Nooks

Nooks is the fastest-growing AI dialing & prospecting platform trusted by the world’s best sales teams. The reps of the future will have superpowers and will be 10x as productive. We’re building these superpowers today!

Vice President Marketing

21Senses

Supporting 21Senses as they build their vision for multi-gas sensing solutions that support the Hydrogen economy.

Advisory Board, Marketing

SetSail (acquired by ZoomInfo)

Worked with a world-class team of marketers and revenue experts to deliver SetSail's AI-powered sales solution. Partnered with the marketing organization, executives, and external agencies to:

* Craft messaging strategy to focus on industry-first Artificial Intelligence (AI) capabilities with a video-first approach to content
* Reposition brand from a technical story to a mission-critical business pitch focused on our true budget owner
* Implement an ABM approach that tripled SQLs in our target market

Spreedly

I hired and partnered with a professional, dedicated, and innovative group of content, events, digital, and sales development professionals that have:
* Built a comprehensive, full-lifecycle marketing strategy -- from brand development through demand generation and customer marketing -- including deep partner and ecosystem marketing.
* Led and executed marketing programs that drive 85%+ of pipeline; significantly increased overall revenue; 45% increase in GMV YoY for 4 years in a row
* Developed customer journey and messaging framework, including full brand management refresh and revamp of messaging to an enterprise focus
* Established our position as market pioneer and clear industry leader through market research, content, awareness programs, Search Engine Optimization, online marketing, and a massive industry community -- including an annual conference with over 1,450 registrants in 2020 and 2,500 in 2021 with speakers from Netflix, Disney, Uber, Groupon, Walmart, HBO, and more.
* Leveraged Social Media Marketing, Marketing Communications, and Email Marketing to deliver a constant drumbeat of visibility in the e-commerce / payments space

Senior Vice President Marketing

Vice President of Marketing

SAVO Group

* Retained post acquisition to manage transition of KnowledgeTree’s go-to-market; supported unified messaging of newly expanded product portfolio

Vice President of Marketing (via acquisition)

KnowledgeTree Inc.

* First marketing hire; built marketing organization from ground-up into a high-functioning team of inbound, digital, and outbound professionals
* Executed marketing programs as “player-coach”, tripling volume of inbound leads and delivering high quality pipeline via content, press, and analyst programs
* Built, trained, and managed outbound team of 6 SDRs and ISRs with strong esprit de corps; generated consistently high volume of quality opportunities
* Led product marketing and supported fundraising; transforming niche player to recognized market leader; pivoted and grew from $0 to acquisition

Vice President of Marketing and interim Vice President of Sales

Micro Focus

* Retained post-acquisition to lead product marketing for acquired product
* Promoted to manage six senior product marketers; managed product marketing across $200M+ business unit
* Focused positioning of diverse, acquired product lines in complex, mature market 
* Pioneered “sales-first” enablement, consistently sought out by global sales teams

Head of Product Marketing, AMQ

I led product marketing for Application Portfolio Management solution area.  Positioned and promoted product line as key enabler of all application modernization and development activities.  This includes a broad range of analyst, pipeline development, press, and thought leadership activities.

Director of Product Marketing (via acquisition)

Relativity Technologies

* Hired as first and only full-time marketer 
* Developed a portfolio of low/no cost marketing programs that were a core reason for acquisition; acquiring company described Relativity as “punching above its weight” in the market
* Led content and awareness strategy that massively increased company exposure
* Built sales enablement assets, identified as sales team’s “best friend”

Director of Marketing

Togethersoft

* Coordinated competitive take-out program

Product Marketing Consultant

HAHT Commerce

* Created and executed multiple integrated marketing campaigns 
* Developed a broad range of sales-centric white papers and content

Marketing Manager (via acquisition)

CMO @ SetSail | AI that Helps Sales Get on Track

As the VP of Marketing at Nooks, I support a world-class team of marketers and GTM experts. 

From my start in B2B tech as a Netscape intern, I have a proven track record of building and executing full-lifecycle marketing strategies that drive revenue, brand love, and customer loyalty.

Peter Mollins

Ab Initio Software

Technical Account Management

Business Advisory Board, Academy of IT at Apex High School

Supporting the activities of Academy of IT program at the Apex High School. Chair of the Internship committee. One of the program's completion criteria is a paid internship of a technical nature - at the end of their Junior year. It is amazing what a 17 year old can do for a local business!

