Executive Career Management Ltd

Helping C-suite members, Executive Directors, Function Leaders, and Non-Executive Directors control their careers for their best short, medium and long-term outcomes.

I'm the point of call for a Big-4 accountancy services company who help their clients find talented leaders.

Engaged by companies or individuals, I work with senior executives seeking to actively manage their career and know they need help to do it.

Director, Executive CV Writer, LinkedIn Profile Writer & Interview Coach

Staverton Consulting

Advisory Board Member

Barracuda Search Ltd

Delivered the research, identification, cold-approached, initial engagement, and initial filtering of all prospective headhunt candidates.

Roles I have addressed include:

Managing Director
Chief Financial Officer
Finance Director
Group Construction Director
Construction Director
Commercial Director
Inventory Transformation Director
Sales Director
Customer Experience Director
Trading Director
Marketing Director
European Supply Chain Director
Group Head of HR & OD
Head of Online
Head of eCommerce
Head of CRM Development
Head of Digital Operations
Head of Merchandising
Head of Concessions
Head of Property Management
Head of Property Acquisitions
Head of Supply Chain
Head of Franchising
Head of Business Development
Head of Buying
GM, Product Innovation
GM, Regional Operations
GM, Merchandising
Financial Controller
Buying Manager
Category Manager
Replenishment Manager
Regional Operations Manager
Garment Technologist
DC Manager
Franchise Sales Manager
Customer Insights Manager
Construction Project Manager

International Search Recruiter / Headhunter

KIMBOLTON CONSULTING LTD

Delivered multiple international research and delivery consultancy for a select group of executive search recruiters with principal focus on the UK, the Far East, and Australasia.

Worked with clients analysing and enhancing information systems and then increasing data quality for use as a competitive weapon.

Delivered executive search resourcing projects, target market scoping, and candidate cold approach to sell opportunities for career growth.

International Search Recruiter / Headhunter & Search Consultant Trainer

Walton Davies Consulting

Managed a team of 6 research and delivery consultants delivering multiple executive search assignments into the defence and security sectors generated by c.10 Business Developers.

Head of Operations

Nestor Search Ltd

Delivered the research and delivery consultant mandates for multiple search assignments from Heads of Function to Main Board Directors.

Research and Delivery Consultant

Capitis Partners

Head of Search Assignment delivery with a team of 5 research & delivery consultants
Developed and implemented rigorous structures that underpinned successful assignment completions
Trained and Mentored all new team members

Delivery Operations Director

PEC ASSOCIATES LIMITED

Worked with executive recruiters or directly for client companies to identify excellent candidates in specific roles and markets for competitor analysis projects or inclusion in search assignments.

Company Owner

Norman Broadbent Plc

Co-ordinated a team of 3 research consultants to deliver qualified candidates against multiple technology search assignments generated by c.15 Sales & Delivery Consultants.

Research Manager (Technology Practice)

W𝒂𝒏𝒕 𝒕𝒐 𝒃𝒆 𝒉𝒂𝒑𝒑𝒊𝒆𝒓, 𝒎𝒐𝒓𝒆 𝒓𝒆𝒔𝒑𝒆𝒄𝒕𝒆𝒅, 𝒊𝒏 𝒂 𝒎𝒐𝒓𝒆 𝒔𝒆𝒏𝒊𝒐𝒓 𝒓𝒐𝒍𝒆, 𝒘𝒊𝒕𝒉 𝒃𝒆𝒕𝒕𝒆𝒓 𝒑𝒓𝒐𝒔𝒑𝒆𝒄𝒕𝒔?

It's a great wish to aim for

Knowing how to outshine the competition to win a dream role?

People win by being indispensable to their recruiter & interviewer customers

Here's how I help them achieve that;

I weave purpose-driven micro-stories to tightly link people to their recruiter & interviewer customers

𝙄 𝙬𝒓𝙞𝒕𝙚 𝙧𝒊𝙫𝒆𝙩𝒊𝙣𝒈, 𝙚𝒏𝙜𝒂𝙜𝒊𝙣𝒈, & 𝙛𝒐𝙘𝒖𝙨𝒆𝙙 𝒔𝙩𝒐𝙧𝒊𝙚𝙨

How I help...

