The Optimized Office

Full-service organizational development consultation and services for small to medium business owners.

Most common key deliverables offered to clients have included:

✔️ HR: Recruiting and onboarding program, KPI's, bonus plans, staff planning, recruiting services. 

✔️ Training and development: 1x1 coaching and team workshops for communication, team building, supervisory skills, meeting improvement, and organizational skills. 

✔️ Finance: Planning and comprehensive implementation to maximize existing revenue streams.

✔️ Office processes & organization: Office processes for A/R, A/P, customer intake, and workflows.

Organizational Development Consultant

Preppio: Remote Employee Onboarding

Advisory Services

1st Gen Entrepreneurs

Founding Member

The Coconut Traveler

Sustainable Business Consultant

Markee Valuations, LLC

Limited duration engagement. Primary key deliverable: Organizational development to support business growth and staff expansion. Project workflow development and staff planning, recruiting, and onboarding. Secondary contributions: Finance Analyst responsibilities.

Organizational Development / Finance Analyst

Archdiocese of Portland in Oregon

Managed all administrative aspects of a clergy personnel office. Restructured and improved numerous processes for annual events, reports, meetings, and personnel transitions. Comprehensive department improvement plan, project management guide for implementation of the plan, training guide, and detailed plan for onboarding future staff.

Office Administrator/ Organizational Development

Audigy

The purpose of this role was to coach audiology practice owners using strategic business platforms while perpetuating growth in their business operations.

Operations Manager

YESCO

While retaining the responsibilities of my previously listed position, I managed a service/selling branch of 30+ employees. Transitioned this branch office to a new location and restructured the staffing model to maximize efficiency and exceed profitability objectives. Strategic planning and analysis included opening 3 satellite branch locations.

Branch Manager/ Assistant Division Manager - Finance

Division finance/credit manager duties and oversight of four branch offices including a team of five office staff. Reorganized duties to increase efficiency and productivity after a necessary labor reduction equaling a loss of 100 labor hours a week.

Business Office Manager/ Assistant Division Manager - Finance

Executive Assistant

In a world of endless options, I help clarify the simplest path to a productive, engaged workplace. It’s all about the right people and the right processes.

With experience working in both large and small companies across various industries, from entry-level to upper management, I have a unique perspective on what it takes to succeed. As a Credit Manager, Finance Analyst, and member of a consultant management team, I've had the opportunity to see the inner workings of over 60 small businesses.

From these experiences, I've gained valuable insights that shape my approach. For instance:
💡Success and failure are measured differently for each organization.
💡Engaged teams are essential to achieving a business's mission.
💡The simplest ways to increase employee engagement are often overlooked.
💡Miscommunication is costly and underlies most issues.
💡There are many right ways to achieve an exceptional outcome.

If you'd like to talk more, feel free to message me or go to www.optimizedoffice.com and book a chat. I'd love to learn more about you!

Rachel Marie

Pitch Insights Consulting

- Worked with a team to develop and create compelling profiles for over 20 founders across multiple industries.

- Wrote thought leadership articles to showcase stories, growth, and achievements of the founders.

- Articles had 500+ engagements on LinkedIn.

- Developed content calendars and devised content strategies.

- Wrote engaging website copy and landing pages.

- Worked on project summaries and case studies for a consulting firm..

Marketing Content Specialist

PERCEPTIVE | B2B Growth Marketing

- Wrote engaging thought leadership content for 4 B2B founders and their company pages to increase personal brand visibility and strengthen relationships with key stakeholders.
- Worked with clients in industries such as Hospitality, Travel, TV, and Ads, managing content to each sector's unique needs.
- Wrote website copy designed to drive engagement, nurture leads, and promote services effectively.
- Assisted in creating ad copy and campaigns to attract and convert customers.
-Conducted in-depth research, planning, and strategizing to ensure content is tailored to target audiences.
- Wrote LinkedIn posts aimed at increasing brand awareness and showcasing the company's expertise.
- Increased engagement by 20% within a week through targeted LinkedIn posts for founders and companies.
- Perform market research to identify industry trends, opportunities, and insights that inform content creation and strategy.

Upwork

- Landed roles as content writer and copywriter.
- Worked on emails, ads, website copy, and landing pages.
- Wrote fiction and non-fiction books, biographies, and video scripts.
- Wrote short-form and long-form SEO articles.

Freelance Copywriter

EnrichedHQ

- Conducted in-depth content research on industry trends, competitor strategies, and audience preferences to write data-driven LinkedIn posts.
- Conducted keyword research for a guest article.
- Wrote a 3000-word SEO-optimized article.

Freelance Writer

Pluto | A cryptocurrency company

•Manage marketing campaigns to cultivate brand awareness and increase social traffic by 2703% in 3 months. 
•Wrote engaging Instagram, Twitter, and WhatsApp copy for social media marketing to help the brand communicate with the target audience. 
•Developed marketing strategies and roadmaps to brand vision and value to the business. 
•Increased customer engagement through social media management. 
•Collaborated with other internal departments to build digital experience and achieve marketing goals.

Digital Marketing Manager

Audible Talents

- Conducted a comprehensive audit of the website and revamped website copy to improve clarity and engagement.
- Wrote over 20 compelling product descriptions to showcase offerings and drive sales.
- Wrote persuasive copy for landing pages to optimize conversion rates for clients.
- Delivered 2 informative and engaging SEO-optimized blog posts to attract and retain readers.

Tech Hallmark

•Utilized exceptional writing skills, editing and proofreading skills to produce error-free educational content. 
•Completed thorough research into assigned topics. 
•Formatted articles and webpages with HTML, photos and infographics. 
•Employed SEO strategies using WordPress to increase traffic.

Content Writer

Freelance Copywriter & Content writer | I help businesses to connect, engage and sell to their buyers

Hey, there:

↳Whatever reason you're here, you're welcome. But before you go, let me introduce myself:

• I've worked as a content writer, copywriter, content marketer, and content manager for founders & agencies over the past 3 years.

• I have a thing for founders and their companies. Over the past 3 years, I've worked with 20+ founders, helping them establish their authority as thought leaders. I help for startups & founders grow by creating content that attracts the right audience, builds trust and drive sales. 

• From fine-tuning your brand identity to launching content strategies and fixing content gaps that hurt your conversion, I can help you.

If that’s what you’re looking for, feel free to reach out or book a call through the link in my profile.

• If you're tired of customers who click but don't buy. I can help you connect, engage, and sell to them...again and again.

• Or perhaps you don't even know where or how to start your content; I can and want to help you.

You can:
• Reach me here on LinkedIn.
• Send me an email —  farombioluwatomiwa@gmail.com
• Book a free call at the top of my profile.

Nice to meet you!

taplio

The Battle

Rachel Marie

Tomiwa Farombi

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