└► Sales Teams Don’t Underperform. They Underprepare. Let’s Fix That. | Author 📚 "The Work Before the Work" | SKO Speaker 🎤 (NSA & PSA) | Keynotes & Workshops | Aiming to turn 1m salespeople into Prepared Sellers.

"All I can say is thank you, and I owe you a lot of commission!"
Jodie Vard | Account Executive | Navan

"For individual contributors aspiring to take the leadership route, Paul's training is the go-to resource."
Kirby Rabalais MBA | Enterprise Sales Manager | Truce Software


Paul M. Caffrey reveals the hidden habits elite sales professionals use to prospect better, sell more and get promoted faster. 

This unlocks the potential of salespeople & sales teams to outperform the competition.

He shared the framework in "THE WORK BEFORE THE WORK", co-authored with Phil M Jones (author of Exactly What to Say which has sold 3 million copies).


"If you’re a sales manager or leader, be sure that every member of your sales team owns, reads, and uses this book. It’s that important, and it’s that good!”
Bob Burg, 3x Best Selling Author | The Go Giver Series

“What I appreciate is that the focus is on the discipline of customer and prospect outcomes, not on the seller’s own activities"
Todd Caponi | 2x Best Selling Author | The Transparency Sale & Transparent Sales Leader

"a solid framework that will drive results for anyone willing to put in the effort."
John Barrows | CEO JB Sales Training & 400k LinkedIn Followers

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When your ready, Paul can help you in 3 ways


1. Sales Keynote Speaking 🎤

Paul delivers electric keynotes on sales preparation that change the game for sellers. They are entertaining, memorable & actionable immediately! 

"wow, he is incredible. I see very few speakers talk about preparation and if you want to get your sales team motivated, he not only has amazing content, but his energy, spectacular"
Meredith Elliott Powell, Award-winning Speaker, Best selling author  of Thrive

"when it comes to preparation & sales training...I couldn't think of a better speaker than Paul. His takes everyones sales to the next level"
Johnny Quinn, U.S Olympian & ex-NFL Footballer

2. Sales Masterclasses 🚀 

Help Your Team Discover the Hidden Habits Elite Sales Professionals Use to Outperform the Competition.

Topics include: Prospecting, Discovery, Demo's & Negotiation

"Simple, easy to implement takeaways that our entire team can utilize. The masterclass will help us achieve higher close rates and better agreements & communication with clients. The masterclass is great for entrepreneurs who have a sales team."
Mike Fallat | CEO & FOUNDER

3. Group Coaching 🚀

 - The Ambitious Account Executive Group Coaching Program

Everything an AE needs to exceed quota & get promoted faster

- The Elite Founder Sellers Mastermind

SEND PAUL A DM TO FIND OUT MORE!!

Paul M. Caffrey BSc(Hons), MIM, MPSA.

Journey Mapper

Accelerate your customer focus journey at www.journeymapper.net

Journey Mapper is a CX strategy consultancy company based in Dublin. We help scaling B2B businesses who are focused on developing long term customer relationships. If you are discussing KPI’s like NRR, CES and LTV in your leadership meetings, considering a new customer success platform or your Chief Customer Officer role is relatively new, we can accelerate your customer focus journey.  

Our Customer Led Growth, CLG, playbook has been developed by our founders Julian and Andrew who come from 20 year careers spanning market leading and high-growth technology companies. The playbook unifies and amplifies our clients' customer focused initiatives across CX, CS, AI/Tech, Data & VOC, Customer Journeys, GTM, Sales & Marketing and RevOps. Drop me a line to book an initial consultation.

Co-Founder & Managing Director

Digital Asset

Sales Director

Paternity leave

On Sabbatical

Segment

Sales Director helping EMEA businesses make sense of their data and best serve their customers with Segment’s Customer Data Infrastructure. Building teams to develop new verticals and markets and grow revenues. Masters in Management at Smurfit and ICT degree from Trinity. 5 times presidents club recognition for sales excellence. Inquisitive learner focused on professional development and expanding trusted adviser network.

EMEA Sales Manager

Salesforce

Sales Director - Small Business UK & Ireland

Helping companies to select the right cloud technology solutions to overcome growth barriers

Strategic Account Executive

Finding strategic solutions for customers looking to solve process bottlenecks

Lead Sales Engineer

Data Electronics

Leveraging managed services solutions to protect companies outsourced data

Pre Sales Engineer

MEWS Ireland

Brought mobile data collection prototype from university thesis to market with mobile insurance claims management offering

Co-Founder

Co-Founder & Managing Director at Journey Mapper. We help scaling B2B businesses who are focused on developing long term customer relationships. If you are discussing KPI’s like NRR, CES and LTV in your leadership meetings, considering a new customer success platform or your Chief Customer Officer role is relatively new, we can accelerate your customer focus journey.

With a track record of building high-performing teams and expanding into new markets, I have advised both B2B and B2C industry leaders on effective sales and customer success strategies. Holding a Masters in Management from Smurfit School of Business and a Computer Science degree from Trinity College Dublin, I bring a unique blend of business acumen and technical expertise to our consulting approach. Formerly with Salesforce, Segment and Digital Asset, I have been recognised 5 times with presidents club honours for sales excellence. As an avid learner, I am dedicated to continuous professional development and building enduring relationships.

taplio

The Battle

Paul M. Caffrey BSc(Hons), MIM, MPSA.

Julian Murray

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