Eric Quanstrom

I currently serve as VP of GTM Engineering and unicorn software company Apollo.io, focused on leveraging cutting-edge GTM strategies to redefine lead generation and enhance client engagement. My work has centered on utilizing advanced AI techniques, including Power-up Prompts and Agentic Workflows, and collaborating with teams to implement Managed Configuration solutions on the Apollo Platform.  

My expertise spans strategic marketing management (4X CMO) and leadership positions at fast-growth organizations (incl 3 successful Exits). As a certified AI Champion and a dedicated advisor at BrightLoop, I am committed to exploring new frontiers in technology to empower businesses and build impactful solutions.

Building Predictable Pipeline Isn't Art-- It's CIENCE.  Visit www.cience.com

For smart sales & marketing leaders, there's now a flexible, accurate, low overhead, high yield way to go to market. Spend less to acquire the right customers each month.

CIENCE provides software and Services -- a highly trained, well-equipped, knowledgeable fleet of sales development talent as your outsourced outbound department. We'll help you to execute your vision or simply support the growing demand of your already established sales team.

CMO Role:
* As the Chief Marketing Officer at CIENCE, I am responsible for developing and executing all marketing strategies to drive growth and revenue for the company. 
* I oversee all Marketing, Internal SDR Teams, Messaging, and Customer Success (12 DR's; >100 Team)

Key accomplishments:
* Executed the rare quadruple / triple / triple / double growth rates (2018-2022) through my Inbound + Outbound programs.
* Grew site traffic from 0 to >60,000 Unique Visitors / Mo
* Organic traffic >25,000 Unique Visitors / Mo through holistic SEO/Content plays
* Most reviewed and lauded (awards) Lead Generation Company in the USA
* Top of the funnel lead volume mimicked growth above
(Bootstrapped Company -- not artificial growth from massive $$$ spend) 
* Developing and managed all marketing campaigns, tracked ROI and making data-driven decisions
* Market positioning expert -- ahead of industry trends to inform our strategy (lead magnets, competitive wins, Voice of the Customer = 100+ Case Studies)
* Developed all multi-channel campaigns across digital, social, and traditional channels, including Outbound (subject matter expertise)

Skills:
Customer Acquisition
Target Segmentation & Criteria 
Business Development / Sales Development
Insights & Analytics (Web)
Digital Marketing
Content Development
SEO - On-Page + Backlinks
SEM - PPC
Go To Market (GTM)
Lifecycle Marketing
Brand & Positioning 
Messaging / Copywriting / Conversion Rate Optimization
A/B Testing

AI is reshaping how GTM (actually) gets done. 

You know how big I am on all things Agentic, so I’m quite proud to share that Apollo has been named on 'The Agentic List 2026' — recognized among the most loved Sales & Marketing Agents by industry executives.

This recognition reflects the work we’ve done to make AI a real workflow advantage for modern revenue teams.

Learn more here: https://lnkd.in/g2MU_B-P

VP, GTM Engineering at Apollo.io | Building the AI-Influenced Pipeline of Tomorrow

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Apollo AI Assistant = GA!!! 
(we've had this in Beta since October and it is now live, live, live for all, all, all)

Try it today 👉 https://bit.ly/40HVBq9 -- You can do anything thru natural language (I use Whispr Flow a lot) that you could do manually before. It’s true AI Native… 

➡️ Built directly into Apollo.
➡️ Grounded in real GTM workflows.
➡️ Designed for the way modern sales teams actually work.

The AI Assistant that *actually* works.

Can you spot it?

👀

Big announcement tomorrow.

Apollo Webinar Today!

Join 10K Registrants already to learn 'What’s New in Apollo' — 
March 4th at 10 am PT / 1 pm ET

Registration link: 
https://lnkd.in/gEsvkQ8C

Summa

Partner

Summa does more than connect people with the world’s top companies. We are an avenue for the exploration of potential, the pushing of boundaries and the limits of what you can be. We help our corporate partners find people who want to grow, think, dream, and create.  We foster cultures that thrive by embracing diversity and rewarding imagination. All our customer brands seek achievers, leaders, and visionaries at all levels.  Every person matters, regardless of role or responsibility.  At Summa, we’re about enabling the individual to bring their unique skills and passions to the environments, teams, and roles where they can make a meaningful difference.

Director of Talent

CIENCE

US Recruiter

Life Time - Healthy Way of Life

Run Coach

TravelMed USA

Recruited Healthcare Professionals for Contract Travel assignments. Implemented a unique approach to recruiting to fill contracts ranging from special focus projects or hard to fill permanent staffing challenges to emergency temporary placements. Prospected, qualified and contacted Healthcare Professionals and used a comprehensive, streamlined filtering process to hire the most qualified candidates. Confidently closed the candidate to achieve placement goals and successful contract completion.

Healthcare Recruiter

i9 Sports

Marketing Director

Diagnostic MRI

•	Identified and built key relationships within physician offices to influence their imaging decision-making.
•	Delivered superior customer service to secure repeat referrals/patients.
•	Conducted cross-functional team training, coaching, and mentoring.
•	Designed, implemented, and adjusted various sales and marketing plans to increase imaging referrals. Created influential promotional events to grow referrals base and exceed aggressive sales targets.

VP Operations and Marketing

LINCARE INC

•	Ranked #1 in my district for oxygen business growth. Built the respiratory business through prospecting, account maintenance, and upselling additional products to create new sales opportunities; built and maintained solid, mutually beneficial professional relationships.
•	Strategized sales calls and presentations to exceed monthly and annual Oxygen/Nebulizer/CPAP goals; performed product demonstrations to customers.
•	Created and delivered persuasive and influential sales presentations.

Sales Respresentative

Merck

•	Triumphant role in achieving a #1 ranking in my region by personally exceeding market share goals by 0.9%.
•	Nationally recognized for superior performance in generating highest market share gain in 2006-2007.
•	Continuous recognition for finishing #1 in my region for increasing new market share in the lipid-lowering market 2002-2007.
•	Spearheaded a pilot program to increase scripts from top 10 physicians over a 3-month period, resulting in a 1.67% market share gain.

Professional Sales Representative

Drawing from a decade of sales expertise, I seamlessly transitioned into the realm of recruiting, contributing to both staffing firms and corporate talent acquisition. Capitalizing on my extensive experience, I specialize in identifying exemplary talent and cultivating valuable professional networks. My career underscores a dedication to providing strategic staffing solutions and establishing prosperous, collaborative relationships in the dynamic world of talent acquisition.

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