Banca Sella

- Responsible for the effective and efficient use of multi-million dollar budgets each year used to drive growth and brand awareness.
- Running and optimizing both performance and branding campaigns across different product verticals ranging from B2C to B2B through digital and offline channels.
- Managing complex stakeholder relationships both internal and external driving the cooperation between cross-functional teams and agencies.

Digital Strategist

w.academy - Business School

Teaching at the Executive Masters in Web Marketing, Influencer Marketing & Digital PR and eCommerce.

Responibile for the modules related to:

- Advertising on Meta platforms
- Personal and corporate branding on LinkedIn
- Social Media Marketing, with Meta and Instagram as a focus

I learned to explain technical topics related to the world of marketing and advertising in a simple way.

Contract Professor

Freelancer

- Consulting and running campaigns for both lead generation and ecommerce brands.
- Learned how to acquire new clients and coordinate cross-functional teams.
- Managed over 13M performance advertising budget since starting.

Digital Strategist Freelance

Forbes Italia

- Responsible for Social Media and website traffic growth.
- Managed advertising campaigns to drive event subscriptions.
- Developed go to market strategies for new editorial publications.

Social Media Specialist

University of Milano-Bicocca

Tutoring activities to allow new students to get up to speed with the new challenges of University life such as: 

- One to one coaching for exams
- Group work to better learn how to study
- Presentations to new faculty members about uni-life

Tutor for freshmen

Curiosity driven and passionate about all things Marketing. I bring 5+ years of experience in the advertising industry across different verticals from lead generation to ecommerce. I'm both a full time employee and a freelancer, which allows me to take the best out of the two worlds. 

I'm able to navigate complexed corporate environments and manage both internal and external facing relationships, while also understanding the dynamics of a less structured environment (es. startups, SME). I have strong project management skills and I'm able to acquire, manage and develop new clients.

I worked and consulted for different verticals like banking, real estate, cosmetics, travel and more. My aspiration is to be able to drive meaningful impact on each project I choose to take on. I don't want to be a mere cog in a machine that would work the same if I wasn't there. I want to be able to meaningfully contribute to the growth of companies I work with.

I have a blog and a newsletter where I regularly write about marketing and advertising related topics.If you want to dig deeper here are the link: 

- https://www.paologaloppo.com/
- https://paologaloppo.substack.com/

Paolo Galoppo

Altro - Marketing Agency

Responsabile marketing eCommerce

Media buyer

Small Giants

Gestione delle campagne Meta Ads con l'obiettivo di ridurre i costi per clic (pcp) e scalare in prossimità di lanci o eventi particolari

Meta Ads Specialist

Parrucchiere Del Futuro

Panoramix

Gestione di campagne pubblicitarie per ecommerce in nicchia Grow/coltivazione

BLANC BRAND

Gestione delle campagne pubblicitarie di un ecommerce nella nicchia dell'abbigliamento/streetwear.

Collaborazione durata 3 mesi.

L' omino dei sogni 

É un negozio con un E-commerce, mi occupo dell'advertising su Facebook e Instagram per promuovere sia il locale fisico (local ads) sia l'e-commerce

HubbleCoffe

Mi sono occupato dell' acquisizione di Lead in target con i servizi offerti dell'azienda, creando la struttura delle ads, gestendo la produzione delle creatività e supporto nella creazione e sviluppo della strategia digitale

Facebook

Apprendista

Aiuto gli imprenditori a fare crescere il loro E- Commerce.

Negli anni mi sono soprattutto specializzato su Facebook e Instagram, tra le piattaforme social più utilizzate al mondo.

Lavoro nel marketing digitale perché dà la possibilità di valorizzare i punti di forza di un'azienda e ottenere un ritorno di fatturato.

Prevede un approccio data-driven che consente all'imprenditore o libero professionista di essere sempre aggiornato sulla situazione.

Per questo, insieme al cliente, sono sempre in grado di ottimizzare processi, migliorare la strategia e ottenere risultati migliori.

Credo molto nella crescita costante. Per questo cerco sempre nuovi spunti e fonti cui attingere per consolidare le mie conoscenze.
Credo fortemente nell'esperienza condivisa e nella crescita costante ad ogni livello, per questo cerco sempre spunti nuovi e nuove fonti per approfondire le mie conoscenze e fare esperienza.

taplio

The Battle

Paolo Galoppo

Andrea Pollaci

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?