Remoteli

Fractional Social Media Director

OSSAI

Founder and CEO

Restore Digital

Establish a social presence for Restore Digital & Restore Plc create engaging content for various platforms

Social Media Executive

Wauve (Musician)

Boosted online fanbase by 37.5% in 3 months and led creative marketing campaign that reached UK music chart success

Head Of Marketing / Creative Director

Officially Urban

Designed and created content with an aesthetic appealing to millennials with an affinity to urban music culture and entertainment.

Co-founded original content series ‘Chips and Gravy’. In charge of directing, editing the series, which average 50K views over 15 episodes.

Managed and updated social media account with over 215K followers

Marketing Executive

TRIPLE B CLOTHING LIMITED

Designed and created social media content with an aesthetic appealing to millennials with an affinity to streetwear culture

Maintain and update company blogs and social media pages, averaging a 50K weekly reach.

Led creative sessions for project kick-offs, managing multiple complex projects from concept through completion, using specialist software (Adobe Photoshop, InDesign, Premiere Pro etc.)

Worked with a strict marketing budget that averaged a marketing ROI of 1:10 over 5 years

We build personal brands for Black/Diverse Founders and CEOs 🗣 | CEO & Founder of OSSAI

Hey I'm Phil! 👋🏿

I’m Phil, a food & football-loving northern lad based in Manchester, UK. 

I also run OSSAI agency, a personal branding agency for founders and CEOS

For the last 7 years, I’ve been helping brands and founders, especially from underrepresented backgrounds, by building their communities on various social platforms, most specifically LinkedIn, TikTok & Instagram. All with the aim to create opportunities to improve their businesses and careers 🚀

I do this through LinkedIn personal branding management & social media strategy (LinkedIn, TikTok & Instagram).

Over the years I’ve helped my clients receive 👇🏿

⭐ Millions of followers

⭐ Hundreds of viral posts

⭐ Millions of reactions & engagement

But most importantly

🤑 £100,000s of pounds in opportunities and business

If you’re looking for additional support with your personal branding and LinkedIn Strategy then I’d love to jump on a FREE strategy call with you. 

Let's chat 👉🏿 https://calendly.com/philipossai/personal-branding-discovery-chat

Grab a copy of my LinkedIn Mini Playbook 👉🏿 https://linkedinminiplaybook.ck.page/mpb

Phil Ossai

If I were Conor Benn's personal brand manager, here's what I'd do to grow his LinkedIn:

(For anyone unaware, Conor just delivered a masterclass against Chris Eubank Jr this weekend, FINALLY ending the 35-year Benn-Eubank rivalry)

Here's my 3-step playbook for Connor's LinkedIn:

1) I'd own the 'comeback through preparation' narrative

→ His win shows what happens when you turn criticism into fuel 
→ Share the mental and strategic preparation that led to those two knockdowns in round 12 → Position this as lessons in long-term thinking and execution 
→ Connect boxing preparation to business strategy

(Fun fact: our most successful athlete client, Mary Earps MBE, talks about process, not just results)

Execution: Weekly posts breaking down how elite preparation translates to business success

2) Create 'pressure makes diamonds' content series

→ Document how he handled the weight of family legacy and rivalry (I'm sure Eddie Hearn and the Matchroom Boxing team are already onto this!)
→ Show the emotional intelligence behind his post-fight comments about ending the saga 
→ Frame it around leadership under pressure 
→ This builds credibility that can easily translate into the world of LinkedIn

Execution: Behind-the-scenes content about handling generational expectations

3) Share the lessons from his tactical evolution

→ His boxing IQ completely outclassed Eubank Jr this time around 
→ Talk about adapting strategy based on previous failures 
→ Connect ring psychology to entrepreneurial pivoting 
→ This positions him as someone who learns and improves systematically

(The LinkedIn audience respects strategic thinking more than raw talent)

Execution: Monthly breakdowns of how setbacks inform better strategies

Connor's proven he can:

Turn family pressure into motivation
Adapt and evolve after defeat
Deliver when everything's on the line

In a world where boxers just post training clips to go viral...

Sometimes the most powerful brand strategy is showing people what winning the long game actually looks like.

🤞🏿

I build personal brands for public figures and founders with OSSAI Agency & Pesora AI

SYED BROTHERS PAKISTAN

As a Digital Marketing Manager I was responsible for 

Website Strategy and Planning
Content Management
Search Engine Optimization (SEO)
Paid Advertising and PPC Campaigns
Social Media Integration
Analytics and Reporting
Email Marketing Integration
Conversion Rate Optimization (CRO)
Security and Compliance
Project Management and Coordination
Competitor Analysis
Stakeholder Communication

Digital Marketing Manager

The Urban Writers

-Recruited by Founders to write ebooks on the importance of Personal Branding 
-Writing ebooks on self-help topics 
-Writing books on social media strategies, social media management, and social media marketing.
-Writing books on changing lifestyles and improving productivity.

Creative Writer

Upwork

My expertise encompasses:

Digital Marketing Strategy Development

Devising tailored strategies to align with clients' business objectives, leveraging a blend of data-driven insights and creative approaches.

Social Media Management and Advertising

Successfully managing and optimizing social media platforms, including crafting compelling content and running targeted advertising campaigns across various channels.

Search Engine Optimization (SEO) and Pay-Per-Click (PPC) Campaigns

Executing result-oriented SEO strategies and managing PPC campaigns to boost organic and paid search visibility.

Content Creation and Copywriting

Producing engaging and SEO-optimized content, from blog posts and articles to website copy and marketing collateral.

Data Analysis and Reporting

Utilizing tools like Google Analytics, Tableau, and other data analytics platforms to measure performance, generate reports, and provide actionable insights.

Email Marketing and Automation

Designing and executing effective email marketing campaigns, including segmentation, A/B testing, and performance tracking.

Ebooks and Content Strategy

Creating comprehensive ebooks and devising content strategies to enhance brand authority and audience engagement.

Project Management and Client Communication

Handling end-to-end project management, ensuring seamless communication, and delivering projects on time and within scope.

Digital Marketing Specialist

Passionate about leveraging a diverse skill set honed through hands-on experience and continuous learning. My career journey, both in-house and as a freelancer on Upwork, has allowed me to master a wide range of digital marketing and social media skills.

With a foundation in analytical thinking, I excel in crafting effective marketing strategies. Proficient in utilizing platforms like Google Analytics, Google Ads, and Facebook Ads, I drive data-informed campaigns that deliver results. I'm also adept at leveraging emerging platforms such as TikTok Creator Marketplace for innovative campaigns.

Strong communication skills are at the heart of my approach. This extends to proficiency in SQL, Google Tag Manager, and tools like Sprout Social and Tableau for robust data analysis. Whether it's harnessing Google Trends for insights or crafting compelling email marketing campaigns, I'm dedicated to maximizing reach and impact.

I thrive in the realm of content creation, excelling in SEO copywriting, web content writing, and creative storytelling. My expertise extends to subtitles, captions, and ghostwriting. I've built and managed personal brands, utilizing platforms like LinkedIn to optimize professional visibility.

Skilled in the art of growth hacking, I've successfully implemented content strategies that drive engagement and conversions. From ebooks to social media content, my work reflects a blend of research-driven precision and creative flair.

Eager to contribute these skills in roles related to digital marketing and social media marketing. Let's connect and explore how we can drive your brand's success together.

taplio

The Battle

Phil Ossai

Waseem Baloch

Followers

Posts

Engagements

Likes

Performance ScorePhil Ossai's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Phil Ossai

Waseem Baloch

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Phil Ossai's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScorePhil Ossai's LinkedIn Performance