Verizon

Transforming the digital platform landscape by bringing business and technical agility through Generative AI driven Martech innovation, Enterprise Content Management platform modernization, Enterprise DAM asset consolidation and process improvement through automation.

Digital / AI Strategist and Architect

T. Rowe Price

Responsible for Digital Marketing technology strategy, governance, and architecture across digital, content, data, analytics and campaign automation. Focused on enabling digital transformation across the Organization leveraging platforms such as Adobe Experience Cloud, SalesForce etc.

Vice President, Digital Marketing & Platforms

SapientRazorfish

Responsible for client program success for strategic clients
•	Drive full client programs from pre-sales involvement through strategy, planning, implementation(s), and ongoing insight and operational services
•	Manage a portfolio of client programs in the $10-30M range (on average)
•	Ensure successful digital and platforms delivery initiatives with emphasis on Commerce
•	Digitize claims process for a health and life insurance company. GWL had a company mandate to automate their manual claims process as part of their digital transformation program. Managed a team of business analysts, technologists and developers to define business requirements, conduct sprint planning, design their future content website using Adobe Experience Management and eCommerce site using SAP hybris.
•	Reimagine the brand experience for a global retailer. Managed a team of UX designers, UI developers to create state of the art, unified experience for the consumer across the browsing, ordering and payment processes.
•	Increase competitiveness through eCommerce. As the Delivery Lead, developed the Sprint plan, captured the business requirements for order capture, product data model, payment and SAP integration for tax and shipping. Responsibility included drafting their integrated digital marketing plan across web, social, mobile, ecommerce.

Senior Director - Digital Marketing, e-Commerce 

HCL America

A key member of the digital leadership team for this multinational IT services company. Lead strategist and leader in newly formed digital practice that increased application need for digital innovation. Ensure resource utilization, reducing lead time, and developing digital SaaS/PaaS platform architectures, micro-services, and mobile apps. Digitize research process and lead process digitization and innovation playbook for clients.	
•	Manage and lead UX team, ensuring high resource utilization 
•	Develop digital SaaS/PaaS platform architecture consisting of prebuilt business services composed through microservices, mobile app, event based, multitenant framework, social analytics, predictive data analytics based recommendation engine and adaptive content engine
•	Help formulate market strategy for digital services, promoting value added, end-to-end service
•	Build innovative solutions for use cases for marketing, supplier and service management, employee productivity, as well as social, mobile and data analytics integration
•	Proactively managed risks at a toys retailer for ATG e-commerce re-platforming program, successfully integrating 40+ third party vendors
•	Improved user productivity and transformed digital customer experience of pricing, markdown and promotions processes for a specialty retail chain store in NY.
•	Overhaul digital experience of program scheduling and contract software from .NET to Java migration program for a major media company in NY
•	Lead process digitization and innovation playbook for clients, supporting digital transformation and business model innovation work

Digital Program Director / VP Digital Transformation 

Deloitte Digital

Directly led and oversaw wide range of web, portal, SAP, b2b/b2c e-Commerce, mobility and information management technology projects, working with clients to deliver on time and in budget.
•	Liaised closely with clients to adopt leading UX/UI practices including role based modeling, persona analysis, card sorting, usability workshops, sitemap design, low and high fidelity wireframes, visual style guides, heuristic analysis, ecommerce usability, information architecture
•	Rolled out ERP based solutions such as SAP Fiori, SAPUI5, SAP Web Dynpros, SAP portal, hybris, SAP based Java apps, and SAP-based Open text integration 
•	Acted as Global Alliance Project Manager for EMC Cloud /Deloitte Alliance, implementing global sales strategy around PaaS, IaaS, cloud security, SAP and converged infrastructure 
•	Led end-to-end proposal and delivery of a complex, global, large-scale program to improve HP’s sales quotas for the sales & marketing team, delivering $10M program with team of 20 onsite and 80 offshore staff
•	Project managed and architected $4M Sysco SAP b2b Consumer and Intranet Portal, supporting 500,000 users, with leadership of global team of 15 onsite and 75 offshore staff
•	Coordinated effectively with other C-level executives and business leads to define program level governance, project alignment, metrics, budget tracking and planning
•	Delivered a complex enterprise level transformation project with massive scope that included b2b ecommerce, employee self-service, manager self-service, CRM (customer relationship management), billing and accounts receivables, payment gateways, credit card processing, SRM (Supplier Relationship Management), MDM (Master Data Management), analytics, workflow, collaboration, and mobile web order management application 
•	Architected Asset Intelligence based IoT solution using Axeda Machine Cloud, turning machine data into useful information, build and run innovative M2M applications

