I left Carlisle in my early twenties because talent is everywhere, but opportunity isn’t.

That belief has taken me across six continents, leading teams through crisis and transformation at some of the world’s largest organisations. From Switzerland to Korea, one lesson kept repeating: whether in global firms or small towns, people often miss the talent and opportunities right in front of them.

It’s why I founded the Purpose Made Podcast.

A podcast and platform exploring how challenge, change, and growth shape who we are. I sit down with athletes, entrepreneurs, creatives, and leaders to uncover stories that inspire resilience and offer lessons worth sharing.

Because people don’t follow strategies, they follow stories.

Stories that connect, challenge, and create purpose.

Beyond the podcast, I work with governments, charities, Fortune 500s and entertainment bodies to help leaders navigate change via my consultancy Purpose Made. My roots in gaming and transmedia storytelling (from my EA days) continue to fuel this belief: narrative drives behaviour as much as strategy does.

Outside of work, three brilliant kids keep me honest about what really matters and why we do the things we do. 

Kids have a way of doing that, right?

Connect to explore more, I’d love to hear your story too.

#Leadership #Storytelling #Innovation #PurposeMade #Podcast

Peter George Bell

The man behind Marvel & Spider Man transmedia universe, Jeff Gomez, shares eye opening insights about out “superpositioned” digital identities existing simultaneously across platforms and how this fundamentally transforms narrative itself. 

You don’t need to adapt big franchises to use this concept, anyone creating any form of content should understand this. 

This is a great archive episode. Comment “JEFF” and I’ll send you the link to this masterclass in transmedia narrative.

Purpose Made Founder & Think Tank Co-Founder Leadership & Crisis Management Expert | Gaming & Transmedia

Tim Cain, best known as the producer, lead programmer and one of the designers of Fallout 1997, has a fascinating approach on how to develop great games. 

In this archive episode, he breaks down how cross-disciplinary thinking shaped Fallout’s success and why the best work rarely comes from staying in one lane.

This mindset isn’t just for game design.
It applies to any creative industry where systems, people, and ideas collide.

🎧 The full episode is available on my YouTube channel.
Comment “TIM” and I’ll send you the direct link.

If you haven’t already, check out Purpose Made Podcast where I speak with industry leaders to understand what it really takes to produce great things.
Join 28,000+ subscribers as we build something bigger heading into 2026.

Fallout (1997) didn’t succeed by accident.

A big part of its success came from a team building the same game, each person contributing in the area they were best at, with a shared vision.

Tim Cain’s take on collaboration and creative ownership is incredibly relevant far beyond games.

Comment below if you want the full behind-the-scenes episode, I’ll send you the link.

Images credit: Tim Cain’s personal YouTube channel.

I've spent years speaking with the people who build the world's biggest IPs.

Gaming visionaries. Merchandising masterminds. Adaptation architects.

They've shared their playbooks, their pivots, and where transmedia is headed next.

Every conversation is live on YouTube. Comment "LINK" and I'll send it your way.

Masters of the Universe trailer has just landed and it looks epic!

Am I biased?

Possibly.

For so many of us, it was our childhood.

Will it trump the mess that was the ‘87 Masters?

Damn right.

I love Dolph Lundgren (don’t we all – Universal Soldier, Rocky, et al.)

But that 1987 film was a mess.

Can’t wait for this one.

#IHaveThePower 🗡️⚔️

Transmedia ≠ direct adaptation.

Mario 1993 ❌
Mario 2023 ✅

The difference?
World-building.
Audience experience.
Attention to detail (yes, especially music).

Storytelling isn’t copying.
It’s creating a universe people want to live in.

On the Purpose Made Podcast, I’ve been lucky to sit down with some of the leading minds in transmedia — unpacking their journeys, what actually worked, and where the industry is heading next.

It’s a true masterclass for anyone interested in narrative, IP, and world-building.
Comment below and I’ll send you the link.

Join 27,000+ subscribers staying ahead of the latest conversations in storytelling.

Music in storytelling is still too often treated as an afterthought: a layer added on top of the “real” work.

But that framing fundamentally misses the point.

Music doesn’t support emotion. 
It is the emotional experience. It speaks directly to the nervous system, bypassing analysis and language, shaping how we feel before we consciously understand why.

In games especially, music becomes the connective tissue; the element that binds mechanics, worlds, and moments into something cohesive and meaningful. 

There is so much more to say on the matter that I'll share a part 2 soon. 

But I'm curious to hear your thoughts: what place does music play in storytelling for you?

Remote

Leading France,Benelux and SEMEA New Business teams

Sales Leader | Benelux, France,  SEMEA

Leading the France and Benelux (The Netherlands, Belgium, Luxembourg) markets in EMEA across all segments (SMB, MM, Enterprise).
Leading a team of high-performing Account Executives  (Hunters & Farmers) to help drive Remote's presence in the region. 

FY22: 8 direct reports : Hybrid Team
125% Attainment Q3 FY22
154% Attainment Q4 FY22


-- 
FY23: 9 direct Reports: Hunters  & Farmers
Presidents Club - sales management

102% Attainment Q1 FY23
126% Attainment Q2 FY23
102% Attainment Q3 FY23

—

Sales leader | Benelux, France

Building and expanding the SMB/MidMarket business for Remote across the DACH (Germany, Switzerland and Austria)  market in EMEA.
Leading a team of high-performing Account Executives (Hybrid) to help drive Remote's presence in the region.

