Aleph One Marketing

Building systems, strategy, and software for marketing teams.

Co-Founder

Squirrels.AI

AI content generation aligned to brand guidelines and customized for unique target personas. Built on multiple LLM with web access and a human-in-the-loop marketer and editor.

Pavel Novel Consulting

• Produced an influencer outreach and marketing campaign for a skincare company that tripled their daily sales with a 433% traffic increase to native IG Shop & link-in-bio from a qualified audience, leading to a 117% jump in conversion rate across the e-commerce site.
• Established a content system & automated workflow for an auto dealership spanning across twelve websites to grow organic SEO traffic by over 35% across highly competitive keywords.
• Created & executed the go-to-market strategy for a subscription box to grow their recurring customers from 0 to 1,000 in 8 months, developed email marketing automations and drip campaigns, and built an analytics dashboard & custom CRM for a two-sided marketplace.

Principal Consultant

spoiled NYC

spoiled NYC is the Food and Culture Guide to New York.

Launched a digital lifestyle destination for New Yorkers with the aim to grow owned media reach, ultimately attracting a community of over 1 million people across email and social channels, and receiving 40+ million total page views through social, email, and search.

Owner & Co-Founder

Heroic Public Benefit Corporation

Head of Marketing

Yestime

Yestime is focused on delivering core messaging tools that are easy to use and priced simply. My experience in marketing, operations, and startups help YesTime deliver customized CRM systems, unique marketing solutions, and digital transformations for clients.

Advisor

spoiled Media

• Led & managed marketing campaigns for more than 100 clients in the B2C space, including W Hotel, Casper, Budweiser, FreshDirect, and Brooklyn Museum, working with their in-house teams & agency partners to garner 100+ million combined impressions across digital. 
• Expanded marketing partnerships by producing over 150 separate giveaway campaigns that generated over 2 million email entries for our partners and our email list.
• Oversaw the development & launch of a publicly-available SaaS platform for creating and running email giveaways that attracted over 400 media and marketing B2B users.

CEO and Co-Founder

The Culture LP

Uniting creators with brilliant offline and online experiences. Working closely with fast-rising photographers, musicians, producers, and artists, the CLP has created a creative community heavily centered in New York City.

GMB Direct

• Developed and optimized paid Facebook campaigns that reduced overall customer acquisition costs for local business clients by over 40% for their products and services. 
• More than tripled mobile customer conversions for local businesses by creating over 20 mobile-optimized websites with analytics tracking and pixels from Google and Facebook.
• Decreased Facebook fan acquisition costs for clients by 74% by remarketing to previously engaged users, A/B testing of all creatives and copy, and testing different bidding strategies.

Digital Marketing Director

Likeable

• Create decks for webinars and presentations
• Contribute research for articles and research on potential clients and business partners      
• Manage Facebook and Twitter communities for NYT best-selling guide on social media implementation
• Learned how to leverage social media for business success

Social Media Buzz Builder

My breakthrough came in 2012 when I began to build a digital lifestyle destination. Quickly attracting millions of readers, it would become a landmark of the New York City culture scene. Building on that experience, three years later, I co-founded a digital marketing agency as the CEO and principal consultant to the agency’s 100+ clients.

From elevated champagne pop-ups to influencers and cultural projects, we created bold campaigns that made us the agency to come to if you wanted to do big things in New York. Our team of multidisciplinary in-house marketers, creatives, and freelancers launched some of the most unforgettable experiences for our clients and their customers. My philosophy that ideas can come from anywhere sparked a continued expansion in the form of a SaaS product that helped other media businesses develop their audiences.

My experiences in marketing and growing businesses ushered in a new chapter as a full-time consultant. I work directly with select companies to help guide their teams and partner agencies through today’s dynamic marketing environment.

Working with their marketing teams, I streamline and optimize strategies across all digital channels. At the same time, my deep expertise and broad view give business leaders the clarity and perspective needed to grow.

In the grand vastness of life outside of marketing and business, I’m a proud father, runner, meditator, poet, and amateur historian.

Key Skills:
∙Marketing and brand strategy 
∙Email marketing
∙AI and marketing automation
∙Community building
∙Social media management
∙SEO
∙Content development
∙Paid advertising
∙Event marketing
∙Lead generation

Pavel Konoplenko 🐿️

Credit Suite, Business Credit Specialists

•Generated over $350k in new revenue within the first year by establishing and nurturing long-term partnerships with key clients.
•Enhanced client retention and satisfaction through tailored service strategies and empathetic communication.
•Implemented data-driven strategies, leading to a 20% improvement in client engagement and operational efficiency.
•Spearheaded collaborative efforts within the team, boosting productivity and knowledge sharing with new systems and processes.
•Mastered multiple software platforms, including CRM systems, contributing significantly to streamlined client acquisition and management.

