Founder @ Slyleadz | I help startups build cold outbound systems that generate qualified meetings | 💌 slyleadz.us

STRUGGLING TO FILL YOUR PIPELINE WITH QUALIFIED LEADS?

I've been there. After testing 1000+ outreach campaigns, I cracked the code.

Now, I help B2B companies build outbound systems that:
→ Generate 20-30 qualified meetings/month
→ Convert cold prospects into warm conversations
→ Scale predictably without the spam tactics

Our secret?
- Multi-channel outreach that actually works
- AI-powered personalization at scale
- Follow-up sequences with 40%+ response rates
- Data-driven targeting that finds your ideal customers

Recent wins:
→ Helped a SaaS startup book 100+ demos in 60 days
→ Built a 7-figure pipeline for a tech company in 90 days
→ Generated 500+ qualified leads for enterprise clients

Want to stop guessing and start closing?
Book a strategy call: calendly.com/slyleadz/slyleadz-15-minute-meeting-clone

Nick Palasz

7 days to build a campaign and only 30 seconds to discover the contacts are stale

Let’s talk about the part nobody budgets for

We optimize messaging, channels and deliverability
then launch into humans that don’t actually exist

Let me ask you something:

How much of your outbound time is spent persuading buyers vs confirming they’re still at the company?

Here’s what slows the entire machine down:

Before anyone gets contacted, reps are:
 – Checking job changes
 – Verifying emails
 – Hunting for mobiles
 – Filtering who’s even in-market
 – Re-uploading CSVs just to see what’s missing

None of that creates pipeline

It just delays the conversations that do

Outbound isn’t bottlenecked at the mailbox
It’s bottlenecked at the contact layer

Here’s the fix…

Start with reachable humans not approximations

For this I use Prospeo.io to:
 → Search ICP
 → Filter buying signals (funding, hiring, tech stack, revenue)
 → Export verified email + mobile
 → Push directly into Smartlead, Instantly.ai, Salesforce or HubSpot

One upstream change makes downstream way less dramatic

We met 3 seconds ago, breathe

Outbound really skips every social step humans normally respect

No introductions
No context
No warmup conversation

Just a confident calendar request
And the assumption we’re already in a working relationship

Meanwhile I’m still trying to figure out who you are
What you sell
And how we arrived at “Thursday at 2pm?”

Sales has its own laws

And none of them involve pacing 😂

Follow Nick Palasz for more outbound anthropology disguised as professionalism

Who invented this sales advice anyway?

Because the execution never matches the brochure

- "Add value" turns into repeating yourself slower
- "Be consultative" becomes three warm-up questions
- "Personalize it" quick LinkedIn scroll and vibes
- "Follow up” means annoy vs disappear roulette
- "New angle" is just rewriting the first sentence
- And "trust the process" assumes there is a process

On paper it all makes sense

But the part where real buyers exist changes everything

P.S. What’s the worst sales advice you’ve ever gotten? 👇

sales advice we have all heard of

Peace lasts about eleven seconds in this profession

There’s always that brief window where you forget pipeline exists

You’re sipping coffee
Enjoying the sun
or pretending to be a normal civilian

Then pipeline quietly taps you on the shoulder
Asks you why opportunities are down
and whether you’ve considered sending 40 more emails today

It’s nothing personal
Just the ongoing negotiation between hope and math
that every rep experiences in silence

Pipeline doesn’t care about vibes
It only cares about coverage

Follow Nick Palasz for more sales psychology we didn’t exactly sign up for

What if the Friends cast ran your cold outreach again?

Outbound would be a lot less sales motion and more emotional damage control

Joey targets for vibes
Chandler follows up for jokes
Ross pivots for sport
Rachel soft-closes forever
Monica survives via process
Phoebe multi-threads like CIA

P.S. There’s a bonus character at the end 👀 swipe to check it out

If the friends cast did cold outreach pt2

10 SDRs, 870 lost hours and zero pipeline…

This is what nobody's talking about

Let me ask you something:

What do your SDRs actually do all day?