Senior Manager, Technology

Provided hands-on client facing support, overseeing complex project architecture, on-time delivery, budgetary adherence and management of on- and off-shore teams of more than 100 personnel.
•	Integrated multiple SAP systems successfully. The company required automating sales floor planning process for multiple SAP systems. Led project team of 25 members to meet scope, schedule and cost parameters of critical $3M project. Assessed master data needs, enterprise data strategy, and analyzed available technology options. Delivered project as specified and improved stock availability, boosting sales revenue.
•	Implemented a B2B e-commerce website for managing licenses. Adobe needed a website to manage product licenses. Led team of eight SME’s. As an architect, gathered high-quality functional specification and user requirements including sitemap, wireframes, screen flows, and visual style guides. Enabled Adobe to successfully manage their licenses effectively using a robust technology platform.
•	Improved Lockheed Martin's portal performance. Selected as SME to improve poorly performing Lockheed Martin SAP supply portal. Defined project scope and led the team in solving all problems. Achieved desired performance levels by properly sizing systems, setting testing strategy, and ensuring high availability. Earned complete customer satisfaction by resolving the end-to-end system performance problem.
•	Developed portal strategy, HR portal vision and identified supporting technology for Avaya HR Website Strategy, developing work plan and estimation model for portal implementation project

Manager

Philips Lighting

eCommerce lead, CRM solution delivery and project management. Business relationships development.
•	Successfully led the TradeLink channel management portal implementation project by providing portal planning, design, integration and analysis expertise
•	Shaped e-commerce technology strategy, developed product roadmaps and captured business drivers, applications areas, process areas, information areas, functional scope, technical targets
•	Improved project performance by 20 % through project organization objectives, metrics and systems 
•	Improved ‘Independent Assurance’ process maturity by leading a team of 7 managers and 1 director of business excellence to implement controls based on COBIT (Control objectives for Information technology)
•	Established application architecture standards, programming standards, reusability and overall efficiency as a member of the Architecture Review Board

Web/eCommerce Lead

Fieldglass

Created a B2B extranet web application for Fieldglass Inc. for the procurement of professional services by customers from the vendors. Developed XML based web services and obtained certification from Accenture for integration with Ariba Network.

Lead Software Engineer

Maars Software International Ltd.

Developed an innovative Java-JSP-Documentum API web content management workflow solution, Developed business reports in SD, MM and SM modules, batch data transfer from legacy system into SAP.

SAP Consultant

INDIAN RAILWAYS

Member of the prestigious IRSEE (Indian Railway Service of Electrical Engineers). To get selected into IRSEE, more than 100,000s of engineers compete annually and the top 100 get selected into the IRSEE service. 
Managed a team of 25 technical engineers and 500 staff across 5 maintenance depots. Maintenance and Construction of Railway Rolling Stock and Electric Traction lines. Oversight of Information Systems such as SCADA. 
Responsibility included maintenance, inspection, and construction of Electric Traction lines spanning over 200 miles, managing maintenance, inspection, and production of Railway Rolling stock locomotives powered by large elextric machines. 
Also responsible for maintenance and high availability of power stations, HVAC lines, transformers, generators, curcuit breakers, electric control systems and other electrical equipment.

Divisional Executive Engineer

Rabi Jay is a visionary leader in digital transformation and Enterprise AI, with over 15 years of pioneering technology-led change within diverse industries. His expertise extends beyond AI-driven marketing technology innovations to include leading-edge developments in generative AI, platform modernization, and the enhancement of operational efficiency through automated and intelligent workflows. Rabi holds an impressive array of certifications from AWS, Azure, SAP, ITIL, TOGAF, to SAFe Agile, demonstrating a profound mastery over both the technical intricacies and strategic dimensions of digital and AI innovations.