𝟭. 𝗚𝗵𝗼𝘀𝘁𝘄𝗿𝗶𝘁𝗶𝗻𝗴 a 𝗖𝗩

In 20+ years headhunting, most applicants wrote weak CVs. Even though many were great candidates, I helped them articulate it

Working with an engaging, customer-focused structure I wordsmith the best version of a person to give them a riveting, customer-engaging presence

𝟮. 𝗥𝗼𝗹𝗲 𝗰𝗵𝗮𝗻𝗴𝗲 𝗰𝗼𝗻𝘀𝘂𝗹𝘁𝗮𝗻𝗰𝘆

Aiming high is great but without a plan but it's all luck & stress, unless people have a guide

I have been the guide chosen by hundreds of senior executives to shepherd them through their journey into their next green pasture

𝟯. 𝗚𝗵𝗼𝘀𝘁𝘄𝗿𝗶𝘁𝗶𝗻𝗴 & 𝗼𝗽𝘁𝗶𝗺𝗶𝘇𝗶𝗻𝗴 𝗮 𝗟𝗶𝗻𝗸𝗲𝗱𝗜𝗻 𝗣𝗿𝗼𝗳𝗶𝗹𝗲

LinkedIn profiles are a personal brand statement. Is a person a star, average, or easily forgetable?

Executive recruiters & interviewers always use a LinkedIn profile with a CV. So, each needs to add strong flavour to the recipe for success

My 20+ years executive recruitment experience adds depth & richness to a person's recipe that delights their customer

𝟰. 𝗣𝗿𝗲𝗽𝗮𝗿𝗶𝗻𝗴 𝘆𝗼𝘂 𝗳𝗼𝗿 𝘆𝗼𝘂𝗿 𝗜𝗻𝘁𝗲𝗿𝘃𝗶𝗲𝘄

Bad interviews happen because interviewees are poor candidates and interviewers are untrained

Excellent candidates save interviewers

I guide across the 6 W's of What, When, Where, Why, Who & How to grow interview power & control

This is about people confidently controlling their career

I assist people to fulfil their dreams

Paul Cooper MBA, CIPD

The Foundry for Art Design + Culture

The market doesn't reward the best. It rewards the best positioned.

The Foundry builds premium brand ecosystems that make leaders and organizations irreplaceable. Strategy. Story. Systems. Since 2007.

Most leaders and organizations have transformative value the world never sees. They're brilliant in boardrooms but invisible in markets. Their expertise dies in PowerPoints. Their culture gets lost in corporate speak.

The Foundry changes that narrative.

Since 2007, we've turned hidden giants into market leaders. We decode what makes you irreplaceable—then build the brand systems that prove it. Corporate storytelling that makes culture magnetic. Executive positioning that commands premium opportunities. Strategic video and design that transforms expertise into influence.

Your competition is playing small with "good enough" brands. You're building an empire of influence.

From Mohawk to Marriott, from founders to Fortune 500s—we make the invisible undeniable.

The Foundry. Where leaders become irreplaceable.
New York State certified MWBE.

Chief Branding Officer + Co-Founder

United Group of Companies

Responsible for developing strategic branding solutions for all commercial, multi-family, student housing, and senior housing portfolios. Develop brand creative, market research, brand purpose, strategy and voice, naming, and visual identity. Developed concepts for integrating the brand into built environments. Responsible for planning, developing, and implementing all marketing and sales strategies, marketing communications, and public relations activities, both external and internal.

Director of Brand & Marketing

Oberlander Group

Responsible for the development and management of all creative work including concept, design, presentation, execution, and production. Senior management leader executing agency vision and brand stewardship, strategic planning across agency products and services—including marketing and public relations, and new business development.

Creative Art Director

Russell Sage College

Full-time faculty member responsible for teaching advanced level Visual Communication Design courses and development of Graphic Design, Typography, and Portfolio course curricula.

Professor

The College of Saint Rose

Full-time faculty member responsible for teaching advanced level Visual Communication Design courses and development of advance level Graphic Design, and Portfolio curricula.

Personal brand strategy for CEOs & C-Suites | 10Xing Executive Brands to increase revenue, build authority, and attract unicorn talent | Top 50 LinkedIn Creator 11th Worldwide, 3rd US | +94K IG | NYS M/WBE

There are two ways to build a business, a career, or a legacy in 2025:

1. Blend in. Get replaced.
2. Lead. Build a brand that's irreplaceable.

Most are stuck in the first.

Even brilliant executives. Successful founders. Industry experts with decades of proof.

Here's what no one tells you: Having expertise isn't enough anymore. Having a "personal brand" isn't enough either.

You need the complete strategic ecosystem, positioning, brand strategy, and aligned offers, working together to make you the only choice in your market.

Right now, you're likely leaving $100K-$250K on the table because:


• Your positioning sounds like everyone else's "I help" statements
• Your brand strategy and business strategy aren't aligned (the expensive gap)
• Your offers don't reflect your true value or market position
• These pieces operate in silos instead of as one powerful system


The real problem? You're treating brand as decoration when it should be your business strategy.

Imagine instead:
Having positioning so clear that ideal clients find YOU. A brand strategy that drives every business decision. Offers that practically sell themselves at premium rates. All working as one ecosystem that builds your authority, revenue, and the freedom to live how you choose.

That's where I come in.