If you say ‘send emails and book meetings,’ you're only half right

The other half says they're stuck in spreadsheets

Here is reality

Before your rep can even send one email, they're:
-Hunting down contact info
-Validating job titles
-Checking if emails are real
-Finding phone numbers
-Updating CRM fields

It feels like work, but let's be honest, none of it creates pipeline

One SDR loses about 87 hours a month doing this
You have 10 SDRs… that's 870 hours gone

Here is the fix…

Stop letting reps enrich data manually

Fix the data layer before outreach ever starts

Automate the boring stuff and that's where automation actually matters

Enrich and verifiy using Lusha's API and connectors

Then let Make handle the boring logic (routing, scoring, updating CRM, triggering sequences) automatically, so nobody has to stop mid outreach to fix data

That’s how you turn those 870 lost hours back into pipeline without hiring another SDR.

If your reps are spending more time prepping than selling, you’re scaling frustration not pipeline.

P.S. What’s stealing your team’s time right now: data work or actual selling?
#Lushapartner

Brand partnership • Founder @ Slyleadz | I help startups build cold outbound systems that generate qualified meetings | 💌 slyleadz.us

How sdrs lose 87 hours/month to manual enrichment

Modern sales reps wear too many hats

At this point the job description needs a sequel

-Research agent
-Personalization agent
-Cold email agent
-Meeting prep agent
-Deal monitoring agent
-List builder agent
-Follow-up agent

All of this is done by one rep who didn’t sign up for half these tasks but still shows up and finds a way to make it work

P.S. What hat should reps stop wearing? 👇

Follow Nick Palasz for more

5 pre launch checks for your next cold email campaign

If you are sending emails without any safety measures… this is for you

I’ve experienced lots of issues while running email campaigns including
- Domains getting flagged
- Replies are stuck
- Campaigns burning out in 2 weeks

Everything would be decent, but the setup? Completely overlooked.

So I worked on some safety measures

Here they are…

1. Infrastructure Check

Make sure you're not using your primary domain, Gmail workspaces, or random SMTP boxes.
One mistake and your main brand email is done. You need dedicated mailboxes built for outbound. Maildoso helped me with it

2. Domain + DNS Check

Verify DNS propagation, correct records, no blacklists, and zero abuse history before sending
Because anti spam systems are watching from day one

3. Volume & Ramp Check

Start at 10 emails per mailbox on day 1, then slowly increase them
Sending a massive volume can trigger spam filters

4. Targeting & Relevance Check

Confirm you're emailing the right ICP with messaging that actually fits their world.
Deliverability means nothing if you're hitting the wrong person.

5. Sequence & CTA Check

Keep your CTA simple, don't pitch in email #1, and format for mobile readability.
People like to skim emails.

Cold email isn't complicated but it does require respect for the basics

Let Maildoso handle the infrastructure and make sure your campaign setup doesn't damage what the tech is built to protect

Run these checks, then hit send with confidence

January is just December’s revenge tour 😅 

Because now you’re chasing every prospect who confidently said “circle back next year” like they were making actual plans with you

But fast-forward to the new year and suddenly:

-Budgets are “still being finalized”
-Priorities got “reshuffled”
-And half the deals quietly migrated to Q2 without informing anyone

Reps are basically DM’ing ghosts
Leaders are refreshing dashboards like it’s a coping mechanism
And buyers are still “waiting on finance” because apparently finance runs the entire universe

P.S. What excuse are your buyers using this month?

SDRs are the power grid of the revenue org

Ask any AE
Nothing downstream works without upstream energy

Research → sparks
Support → stabilizes
Training → compounds
Quick wins → boost morale
Resilience → sustains output

You don’t get predictable revenue without powered pipeline, and you don’t get pipeline without SDR energy

When leaders invest here, everything downstream benefits

Follow Nick Palasz for more

Eddy B.

Social Selling Strategist | 2x Sales Leader | 8x SaaS Advisor | 18+ yrs in Sales | Coached 250+ Reps | $25+ mil in career sales | Helping people & teams Social Sell | Learn more 👇

Struggling to turn LinkedIn® CONNECTIONS into actual SALES through social selling?
If your social selling strategy is just posting and hoping, why not do something about it?


It’s the MAIN reason why your inbox is crickets instead of conversations.

Start treating LinkedIn® as the social selling engine it’s meant to be.