In his tenure as a Global Alliance Manager at Deloitte, Rabi Jay has spearheaded transformative international projects in retail, aerospace, and software technology sectors, showcasing unparalleled leadership and a strategic mindset capable of navigating complex global challenges. As a Vice President of Digital Transformation, he was instrumental in devising an innovative integrated approach that synergizes human-centered design with cutting-edge AI platforms and change management, grounded in design thinking and process reengineering principles.

A distinguished author and speaker, Rabi Jay has contributed profoundly to the discourse on AI and cloud technology. His publications include a comprehensive guide on SAP NetWeaver Portal Technology by McGraw-Hill and a seminal work, "Enterprise AI in the Cloud" published by Wiley in 2024. He is currently a technical reviewer for Wiley’s forthcoming book on "Building Generative AI Applications using Large Language Models," highlighting his expertise in the forefront of AI technology. His LinkedIn newsletter, “Enterprise AI Transformation – Playbook for Professionals and Businesses to Implement AI,” is a testament to his dedication to advancing knowledge on generative AI and cloud technology adoption.

Beyond his professional accolades, Rabi Jay is an advocate for the ethical use of AI, frequently addressing the social implications of technology and promoting responsible AI practices in his writings and talks. His commitment to personal growth is evident through his interests in yoga and meditation, complementing his professional endeavors with a focus on mindfulness and well-being. He is also an avid traveler, golfer, and ping pong enthusiast.

Rabi Jay

CEO at Simply Noted | 40 Under 40 | Speaker | 5X Top 1% Corporate Sales | Retired NFL Athlete | StartUp Consultant

My main focus is to help you make lasting impactful impressions with those that matter most.

Rick E.

Failure is part of the journey. Embrace it.

We've all faced setbacks. I've been there with ventures not hitting the mark. Yet, it's vital to remain optimistic. Each setback is teaching us something crucial.

External doubts can weigh us down. Critics will always have their say. But remember, it only takes one successful attempt to change the narrative. That one breakthrough can eclipse a mountain of failures.

Why persevere? Because early ventures failing is normal. They are the stepping stones to success. Each failed attempt refines our strategy and hones our resilience.

How to tackle skepticism? Stay focused on your goals. Trust your process. Keep pushing forward. Perseverance isn’t just encouraged, it’s essential. The skeptics don’t define your success—your determination does.

Rick Elmore

Founder at Simply Noted | NFL Athlete | 40 Under 40 | Expert in Lead Gen, Sales & Marketing Automation

The future is bright, and it's an incredible time to be alive with all the advancements in technology. The landscape has been leveled, creating a space where opportunities abound. Everything is at your fingertips, and it's yours for the taking. Embrace the possibilities ahead.

🚀 As an entrepreneur, here's a lesson I've learned the hard way: undervaluing talent costs more than investing in it. 💡

At Simply Noted, we've seen firsthand how strategic hiring decisions can lead to exponential growth. Imagine hiring someone who generates six figures in profit for your business annually. That's where the true value lies. 

In business, every relationship matters, especially those with your team. Handwritten notes can be a game-changer for lead acquisition or customer retention. Personalized gestures show your top talent and clients they are genuinely valued, fostering stronger connections and loyalty. 📈

Don't just hire to fill a position; invest in talent that propels your business forward. Handwritten notes can be the secret weapon in your arsenal, making your brand stand out and leaving a lasting impression on those who matter most. 💼✒️

#SimplyNoted #StrategicGrowth #HandwrittenNotes #EntrepreneurialInsights

I’ve watched founders spend $30k–$50k on agencies to “build pipeline” for their business when you can spend 2-4 weeks to learn how to do it yourself!!!! 

Then blame the market when it fails.

Meanwhile...

We generate 500+ leads per month in-house.

Cold email is one of the highest ROI channels in B2B — if you actually know how to build infrastructure.

It’s not about writing clever copy.

It’s about:

• Domain strategy
• IP health
• Warming
• Volume control
• Automated follow-up
• Relentless iteration

Most people never learn this layer.

So they stay dependent.

I documented our entire system in a 43-page guide.

Comment “email” and I’ll send it.

Listen! Your dreams are built 1 day at a time!

View company: Small Business Pivots Podcast

The initial spark: realizing a concept was proven and corporate career could go on autopilot.

The ensuing eight years of building a software engineering and robotics business have been a testament to sheer grit. Despite a background in sales and football, the journey involved overcoming numerous challenges, learning from failures, reiterating, and pivoting. Even on tough days, the commitment to taking one more step forward has been the driving force.