Account Executive

Align With Lees LLC

•Optimized business structures for clients, resulting in an average of $50k funding eligibility per business.
•Achieved 100% success rate in securing EIN funding with tradelines for clients through expert guidance.
•Guided clients to build robust business credit profiles, attaining an 80 paydex score as a minimum.
•Cultivated strategic lender relationships, facilitating clients' access to vehicle financing and business credit cards.
•Transformed clients' financial literacy, leading to significant milestones such as $10,000 months in revenue.

Business Credit Consultant

F&G Hospitality Consulting the Americas

•Drove global consulting engagements, delivering comprehensive audits and strategic insights for major hospitality clients.
•Enhanced business development by identifying new opportunities, resulting in a 15% increase in client portfolio.
•Led the implementation of operational improvements, contributing to measurable cost reductions and revenue growth for clients.
•Managed complex travel logistics for projects across the US, optimizing schedules for maximum productivity.
•Successfully navigated diverse client cultures, consistently exceeding expectations and fostering positive professional relationships.

Luxury Hotel Consultant

Miss Grand International Co.,Ltd.

•Traveled to 11 countries to support refugees impacted by war, providing essential needs like food, water, and shelter.
•Developed and implemented projects to improve refugee living conditions and access to resources.
•Collaborated with international organizations and local communities to maximize impact and sustainability.
•Honed communication, presentation, and event hosting skills while working under pressure and navigating complex cultural environments.
•Delivered impactful speeches as a guest speaker, raising awareness about the plight of refugees and promoting peace initiatives.
•Mentored younger girls and aspiring beauty queens, imparting valuable life skills and confidence-building techniques.
•Demonstrated exceptional adaptability and cultural sensitivity while working in diverse and challenging environments.
•Passionate advocate for human rights and social justice, actively involved in humanitarian causes.

Miss Grand International (Beauty Queen, Charitable Work)

Hilton Tampa Downtown

•Assisted the Director of Front Office in leading and managing a team of front desk agents, bellhops, and guest service representatives, ensuring seamless guest service and efficient operations.
•Oversaw the Hilton Honors process, exceeding expectations by personally welcoming VIP guests and coordinating special requests.
•Resolved guest concerns promptly and professionally, maintaining a positive guest experience during challenging situations.
•Analyzed guest feedback data and identified areas for improvement through SALT surveys, leading to the implementation of new guest service initiatives.
•Monitored room inventory and availability, optimizing occupancy rates and maximizing revenue.
•Ran and analyzed daily reports, providing data-driven insights to inform operational decisions.
•Strong communication, interpersonal, and organizational skills.

Assistant Director of Front Office

Hilton Clearwater Beach Resort & Spa 

•Led and managed a team of Front Office employees, ensuring seamless guest service and operations.
•Implemented and enforced company policies and procedures, achieving a 98% compliance rate.
•Developed and executed effective training programs, resulting in a 15% increase in team member productivity as a trainer through "train the trainer" programs.
•Achieved a 95% guest satisfaction rating through proactive problem-solving and service excellence.
•Provided excellent customer service through personal interaction, telephone communication, and email correspondence.
•Contributed to a positive and welcoming work environment for guests and team members.
•Demonstrated strong leadership skills, fostering teamwork and collaboration within the department.
•Adept at handling challenging situations and resolving conflicts with diplomacy and professionalism.

Front Office Manager

As a rising CEO and entrepreneur, I specialize in empowering hospitality business' to reach their full potential by taking a holistic approach to business development. 

Sophic Marketing's mission is to help luxury hotels, destinations, and unique restaurants reach their target audience through innovative and effective marketing strategies.

With my extensive experience in marketing, sales, and business development, I am dedicated to helping my clients achieve overall growth and success. I also offer 1-on-1 mentorship for entrepreneurs looking to build business credit, providing personalized guidance and support to help them achieve financial success.

With my background as a marketing strategist, digital content creator, and coach, I bring a unique perspective to the table. My online journey began in 2016, when I created my first blog without any formal marketing education. As a self-taught tech-y, I built my brand from the ground up and for 5 years, I have generated a six-figure income online consistently.

Additionally, hold the title of Miss Grand International 2014 where I had the opportunity to travel on goodwill missions to over ten countries around the world helping refugees of war. After retiring from pageantry, I became a fashion & beauty influencer with years of blogging experience and an extensive resume working with luxury brands. 

Want to take your business to the next level? 

Connect with me on LinkedIn to book a consultation call, purchase my services, or message me to learn more about how I can help you achieve overall growth and success for your business today.

taplio

The Battle

Pavel Konoplenko 🐿️

Lees G.

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?