Patrick Gomez

AntiAgency - Lead Gen is dead

Co-Founder

SiteLyft

SiteLyft helps small businesses and individuals transform their online presence with powerfully-designed, modern websites.

Founder / CEO

Imlach & Collins Brothers

-Improved overall pre-move estimate accuracy by 13% from the previous
  year.
-From March 2020 to September 2021 - Spearheaded the development and execution of a virtual survey program which drove approximately $250,000 to the bottom-line.
-Planned/executed multiple marketing initiatives and leveraged referral networks to
  promote business development and growth.
-Increased organic website lead generation 30% YoY.
-Increased website traffic 8x while decreasing ad spend YoY.
-Ranked #1 on Google for target market through SEO efforts.
-Redesigned, hand-developed, and maintained new company website: https://www.ImlachCollins.com - Driving approximately $18,000 to the bottom-line.
-Boosted brand awareness and generated leads while managing
  internal and external marketing campaigns and programs.
-Hired, trained, and managed a team of 6 employees.

Marketing Director

University Place Condominiums

Member Board Of Directors

The University of Dallas

-Streamlined research processes to meet tight deadlines for
multiple projects.
-Collaborated with leadership team to identify relevant questions
and determine best methods of collection.
-Presented post-graduate level collaborative research at the NYC
American Historical Association (AHA) Conference in 2020.

Researcher

-Encouraged community atmosphere by implementing
educational and social programs.
-Mediated and conflicts to achieve peaceful and fair resolutions.
-Implemented and enforced university and campus housing
policies.
-Counseled peers on career, academic and personal concerns.

Resident Assistant

Over the last 6 years I have helped grow multiple small businesses from 6-figures to 7 -figures. 

But in 2021 I had a crisis.

I realized that working for a business limited my ability to grow and that my financial freedom was dependent on everyone other than me. 

So I jumped. 

I took a plunge into the world of entrepreneurship. 

I started my first company - SiteLyft - initially a fun idea that quickly ballooned into so much more. 

Built on the belief that the traditional agency model of delivery, service, and pricing was becoming extinct  - I looked for a solution that offered driven owners of small businesses a way to get the quality of website they need at a price they could afford. 

In pioneering the SaaS model of agency web design I have been able to help hundreds of small business owners built a presence online. 

With the launch of my new company AntiAgency - I am now able to help those same business owners dominate their market with cost effect, professional, digital services. 



Next Destination Marketing

I am the marketer and entrepreneur behind Next Destination Marketing. I provide à la carte, flat rate deliverables designed to grow small businesses and drive leads.

My marketing services include:
• Marketing planning & strategy
• Email campaigns
• SEO-driven web content
• Social media content
• Marketing consulting & more

Marketer & CEO

The Taste For Adventure

The Taste For Adventure is a travel, food, and RV lifestyle brand that produces writing, photography, and community engagement. It is my passion side project with my husband as we travel the country full-time in our fifth wheel. 

•	Instagram account, @thetasteforadventure, has 10K followers and a 1.7% engagement rate
•	Writing and photography for RV brands, including Thor Industries, Roadtrippers, ToGo, Rootless Living Magazine, and RV Destinations Magazine
•	2020 Keystone RV Company brand ambassador

Content Creator

Olympia Moving & Storage

During my time with Olympia, I helped quadruple the annual revenue of the business. I built the marketing & business development department, processes, and initiatives from the ground up. I was charged with generating tens of thousands leads annually. As a leader at a rapidly growing company, my influence went far beyond my department. I created and executed the processes, communications, and branding for many other facets of the company, including the customer experience, customer service, recruiting, and internal communications.

•	Mentored and managed the marketing department, and guided business development activity for the sales team
•	Oversaw marketing vendors including internet marketing, PPC, website development, graphic design, print, mail, promo items, and more
•	Launched new branches of the company, including new market research, planning, and business development
•	Guided several website redesigns, including writing SEO-optimized copy, overseeing design and development, and determining the user experience, paths, and calls to action
•	Devised and executed marketing initiatives targeting referral sources in the real estate and project management industries, including events, partnerships, and new relationships
•	Creation of targeted email marketing campaigns to referral and customer contacts
•	Identified and drove improvements in the customer experience, including mapping automated email and text touchpoints for dozens of customer paths
•	Manager and content creator for the brand’s social media and online review profiles. Increased the brand’s average rating 2 stars through engagement with customer reviews, and maintained a 3% SM engagement rate
•	Creative development of marketing literature, sales materials, ads, and mailers, and well as design guidance for trucks, uniforms, boxes, and facilities
•	Founded a charitable partnership with Special Olympics
•	Reported and analyzed the company’s customer satisfaction, sales, marketing, and ROI data

Director of Marketing and Business Development

MaPS

•	Analyze quantitative marketing data with a consultative approach for top tier retail, travel, and technology companies
•	Support a variety of studies including choice task pricing, retail experience satisfaction, and product awareness and perspectives projects
•	Prepare client-ready data analysis reports in Excel and PowerPoint formats
•	Facilitate the writing, testing, and data processing for complex questionnaires
•	Manage survey programming and field sample vendors

Research Analyst

KRC Research

•	Assist in PR centric opinion research for Fortune 500 companies in the health, finance, technology, and consumer goods industries
•	Support the writing and testing of quantitative and qualitative instruments for the field
•	Edit and proof focus group and questionnaire reports for clients using Microsoft Powerpoint and Word

Opinion Research Intern

•	Researched, created, and executed a plan to stimulate the company’s online review profiles and Internet presence
•	Compiled referral source reports and reached out to referral sources through e-mails and incentive programs
•	Managed customer support for two sales representatives from initial contact, to the sale, to the end of the move process in order to establish a stronger relationship with the customer
•	Allowed Olympia to take on 15% additional jobs over the previous summer due to increased sales efficiency

Sales/Marketing Intern

Bentley University

•	Call alumni and members of school community for donations, raised over $10,000 for the Bentley Fund during the 2008-2009 fiscal year
•	Supervise and train over 30 callers, plan motivating activities and events, perform staff evaluations
•	Manage shift assignments and reports

Phonathon Supervisor

I’m a full-stack marketer and digital nomad, traveling the country in a fifth wheel RV. I spent the first decade of my career as the Director of Marketing & Business Development for a Boston moving company, and worked with the team to quadruple the size of the company. Now I use my experience to help small businesses grow. I love running, cheese, travel, and hiking National Parks. If you’re ready to take your company to the next destination, I’m here to kick start the journey.

taplio

The Battle

Patrick Gomez

Rachael Fischer Lyons

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