Pavle Lucic

Senior UI/UX Designer @ Toptal | Prototyping, Branding, UI Development

I am a Senior UI/UX Designer at Toptal, a network of the world's top 3% of software engineering, design, and finance talent. With over 10 years of experience in the design industry, I have a proven track record of creating visually engaging and user-friendly interfaces for in-car navigation systems, SaaS apps, and marketing websites.

My background in business and economics gives me a unique perspective on how to design UX and UI that are not only aesthetically pleasing, but also functional, efficient, and user-friendly. I am passionate about solving complex problems, collaborating with diverse teams, and learning new skills. I am also Adwords Search Certified, which demonstrates my ability to optimize the online presence and performance of my clients. My goal is to help tech companies increase their revenue by improving the user experience of their products.

Senior UI/UX Desiger

I once told a junior designer:

“You are better than me.”

She froze.
Then shook her head.

But I meant it.

Her instincts fast.
Her ideas were fresh.
Her courage fearless.

We spend so much time chasing recognition that we forget how powerful respect can be.

Better designers don’t diminish you.
They define what’s next for you.

When you respect greatness without envy, you create room for your own.

Respect over recognition. Always.

P.S. Who’s one designer you quietly respect more than anyone else? Tag them.

Senior UI/UX Product Designer | UX Strategy | Figma

A lead designer once told me, “We don’t have time for UX research.”

I said, “Then you’ll make time for rework.”

Because that’s the tradeoff.

If you skip qualitative research, your next sprint will be filled with fixes.
If you skip quantitative research, your next decision will be based on vibes.

I’ve seen this mistakes with every single design team I’ve worked with. 

Zero exceptions. 
Myself included.

Here’s the cycle that works:

Qualitative → Design → Quantitative → Refine.
Talk → Build → Measure → Repeat.

Let me explain:

Qualitative research makes people care.
Quantitative research makes people act.

Together? They make decisions make sense

Through numbers, you measure behavior.
Through stories, you understand it.

My process allows me to:

1. Design with confidence, not assumptions
2. Balance empathy with research evidence
3. Build products users actually want

Every great product you admire was built this way.

Skip a step and you’ll build twice.

(Repost ♻️ if this hits home.)

P.S. Which step do you usually skip first talking or testing?

If I could go back 10 years…

I wouldn’t change the tools I used.
I wouldn’t change my niche.
I wouldn’t change my style.

Instead?

I’d only change one thing.
I’d start designing badly… sooner.

Because every “ugly” design, every failed concept, every 3-hour layout that still looked wrong…all of it built the instinct I have now.

That instinct?
It’s why I can deliver a clean result in 20 minutes today.

The minutes are visible.
The decade is invisible.

And that’s the part that matters most.

Stop trying to be perfect.
Start trying to build your years.

Because once your decade is strong…
your 20-minute magic becomes inevitable.

(Repost if you wish you started earlier ♻️)

P.S. What’s the earliest design software you ever used?

You might want to save this one.

It shows how to create a paper-like effect on any corner and any shape.

And no you don’t need plugins, 3D tools, or magic.
Just 2 layers, gradients, and a little patience.

I’ve been sharing Figma tricks for years.
But this one… this one’s special.

Because it feels real.

Save it.
Practice it.
Use it often.

Because this fold effect turns flat designs into felt designs.

Repost to help other designers ♻️

Paper like design effect

Every designer eventually realizes this:

You don’t need more tools.
You don’t need more plugins.
You don’t need more fancy software.

You need a better eye.

And your eye is shaped by principles of design.
Not by features.

Once I understood that, everything changed:

• My work finally had rhythm
• Spacing started to make sense
• Visual decisions became intentional
• Layouts stopped feeling “accidental”

And suddenly… my work looked cleaner without adding anything new

The day I stopped chasing trends and started studying why designs work…
Was the day my growth finally clicked.

Your career changes the moment you stop decorating
and start designing with principles.

P.S. Did you have a moment when design suddenly started making sense?

My son’s first steps → felt like seconds.
His first day at kindergarten → felt like minutes.
His first “I love you dad” → felt like forever.

Time plays favorites like that.

The first years of parenthood?
They vanish fast.

I used to spend 10 hours a day chasing goals.

Now, I spend one hour chasing giggles and somehow, it feels more productive.

Career milestones come and go.
Childhood doesn’t.