This consistent effort and compounding interest have culminated in a multi-seven-figure business, a 12,000 sq ft facility, and an 11-person team. It's a powerful reminder that with enough desire and determination, seemingly insurmountable goals can be achieved. #RickElmore #MichaelDMorrison #Entrepreneurship #BusinessGrowth #Innovation #Mindset #StartupJourney

Thanks for having me on the  #wedontplaypodcast Favour Obasi-ike, MBA, MS!

🎙️WeDontPLAYPodcast.com | Empowering High-Earning Business Owners & Founders to Automate and Scale SEO Solutions Without Going Over-Budget Every Month‼️✝️

View Favour Obasi-ike, MBA, MS’ profile

[Podcast Episode Summary] Here are Rick Elmore's Top Key Points from The Power of Scaling Real Handwritten Communication using Notes, Cards, and Letters 💌 episode: https://lnkd.in/gd9KNHJB

The Lost Art of Personal Connection: In an era of digital overload, a handwritten note stands out and makes a lasting impression.

High Open Rates: Handwritten mail has a 99% open rate, significantly higher than any other form of direct mail or email marketing.

Automation and Scalability: Simply Noted uses robotic technology to produce real pen-written notes that are scalable and can be integrated with CRMs and other marketing automation platforms.

Hyper-Personalization with AI: By leveraging AI, the messages in the handwritten notes can be hyper-personalized based on customer data, making them even more impactful.

Trackable and Actionable: With features like QR code tracking and delivery notifications, the impact of handwritten notes can be measured, and follow-up actions can be triggered for a multi-touch marketing approach.

Enjoy our episode and hope you learn something new!

#podcastepisode #wedontplaypodcast #handwritten

Not every breakthrough is loud.

Sometimes leveling up is boring. Cleaner calendars. Clear roles. Shorter meetings. Fewer fires. Less chaos.

When nothing feels urgent all the time, it can feel like you’re slowing down especially if you’re used to measuring progress by pressure.

But that’s not a dip. That’s systems working.

Real growth usually feels stable. Predictable. Even a little dull.

If things feel calmer, you didn’t lose momentum. You probably built something that doesn’t require panic to function.

So ask yourself: are you addicted to adrenaline or are you building something that lasts?

Most marketing automation is built for digital metrics. 

But adding #handwritten mail can turn your automation into a conversion machine. 

Segment your audience. 
Trigger handwritten notes based on behavior. 
Sync your CRM with your mailing system. 
Track responses with QR codes. 
Follow up automatically. 

Create a seamless blend of digital and physical. 
Make your outreach personal and scalable. 

Because real connection beats clicks every time. 

Ready to level up with handwritten mail? 

Let's do it. Learn more in the comments!

🚀 Uncover Your Activation Points 🚀

Every business's growth hinges on two things: acquiring more customers or maximizing each customer's value.

Activation isn't just about sign-ups—it's about pinpointing that pivotal moment.

🔍 The Lesson: Activation points are the key to customer retention and profit growth. At Simply Noted, we've seen firsthand how identifying these moments can transform your business.

📈 How to Apply It: Dive deep into your churned customer data and find your top spenders who stuck around the longest. Uncover commonalities and behaviors that kept them engaged. These are your activation points.

💌 The Power of Handwritten Notes: Use Simply Noted's personalized handwritten notes as a strategic tool to reinforce these activation points. Whether it's nurturing leads or solidifying customer relationships, handwritten notes set you apart and drive meaningful engagement.

Don't miss out on the opportunity to boost retention and supercharge profits with the right activation strategy. Uncover, implement, and watch your business thrive.💡

#BusinessGrowth #CustomerRetention #HandwrittenNotes #SimplyNoted

Mastering the Art of Hooking in Business 🚀

In the fast-paced world of advertising, there's one thing that can make or break your success: the hook. In just 3 seconds, your audience decides if they'll stick around, making those initial moments critical.

To multiply your sales by 2-3x, focus on crafting irresistible hooks. Where do handwritten notes fit in? Picture this: reaching out to potential leads with a personalized handwritten note, grabbing their attention from the first touchpoint. Or, fostering customer loyalty by surprising them with a heartfelt note, reinforcing your brand's value.

