Banca Sella

- Responsible for the effective and efficient use of multi-million dollar budgets each year used to drive growth and brand awareness.
- Running and optimizing both performance and branding campaigns across different product verticals ranging from B2C to B2B through digital and offline channels.
- Managing complex stakeholder relationships both internal and external driving the cooperation between cross-functional teams and agencies.

Digital Strategist

w.academy - Business School

Teaching at the Executive Masters in Web Marketing, Influencer Marketing & Digital PR and eCommerce.

Responibile for the modules related to:

- Advertising on Meta platforms
- Personal and corporate branding on LinkedIn
- Social Media Marketing, with Meta and Instagram as a focus

I learned to explain technical topics related to the world of marketing and advertising in a simple way.

Contract Professor

Freelancer

- Consulting and running campaigns for both lead generation and ecommerce brands.
- Learned how to acquire new clients and coordinate cross-functional teams.
- Managed over 13M performance advertising budget since starting.

Digital Strategist Freelance

Forbes Italia

- Responsible for Social Media and website traffic growth.
- Managed advertising campaigns to drive event subscriptions.
- Developed go to market strategies for new editorial publications.

Social Media Specialist

University of Milano-Bicocca

Tutoring activities to allow new students to get up to speed with the new challenges of University life such as: 

- One to one coaching for exams
- Group work to better learn how to study
- Presentations to new faculty members about uni-life

Tutor for freshmen

Curiosity driven and passionate about all things Marketing. I bring 5+ years of experience in the advertising industry across different verticals from lead generation to ecommerce. I'm both a full time employee and a freelancer, which allows me to take the best out of the two worlds. 

I'm able to navigate complexed corporate environments and manage both internal and external facing relationships, while also understanding the dynamics of a less structured environment (es. startups, SME). I have strong project management skills and I'm able to acquire, manage and develop new clients.

I worked and consulted for different verticals like banking, real estate, cosmetics, travel and more. My aspiration is to be able to drive meaningful impact on each project I choose to take on. I don't want to be a mere cog in a machine that would work the same if I wasn't there. I want to be able to meaningfully contribute to the growth of companies I work with.

I have a blog and a newsletter where I regularly write about marketing and advertising related topics.If you want to dig deeper here are the link: 

- https://www.paologaloppo.com/
- https://paologaloppo.substack.com/

Paolo Galoppo

Kaiti expansion

Libri di Marketing

Libridimarketing è un blog che offre una selezione di libri che possono aiutare i professionisti del marketing a crescere professionalmente, acquisire nuove competenze e migliorare le proprie prestazioni.

Blog Contributor

Irecoop Emilia-Romagna

Docente di Digital Marketing

Canali&C.

Head of Social & ADV Strategist - Facebook Marketing Partner

SocialMediaLife.it

Web content editor

Crovi Consulting - marketing, comunicazione, social media

Pianificazione strategica, gestione e adv su Facebook, Instagram, Twitter, LinkedIn, Pinterest, Google Plus.

Social Media e Digital Strategist

exportiamo.it

M3 srl

Pianificazione strategie di comunicazione web; Social Media Management; Copywriting; gestione clienti.

Digital Marketing and Communication Specialist | Web Project Manager

Arti e Mestieri Expo - Fiera di Roma srl

Pianificazione strategica e gestione operativa del calendario editoriale della fan page di Facebook della fiera dell'artigianato "ArtieMestieri Expo". Gestione dell'account pubblicitario Facebook e delle Facebook Ads.

Social Media Strategist e Social Media Manager

iBlend - Web, food and marketing

Consulente Web Marketing

Digital Strategist | Marketing, Sales e Comunicazione B2B e B2C | E-commerce | Green Marketing | Personal Branding | Linkedin Ads | Google Ads | Facebook e Instagram Ads | Tik Tok Ads | Pinterest Ads | Inbound Marketing

As a Digital Strategist, I help businesses achieve their online marketing goals through effective paid advertising strategies.

At Kaiti expansion, I plan and manage strategically and technically campaigns on Google Ads, Linkedin Ads, Facebook and Instagram Ads, Tik Tok Ads, Pinterest Ads, and Spotify Ads. I also conduct competitor analysis, buyer persona design, SEO audit, personal branding projects, green marketing projects, e-commerce marketing projects, marketing automation projects, content marketing strategies, and conversion tracking and monitoring plans.

In addition, I work as a Docente di Digital Marketing at Irecoop Emilia-Romagna, where I provide training and mentoring for training institutions and companies on topics such as social media marketing, e-commerce, lead generation, personal branding, green marketing, inbound marketing, SEO, and marketing B2B. I am also a speaker at events and workshops for businesses and associations. 

My mission is to share useful and updated content on the world of online marketing on Linkedin: if you are interested in these topics and want to stay informed, send me a connection request, follow me and activate the notifications.

taplio

The Battle

Paolo Galoppo

Francesco Bromo

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