Pranav Piyush

The martech industry is broken, and I’m devoting the next 15 years of my life to fix it.

After a decade leading growth and marketing teams at places like Dropbox, Pilot, Magento and BILL, I realized there was no measurement tool on the market that was statistically valid, simple and holistic. 

So I went and talked to every CMO and VP of marketing in my network. Their number one complaint? Attribution. 

And this is why we built Paramark.

Because I believe that measuring your marketing efforts is not that hard. 

Through the power of MMM, experimentation and data science, we’ve created the holy grail of measurement tools. So marketers like you can confidently understand the impact of your marketing investments – and communicate them to your CFO and CEO.

Learn our method at Paramark.com.

Co-Founder & CEO

Before starting Paramark, I spent the last decade leading growth and marketing teams at fast-growing companies like Dropbox, Pilot, Magento, and BILL.

During that period, we evaluated hundreds of martech tools and, for the most part, were sorely disappointed. Here's why. We found few solutions that could handle the needs of fast-growing marketing teams. They were either incomplete, hard to use, or claiming things that were just flat-out wrong!

This trend is especially true for marketing analytics. Synthesizing and analyzing marketing data to understand effectiveness should be a solved problem. After speaking to hundreds of marketing leaders at some of the fastest growing companies, I was honestly surprised that the truth is far from it. Understanding and communicating the return on marketing investment continues to be one of the top challenges for marketers.

That's why we decided to build Paramark. Our goal is to help fast-growing marketing teams measure and forecast the impact of their investments, unlocking sustainable growth.

Humanic AI

At Humanic, we are building the world's first prompt based Marketing Automation Platform

Founder/CEO

GrowthSimple

We help Predict User Behavior to enable targeted growth strategies

Find out how SaaS companies use our AI platform and data science services to drive significant revenue growth http://www.growthsimple.ai

Co-Founder

Evernote

Head of product for Growth Infrastructure (Data & Personalization)

Developed an 18-month moonshot personalization strategy to enable  20% topline revenue growth. Resulted in creation of a 6 member dedicated personalization team

Principal Product Manager, Growth

Adobe

Founding PM of the Personalization @ Adobe initiative. Evangelized vision for new personalization platform. Presented to Adobe’s CEO and influenced numerous senior stakeholders across Adobe to adopt the approach.

Responsible for product roadmap and launch. Rapidly delivered 4 versions of the personalization platform with a 30-person remote engineering team. To meet the tight delivery timeline, developed a culture of building tightly to specifications and capturing feedback instantly.

Increased In-App tutorial engagement by an additional 10% by using ML-powered clustering technology to create the radically new user experience. Selected among 50 entries for presentation at the Adobe Tech Summit 2017.

Links:

New Start Screen Experience in Photoshop CC
https://medium.com/@ulm/where-creativity-starts-9cda3e6f5e58#.yxf0k2qcu

Senior Product Manager, Growth @ Photoshop

Yahoo!

Member of the Y! Front Page Personalization Product team, Responsible for the Personalization Platform, which contributed to a 300%+ increase in CTR over 4 years. 

Directed a team of 3 product managers as the lead PM for all Yahoo Video infrastructure; Responsible for product roadmap and all feature definitions, development, and launch of the components of the platform

Shaped, the launch of Y! Screen as a key member of the founding team. Managed multiple stakeholders to collate and curate the largest collection of premium content on the web.

Lead  Product Manager, Front Page Personalization & Flickr Video

Streamlogics

Head of Product and member of the 6-person executive team of a startup with 35 employees.

Drove platform vision to consolidate ~20 different code silos into a single unified platform. Increased capacity to handle webcasts by 4x, more than doubling company revenue to $5.2M.

Built and managed a cross-functional team of 8, including software engineers, a quality engineer, and a technical writer.

Conducted user research sessions and iterated on self-service console design based on user feedback. Trained team of 10 content producers on using the platform.

Director, Product Management

TOS Ltd

Doubled sales to $4M. 

Innovated to create home grown CRM tool to record and capture notes from conversation with prospects. Used system to tenaciously cold call enterprise prospects and follow up at regular intervals. In addition, submitted 30 meticulously written RFP’s to win several Canadian government contracts.

National Sales Manager

FastForward Networks-Inktomi

Radically changed the way product strategy was presented to the executive team – created a wall sized poster in the board room and painstaking compiled sector landscape to clearly visualize the complex online video delivery ecosystem. This large canvas rendering of the competitive landscape made for easy visual digestion and became the reference for subsequent strategy conversation accelerating executive understanding. 

Hired as 9th employee straight from graduate school to build technology to disrupt traditional television broadcast. Wore multiple hats (Software Engineer, Patent writer, QE & Product Manager) as company grew rapidly to 75 employees and was acquired by Inktomi for $1.3B in 2000.

Network Software Engineer

Founder/CEO @ Humanic PLG OS

At Humanic, we are building the lovable for Email Marketing 

Before this, I focused on tackling growth challenges at Adobe Creative Cloud and Evernote. Earlier in my career, I was among the first team members at two successful startups: FastForward Networks, acquired by Inktomi for $1.3 billion, and Streamlogics, which was later acquired by Thomson Reuters.

Arjun Saksena

After an incredible third edition of the <ai/> x Marketing Summit, that had my heart rate unusually high throughout the Summit (according to my watch), its time to gear up for our next community event.

​Join the <ai/> x Marketing Community for a modern take on a classic tradition -  the in-person job fair. In a time when most interactions happen online, nothing can replace the value of meeting in person. 

After an uncertain 24 months filled with pessimism about which jobs will survive the rise of AI, we feel that jobs are coming back and AI startups are starting to generate revenue and need the right people.

The end of the year often prompts companies and individuals to reflect and plan for 2026. Most job searches take more time that you think and requires building up a new set of contacts.

If you’re exploring marketing opportunities or considering a career move, join us in person. We’ll have 8–10 companies actively looking to hire for marketing roles.

If your startup is hiring for marketing roles, please register and share your job descriptions, and we’ll follow up with you. 

For detailed agenda and to register click here https://luma.com/fuq9n5d7

#AiMarketing #MarketingJobs #GenAI #Marketing #GenAI #SanFrancisco

Founder/CEO @ Humanic - Building Agentic Email Marketing

taplio

The Battle

Pranav Piyush

Arjun Saksena

Followers

Posts

Engagements

Likes

Performance ScoreArjun Saksena's LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Pranav Piyush

Arjun Saksena

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Arjun Saksena's LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreArjun Saksena's LinkedIn Performance