Guillaume Moubeche

lemlist

💰 The only tool that uses AI to find your next customers, book meetings with them, and close deals.
🌎 Used in 100+ countries around the globe
❤️ 10,000+ innovative companies are using lemlist to grow their revenue daily

Founder & CEO

lemwarm

The only tool you need to stop landing in the spam folder.

lemcal

$0 to $26M ARR in 6 years bootstrapped | I share tips on how to grow a profitable SaaS business | Founder & CEO @lempire (lemlist, lemwarm, lemcal, taplio, tweethunter)

👋 I'm G., and here's my story in a nutshell:

- Founded 2 businesses: one sold at $600k ARR, the other valued at $150M+
- Authored a book - "The $150M Secret"
- Featured in 200+ media outlets

📈 $0-$26M ARR in 6 yrs without funding with lempire (lemlist, lemwarm, taplio, tweethunter, lemcal)
💸 Sharing my learnings on Profit-led Growth: the only resource you need to grow a profitable SaaS business

What you'll get by following me:
🚀 Actionable tips to grow a profitable SaaS business
🔥 Transparent & actionable advice, no fluff
💼 Exclusive updates on lempire’s growth

Ready to adopt a profit-led growth approach and bootstrap the SaaS of your dream? 

I’ll be posting business growth tips and tricks - so hit that “Follow” button!

Peace, love & profit  ✌️

G.

0 to $20M+ in ARR in just 5 years.
Started the company with $1000.
We build the coolest products to help innovative companies with high ambition skyrocket their growth 🚀

Tatiana Goncalves

OMNES Education

Responsable Acquisition Marketing Digital

- Developed performance marketing strategy lempire products - lemlist and lemwarm, B2B
email outreach tools, Taplio, a personal branding building tool
- Responsible for all operational set up all performance marketing lead generation tests -
Google Ads, LinkedIn Ads, META - acquiring 4k free trials and 500 customers
- Launched affiliate marketing partnership program from A to Z in 2 months, and
growing performance marketing revenue by 10% in the first month since launch
- Collaborated with brand, product, and SEO to improve landing page optimization and
activation by 2 points

Growth Lead

Growbutter

- Consult on strategy to launch new performance marketing agency.
- Prospecting new clients, both B2C and B2B companies.

Head of Growth Marketing

Dott

•	Designed, launched and lead performance marketing function
•	Managed a 6-figure yearly budget, continuously working on enhancing the ROI
•	Created and optimized campaigns across all EU markets via Google Ads, META, Tiktok, Snapchat, affiliate, and Apple Search Ads
•	Translated marketing objectives and strategies into KPIs; monitored performance daily through Excel and Tableau dashboards
•	Partnered with Product, Engineering and Data teams to create tracking and reporting
•	Created and launched strategy for ASO and organic app growth

Head of Performance Marketing

Meetic

•	Responsible for 50% of online registrations, while decreasing CPR + CAC and improving ROI by 20 points. Achieved the highest ROI across all online marketing channels by redesigning affiliate channel way of working. 
•	Managed 8-figure yearly budget across 10 subscription dating brands for EU region, with a focus on efficient growth and meeting ROI, CAC, LTV objectives
•	Managed team of 4 campaign managers; experience managing both senior and junior profiles
•	Reduced inefficient affiliate network traffic and decrease fraud rate

Head of Affiliate and Partnership Marketing

Zoosk Inc.

•	Managed 8 figure yearly spend across 15 marketing partnerships globally
•	Efficiently acquired 30% of daily subscriptions to meet quarterly goals
•	Efficiently grew select partners, doubling spend in ~2 years
•	Made technical changes (S2S tracking, landing page tests), improving conversion rate +10%

Senior Marketing Manager

•	Managed 8 figure marketing yearly spend across META advertising products
•	Created direct response copy and chose creative for paid social platforms
•	Performed A/B tests to determine campaign efficiency and test new audiences
•	Launched new creative type, which increased leads by 15% while decreasing costs

Facebook Marketing Manager

Managed international digital marketing campaigns to hit monthly and quarterly ROI goals. Channels include Facebook, Google Search and Display, Yahoo!, as well as a variety of global mobile ad networks. Optimize and analyze campaigns on a daily basis, using a direct response approach to acquire customers.

User Acquisition Associate, International

Customer Service Representative (French/English)

The Intelligent Optimist

Responsible for member/customer communications for 2 publications: The Intelligent Optimist and What Doctors Don’t Tell You

Write, edit, and publish weekly blogs for website as well as bimonthly magazine articles

Create copy for, schedule and publish all email campaigns, Facebook, and Twitter

Liaison between design and marketing departments for all email and social media 
Planning and organizing online events and auctions

Marketing and Community Coordinator

Silicon Valley Leadership Group

Worked directly on special projects with member CEOs to increase member participation.

Liaised with offices of elected public officials to increase membership in the Silicon Valley Leadership Group events and campaigns.

Coordinated communication between internal departments and external constituents.

Coordinator

Head of Performance Marketing | Performance Marketing Expert

Digital Marketing Professional with +10 years experience, specializing in user acquisition to improve ROI. Strategic thinker who can create marketing campaigns that resonate with customers while also meeting corporate financial objectives. Ability to liaise between departments with ease and diplomacy. Highly motivated people person. Experience with multi-national companies, bilingual (French/English), dual citizenship in US/EU, ability to travel.

taplio

The Battle

Guillaume Moubeche

Tatiana Goncalves

Followers

Posts

Engagements

Likes

Ready to grow your LinkedIn presence?