I have worked with Clients as a Social Media Marketing Specialist in following niches:

• EdTech
• Fitness and Wellness
• E-commerce 
• Retail 
• Designing and 3D Modelling 

The services I provided these clients include

• LinkedIn and Instagram Profile Audit and Optimization
• Market Research
• Ideating Content Ideas 
• Content Strategy
• Content Creation
• Community Building 
• End to End Management 
• Facebook Ads for Lead Generation and Brand Awareness
• E-mail Marketing

Social Media Marketing Specialist

I have written various types of content for the clients I have worked with. 

For these clients I provided services like

• Keyword Research
• Content Audit
• Content Strategy
• Content Curation
• Research
• Editing

The type of contents that I wrote for my clients include:

• Long form Blog Posts ( SEO Optimised)
• Articles
• Social Media Content
• E-mail Copy
• Ad Copy
• Web Copy

The Niches I have worked in include

• Marketing
• Finance
• Technology
• Psychological Counseling
• Pet and Animals
• Beauty and Lifestyle

Copywriter

SackBerry

• As a Creative Copywriter, I have ghostwritten and managed LinkedIn and Instagram accounts for several clients. I also wrote web copy and PR copy for clients. 

• The clientele I served consisted of

1. Founders featured in Shark Tank India
2. Founders of soonicorns
3. Angel Investors
4. Entrepreneurs
5. Coaches 

• The niches I have written for: Retail, InsureTech,  Startups and Entrepreneurship, FinTech, Fashion, Sales, Marketing, UX Designing, Fundraising, Neuroscience, healthcare  etc.

• As a creative copywriter, I was entrusted with following responsibilities:

1. Doing competitor research

2. Ideating content ideas and pitching them to clients. 

3. Conducting client meetings and taking briefs from them.

4. Creating a content strategy and engagement strategy for clients. 

5. Writing thought leadership content for clients.

6. Managing and growing clients' LinkedIn and Instagram accounts organically.

7. Writing video scripts

8. Collaborating with cross functional teams such as graphic designer and video editor for seamless execution and achieving desired results. 

9. Maintaining all the data in a Google sheet and creating monthly reports.

10. Presenting the reports to clients and taking their feedback to improve the strategy.

Creative Copywriter

TrendyWebs

• As a social media marketing intern, I created content strategy and engagement strategy for the clients. 

• I created an e-mail marketing campaign for a client to launch his course. 

• Helped the clients build a community through organic growth. 

• Managed a lead generation campaign for a client. 

• Coordinated with the graphic designer to bring out the best vision for the social media designs created for the clients.

• Wrote LinkedIn content, Instagram content and YouTube video scripts for clients.

Social Media Marketing Intern

Archtop Media

• Did ghostwriting for long form articles and blog posts for various niches. 

• I did keyword research for the content. 

• The niches include Marketing, Finance, Gaming and Home Appliances.

• Wrote copy for the FAQ sections of various websites.

Content Writer

On a mission to help busy Founders and Coaches build Personal Brand on LinkedIn & Instagram through Storytelling & Copywriting | Top Storytelling Voice | Top Social Media Marketing Voice | Personal Branding Strategist |

Are you a founder, CEO or coach who wants to:

- Build brand awareness and sell your product 
- Grow your email list and newsletter subscribers
- Build credibility and authority on LinkedIn and Instagram 

But you lack the time to:

- Study the algorithms
- Know what type content perform well
- Create strategies that can give you fruitful results

Then don't you worry! I've got you covered.

Hi! I am Rachana.

I'm a personal branding strategist and copywriter who loves to write copy and content. 

Here are the services I provide:

- Content strategy 
- Engagement strategy 
- Copywriting and content writing 
- Lead generation through organic marketing 
- 1:1 consultations if you want to do it all yourself 

All you need to do is get in touch with me via DM or through the link in my featured section.

Rachana Shinde

Adscellent Media

Adscellent Media is a growth-centered performance marketing agency helping D2C E-commerce brands with growth. Below are our key services:

- eCommerce demand generation with Performance Marketing (Facebook Ads, Google Ads, YouTube Ads, Tiktok Ads, etc.)

- Retention Marketing for D2C (Klaviyo Email Marketing, SMS Marketing)

Co-Founder

SocialChamps Media Pvt. Ltd.

At SocialChamps Media Pvt Ltd., I served as a Social Media Marketing Associate for clients in different niches like real-estate, eCommerce, e-learning coaches, education, etc.
- Marketing research identifying ideal customers, pains, solutions, and the marketing messages.
- Crafted weekly and monthly social media content plan for different clients
- Did Social Media Management for clients on platforms like Facebook, Instagram, LinkedIn, Twitter, etc.

Social Media Associate

BrandzGarage

At BrandzGarage, I worked as a Social Media Marketing intern where I got my initial experiences in Social Media Management, Facebook and Google Ads, etc.
- I got the opportunity to manage social media accounts of clients across several industries like real-estate, hospitality, eCommerce, non-profit organizations, SaaS startups, food & FMCG, sports & fitness, etc.
- My key role was to ideate, strategize, and plan monthly content for all the social media accounts and boost engagement for the clients' businesses.
- I also got my initial exposure in Facebook Ads and Google Ads where I ran conversion and lead generation performance campaigns.

Pixoury Media

Pixoury Media was my first ever internship opportunity in Digital Marketing and Social Media Marketing.
- I got to work as a social media marketing intern for clients such as gyms, design agencies, etc.
- My key role was to strategize and create a weekly content plan for clients' social media handles and handle their ORM (online reputation management)

Tata Institute of Social Sciences

I served as the College Representative for the Entrepreneurship Cell (E-Cell) of Tata Institute Of Social Sciences (TISS) for a period of one year from 2017 to 2018. During the course of opportunity, I was involved in promoting different Social services, Social Awareness programs and Entrepreneurship Events conducted by TISS.

College Representative for Entrepreneurship Cell

E-Cell, IIT Bombay

For the duration of one year from 2017 to 2018, I was the College Representative for the Entrepreneurship Cell of Indian Institute of Technology, Powai, Mumbai. During this period of one year, I conducted promotional activities and exhibitions, promoted IIT Bombay E-Cell's Entrepreneurship events, workshops and the annual E-Summit.

College Representative

Co-founder, Adscellent Media | Helping DTC brands grow from 6 to 7 figures in revenue with Performance & Retention Marketing | Sharing my thoughts on DTC, Paid Social Advertising, Customer Retention, and Growth 📈

taplio

The Battle

Rachana Shinde

Sarang Bhirad

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