Member (volunteer)

Astadia - Where Enterprise Meets Cloud

•	Program Manager responsible for all Legacy Modernizatio project delivery. 
•	Brought a large, multi-million dollar project to successful completion through resource allocation and project guidance along with customer expectation management. Project went live in September 2014. Received company recognition for: bringing “one of our most difficult projects to completion.” This was an IBM Mainframe to Micro Focus on MS-Windows migration for a Canadian provincial agency.
•	Managed a successful Unisys Mainframe migration to Micro Focus on MS-Windows for a city government. Project went live in May 2015. The project included reverse engineering part of the application where code and documentation were lacking.
•	Managed a multi-million dollar Canadian Gov’t Unisys Mainframe migration project. Target Windows, Micro Focus COBOL and SQL Server DB. This project is run by a consortium of multiple partners making for multiple clients to be accommodated. The project has security clearance requirement. The project team included 25 members.
•	Managed a multi-million dollar Unisys Mainframe migration project for a financial company in France. Target is IBM z/OS and DB2. The application includes XGEN, an Astadia 4GL product as well as COBOL. Project went live in June 2018.
•	Ran two Proof of Concept projects for a large financial company in South East US to successfully proof the capabilities and performance of an IBM Migration to Oracle ART/Tuxedo and Oracle DB.
•	Performed opportunity scoping and proposal development, RFP responses and worked with partners to shape the deliverables to prospects in Legacy Modernization and Cloud Migration. Awarded an RFP for a major project by state agency for modernization of their IBM mainframe applications. Awarded a federal agency major Unisys to Azure cloud migration. 
•	Ran the company’s ISO27001 compliance and other internal projects.

Solution Director

•	Managed a pre-sales team, supporting deal pursuit, estimation, SOW execution, and support for project delivery
•	Work with all aspects of the organization to ensure positive customer experience. Customer advocate
•	Recruited, trained and promoted Senior Solution Engineers within the organization. Team members were consistently promoted within the organization
•	Succeed in proving the capabilities of newest technology (PL/I support for migration) that led to winning two adjacent $1M mainframe migration projects (2012)
•	Sales Achievers Club 2011 – for pre-sales contribution

Director Solution Consulting (Pre-Sales)

•	Managed professional services with dispersed, international team and customer base
•	Succeeded in implementing the technology and in modernization projects globally with tight budgets and a small team
•	Maximized revenue and margins, extended projects and budgets by demonstrating value
•	Achieved customer confidence through successful project delivery, open communications and prompt handling of issues.

Senior Director, Services Delivery (Global)

Sapiens UK and Sapiens Americas

•	Managed change through constructive, evolutionary change processes in 2 locations. In UK, managed the Outsourcing line of business, valued at $8M with a team of 25
•	Succeeded in generating additional revenue from existing outsourcing contracts through change programs and ensuring customer satisfaction and trust.

Director, Technical Services

Sapiens Australia

•	Established and managed a local branch of an International company. Responsibilities covered direct sales and marketing, delivery management and customer support as well as all logistics and financial management and reporting
•	Succeeded in maintaining and growing revenue levels from customers. Established and managed relationships with distributors - Hitachi Data Systems and Tier Technologies.

Country Manager / Managing Director

Sapiens International

•	Co-founded Sapiens’ involvement in the Y2K market; this line of business earned a considerable part of the company’s revenues over 3 years
•	Succeeded in achieving market penetration and over-exceeded plans for revenue attainment by 500% ($16M plan, $80M attainment)
•	Designed, managed and marketed Sapiens Y2K Solution – product and methodology. Supported regional sales and marketing teams. Participated in customer-facing pre-sales and delivery activities as well as press interviews
•	Established and managed relationships with partners - New Dimension Software (now BMC), Mercury Interactive (now HP) and Core-Soft (an Israeli-based start-up).

Product Manager Y2K-Solution

Multiple companies (Michlol, Technion, Sapiens)

Provided technical leadership and subject matter expertise leading customers’ teams in developing business applications.

Developer, Project Leader and Technical Consultant

Globally experienced IT executive. Passionate about my customers, my teams, and my company. Experienced in working in a fast-paced environment with team members dispersed across multiple countries and time zones. Experienced in working in a cross-functional, collaborative environment. Flexible to continuously changing requirements while keeping program on track. Able to manage diverse stakeholders at all levels of the organization in a fast paced environment.

Specialty skills include: Application Development; Application Modernization; Mainframe, Open Systems and Cloud; Change Agent; Customer Advocate; Cross Cultural. 

taplio

The Battle

Peter Mollins

Gal Profesorsky

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