-commerce integration, online booking systems, or seamless click-and-pay solutions.

My journey at Linkeo allowed me to leverage my experience gained in France and in Canada, where I engaged with over 500 SMB owners. Through in-depth consultations, I gave them valuable insights and recommendations to enhance their marketing strategies.

In today's competitive landscape, many businesses face challenges and obstacles that hinder their growth potential. The key to overcoming these hurdles is implementing reliable and cost-effective systems that not only generate a steady flow of high-quality leads but also cultivate a loyal customer base. I'm passionate about guiding businesses towards implementing these crucial systems and helping them thrive in the digital era.

Digital Marketing Specialist

Linkeo

As a Digital Marketing Consultant at Linkeo, a prominent digital marketing agency specializing in SEO, PPC, and Social Media Optimization, I've had the privilege of contributing to the success of small and medium-sized businesses (SMB) and brick-and-mortar establishments. My role revolves around redefining marketing strategies, enhancing customer engagement, and driving the acquisition of new customers.

In my capacity, I've worked closely with SMB owners to conduct comprehensive assessments of their existing marketing strategies, identifying key areas for improvement. Whether it's harnessing the potential of SEO, optimizing social media advertising, or integrating vertical solutions such as e-commerce, online booking, or seamless click-and-pay systems, I've been dedicated to tailoring strategies that align with the unique needs of each business.

Over the course of three years, I've had the opportunity to engage with SMB owners, offering strategic insights and recommendations to revitalize their marketing approach. One of the critical insights I've gleaned from this experience is the pivotal role that reliable and cost-effective systems play in consistently delivering a stream of high-quality prospects and customers to a business.

I've learned how to construct robust systems capable of fueling business growth while mitigating risks, enabling businesses to thrive in competitive landscapes. Crafting compelling and distinctive selling propositions has been a cornerstone of my approach, ensuring that a business's unique strengths are communicated clearly and persuasively in a matter of seconds, capturing the attention of potential customers.

Additionally, I've incorporated direct response campaigns into my toolkit, drawing inspiration from seasoned marketers who have effectively utilized these strategies to generate remarkable results. These campaigns have proven to be a valuable asset in capturing the interest of prospects and converting them into loyal customers.

Digital Marketing Consultant

You might be surprised to learn about my past life as a nutrition industry network marketing professional. I operate on all levels, from recruiting new distributors to training others in the field.

But that was just one piece of what made me successful at running an operation with 360 degrees of influence and authority over everything it did - products training, leadership training, marketing & social media training for distributors & team leaders like myself.

I ran a brick & mortar operation, but I wanted to see what it was like running my own online business and move my operation online. 

My professional career has been built on the foundation of a strong work ethic, interpersonal skills, and an innate motivation to help people.

My interest in helping others led me into network marketing where I created my own company that focused entirely distributing nutrition products for healthier living.

Network Marketing Professional

Michael Page Executive Search France

At Michael Page, one of the world's leading professional recruitment consultancies, specializing in the placement of candidates in permanent, contract, temporary and interim positions with clients around the world. 

I am heading the division of Michael Page Executive Search Interim Management, my main responsibility involves the strategy and development of this new business unit. Using a strong base of Interim Executive Managers through a partnership and collaborative approach we are specialized in adding and creating value to our client while helping them to meet their business, financial and strategical objectives.

We are partnering with specialized Venture Capital, Large-Cap, Mid and Small-Cap, Start-Ups, financial groups and Subject Matters Experts to deliver top Interim Management solutions.

Senior Associate

Penta Consulting UK

Penta Communications, part of the Penta Consulting Group is a specialist provider of human capital solutions within the Telecommunications arena. 

Our global network and my specialist market understanding enables me to operate within all continents, with strategic partner networks working in EMEA, Asia and the Americas. 

As account director for Ericsson, I operate a global service utilising specialist teams within vertical and geographical locations, with a global pools operating from our head office in London, England and is supported by our alliance partners in France, China and Singapore.

Staffing Account Director

Progressive Recruitment part of S3 Group

Managing a 360 recruitment desk (prospecting, recruitment, negotiation, logistics) for IT freelancers in the banking and IT services sectors.

Recruitment Specialist

Citi

Online banking agent for the UK market 
Fulfillment cards services for for businesses Belgium market

Back-office 

Marketing and Sales Maverick Embarking on a New Adventure: Acquiring My First Business in 12 Months!

From the vibrant island of Martinique to the bustling business hubs of the world, my journey is a tale of passion, resilience, and transformation.

Early Beginnings: A Spark Ignited
Born and raised in Martinique, I was captivated by the transformative power of business acquisitions early on. My academic journey in Sales and Marketing honed my skills and deepened my appreciation for small businesses and their community impact.