At Simply Noted, we understand the power of handwritten notes in driving business growth. Whether it's lead acquisition or customer retention, strategic handwritten notes can be the game-changer your business needs.

Ready to elevate your marketing strategy with a personal touch? Let's turn handwritten notes into your secret growth weapon. 💡✍️ 

#SimplyNoted #BusinessStrategy #HandwrittenNotes

Selling 1-on-1 time? Let me share how this can skyrocket your business growth and profit margins.

Takeaway:
In my experience building Simply Noted, I've learned that selling high-ticket 1-on-1 services isn't just profitable - it's a game-changer for any business. 

Insight:
Engaging with a select few premium clients not only boosts your earnings but also elevates your brand in the market. 

Strategy:
Harness the power of handwritten notes from Simply Noted to cultivate those crucial 1-on-1 relationships.  Whether as a lead magnet for exclusive offerings or as a personalized touchpoint for client retention, handwritten notes set you apart and drive real results. 

Make every connection count with Simply Noted. Elevate your business game today. 🚀

 #SimplyNoted #BusinessGrowth #RelationshipBuilding

Thanks for having me on the #theecomgrowthshow Danan Coleman!

I help Amazon sellers remove negative reviews and monitor their ASINs for critical issues.

New episode of #TheeComGrowthShow just dropped!

Rick E., Founder of Simply Noted, breaks down how eCommerce brands can cut through digital noise by automating real, pen-written notes. 

If you’re serious about boosting LTV, repeat purchases, and brand loyalty, this one delivers practical plays you can implement fast.

🎥 Watch here → https://lnkd.in/e9K_Ktxw

#CustomerRetention #SimplyNoted

Want to skyrocket sales without the usual upsell struggles? Let me share a game-changing tactic.

As an entrepreneur who's seen it all, my favorite upsell strategy boils down to this: simplify the buying process with a menu upsell approach. No more pushy pitches or awkward yes/no decisions.

✨ Takeaway: Lead with what they don't need, prescribe what they do, and gently guide the choice. It's all about making the path to purchase smooth and personalized.

At Simply Noted, we know handwritten notes are the secret sauce to boosting conversions and retaining customers. Whether you're aiming to acquire leads effortlessly or keep your clients coming back for more, a personalized note can work wonders.

Ready to revolutionize your sales strategy with a touch of personalization? Let's chat about how Simply Noted can take your business to new heights. #HandwrittenNotes #UpsellStrategy #BusinessGrowth

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🚀 As an entrepreneur and founder, I've learned that sales efficiency isn't about having a jam-packed calendar—it's about finding that 70% sweet spot. 

When your team is at 70% scheduled, magic happens. They have time for consultations and follow-ups without feeling the pressure to close too early. This is where conversion peaks. And here's the kicker: businesses can leverage the power of Simply Noted's handwritten notes to enhance their lead acquisition and boost customer retention. 

Handwritten notes add a personal touch that can make all the difference in building relationships and driving sales. Are you ready to level up your business strategy with the power of handwritten notes? 

✍️💼 

#SimplyNoted #EntrepreneurMindset #BusinessGrowth

🚀 Crafting the perfect hook is key to driving sales and conversions. 

As an entrepreneur myself, I've found that the first 3 seconds of any ad or pitch can make or break the deal. That's why I emphasize using attention-grabbing hooks to 2-3x your audience engagement.

At Simply Noted, we know the power of personalization. Handwritten notes, strategically deployed as hooks in your marketing efforts, have the potential to significantly boost lead acquisition or customer retention rates.

Remember, in a digital world, a personal touch can make all the difference. Elevate your business with the power of handwritten notes today. ✍️💡 #SimplyNoted #HandwrittenNotes #BusinessGrowth

taplio

The Battle

Rabi Jay

Rick E.

Followers

Posts

Engagements

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Performance ScoreRick E.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

taplio

The Battle

Rabi Jay

Rick E.

Followers

Posts

Engagements

Likes

Performance Score.css-goub6s{font-size:var(--chakra-fontSizes-md);font-weight:500;color:var(--chakra-colors-gray-600);display:block;margin-top:var(--chakra-space-1);}Rick E.'s LinkedIn Performance

Ready to grow your LinkedIn presence?

Performance ScoreRick E.'s LinkedIn Performance