I'm the brand strategist who transforms high-performing leaders into irreplaceable market authorities. Using my Value DNA™ framework, I architect the complete system, brand strategy, premium positioning, and aligned offers, that makes you uncopyable.

Whether you prefer the energy of group momentum (VIB, the focus of private coaching, or complete done-for-you execution, I help you:
→ Build brand strategy that becomes your business strategy
→ Position and differentiate yourself as the only choice (not the best choice)
→ Design offers that align with your premium market position
→ Create the ecosystem where every element amplifies your value

The result? You stop competing and start commanding your category.

If you're ready to build the brand strategy that makes you irreplaceable, and add $250K+ through an aligned ecosystem that actually works, let's talk.

Explore offers below.

Alana Sparrow

How to win at failing on LinkedIn ↓

( steal this DM strategy ) 

I’ll give him credit…he played the long game…and is now working on his ‘priorities.’

In all seriousness, of all the platforms not to be a creep on it’s this one.

Why Alana?…. Do tell!

Well Mark…this platform is directly tied to your livelihood like no other. 

Jobs, careers, and businesses are all tethered here.

Don't be a dope and fook things up for yourself in the worst way.

For the rest of you who have your priorities in order...connect with 10 relevant people today.

Alana Sparrow 

Making Leaders Irreplaceable | Positioning & Premium Brand Strategy for CEOs, Founders & Executives | Private + VIB Group Coaching + DFY Brand Strategy | Global Top 1% Brand Strategist | NYS M/WBE

If I ever became stuck in a job again…  

( the exact 4 things I'd do )  

It wouldn’t start with updating my résumé. 

Or posting a single piece of content. 

Or rewriting my LinkedIn headline.  

It would start with getting 𝘤𝘳𝘺𝘴𝘵𝘢𝘭 𝘤𝘭𝘦𝘢𝘳 on four things:  

1. 𝗪𝗵𝗮𝘁 𝗱𝗼 𝗜 𝗮𝗰𝘁𝘂𝗮𝗹𝗹𝘆 𝘄𝗮𝗻𝘁?    
Not the vague version. 
The real one.    
The work that matters. 
To me.     

2. 𝗪𝗵𝗮𝘁 𝗱𝗼 𝗜 𝗯𝗿𝗶𝗻𝗴?    
Not just skills. Value. Perspective. Power.    
The stuff that changes outcomes.     

3. 𝗪𝗵𝗮𝘁 𝗱𝗼 𝗜 𝘄𝗮𝗻𝘁 𝘁𝗼 𝗱𝗼 𝘄𝗶𝘁𝗵 𝗶𝘁?    
Stay. Leap. Lead. Build. Shift.    
Doesn’t matter... until I know.     

4. 𝗪𝗵𝗼’𝘀 𝗶𝘁 𝗳𝗼𝗿?    
A company. A cause. A client.    
If you don’t know who you’re calling in, no one hears you.  
Without this fundamental clarity?  

–  It creates friction. 
–  You lose momentum. 
–  You start second-guessing. 
–  You might even lose 𝘵𝘳𝘶𝘴𝘵...in yourself or from others.  

And that’s not just a professional problem. That’s a personal one.  

Maybe you like the work but 
hate the environment.  

Maybe you’re in the right room 
but they don’t see you.  

Maybe you’re in the wrong industry, 
chasing someone else’s definition of success.  

And NO...
entrepreneurship isn’t the answer for everyone.  

I’m not here to sell it. 
Unless it’s what you 𝘳𝘦𝘢𝘭𝘭𝘺 want. 

And it gets you where you’re 𝘳𝘦𝘢𝘭𝘭𝘺 going.  

But this? This is for everyone:  

–  You deserve to feel fulfilled in your work. 
–  To see the ripple effect of your contribution. 
–  To know you’re making an impact.  

And if you’re an employer reading this:  

Companies are healthier when people know their worth. 
Teams are stronger when clarity drives action. 
And lives change when people stop settling.  

So….  

–  Don’t rewrite your résumé. 
–  Don’t update your title. 
–  Don’t post a single thing...  

Until you know exactly what you want, what you bring, what you’re here to do, and who it’s for.  

Clarity isn't a warm-up.  

Its the work. 
It’s the shift. 
It’s the difference.  

Don't move until you've got it. 

PS: applies whether you feel stuck or not. Too many of ya’ll are underpositioned. This should help.

Making Leaders Irreplaceable (+$250K) | Positioning & Premium Brand Strategy for CEOs, Founders & Executives | Private + VIB Group Coaching + DFY Brand Strategy | Global Top 1% Strategist | NYS M/WBE

taplio

The Battle

Paul Cooper MBA, CIPD

Alana Sparrow

Followers

Posts

Engagements

Likes

Performance ScoreAlana Sparrow's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Paul Cooper MBA, CIPD

Alana Sparrow

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Alana Sparrow's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreAlana Sparrow's LinkedIn Performance