Scrolling LinkedIn® without a social selling system to build trust and authority = LOST opportunities.

Missing quota is FRUSTRATING, and watching competitors win deals that should be yours is PAINFUL.

Imagine your perfect buyer is reading your profile right now.

But you don’t stand out.

You don’t engage them.

You’re blending in with every other salesperson pitching in the DMs, and they’re tuning you out.

With over 1 billion professionals on LinkedIn® daily, your social selling strategy must build credibility, trust, and real conversations.

Right now, if you’re just connecting and hoping....you’re:

→ REPELLING potential buyers.
→ LOSING to competitors who’ve mastered social selling.
→ MISSING out on revenue-driving conversations.

But if you take CONTROL and implement a proven social selling system, you:

→ ATTRACT inbound leads instead of chasing.
→ START conversations that turn into booked meetings.
→ BUILD relationships that shorten sales cycles and increase deal sizes.

LinkedIn® is the most powerful social selling TOOL today when used correctly.

"Salespeople who effectively use social selling on LinkedIn® generate 45% more opportunities per quarter."
LinkedIn® Sales Solutions

The right social selling system turns LinkedIn® into a pipeline-building machine.

But this isn’t about YOU; it’s about your BUYERS.

You need to be where they are, speak their language, and solve their problems through social selling.

To generate leads on LinkedIn® consistently, you need a repeatable social selling framework that includes:

→ A LinkedIn® profile optimized for social selling and trust-building.
→ Messaging that starts conversations instead of getting ignored.
→ A social selling content strategy that builds authority and warms up leads.
→ A connection strategy that grows your network with qualified buyers.
→ A DM strategy that turns engagement into booked meetings using social selling best practices.

Not convinced?

I guarantee results. If you don’t generate new sales conversations using social selling in your first 30 days, I’ll work with you until you do.

Let’s turn your LinkedIn® into a social selling pipeline-building machine.

DM me to get started.

P.S. Check out my FEATURED section for FREE RESOURCES

Advisor

Eddy Bahnam

I never gave a hoot about going Viral, neither should you.
{you'll want to save this for later}

LinkedIn gurus love to talk about templates, comments, low-value lead magnets, infographics, etc.

You don't even have enough time to digest one lead magnet or infographic before you see another pop up.

ENOUGH 🥴

Where is the actionable advice?
Where is the work itself? 
Where are the snapshots?


Their hustle:

You show them plenty of love, their reach expands, and the cycle continues.

(All while they use engagement pods and lie about it)

Guru: "Comment 20 to 30 times a day, oh, and be first to comment."

Guru Again: "Ohh, and don't forget...make sure to focus on big creators for visibility."

(All along, they are all in the same "Mastermind group")

You: Comment on their post right after they publish"

"WOW, 10k people saw my comment"

"NICE, I got 30 connection requests (Not you ICP)"

"WAIT, I'm getting pitched by people I connected with after I made that comment"

"WAIT...WTF is going on"

Don't continue this nonsense in 2026

You make NO money chasing likes.

Seriously...The bar has never been lower for social selling.

---

Do this instead.

Daily (9-6-3)

Go to Sales Nav,
Go to Leads
Filter your ICP.
(Toggle "Posted on Linked")

→ Find 9 companies in your ICP
→ Connect with 6 people in that company
→ Comment on at least 3 posts

→ When connected, send every one of them a message.

The weekly compounding effects will kick in.


Here's a template for you:

"Hey {first name}, I left you a comment on your most recent post about {specific post topic}. Your point on {detail} really hit home, but what are your thoughts on {topic}

P.S. Here's a quick resource that may help with {specific post topic}.


When you get a reply, use linkkd.in/dm to manage your inbox, and you're set.

Good luck, Champs.


P.S. Want me to make a video on how I do this step by step?

Leave a PHUQ YES in the comments.
If i get 100 of them, You're on!

---

This was written using two hands and 10 fingers.

Social Selling Strategist @ thrii 🔹️ LinkedIn® Certified Marketing Insider 🔹️Helped 500+ sellers🔹️Creator & Speaker

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The Battle

Nick Palasz

Eddy Bahnam

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Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Nick Palasz's LinkedIn Performance

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