9 direct reports
FY22: 76% of the yearly attainment was achieved in only H1.  
180% Attainment Q1 FY22 
157% Attainment Q2 FY22

Sales leader | DACH  

Remote's goal is to create a more equal world by enabling anyone, anywhere, to access work that helps them live the life they want. Remote will do this by making it easy to hire people into a good job, independent of borders. 
Find out more at https://remote.com/


FY21 (April- November 2021) 
155%  Attainment FY21 
Top2 attainment performance in EMEA.
Winner of the Key Account Management Award.

Enterprise Sales | EMEA

Stealth Startup

Building a super-connector to great minds.

A people to people High-impact conversations site, a unique space for deep thinking, passionate interactions and personalised empowerment. 

We’re cultivating a space for a community that wants to play a positive part in changing how the world works and communicates together when in need. Our Luminaries have one thing in common: a genuine love for live human interaction and a passion for empowering people. 

We are based in Singapore, but our Operations are Global.

Beta closed.

Founder

RevGenius

I am a member of this revenue generating sales and marketing professionals community. RevGenius brings us together to learn, share, support, and grow with each other.

Member

LinkedIn

I drive sales organisations' transformation in Asia and help them modernise their commercial and marketing strategies by embracing social selling. I challenge their status quo and traditional ways of doing business. I work closely with different sales teams (SDRs, Account Managers and BD reps) and Coach them to sell better with LinkedIn.

LinkedIn RYP certified Ambassador 

FY20  (from July 2019 to June 2020.) 
Quota attainment: 135% of FY20 (150% in H1 and 120% in H2)
Top2 attainment performance for Asia reps
Winner in 4 different SPIFFs
100% POCs renewal rate


FY19: from July 2018 to June 2019.
My best achievement in FY19 was to hit 229,61% of my target.
SPIFF WINNER for Asia sales metrics

Account Director [Sales Solutions]  | Asia

LinkedIn Rock Your Profile Ambassador

Social Selling Expert

Ipsos Synthesio

Sales Lead for APAC, focusing on China, Hong Kong, India, SEA and ANZ.
Reporting to APAC GM. 

My role allows me to work with Synthesio's largest Enterprise clients to help them understand how Synthesio's Suite of Products can be implemented to positively impact their Marketing, Data, IT, HR, Communications and PR functions. 

Other Activities:
- Pipeline management for Business Development Representatives
- Provide training and education to business development representatives to facilitate pipeline generation.

Synthesio is a Social Media Monitoring company and is ranked #1 in APAC by Forrester.
Our client portfolio in APAC contains brands such as Axiata Group, Central Group TH, ANZ, Metlife, Huawei, Garuda Indonesia,  Sulwasoo Global, Adidas and agencies such as Havas media, ORC international, McCann WW, Publicis, Cheil ..

Sales Director | Enterprise Sales | Team lead | APAC

Reporting to the CRO, with responsibility for new business sales in Southern Europe and North Africa.

Main activities: 
New Logos Acquisition, Business development, agency lead and partner acquisition. 
Other Activities:
- Pipeline management for Business Development Representatives
- Provide training and education to business development representatives to facilitate pipeline generation.

FY16: Awarded Sales#1 in EMEA 

Synthesio is a Social Media Monitoring company and is ranked #1 globally by Forrester.
Our client portfolio contains brands such as Nissan, Toyota, Merck KgaA, Estée Lauder Group, Clarins, and l'Oréal Group, plus agencies such as Havas Media, Razorfish, Publicis and Edelman..

Regional Enterprise Sales Manager | EMEA

My role allows me to Partner with the largest Media and Communication agencies  to help them understand how Synthesio's Suite of Products can be implemented to positively impact their direct customers globally.

Agency and Partner Development Team Lead | EMEA

Reporting to France sales director, with responsibility for new business sales in EMEA

Inside Sales | EMEA

locman italy

Social Media Strategy
Project Management
Team Management (Leading a team of 4 community Managers)

Team Lead | Go-to Market China | Beijing Market

Yves Lemay Jewelry

Business & Partnerships development | Shanghai Market

France Cosmetics, Paris

Product & Sales Development  | France & Middle East Markets

The Consumer Goods Forum

Bringing together Consumer Goods Manufacturers and Retailers in pursuit of Business Practices for efficiency and Positive Change across our industry benefiting consumers and the planet.

Marketing & Events manager | Global Markets

Amen Bank

Front Desk Client Manager  

I'm passionate about investing in people and having my work change the world for the better. 

As an experienced sales leader, with over 14 years in sales/Tech sales, I have demonstrated success in hiring, building and scaling high-performance sales teams. I drive acquisition, retention and expansion in business. 
As a leader, I am committed to ensuring the development of my team by encouraging focused execution and embracing a growth mindset.

Leading our Sales & Revenue efforts at Remote for 3 of our Tier1 Markets (DACH,France and Benelux) in EMEA.

My expertise includes:
• Sales ; go-to-market for EMEA & APAC
• People management, leadership
• Leading and scaling sales teams in high growth, venture-backed companies
• Enterprise sales, solutions selling, strategic account planning
• Certified Social Selling Expert: coached various Sales Teams in Asia (over 50 reps groups)
• Sales methodologies (MEDDPICC, BANDT, Solution Selling, Challenger Sale, Value Engagement Framework…)
• Entrepreneurship:  I have spent an incredible 9-months journey in building my own start-up. One of the most incredible experiences I had in my career. Unfortunately, it came to an end with the covid pandemic. 
• SaaS business model for over a 12 years (+8 in EMEA, +5 in APAC) + Marketplace business model (1 yr)
• HR Tech, Big Data, Artificial Intelligence, Machine Learning, NLP, Social Intelligence Industries.

taplio

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Peter George Bell

Olfa Ben Rejeb

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The Battle

Peter George Bell

Olfa Ben Rejeb

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Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Peter George Bell's LinkedIn Performance

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