Banca Sella

- Responsible for the effective and efficient use of multi-million dollar budgets each year used to drive growth and brand awareness.
- Running and optimizing both performance and branding campaigns across different product verticals ranging from B2C to B2B through digital and offline channels.
- Managing complex stakeholder relationships both internal and external driving the cooperation between cross-functional teams and agencies.

Digital Strategist

w.academy - Business School

Teaching at the Executive Masters in Web Marketing, Influencer Marketing & Digital PR and eCommerce.

Responibile for the modules related to:

- Advertising on Meta platforms
- Personal and corporate branding on LinkedIn
- Social Media Marketing, with Meta and Instagram as a focus

I learned to explain technical topics related to the world of marketing and advertising in a simple way.

Contract Professor

Freelancer

- Consulting and running campaigns for both lead generation and ecommerce brands.
- Learned how to acquire new clients and coordinate cross-functional teams.
- Managed over 13M performance advertising budget since starting.

Digital Strategist Freelance

Forbes Italia

- Responsible for Social Media and website traffic growth.
- Managed advertising campaigns to drive event subscriptions.
- Developed go to market strategies for new editorial publications.

Social Media Specialist

University of Milano-Bicocca

Tutoring activities to allow new students to get up to speed with the new challenges of University life such as: 

- One to one coaching for exams
- Group work to better learn how to study
- Presentations to new faculty members about uni-life

Tutor for freshmen

Curiosity driven and passionate about all things Marketing. I bring 5+ years of experience in the advertising industry across different verticals from lead generation to ecommerce. I'm both a full time employee and a freelancer, which allows me to take the best out of the two worlds. 

I'm able to navigate complexed corporate environments and manage both internal and external facing relationships, while also understanding the dynamics of a less structured environment (es. startups, SME). I have strong project management skills and I'm able to acquire, manage and develop new clients.

I worked and consulted for different verticals like banking, real estate, cosmetics, travel and more. My aspiration is to be able to drive meaningful impact on each project I choose to take on. I don't want to be a mere cog in a machine that would work the same if I wasn't there. I want to be able to meaningfully contribute to the growth of companies I work with.

I have a blog and a newsletter where I regularly write about marketing and advertising related topics.If you want to dig deeper here are the link: 

- https://www.paologaloppo.com/
- https://paologaloppo.substack.com/

Paolo Galoppo

Italia non profit

Product Marketing Specialist

Glickon

- Inbound / Outreach activities
- Discovery calls and demo 
- Sales planning and prospecting WoW

Business Development Representative

MYCO | HR & Talent Management System

MARKETING & PRODUCT: 
- Copywriting and content writing, 
- Management of the editorial calendar; 
- Event planning (and budget management); 
- Marketing product specialist: working on standardizing the features of one of the product (continuous feedback app) in order to make it more scalable. Consequently, design of marketing campaigns; 
- Research of strategic partnerships (employer branding) 

SALES: 
- Pre-sales processes; 
- Definition and standardization of the selling process of one of our products (continuous feedback app); - Outreach sales; 
- Account (2 active clients); 
- Research of strategic partnerships (distributors / resellers)

Digital Marketing Specialist

Lampoon Magazine

Editorial Contributor

Design Group Italia

DFood Project, Design About Food

It was decided to create an online magazine about DFood project
My job was:
- observatory in relation to three specific areas of food design: long shelf life, sustainability  and food design for all.
- creation of a database and constant update with the most interesting cases in these areas (>100 cases)
- web editing on WordPress CMS

Web Editor

Fondazione Milano - FM Web Radio

* Editing of radio episodes on various topics (European elections, climate change, Milan Design Week);
• Speaker;
* Creating and updating the database with topics;
* Creation of a contact list with former students of the school and external guests;
* Facebook Instagram, Twitter, and radio social media profiles management;
* Team work (15 people).

Speaker, Editor and Social Media Manager

Editor at L'Altiero, web magazine of Fondazione Scuole Civiche di Milano.

Editor

AIESEC Italy

- Project management. In charge of finding and creating new multicultural volunteering projects in Pavia and Lombardy for young world leaders (< 30). 
- Team management: in charge of two teams (5 people each): one sales and the other one in charge of recruiting volunteers 
- Strategic partnership

Vicepresident

An open mind is able to grasp opportunities and challenges in the most unexpected environment: "Nunca te acostarás sin saber una cosa más"
I have a driving license, but I prefer riding my bike

taplio

The Battle

Paolo Galoppo

Eleonora Laura Bruno

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