The Mission: Beyond Acquisition
With a vision to create a diverse small business portfolio, my interest goes beyond mere acquisition. I am driven to honor the legacies of previous owners while injecting innovative marketing strategies to spur growth. My ultimate goal? To be a catalyst in small business acquisitions, especially in transitioning family-owned enterprises towards new success horizons.

The Expertise: A Decade of Refinement
My professional foundation is built on a decade of sales and marketing expertise, reinforced by a solid finance background. This unique blend of skills positions me adeptly for the intricate process of business acquisitions, where I excel in pinpointing viable targets, adept negotiation, and seamless deal closure.

The Impact: Transforming Small Businesses
As a marketing consultant, I've empowered numerous small businesses to boost their online presence and sales significantly. My holistic approach, encompassing SEO, paid advertising, compelling copywriting, and dynamic social media strategies, elevates customer engagement and revenue and enhances the businesses' acquisition appeal. I focus on meeting business goals and cultivating valuable customer relations in sales.

The Milestones: A Testament to Success
At Linkeo, my tenure as a Digital Marketing Specialist involved advising over 500 SMB owners tailoring strategies to uplift their businesses. My work at Xacte contributed to an impressive over 2 million in ARR since 2021, showcasing my capacity to drive significant revenue growth.

The Focus: The Next Chapter
My interest lies in B2B manufacturing and professional services companies, where I aim to apply my expertise in business purchase strategies and valuation, assisting these businesses through pivotal growth and transition phases.

As I gear up for my first business acquisition in 2024, I’m keen to connect with those knowledgeable about local business sales in Greater Montreal or involved in SME ownership transfer and M&A. If you share the same interest for small business acquisition, I invite you to reach out. Let’s exchange ideas, discuss opportunities, and potentially collaborate.

Olivier Madel

Plexus Tech

Manage the delivery lifecycle to improve project efficiency and elevate agile adoption across teams.

Craft tailor-made, solution-focused proposals that highlight Plexus Tech's unique capabilities

Forge and deepen client relationships, serving as Portugal's key point of contact.

Elevate our team's capabilities by supporting the top talent acquisition and retention initiatives.

Delivery Director

Marcos Gonçalves

Marcos specializes in guiding SaaS and IT Services Founders & CEOs on their path to success. 
Get the support you need to navigate the challenges of entrepreneurship and reach your full potential.

Because why just fit in, when you're born to stand out?

Founder

Progressive Cloud

As a part-time COO and CIO, I help companies like yours get the most out of their operations and technology. I've played in the major leagues of banking, insurance, telecommunications, and automotive and thrived in the exciting world of startups. Imagine having all this experience for just a day or two a week. It's like having a full-time Exec, minus the high cost and long-term commitment.

I love connecting the dots between business and technology to make things smoother and brighter. Whether you're just starting and need a solid plan or you're an established player looking to move into the digital age, I can help. I aim to offer you a customized solution that is as flexible without breaking the bank. Sounds good? Let's talk!

Fractional Chief Operating & Information Officer (COO / CIO)

Progressive Cloud is a full-remote company that pairs unmatched engineering talent with state-of-the-art technologies to solve modern business challenges in the digital landscape. We're sponsored by the Futurice Group, a multi-national digital innovation and engineering company with Finnish roots. Their core business is developing and designing digital services and products across different business verticals.

Founder and CEO

Silicon Valley Insight

Project Management Excellence: Streamlined Silicon Valley Insight's delivery lifecycle for maximum efficiency and adherence to budget.

Strategic Implementations: Drove operational enhancements by pioneering strategy and integrating cutting-edge technology.

Team Leadership: Led multidisciplinary teams to excel in collaboration, performance, and risk management, upholding delivery standards.

Senior Vice President of Delivery

Vice President of Product & Project

Critical TechWorks

Leadership & Budget Management: Directed a 60+ engineering team, efficiently administering a €7M budget towards strategic user experience enhancements.

Integration Excellence: Spearheaded cross-functional team efforts to deliver top-tier integrated solutions, ensuring alignment with project goals.

Client Relations & KPI Utilization : Acted as the principal client liaison, notably with BMW, to fortify relationships, ensure transparency, and drive performance through key metrics.

Head of Interactions

tb.lx (formerly Daimler Trucks & Buses Tech and Data Hub)

Visionary Product Strategy: Devised and steered the product roadmap for Daimler tb.lx, aligning with corporate objectives and market needs.

Agile Team Leadership: Guided cross-functional teams to prioritize and expedite product development cycles, enhancing stakeholder rapport.

Metrics-Driven Management: Embedded KPIs and OKRs into product lifecycle to bolster performance, agility, and strategic direction.

