CITGO

•Orchestrated Light Oils Sales' CRM software optimization, enhancing remarkable ROI.
•Pioneered scalable solutions, setting industry best practices and steering the product roadmap.
•Collaborated with IT and stakeholders for seamless integration with existing CITGO software.
•Leveraged programming skills (Apex) for tailored Salesforce customization, ensuring system alignment.
•Managed operational data, swiftly troubleshooting errors for impeccable data accuracy.
•Fostered vendor relations, driving continuous Salesforce platform improvements.

Key Responsibilities:

•Spearheaded Salesforce (CRM) utilization for operational success in Light Oils Sales Organization.
•Aligned with stakeholders, enhancing business processes through Salesforce tool utilization.
•Crafted comprehensive reports, providing valuable insights for effective management.
•Led strategic execution, training, and CRM integration across Light Oils Marketing.
•Headed Salesforce Power User group, serving as an expert in Salesforce Administration.
•Developed training materials and facilitated regular CITGO salesforce training sessions.
•Enhanced technical capabilities, ensuring seamless software integration.
•Innovated existing Salesforce processes, proposing expansion strategies.
•Collaborated with CITGO's Salesforce Administrators, optimizing cost efficiency and strategy.
•Ensured data integrity through Salesforce backups within CITGO's subscription.

Salesforce Administrator

BrandSafway

•Manage, prioritize, and engage in strategic planning for system enhancements and support of system enhancement 
•Performed Dashboard and Report creation and Maintenance
•Created/Deleted user accounts, managed security, and maintained roles, profiles, and hierarchies
•Managed internal user support tickets
•Performed new user and ongoing user training

Salesforce Analyst

Sherwin-Williams Automotive Finishes

Branch Manager

Management Trainee

I am a Certified Salesforce Professional with a strong data management and systems background. I can analyze and interpret complex data sets effectively. I am skilled in using this information to identify trends and make data-driven decisions, which has been essential in my role as a Salesforce Administrator. My data management and systems expertise also enables me to develop and implement effective data management processes and systems that support business objectives and goals. This experience has been particularly useful as a Branch Manager, where I managed and analyzed large data sets to identify sales trends and implement effective sales strategies.

My experience in technical training and administration has allowed me to develop excellent communication and interpersonal skills. I possess the ability to effectively train and mentor my team on the use of various systems, including Salesforce. Additionally, my technical background and experience in sales have enabled me to bridge the gap between technical and non-technical team members, facilitating seamless communication and effective collaboration. This experience has been invaluable as a Branch Manager, where I had to communicate and train my team on new sales strategies and systems to increase sales and improve operations. My ability to communicate and train effectively has led to the successful implementation of new processes and systems, resulting in increased revenue and growth for the company.

Certifications:

Certified Salesforce Administrator
Salesforce Platform App Builder

Phillip Patterson

Interstate Telecommunications, Inc

Director of Business Development

Simple Salesforce

Assisting with administrative tasks, welcoming new members, answering questions, conducting Live Events, and helping others develop their Salesforce careers and skills through connecting and engaging.

Community Moderator

- Managing users, profiles, roles, & troubleshooting
- Creating Reports & Dashboards for stakeholders 
- Managing data migration from web-to-lead 
- Documentation of action items for stakeholders
- Enhancing efficiency using automation tools such as flows for Opportunity naming

Salesforce Consultant

Abilene Christian University

- Managing users, profiles, roles, page layouts & troubleshooting
- Creating Reports & Dashboards for stakeholders 
- Case/ticket management for Salesforce-related issues
- Managing data migration & integrations with other platforms
- Documentation of action items for stakeholders
- Create training materials for stakeholders

Enrollment Operations Administrator

The Macomb Group

- Building & sustaining relationship with new & existing customers in the NW Ohio & SE Michigan region
- Conducting face-to-face meetings to provide customers with information on new products, services, & training
- Producing & managing social media content on new products and projects that increases brand awareness
- Schedule joint sales calls with product reps to promote, educate, & train customers 
- Maintaining vendor managed inventories (VMI’s) of pipe, valve, and fittings bins at customers inventory locations

Outside Sales Representative

Eastern Michigan University

Assistant Coach responsible for all field events for the women's program. 
- Coach, design, and implement all training for field event groups
- Lead recruiter for all field events, overseeing correspondence between prospective student-athletes and parents, including assisting in financial aid negotiations 
- Home meet facility management
- Media Relations Coordinator – monitoring website, social media & liaison to SID

Assistant Track And Field Coach

Troy University

- Coached, designed and implemented training for all jumps and multi-event groups 
- Lead recruiter for sprints, jumps, hurdles, and multi-events, overseeing correspondence between prospective student-athletes and parents, including assisting in financial aid negotiations
- Monitored and interpreted NCAA and Sun Belt Conference legislation to ensure team’s compliance
- Home Meet Facility Director & Social Media Coordinator

Graduate Assistant Track And Field Coach

Hello! I’m Geren Woodbridge, Director of Business Development at Interstate Telecommunications, where I help businesses stay connected through innovative solutions in WiFi, VoIP, and network infrastructure. My focus is to create seamless connectivity solutions for campgrounds, parks, and commercial enterprises.

At Interstate Telecommunications, we focus on delivering high-quality WiFi services, VoIP phone systems, and network cabling to our clients—offering fully managed, reliable, and cost-effective systems that enhance operations and revenue generation. Our mission is simple: We ensure businesses, guests, and customers remain connected without the hassle.

I’m passionate about building strong client relationships and using my varied background in sales, consulting, and technology to address the unique needs of each business I work with. Whether it’s providing tailored VoIP solutions or designing an optimized network for your facility, my goal is to make technology work for you.

Outside of work, I enjoy spending time with my family—whether we’re camping, playing, or taking walks together. As a lifelong sports enthusiast, I’m often cheering on my favorite Philadelphia teams or enjoying a round of golf.

Feel free to connect with me here or visit our company page to explore how Interstate Telecommunications can help your business thrive. Let’s talk about how we can keep you connected!

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The Battle

Phillip Patterson

Geren Woodbridge

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