Peter Holzer

Management Consultant (Software Industry) | Ex Software-Dev-Agency Owner

𝗠𝘆 𝗠𝗶𝘀𝘀𝗶𝗼𝗻 🔥
Many tech-minded individuals find marketing and sales extremely challenging.  This often prevents them from scaling their businesses beyond a certain point. The core issue is almost always a lack of proper positioning. I help software development agencies address this specific challenge.


𝗠𝘆 𝗕𝗮𝗰𝗸𝗴𝗿𝗼𝘂𝗻𝗱 👨‍💼
I have 6 years of experience in B2B sales, completed a 2-year marketing and management program, studied computer science at TU Wien, and spent 4 years developing software for businesses with my team. So I know how crucial marketing and sales are for business success.

CEO & Management Consultant

After some years in project-based software development, we now consult software development agencies on business development, positioning and pricing strategies.

In addition, we consult SMBs on managing software projects, both internal projects and projects with external agencies.

Ich finde es richtig geil, dass Technische Universität Wien Studenten sich auch für Marketing & Sales interessieren.

Und auch dafür, wie wir Entscheidungen in ökonomischen Settings treffen (und beeinflussen können).

Danke, TU Wien Innovation Incubation Center (i²c)! Es hat super viel Spaß gemacht! 🤩

I turn software agencies into client magnets. 🧲 So that right customers come naturally. 🤝

No alternative text description for this image

Letztens habe ich mich in den Account meines Self-Publishing Partners eingeloggt und gesehen, dass ich bereits 22 Bücher verkauft habe! 🤩

Du denkst vielleicht, 22 ist nicht viel, aber für mich bedeutet es sehr viel!

22 Leute, die sich dafür interessieren, wie sie es schaffen, Kunden anzuziehen.

22 Leute, die ihr Marketing & Sales und damit ihr Business verbessern wollen.

22 Leute, die sich dafür entschieden haben, das von mir zu lernen und nicht von jemand anderem.

Das macht mich schon etwas stolz, um ehrlich zu sein. 💪

Christopher Wieduwilt

Helping 35k+ music pros use AI to produce faster, market smarter, and monetize their art (aimusicpreneur.com).

By age 23, I had toured the US coast-to-coast and racked up 500,000+ plays on Myspace. I was living the dream.

Then, the platform crashed:And I lost my entire fanbase overnight.

I hit rock bottom.

So, I decided to pivot. 

→ I spent the next decade mastering Product Strategy.
→ I scaled a food startup from 0 to 150K/month.
→ I built B2B platforms for Lufthansa and trained teams at Porsche.
→ I even helped my Mom sell 150,000 books.

But, I never stopped thinking about music. 

And I had a hypothesis.I believed that technology wasn't the enemy of the artist. 

I believed AI was the catalyst musicians needed to turn their craft into a scalable business. 

By leveraging AI for both production and promotion, I saw a way for artists to reclaim 15+ hours a week, time they could use to grow their revenue rather than just maintaining their workflow.

So, I founded The AI Musicpreneur.The results have been incredible.In a short time, I’ve built the #1 independent resource for AI in music.

My results:
→ 35,000+ music pros reading my monthly insights
→ Over 200,000+ professionals helped with AI tools
→ $70,000+ revenue driven for partners (e.g. Waves, Neural Frames) in the last 12 months
→ Trusted by industry leaders like Warner Music, AWAL, Believe, Songtradr and more

I now spend my time bridging the gap between music and tech. 

Here is how I can help you:

1. SCALE YOUR AI MUSIC TOOL: 

I help AI music companies get in front of musicians, producers, and industry leaders who are actively looking for solutions. 

I have driven over $70,000 in revenue for my partners in the last year alone.

Partners include: Neural Frames, Waves, Lalal.ai, AudioCipher, and more.

→ Advertise with me: https://www.passionfroot.me/ai-musicpreneur

2. BOOK ME AS A SPEAKER:

Most AI talks leave attendees confused with theory and hype. 

I show them what buttons to press.

I provide keynotes, panels, and workshops that give attendees practical systems for production and promotion they can use on Monday morning.