Data Science Leadership : As Product Lead, orchestrated a data science team in constructing predictive models powering AutoTech streaming services.

Product Owner

Mercedes-Benz.io

Strategic Vision: Crafted and conveyed strategic plans for the Seller Center (platform for Mercedes Retailers), aligning product direction with corporate targets and user needs.

Backlog and Team Coordination: Orchestrated backlog management and rallied cross-functional teams for timely, high-quality output.

Performance Monitoring : Tracked product KPIs, championed inter- departmental engagement, and aligned budgets with fiscal objectives and operational efficiency.

Hiscox

CRM System Leadership: Spearheaded the delivery of a pan-European CRM system, bolstering underwriting and marketing functions, and ensuring GDPR and IDD adherence.

Strategic Product Management: Harmonized product strategy with Hiscox's platforms, led the adoption of agile practices, and oversaw a portfolio of 50+ annual IT initiatives.

GDPR Implementation Expertise : Orchestrated comprehensive GDPR compliance across Hiscox’s European operations, enhancing data protection and privacy standards.

Agile Execution Supervision : Directed agile project execution, upholding the company’s dedication to agile methodology and project efficiency.

Senior IT Business Analyst / Delivery Lead

Noesis

Platform Enhancement: Oversaw the maintenance of BNP Paribas's Neolink trading platform, ensuring high performance and reliability for securities trading operations.

Feature Deployment: Coordinated the deployment of new features and security patches to the Neolink platform, enhancing trading capabilities and safeguarding against cyber threats.

Quality Assurance: Executed comprehensive bug fixes and optimizations, significantly improving user experience and system integrity for Neolink's trading environment.

Senior Business Analsyt

Novabase

System Consolidation: Leveraged Calypso's integrated cross-asset platform to consolidate Novo Banco's trading operations, enhancing system efficiency and innovation in risk and accounting processes.

Operational Compliance: Guided Novo Banco through a strategic transition to the Calypso platform, streamlining operations and ensuring compliance with evolving financial regulations.

Knowledge Collaboration: Established direct interfaces with the trading team, imparting specialized Calypso platform knowledge and fostering a collaborative environment for continuous process improvement.

Calypso Business Analyst

Empower Startup Founders & CEOs: Break Free from 'Do-It-All' Roles, Slash Costly Errors, and Launch Profitable Products💥

I guide Tech Founders and CEOs to optimal success and growth in the startup arena.

I talk about:

1. Strategic Leadership:
    - Navigating the crucial early and scale-up phases for SaaS and IT Services startups
    - Personalized mentorship for visionary tech leaders

2. Organizational Dynamics & Culture:
    - Talent strategy for attracting and retaining tech innovators
    - Fostering effective team collaboration, whether hybrid or remote
    - Agile practices and product-centric leadership

3. Mindset & Growth:
    - Career pathing tailored for the tech entrepreneur
    - Cultivating emotional intelligence and resilience within tech teams
    - Embracing the G.R.I.T. mindset for enduring success

4. Operational Tools & Marketing:
    - Leveraging cutting-edge tools and methodologies
    - Modern marketing strategies tailored for the tech industry
    
If any of these resonate with you, turn on the notifications.
    

## MORE ABOUT ME ##

15+ years in the driver's seat of significant software projects. Crafting tech narratives, nurturing teams, and witnessing companies reach new heights. But my journey extends beyond tech accomplishments. The challenges of COVID-19 revealed the profound link between personal growth, executive leadership, and entrepreneurship.
    
As your concierge strategist, I provide bespoke support tuned to your startup's pulse—sharpening your product, operations, and market strategy. Together, we'll customize your path from launch to industry impact.
    

## PORTFOLIO HIGHLIGHTS ##
    
    - 🌟 Leading the digital charge for over 15 years, delivering solutions for 30+ industry startups and giants.
    - 🚀 Launched and grew a tech consulting firm to €500,000 in revenue within 5 months.
    - 🤝 Fractional COO, CPO, and CIO roles bringing startups from concept to launch readiness.
    - 🗞️ Weekly insights on tech entrepreneurship and leadership with 'Founder Flightplan'.
    
    Ready to pivot and pen your success story? Here's your toolkit:
    
    1⃣ Subscribe to my insights:
    https://marcosgoncalves.me/newsletter/
    
    2⃣ Embark on the Founder Growth Program
    https://marcosgoncalves.me/why-score/
    
    3⃣ Tailored guidance for your challenges
    https://marcosgoncalves.me/1-1-coaching-sessions/
    
    4️⃣ Let's collaborate! Drop me a message.

taplio

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Olivier Madel

Marcos G.

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