And the truth is…

We’re not losing time.
We’re living it in small, beautiful doses ❤️.

P.S. What’s one small moment you’d relive if you could?

Mohammad Adineh

Freelance Contractor

Collaborated with a US-based design agency:
- Shipped an end-to-end Commercial Real Estate SaaS product 
- Designed and shipped multiple features (AI Chatbot, Workflow builder) for server infrastructure analytics, monitoring, and observability
- Designed and shipped an AI chatbot to help creators streamline their video content creation workflow
- Designed and shipped an AI stock monitoring and sentiment analysis SaaS app, helping investors and traders make better trading decisions at the right time

Freelance Product Designer

Byanat

Senior Product Designer

Design Frens

• Researching the design market
• Helping companies find the right design talent and make streamlined, bias-free hires

Founder

reporting.dev

Product Designer

Sparrow Charts

• Redesigned the whole end-to-end experience of the marketing reporting tool (Web app + Google-addon)
• Revamped analytics dashboard by telling a story through data visualization for marketers
• Redesigned the user onboarding experience by focusing on the product's core values
• Designed and handed off multiple features (Embedded charts, competitor analysis, Reporting tool)
• Evolved the design system from a simple style-guide
• Revamped and redesigned the landing pages in Webflow

ThankYouKindly

DeveloperHub.io

• Conducted User research (Interview, User persona, Competitor analysis)
• Revamped the product through spotting and fixing UX problems
• Translated user needs and problems into a solution through Ideation and low-fidelity prototypes
• Improved and validated solution by testing and getting feedback
• Designed and illustrated intuitive and pixel perfect interfaces

UI/UX Designer

Freelance UI/UX designer · Product designer

Print shop

Graphic Designer (Print based)

Streamlining Design Hires at DesignFrens • Sharing design career growth tips • Optimist ✌🏼 • Freelance Product Designer

🪴Fractional Product Designer + Webflow Developer
🏆 Top 1% Product Designer on Contra
🚀 Solo maker

Hey! It's Mohammad, I am a freelance Product Designer with 8+ YOE based in Muscat, Oman.
Specializing in B2B SaaS, Digital Marketing, AI, LLM, Automations, and complex dashboards telling stories through visuals and data.

I thrive where systems meet story—balancing clean UI with user psychology, and crafting UX that’s both scalable and sensible. 

I’ve been the go-to product designer for several US-based startups—usually the only designer on the team, which meant I wore all the hats (UX, UI, strategy, design system, landing page, etc.). 

Additionally, I’ve been mentoring junior designers both on the job and through ADPlist for the past year, accumulating over 1,500 minutes of help to help folks level up. I genuinely love sharing what I’ve learned and helping others grow while building great stuff together.


I bring experience in:
🎯 Result-driven Product Design
🎨 Visual + UI Design
☕️ Research-backed UX Design
🕸️ Scalable Design Systems (componentized in Figma)
📊 Data Visualization + Analytics + Charts/KPIs
🤝 B2B SaaS/PaaS products
🧑‍💻 Converting landing pages (Webflow or Custom)

💡 AI-driven efficient workflow (research, ideation, prototyping, …)
⚙️ Coding (React, Nextjs, Typescript, Tailwind + Vibe coding -> Cursor)
▪️Shadcn
⚡️ AI Automation (Make, Zap)

🧊3D design (Spline)
✴️ Flat illustration
☄️ Animation + Interaction design 

-— - — --— - — --— - — -

Domains:
- Marketing (Martech, social media, content)
- AI, LLM, ML, Prompt engineering, Generative AI, Chatbot
- SaaS (B2B)
- Crypto, Defi, Web3, NFT
- Real estate 
- Developer tools, server infrastructure analytics and observability


-— - — --— - — --— - — -

👋 Psychology and human behavior enthusiast
✌🏼 Optimist 
🏝 Nature and camping lover
🦸‍♂️ INFJ

-— - — --— - — --— - — -


✨ Let’s build something worth using:

Drop me a line at: 📩
Mo@adineh.me

Or book a free consultation call here: 🤙
https://cal.com/adineh/discovery

taplio

The Battle

Pavle Lucic

Mohammad Adineh

Followers

Posts

Engagements

Likes

Performance ScorePavle Lucic's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Pavle Lucic

Mohammad Adineh

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Pavle Lucic's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePavle Lucic's LinkedIn Performance