I have spoken at premier events including:
🇩🇪 GEMA x WISE AI Music Summit
🇪🇸 BIME Music Conference
🇧🇪 Wallifornia Music + Tech
🇺🇸 NFT.NYC

→ Inquire for dates: https://www.aimusicpreneur.com/book-me-as-a-speaker-ai-music/

3. THE AI FANBASE BUILDER:For artists: 

I teach you how to use AI to tell your story and build a loyal fanbase without losing your soul.

→ Start learning: https://ai-fanbase-builder-0ab2uub.gamma.site/

Email: chris.wieduwilt@aimusicpreneur.com

Web: https://www.aimusicpreneur.com

Founder

🎵 I wish  #NFTs existed 10 - 15 years ago.

I have practically been a music nerd for all my life. 

I used to play in various bands and as a solo artist as well as worked for record labels, organized festivals & managed up and coming artists.

I consider this experience very precious and am thankful for the opportunities I received.

I got to play in Los Angeles on Sunset Boulevard and toured the entire US.

Ranked up over half a million plays on Myspace (Yes, Myspace did exist back then)

Got featured in the biggest Rock/ Metal magazine in China.

And was on German TV.

Why am I telling you this?

It sounds like that could pay the bills right?

It didn't. AT ALL. It was a +- business.

Independent artists without much representation have it hard. 

Music piracy did not help at the beginning of the century.

And the model of streaming pays independent artists unfairly.

Along came COVID and seriously threatened live music and musicians.

Music NFTs taking off (in the next few years) feels like a resurrection for the music industry to me.
 
🎸 For independent artists NFTs could provide an opportunity to connect with fans in unique ways.

NFTs are not a get-rich-quick scheme, it needs work, but it could enable artists to make a better living than now.

You don't need millions of streams on Spotify, but maybe only a few hundred devoted fans that invest in your journey and see you grow.

💿 Record labels, publishing agencies & more can use NFTs to offer new experiences to music lovers.
At the same time creating new income streams could also mean that more investments go into up and coming artists long-term.

It puts a little bit of the power back into the hands of the music industry.

I've seen artists disappear over the years because they ran out of fuel at some point (financial wise).

Wouldn't it be great to experience live music and at the same time know that the artists performing can provide for themselves and their family?

Let's create your future together.

Christopher Wieduwilt (The AI Musicpreneur)

BREAKING: Udio strikes AI licensing deal with Merlin, representing indie labels in 70+ countries and 15% of global music:

Merlin now licenses music to Udio for AI training.

Here's why this matters:
↳ Merlin represents indie labels in 70+ countries.
↳ They control 15% of global recorded music sales.

The deal structure:

→ Artists choose to participate
→ Labels get paid for their music
→ Compensation flows back to creators
→ Terms protect "human artistry"

This follows Udio's settlements with:
↳ Universal Music Group (October)
↳ Warner Music Group (November)

Both majors dropped their lawsuits.
Now they have licensing deals instead.

Merlin CEO Charlie Lexton said it best:
↳ "We work with partners who respect artists."

Udio CEO Andrew Sanchez added:
↳ "Independent artists are the driving force."

The shift is clear:

From courtroom battles:
↳ To commercial partnerships.

Udio is also hiring.
A Head of Artist Partnerships role.
Based in LA or New York.

For Merlin, this follows their ElevenLabs deal.

Another AI music licensing agreement.

The indie music world is choosing consent over conflict.

Do you think AI licensing deals protect artists, or just delay bigger problems?

♻️ REPOST to inform your network

Never miss any AI music news:
1. Scroll to the top
2. Click on ""View my newsletter""
3. Join 2k+ music pros to get ahead."

taplio

The Battle

Peter Holzer

Christopher Wieduwilt (The AI Musicpreneur)

Followers

Posts

Engagements

Likes

Performance ScorePeter Holzer's LinkedIn Performance

Performance ScoreChristopher Wieduwilt (The AI Musicpreneur)'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Peter Holzer

Christopher Wieduwilt (The AI Musicpreneur)

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Peter Holzer's LinkedIn Performance

Performance ScoreChristopher Wieduwilt (The AI Musicpreneur)'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePeter Holzer's LinkedIn Performance